Sectors & IndustriesIndustrialsTravel Services
Best Travel Stocks to Buy Now (2026)
Top travel stocks in 2026 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +32.52% per year, and are the best travel stocks to buy now. Learn More.

Industry: Travel Services
B
Travel is Zen Rated B and is the 37th ranked industry out of 145 stock market industries
Learn how the Zen Ratings work
Ticker
Company
Zen Rating
Growth
Market Cap
Revenue
EBITDA
Earnings
EPS
Rev. Y/Y
Rev. 5Y
Earn. Y/Y
Earn. 5Y
Earnings Date
EXPE
EXPEDIA GROUP INC
$27.90B$14.73B$2.77B$1.29B$10.327.61%23.16%9.90%N/A2026-04-30
CCL
CARNIVAL CORP
$34.09B$26.62B$7.07B$2.76B$2.106.40%36.61%40.00%N/A2026-03-20
VIK
VIKING HOLDINGS LTD
$30.22B$6.50B$1.81B$1.15B$2.5921.89%N/A619.44%N/A2026-03-17
BKNG
BOOKING HOLDINGS INC
$133.59B$26.92B$9.22B$5.40B$166.5213.39%31.69%-4.82%158.24%
TNL
TRAVEL & LEISURE CO
$4.36B$4.02B$706.00M$230.00M$3.514.06%13.23%-40.20%N/A2026-04-29
AHMA
AMBITIONS ENTERPRISE MANAGEMENT CO LLC
$173.46MN/AN/AN/AN/AN/AN/AN/AN/A2026-05-01
NCLH
NORWEGIAN CRUISE LINE HOLDINGS LTD
$8.86B$9.83B$2.54B$423.25M$0.943.67%50.33%-55.02%N/A2026-05-06
RCL
ROYAL CARIBBEAN CRUISES LTD
$72.09B$17.94B$7.06B$4.27B$15.758.80%52.02%43.18%N/A
TCOM
TRIPCOM GROUP LTD
$34.06B$9.03BN/A$4.82B$7.3321.43%25.92%101.12%N/A2026-03-25
LIND
LINDBLAD EXPEDITIONS HOLDINGS INC
$1.10B$771.02M$82.54M-$34.65M-$0.6319.59%56.41%N/AN/A2026-05-05
ABNB
AIRBNB INC
$77.73B$12.24B$3.14B$2.51B$4.1010.26%29.37%-2.15%N/A2026-04-30
TRIP
TRIPADVISOR INC
$1.07B$1.89B$200.00M$40.00M$0.323.05%25.64%700.00%N/A2026-05-06
SABR
SABRE CORP
$671.78M$2.77B$1.09B$524.62M$1.340.95%15.74%N/AN/A2026-05-05
MMYT
MAKEMYTRIP LTD
$4.45B$1.04BN/A$56.75M$0.4911.07%40.60%-77.10%N/A
NUTR
NUSATRIP INC
$174.41M$2.34M-$768.18k-$875.73k$0.0050.54%N/A-100.00%N/A
YTRA
YATRA ONLINE INC
$64.57M$114.37MN/A-$1.42M-$0.0245.45%32.76%N/AN/A2026-03-26
TOUR
TUNIU CORP
$76.70M$83.89MN/A$4.52M$0.0416.68%3.58%-55.81%N/A

Travel Stocks FAQ

What are the best travel stocks to buy right now in Mar 2026?

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best vacation stocks to buy right now are:

1. Expedia Group (NASDAQ:EXPE)


Expedia Group (NASDAQ:EXPE) is the #1 top travel stock out of 17 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for Expedia Group (NASDAQ:EXPE) is: Value: A, Growth: B, Momentum: C, Sentiment: B, Safety: C, Financials: B, and AI: C.

Expedia Group (NASDAQ:EXPE) has a Due Diligence Score of 56, which is 22 points higher than the travel industry average of 34.

EXPE passed 21 out of 38 due diligence checks and has strong fundamentals. Expedia Group has seen its stock return 40.08% over the past year, overperforming other travel stocks by 41 percentage points.

Expedia Group has an average 1 year price target of $281.67, an upside of 23.73% from Expedia Group's current stock price of $227.65.

Expedia Group stock has a consensus Buy recommendation according to Wall Street analysts. Of the 24 analysts covering Expedia Group, 25% have issued a Strong Buy rating, 4.17% have issued a Buy, 70.83% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

2. Carnival (NYSE:CCL)


Carnival (NYSE:CCL) is the #2 top travel stock out of 17 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Carnival (NYSE:CCL) is: Value: A, Growth: C, Momentum: C, Sentiment: C, Safety: C, Financials: C, and AI: C.

Carnival (NYSE:CCL) has a Due Diligence Score of 30, which is -4 points lower than the travel industry average of 34. Although this number is below the industry average, our proven quant model rates CCL as a "B".

