Sectors & IndustriesIndustrialsTravel Services
Best Travel Stocks to Buy Now (2025)
Top travel stocks in 2025 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +32.52% per year, and are the best travel stocks to buy now. Learn More.

Industry: Travel Services
A
Travel is Zen Rated A and is the 13th ranked industry out of 145 stock market industries
Learn how the Zen Ratings work
Ticker
Company
Zen Rating
Growth
Market Cap
Revenue
EBITDA
Earnings
EPS
Rev. Y/Y
Rev. 5Y
Earn. Y/Y
Earn. 5Y
Earnings Date
VIK
VIKING HOLDINGS LTD
$24.55B$5.51B$1.18B$528.95M$1.2414.86%N/AN/AN/A
CCL
CARNIVAL CORP
$40.62B$25.97B$6.90B$2.53B$1.9710.82%9.05%177.46%N/A
TRIP
TRIPADVISOR INC
$2.29B$1.84B$214.00M$53.00M$0.381.43%4.67%123.53%-8.73%2025-07-31
BKNG
BOOKING HOLDINGS INC
$186.03B$24.09B$9.23B$5.44B$163.039.47%10.66%19.83%15.39%2025-07-30
LIND
LINDBLAD EXPEDITIONS HOLDINGS INC
$699.71M$670.83M$78.57M-$30.75M-$0.5815.71%14.92%N/AN/A2025-08-05
EXPE
EXPEDIA GROUP INC
$22.43B$13.79B$2.58B$1.17B$8.965.57%3.40%60.00%N/A2025-07-31
RCL
ROYAL CARIBBEAN CRUISES LTD
$90.83B$16.76B$6.29B$3.25B$12.3113.65%9.71%49.76%69.88%2025-07-23
MMYT
MAKEMYTRIP LTD
$10.65B$978.34M$175.03M$95.10M$0.8425.02%13.85%-56.92%N/A2025-07-29
SABR
SABRE CORP
$1.33B$3.02B$405.65M-$171.94M-$0.452.56%-3.35%N/AN/A2025-07-30
TNL
TRAVEL & LEISURE CO
$3.74B$3.88B$926.00M$418.00M$6.052.53%1.06%11.21%14.09%2025-07-22
ABNB
AIRBNB INC
$85.50B$11.23B$3.29B$2.54B$4.039.68%N/A-47.66%N/A2025-08-06
TCOM
TRIPCOM GROUP LTD
$38.78B$7.62BN/A$2.35B$3.5815.98%10.56%54.85%N/A
NCLH
NORWEGIAN CRUISE LINE HOLDINGS LTD
$9.82B$9.42B$2.44B$852.61M$1.955.57%8.35%143.75%N/A2025-07-29
YTRA
YATRA ONLINE INC
$60.58M$92.54MN/A-$1.24M-$0.0285.23%-0.67%N/AN/A2025-08-11
TOUR
TUNIU CORP
$95.95M$72.76MN/A$8.15M$0.076.75%-24.07%N/AN/A
ISPO
INSPIRATO INC
$43.54M$265.50M$60.28M-$9.43M-$1.61-16.42%N/AN/AN/A2025-08-11

Travel Stocks FAQ

What are the best travel stocks to buy right now in Jul 2025?

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best vacation stocks to buy right now are:

1. Viking Holdings (NYSE:VIK)


Viking Holdings (NYSE:VIK) is the #1 top travel stock out of 16 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Viking Holdings (NYSE:VIK) is: Value: C, Growth: B, Momentum: B, Sentiment: B, Safety: C, Financials: C, and AI: C.

Viking Holdings (NYSE:VIK) has a Due Diligence Score of 32, which is -2 points lower than the travel industry average of 34. Although this number is below the industry average, our proven quant model rates VIK as a "B".

VIK passed 11 out of 33 due diligence checks and has average fundamentals. Viking Holdings has seen its stock return 62.4% over the past year, overperforming other travel stocks by 17 percentage points.

Viking Holdings has an average 1 year price target of $50.90, a downside of -8.22% from Viking Holdings's current stock price of $55.46.

Viking Holdings stock has a consensus Buy recommendation according to Wall Street analysts. Of the 10 analysts covering Viking Holdings, 60% have issued a Strong Buy rating, 0% have issued a Buy, 40% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

2. Carnival (NYSE:CCL)


Carnival (NYSE:CCL) is the #2 top travel stock out of 16 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Carnival (NYSE:CCL) is: Value: B, Growth: C, Momentum: C, Sentiment: B, Safety: C, Financials: C, and AI: C.

Carnival (NYSE:CCL) has a Due Diligence Score of 28, which is -6 points lower than the travel industry average of 34. Although this number is below the industry average, our proven quant model rates CCL as a "B".

CCL passed 12 out of 38 due diligence checks and has average fundamentals. Carnival has seen its stock return 71.69% over the past year, overperforming other travel stocks by 27 percentage points.

Carnival has an average 1 year price target of $29.46, a downside of -1.69% from Carnival's current stock price of $29.96.

