Sectors & IndustriesConsumer CyclicalLeisure

Best Leisure Stocks to Buy Now (2026)

Top leisure stocks in 2026 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +28.50% per year, and are the best leisure stocks to buy now. Learn More.

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best leisure stocks to buy right now are:

Escalade (NASDAQ:ESCA) is the #1 top leisure stock out of 31 with a Zen Rating of A. Stocks with a rating of A have had an average return of +28.5% per year. Learn more.

The Component Grade breakdown for Escalade (NASDAQ:ESCA) is: Value: B, Growth: B, Momentum: B, Sentiment: A, Safety: B, Financials: B, and AI: B.

Escalade (NASDAQ:ESCA) has a Due Diligence Score of 55, which is 24 points higher than the leisure industry average of 31.

ESCA passed 19 out of 38 due diligence checks and has strong fundamentals. Escalade has seen its stock return 85.7% over the past year, overperforming other leisure stocks by 178 percentage points.

Jakks Pacific (NASDAQ:JAKK) is the #2 top leisure stock out of 31 with a Zen Rating of A. Stocks with a rating of A have had an average return of +28.5% per year. Learn more.

The Component Grade breakdown for Jakks Pacific (NASDAQ:JAKK) is: Value: C, Growth: B, Momentum: C, Sentiment: C, Safety: C, Financials: C, and AI: B.

Jakks Pacific (NASDAQ:JAKK) has a Due Diligence Score of 46, which is 15 points higher than the leisure industry average of 31.

JAKK passed 15 out of 38 due diligence checks and has strong fundamentals. Jakks Pacific has seen its stock return 51.3% over the past year, overperforming other leisure stocks by 144 percentage points.

Jakks Pacific has an average 1 year price target of $30.00, an upside of 17.05% from Jakks Pacific's current stock price of $25.63.

Jakks Pacific stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 1 analyst covering Jakks Pacific, 100% have issued a Strong Buy rating, 0% have issued a Buy, 0% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

Peloton Interactive (NASDAQ:PTON) is the #3 top leisure stock out of 31 with a Zen Rating of B. Stocks with a rating of B have had an average return of +17.17% per year. Learn more.

The Component Grade breakdown for Peloton Interactive (NASDAQ:PTON) is: Value: B, Growth: B, Momentum: C, Sentiment: C, Safety: C, Financials: A, and AI: C.

Peloton Interactive (NASDAQ:PTON) has a Due Diligence Score of 38, which is 7 points higher than the leisure industry average of 31.

PTON passed 12 out of 33 due diligence checks and has average fundamentals. Peloton Interactive has seen its stock lose -20.11% over the past year, overperforming other leisure stocks by 73 percentage points.

Peloton Interactive has an average 1 year price target of $6.67, an upside of 17.38% from Peloton Interactive's current stock price of $5.68.

Peloton Interactive stock has a consensus Buy recommendation according to Wall Street analysts. Of the 3 analysts covering Peloton Interactive, 33.33% have issued a Strong Buy rating, 33.33% have issued a Buy, 33.33% have issued a hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

Out of 8 leisure stocks that have issued dividends in the past year, the 3 leisure stocks with the highest dividend yields are:

Jakks Pacific (NASDAQ:JAKK) has an annual dividend yield of 3.9%, which is 1 percentage points higher than the leisure industry average of 2.54%. Jakks Pacific's dividend payout is stable, having never dropped by more than 10% in the last 10 years. Jakks Pacific's dividend has not shown consistent growth over the last 10 years.

Jakks Pacific's dividend payout ratio of 69.4% indicates that its high dividend yield is sustainable for the long-term.

Lucky Strike Entertainment (NYSE:LUCK) has an annual dividend yield of 3.52%, which is 1 percentage points higher than the leisure industry average of 2.54%.

Lucky Strike Entertainment's dividend payout ratio of -35.9% indicates that its dividend yield might not be sustainable for the long-term.

Hasbro (NASDAQ:HAS) has an annual dividend yield of 2.99%, which is the same as the leisure industry average of 2.54%. Hasbro's dividend payout is stable, having never dropped by more than 10% in the last 10 years. Hasbro's dividend has shown consistent growth over the last 10 years.

Hasbro's dividend payout ratio of 49.6% indicates that its dividend yield is sustainable for the long-term.

Leisure stocks were up 0.72% in the last day, and down -1.42% over the last week. Funko was the among the top gainers in the leisure industry, gaining 11.36% yesterday.

Funko shares are trading higher after the company reported better-than-expected Q2 financial results and raised its FY26 sales guidance above estimates.

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued leisure stocks right now are:

Mattel (NASDAQ:MAT) is the most undervalued leisure stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Mattel has a valuation score of 71, which is 50 points higher than the leisure industry average of 21. It passed 5 out of 7 valuation due diligence checks.

Mattel's stock has dropped -14.46% in the past year. It has overperformed other stocks in the leisure industry by 78 percentage points.

United Parks & Resorts (NYSE:PRKS) is the second most undervalued leisure stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

United Parks & Resorts has a valuation score of 29, which is 8 points higher than the leisure industry average of 21. It passed 2 out of 7 valuation due diligence checks.

United Parks & Resorts's stock has dropped -9.38% in the past year. It has overperformed other stocks in the leisure industry by 83 percentage points.

Peloton Interactive (NASDAQ:PTON) is the third most undervalued leisure stock based on its Valuation Rating of B. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Peloton Interactive has a valuation score of 43, which is 22 points higher than the leisure industry average of 21. It passed 3 out of 7 valuation due diligence checks.

Peloton Interactive's stock has dropped -20.11% in the past year. It has overperformed other stocks in the leisure industry by 73 percentage points.

50% of leisure stocks rated by analysts are a buy right now. On average, analysts expect leisure stocks to rise by 17.91% over the next year.

8.7% of leisure stocks have a Zen Rating of A (Strong Buy), 13.04% of leisure stocks are rated B (Buy), 60.87% are rated C (Hold), 13.04% are rated D (Sell), and 4.35% are rated F (Strong Sell).