Vital Farms, Inc. , an ethical food company, provides pasture-raised products in the United States. It offers shell eggs, butter, hard-boiled eggs, ghee, liquid whole eggs, and egg bite products.
Vital Farms stock last closed at $12.80, up 4.15% from the previous day, and has decreased 61.28% in one year. It has underperformed other stocks in the Farm Products industry by 0.67 percentage points. Vital Farms stock is currently +5.61% from its 52-week low of $12.12, and -75.91% from its 52-week high of $53.13.
There are currently 44.8M VITL shares outstanding. The market cap of VITL is $573.40M. In the last 24 hours, 2.7M VITL shares were traded.
How to Buy Vital Farms Stock
Wondering how to invest in Vital Farms stock? Here's how.
Choose where to buy Vital Farms stock: You need to choose an online brokerage, but don't worry - we've tested dozens of online brokerages and apps to help you decide where to buy Vital Farms stock.
Create a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've selected.
Deposit money your investment account: Select your method of payment and add your details.
Analyze Vital Farms stock: The Vital Farms ticker symbol is VITL. Is Vital Farms stock a good investment? Should you buy shares of VITL? How do VITL's underlying business fundamentals look? Do top analysts think Vital Farms is a good buy? Why has VITL's stock price moved recently? (Hint: Our stock market analysis website can help you figure out if VITL is a good stock to buy).
Make your VITL trade: Decide if you will purchase VITL shares at the current market price or use a limit order to purchase VITL shares at a given price.
Keep an eye on your VITL investment: Create a watchlist to the latest updates on your position in Vital Farms shares.
Step 1: Choose where to buy Vital Farms stock
You need a brokerage account to access the NASDAQ market and buy VITL shares.
A brokerage account allows you to buy and sell a number of investments, such as stocks, bonds, mutual funds, and ETFs.
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Step 2: Create a brokerage account
Now that you've chosen the right brokerage, you'll need to fill out some personal details so you can invest in VITL stock today.
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
Step 4: Analyze Vital Farms stock
Once you have figured out the best place to buy Vital Farms stock, it's very important to analyze their stock before you buy, so you can comprehend the risk as well as the upside.
Vital Farms stock at a glance
VITL Price
$12.80
1w %
0.39%
1y %
-61.28%
5y %
-48.3%
P/E
8.59x
P/B
1.63x
P/S
0.75x
PEG
N/A
Revenue
$759.44M
Earnings
$66.28M
Fore. Rev. Growth
18.96%
Fore. Earn. Growth
-1.11%
Market Cap
$573.40M
Next Earnings
May 7, 2026
Next Dividend
N/A
VITL Due Diligence Checks
WallStreetZen was created to help average investors perform more in-depth fundamental analysis.
There are more short-term assets than short-term liabilities on the VITL balance sheet.
VITL has cash burn of 46491000. It has enough cash and short-term investments to cover this for at least one year.
There are more short-term assets than long-term liabilities on the VITL balance sheet.
VITL has $113.35M in cash and short term investments. This is sufficient to cover its annual cash burn of $46.49M.
Failed Financial Due Diligence Checks:
VITL profit margin has gone down from 8.8% to 8.7% in the past year.
VITL has a relatively high debt to equity ratio of 0.48.
Total VITL debt is higher than 5 years ago, relative to shareholder equity.
Is it a good time to buy VITL stock, according to Wall Street analysts?
Out of 9 sell side analysts who give recommendations on VITL, the consensus analyst rating on Vital Farms is a Buy
Please keep in mind that analyst ratings are not recommendations, nor are they financial advice.
Most Recent VITL Analyst Upgrades/Downgrades
Pamela Kaufman, a top 13% analyst from Morgan Stanley downgrades VITL to a hold rating and lowers their VITL price target from $45.00 to $24.00, on Feb 27, 2026.
Brian Holland, a bottom 9% analyst from DA Davidson maintains VITL with a strong buy rating and lowers their VITL price target from $52.00 to $47.00, on Dec 18, 2025.
Benjamin Mayhew, a bottom 14% analyst from BMO Capital maintains VITL with a buy rating and lowers their VITL price target from $60.00 to $50.00, on Dec 18, 2025.
Ben Klieve, a bottom 3% analyst from Benchmark initiates coverage on VITL with a strong buy rating and announces their VITL price target of $60.00, on Nov 13, 2025.
Last year, VITL earnings were $66.28M. In the last 5 year, VITL's earnings have grown by 36.89% per year. This was faster than the Farm Products industry average of -11.22%.
Last year, VITL revenue was $759.44M. During the past five year, VITL's revenue has grown by 28.8% per year. This was faster than the Farm Products industry average of 8.23%.
No, Vital Farms doesn't provide an income stream by paying out dividends.
What others are saying about VITL
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Step 5: Make your VITL trade
You have two primary order types:
Market order: A market order is an order to buy or sell a security at the best possible price. Market orders are generally fine.
Limit order: A limit order is an order to buy or sell a stock at a specific price (or better). If you want to make sure you're buying or selling at a specific price limit, place a limit order.
Click the Open button and eToro will place your order.
If you require more assistance buying stocks on eToro, watch the how to video below:
How much does it cost to buy one Vital Farms share?
As of Apr 20, 2026, it costs $12.80 to buy one share of Vital Farms stock.
Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $6, you can buy 0.469 shares of VITL.
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Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.