Carnival stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 11 analysts covering Carnival, 54.55% have issued a Strong Buy rating, 18.18% have issued a Buy, 27.27% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

3. Tripadvisor (NASDAQ:TRIP)


Tripadvisor (NASDAQ:TRIP) is the #3 top travel stock out of 16 with a Zen Rating of B. Stocks with a rating of B have had an average return of +19.88% per year. Learn more.

The Component Grade breakdown for Tripadvisor (NASDAQ:TRIP) is: Value: B, Growth: B, Momentum: C, Sentiment: C, Safety: C, Financials: C, and AI: C.

Tripadvisor (NASDAQ:TRIP) has a Due Diligence Score of 30, which is -4 points lower than the travel industry average of 34. Although this number is below the industry average, our proven quant model rates TRIP as a "B".

TRIP passed 10 out of 33 due diligence checks and has average fundamentals. Tripadvisor has seen its stock lose -0.46% over the past year, underperforming other travel stocks by -45 percentage points.

Tripadvisor has an average 1 year price target of $15.38, a downside of -12.14% from Tripadvisor's current stock price of $17.50.

Tripadvisor stock has a consensus Sell recommendation according to Wall Street analysts. Of the 6 analysts covering Tripadvisor, 0% have issued a Strong Buy rating, 0% have issued a Buy, 66.67% have issued a hold, while 0% have issued a Sell rating, and 33.33% have issued a Strong Sell.

What are the travel stocks with highest dividends?

Out of 6 travel stocks that have issued dividends in the past year, the 3 travel stocks with the highest dividend yields are:

1. Tuniu (NASDAQ:TOUR)


Tuniu (NASDAQ:TOUR) has an annual dividend yield of 4.36%, which is 3 percentage points higher than the travel industry average of 1.74%.

Tuniu's dividend payout ratio of 53.9% indicates that its high dividend yield is sustainable for the long-term.

2. Travel & Leisure Co (NYSE:TNL)


Travel & Leisure Co (NYSE:TNL) has an annual dividend yield of 3.77%, which is 2 percentage points higher than the travel industry average of 1.74%. Travel & Leisure Co's dividend payout is not stable, having dropped more than 10% two times in the last 10 years. Travel & Leisure Co's dividend has shown consistent growth over the last 10 years.

Travel & Leisure Co's dividend payout ratio of 34% indicates that its dividend yield is sustainable for the long-term.

3. Royal Caribbean Cruises (NYSE:RCL)


Royal Caribbean Cruises (NYSE:RCL) has an annual dividend yield of 0.73%, which is -1 percentage points lower than the travel industry average of 1.74%. Royal Caribbean Cruises's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Royal Caribbean Cruises's dividend has shown consistent growth over the last 10 years.

Royal Caribbean Cruises's dividend payout ratio of 13.8% indicates that its dividend yield is sustainable for the long-term.

Why are travel stocks up?

Travel stocks were up 0.54% in the last day, and up 2.91% over the last week. Tripadvisor was the among the top gainers in the travel services industry, gaining 16.74% yesterday.

Tripadvisor shares are trading higher after activist investor Starboard Value acquired a 9% stake in the company.

What are the most undervalued travel stocks?

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued travel stocks right now are:

1. Travel & Leisure Co (NYSE:TNL)


Travel & Leisure Co (NYSE:TNL) is the most undervalued travel stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Travel & Leisure Co has a valuation score of 57, which is 27 points higher than the travel industry average of 30. It passed 4 out of 7 valuation due diligence checks.

Travel & Leisure Co's stock has gained 29.63% in the past year. It has underperformed other stocks in the travel industry by -15 percentage points.

2. Expedia Group (NASDAQ:EXPE)


Expedia Group (NASDAQ:EXPE) is the second most undervalued travel stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Expedia Group has a valuation score of 43, which is 13 points higher than the travel industry average of 30. It passed 3 out of 7 valuation due diligence checks.

Expedia Group's stock has gained 42.04% in the past year. It has underperformed other stocks in the travel industry by -3 percentage points.

3. Carnival (NYSE:CCL)


Carnival (NYSE:CCL) is the third most undervalued travel stock based on its Valuation Rating of B. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Carnival has a valuation score of 43, which is 13 points higher than the travel industry average of 30. It passed 3 out of 7 valuation due diligence checks.

Carnival's stock has gained 71.69% in the past year. It has overperformed other stocks in the travel industry by 27 percentage points.

Are travel stocks a good buy now?

50% of travel stocks rated by analysts are a buy right now. On average, analysts expect travel stocks to fall by -2.58% over the next year.

0% of travel stocks have a Zen Rating of A (Strong Buy), 38.46% of travel stocks are rated B (Buy), 53.85% are rated C (Hold), 7.69% are rated D (Sell), and 0% are rated F (Strong Sell).

What is the average p/e ratio of the travel services industry?

The average P/E ratio of the travel services industry is 31.15x.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.