Synchrony Financial is a credit service company located in Connecticut, United States, which is part of the Financial Services sector, and is traded under the ticker SYF on the NYSE exchange.
Synchrony Financial stock last closed at $54.16, down 1.88% from the previous day, and has increased 28.1% in one year. It has overperformed other stocks in the Credit Services industry by 0.1 percentage points. Synchrony Financial stock is currently +36.53% from its 52-week low of $39.67, and -23.64% from its 52-week high of $70.93.
There are currently 388.75M SYF shares outstanding. The market cap of SYF is $21.05B. In the last 24 hours, 3.04M SYF shares were traded.
How to Buy Synchrony Financial Stock
Not sure how to invest in Synchrony Financial stock? Here's how.
Decide where to buy Synchrony Financial stock: You need to decide on a stock brokerage, but don't worry - we've analyzed dozens of stock brokerages and apps to help you choose where to buy Synchrony Financial stock.
Create a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've identified.
Deposit funds into your investment account: Choose your method of payment and add your information.
Evaluate Synchrony Financial stock: The Synchrony Financial ticker symbol is SYF. Is Synchrony Financial stock a good investment? Should you buy shares of SYF? How do SYF's underlying business fundamentals look? Do top analysts think Synchrony Financial is a good buy? Why has SYF's stock price moved recently? (Hint: Our stock market research website can help you evaluate if SYF is a good stock to buy).
Execute your SYF trade: Decide if you will purchase SYF shares at the current market price or use a limit order to purchase SYF shares at a given price.
Get key alerts regarding your SYF position: Create a watchlist to important notifications about your position in Synchrony Financial stock.
Step 1: Decide where to buy Synchrony Financial stock
You will need an online brokerage account to access the NYSE market and buy SYF stock.
A brokerage account enables you to buy and sell a number of financial instruments, such as stocks, bonds, mutual funds, and ETFs.
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Step 2: Create a brokerage account
Now that you've chosen your brokerage, you'll need to fill out some personal information so you are able to invest in SYF stock today.
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
Step 4: Evaluate Synchrony Financial stock
After you have selected the best place to buy Synchrony Financial stock, it's critical to research their stock prior to investing, so you can wrap your head around the risk and upside.
Synchrony Financial Numbers
SYF Price
$54.16
1w %
0.54%
1y %
28.1%
5y %
216.73%
P/E
6.27x
P/B
1.27x
P/S
2.24x
PEG
60.73x
Revenue
$9.39B
Earnings
$3.43B
Fore. Rev. Growth
45.23%
Fore. Earn. Growth
0.11%
Market Cap
$21.05B
Next Earnings
Apr 22, 2025
Next Dividend
N/A
SYF Due Diligence Score
WallStreetZen was built to help everyday investors do better fundamental analysis quickly.
You can view all of the due diligence checks on SYF's stock page.
What is the fair value of SYF stock?
Investors use many financial metrics, analyses, models, and charts to gauge SYF's true value.
Using relative valuations measures:
SYF may be undervalued based on its P/E ratio of 6.27x, relative to Credit Services industry P/E ratio of 30.46x
SYF may be undervalued based on its P/B ratio of 1.27x, relative to Credit Services industry P/B ratio of 5.55x
SYF could be overvalued based on its PEG ratio of 60.73x
SYF's operating cash flow of $9.85B allows it to safely service it's debt of $15.46B.
SYF earnings of $4.48B is not sufficient to cover its interest payments.
SYF profit margin has gone up from 28.7% to 36.5% in the past year.
Signs that SYF is not financially healthy:
Total SYF debt is higher than 5 years ago, relative to shareholder equity.
SYF has a relatively high debt to equity ratio of 6.21.
Do Wall Street analysts think it's a good time to buy Synchrony Financial stock
Out of 16 sell side analysts who research SYF, the consensus analyst rating on Synchrony Financial is a Buy
Please note that analyst forecasts are not stock recommendations, nor are they financial advice.
Most Recent SYF Analyst Upgrades/Downgrades
Eric Wasserstrom, a top 17% analyst from UBS maintains SYF with a hold rating and raises their SYF price target from $58.00 to $66.00, on Jan 13, 2025.
Mark Devries, a top 10% analyst from Barclays upgrades SYF to a strong buy rating and raises their SYF price target from $59.00 to $79.00, on Jan 6, 2025.
Sanjay Sakhrani, a top 22% analyst from Keefe, Bruyette & Woods maintains SYF with a buy rating and raises their SYF price target from $62.00 to $82.00, on Dec 9, 2024.
Richard Shane, a top 8% analyst from JP Morgan upgrades SYF to a strong buy rating and raises their SYF price target from $59.00 to $72.00, on Dec 9, 2024.
Donald Fandetti, a top 8% analyst from Wells Fargo upgrades SYF to a strong buy rating and raises their SYF price target from $60.00 to $85.00, on Dec 3, 2024.
Last year, SYF earnings were $3.43B. In the last 5 year, SYF's earnings have increased by 9.1% per year. This was slower than the Credit Services industry average of 11.77%.
Last year, SYF revenue was $9.39B. In the last five year, SYF's revenue has increased by 0.56% per year. This was slower than the Credit Services industry average of 9.55%.
Synchrony Financial pays a dividend of 1.85%, compared to the Credit Services industry's average dividend yield of 3.27%. If you owned $1,000 of SYF stock, you would have received $18.46 in the past 12 months.
Synchrony Financial dividend payments have consistently grown over the past 9 years and have remained stable.
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Step 5: Execute your SYF trade
There are two main order types:
Market order: A market order is an order to buy or sell a stock at the best possible price. Market orders are generally fine for most investors.
Limit order: A limit order enables you to buy or sell a security at a specific price (or better). If you want to be sure you're buying or selling at a specific dollar amount limit, use a limit order.
Click the Open Trade button and eToro will execute the order.
If you require more help buying stocks on eToro, click the how to video below:
How much does it cost to buy one Synchrony Financial share?
As of Mar 27, 2025, it costs $54.16 to buy one share of Synchrony Financial stock.
Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.185 shares of SYF.
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Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.