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Best Travel Stocks to Buy Now (2025)

Top travel stocks in 2025 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +32.52% per year, and are the best travel stocks to buy now. Learn More.

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best vacation stocks to buy right now are:

Viking Holdings (NYSE:VIK) is the #1 top travel stock out of 17 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Viking Holdings (NYSE:VIK) is: Value: C, Growth: B, Momentum: C, Sentiment: B, Safety: C, Financials: C, and AI: C.

Viking Holdings (NYSE:VIK) has a Due Diligence Score of 35, which is 1 points higher than the travel industry average of 34.

VIK passed 12 out of 33 due diligence checks and has average fundamentals. Viking Holdings has seen its stock return 71.82% over the past year, overperforming other travel stocks by 31 percentage points.

Viking Holdings has an average 1 year price target of $50.30, an upside of 4.29% from Viking Holdings's current stock price of $48.23.

Viking Holdings stock has a consensus Buy recommendation according to Wall Street analysts. Of the 10 analysts covering Viking Holdings, 60% have issued a Strong Buy rating, 0% have issued a Buy, 40% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

Tripadvisor (NASDAQ:TRIP) is the #2 top travel stock out of 17 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Tripadvisor (NASDAQ:TRIP) is: Value: B, Growth: B, Momentum: C, Sentiment: C, Safety: C, Financials: C, and AI: C.

Tripadvisor (NASDAQ:TRIP) has a Due Diligence Score of 34, which is equal to the travel industry average of 34.

TRIP passed 11 out of 33 due diligence checks and has average fundamentals. Tripadvisor has seen its stock lose -18.14% over the past year, underperforming other travel stocks by -59 percentage points.

Tripadvisor has an average 1 year price target of $15.20, a downside of -0.65% from Tripadvisor's current stock price of $15.30.

Tripadvisor stock has a consensus Sell recommendation according to Wall Street analysts. Of the 5 analysts covering Tripadvisor, 0% have issued a Strong Buy rating, 0% have issued a Buy, 60% have issued a hold, while 0% have issued a Sell rating, and 40% have issued a Strong Sell.

Royal Caribbean Cruises (NYSE:RCL) is the #3 top travel stock out of 17 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Royal Caribbean Cruises (NYSE:RCL) is: Value: C, Growth: C, Momentum: C, Sentiment: B, Safety: C, Financials: C, and AI: C.

Royal Caribbean Cruises (NYSE:RCL) has a Due Diligence Score of 41, which is 7 points higher than the travel industry average of 34.

RCL passed 16 out of 38 due diligence checks and has strong fundamentals. Royal Caribbean Cruises has seen its stock return 78.79% over the past year, overperforming other travel stocks by 38 percentage points.

Royal Caribbean Cruises has an average 1 year price target of $274.71, an upside of 7.55% from Royal Caribbean Cruises's current stock price of $255.42.

Royal Caribbean Cruises stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 17 analysts covering Royal Caribbean Cruises, 64.71% have issued a Strong Buy rating, 23.53% have issued a Buy, 11.76% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

Out of 6 travel stocks that have issued dividends in the past year, the 3 travel stocks with the highest dividend yields are:

Travel & Leisure Co (NYSE:TNL) has an annual dividend yield of 4.03%, which is 2 percentage points higher than the travel industry average of 1.65%. Travel & Leisure Co's dividend payout is not stable, having dropped more than 10% two times in the last 10 years. Travel & Leisure Co's dividend has shown consistent growth over the last 10 years.

Travel & Leisure Co's dividend payout ratio of 34% indicates that its high dividend yield is sustainable for the long-term.

Tuniu (NASDAQ:TOUR) has an annual dividend yield of 3.83%, which is 2 percentage points higher than the travel industry average of 1.65%.

Tuniu's dividend payout ratio of 41.7% indicates that its dividend yield is sustainable for the long-term.

Booking Holdings (NASDAQ:BKNG) has an annual dividend yield of 0.67%, which is -1 percentage points lower than the travel industry average of 1.65%.

Booking Holdings's dividend payout ratio of 22% indicates that its dividend yield is sustainable for the long-term.

Travel stocks were up 1.46% in the last day, and up 5.28% over the last week.

We couldn't find a catalyst for why travel stocks are up.

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued travel stocks right now are:

Travel & Leisure Co (NYSE:TNL) is the most undervalued travel stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Travel & Leisure Co has a valuation score of 57, which is 30 points higher than the travel industry average of 27. It passed 4 out of 7 valuation due diligence checks.

Travel & Leisure Co's stock has gained 10.84% in the past year. It has underperformed other stocks in the travel industry by -30 percentage points.

Expedia Group (NASDAQ:EXPE) is the second most undervalued travel stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Expedia Group has a valuation score of 43, which is 16 points higher than the travel industry average of 27. It passed 3 out of 7 valuation due diligence checks.

Expedia Group's stock has gained 46.9% in the past year. It has overperformed other stocks in the travel industry by 6 percentage points.

Carnival (NYSE:CCL) is the third most undervalued travel stock based on its Valuation Rating of B. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Carnival has a valuation score of 43, which is 16 points higher than the travel industry average of 27. It passed 3 out of 7 valuation due diligence checks.

Carnival's stock has gained 56.98% in the past year. It has overperformed other stocks in the travel industry by 16 percentage points.

42.86% of travel stocks rated by analysts are a buy right now. On average, analysts expect travel stocks to rise by 5.16% over the next year.

0% of travel stocks have a Zen Rating of A (Strong Buy), 42.86% of travel stocks are rated B (Buy), 50% are rated C (Hold), 7.14% are rated D (Sell), and 0% are rated F (Strong Sell).