CCL passed 12 out of 38 due diligence checks and has average fundamentals. Carnival has seen its stock return 22.67% over the past year, overperforming other travel stocks by 24 percentage points.

Carnival has an average 1 year price target of $36.84, an upside of 54.02% from Carnival's current stock price of $23.92.

Carnival stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 19 analysts covering Carnival, 68.42% have issued a Strong Buy rating, 10.53% have issued a Buy, 21.05% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

3. Viking Holdings (NYSE:VIK)


Viking Holdings (NYSE:VIK) is the #3 top travel stock out of 17 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Viking Holdings (NYSE:VIK) is: Value: C, Growth: C, Momentum: C, Sentiment: C, Safety: C, Financials: C, and AI: C.

Viking Holdings (NYSE:VIK) has a Due Diligence Score of 37, which is 3 points higher than the travel industry average of 34.

VIK passed 13 out of 33 due diligence checks and has average fundamentals. Viking Holdings has seen its stock return 67.37% over the past year, overperforming other travel stocks by 69 percentage points.

Viking Holdings has an average 1 year price target of $78.42, an upside of 15.66% from Viking Holdings's current stock price of $67.80.

Viking Holdings stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 12 analysts covering Viking Holdings, 66.67% have issued a Strong Buy rating, 0% have issued a Buy, 25% have issued a hold, while 8.33% have issued a Sell rating, and 0% have issued a Strong Sell.

What are the travel stocks with highest dividends?

Out of 7 travel stocks that have issued dividends in the past year, the 3 travel stocks with the highest dividend yields are:

1. Tuniu (NASDAQ:TOUR)


Tuniu (NASDAQ:TOUR) has an annual dividend yield of 5.18%, which is 3 percentage points higher than the travel industry average of 1.72%.

Tuniu's dividend payout ratio of 91.8% indicates that its high dividend yield might not be sustainable for the long-term.

2. Travel & Leisure Co (NYSE:TNL)


Travel & Leisure Co (NYSE:TNL) has an annual dividend yield of 2.41%, which is 1 percentage points higher than the travel industry average of 1.72%. Travel & Leisure Co's dividend payout is not stable, having dropped more than 10% two times in the last 10 years. Travel & Leisure Co's dividend has shown consistent growth over the last 10 years.

Travel & Leisure Co's dividend payout ratio of 63.8% indicates that its dividend yield is sustainable for the long-term.

3. Royal Caribbean Cruises (NYSE:RCL)


Royal Caribbean Cruises (NYSE:RCL) has an annual dividend yield of 1.59%, which is the same as the travel industry average of 1.72%. Royal Caribbean Cruises's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Royal Caribbean Cruises's dividend has shown consistent growth over the last 10 years.

Royal Caribbean Cruises's dividend payout ratio of 22.2% indicates that its dividend yield is sustainable for the long-term.

Why are travel stocks down?

Travel stocks were down -2.75% in the last day, and down -8.33% over the last week. Carnival was the among the top losers in the travel services industry, dropping -7.89% yesterday.

Shares of cruise companies are trading lower as the ongoing Middle East conflict drives higher oil and fuel prices, pressuring the sector.

What are the most undervalued travel stocks?

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued travel stocks right now are:

1. Carnival (NYSE:CCL)


Carnival (NYSE:CCL) is the most undervalued travel stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Carnival has a valuation score of 57, which is 17 points higher than the travel industry average of 40. It passed 4 out of 7 valuation due diligence checks.

Carnival's stock has gained 22.67% in the past year. It has overperformed other stocks in the travel industry by 24 percentage points.

2. Tripadvisor (NASDAQ:TRIP)


Tripadvisor (NASDAQ:TRIP) is the second most undervalued travel stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Tripadvisor has a valuation score of 57, which is 17 points higher than the travel industry average of 40. It passed 4 out of 7 valuation due diligence checks.

Tripadvisor's stock has dropped -32.15% in the past year. It has underperformed other stocks in the travel industry by -31 percentage points.

3. Expedia Group (NASDAQ:EXPE)


Expedia Group (NASDAQ:EXPE) is the third most undervalued travel stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Expedia Group has a valuation score of 71, which is 31 points higher than the travel industry average of 40. It passed 5 out of 7 valuation due diligence checks.

Expedia Group's stock has gained 40.08% in the past year. It has overperformed other stocks in the travel industry by 41 percentage points.

Are travel stocks a good buy now?

53.85% of travel stocks rated by analysts are a strong buy right now. On average, analysts expect travel stocks to rise by 37.65% over the next year.

7.14% of travel stocks have a Zen Rating of A (Strong Buy), 14.29% of travel stocks are rated B (Buy), 71.43% are rated C (Hold), 7.14% are rated D (Sell), and 0% are rated F (Strong Sell).

What is the average p/e ratio of the travel services industry?

The average P/E ratio of the travel services industry is 22.63x.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.