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How to Buy Ulta Beauty Stock

Ulta Beauty Inc

Ulta Beauty, Inc. operates as a retailer of beauty products in the United States.

Ulta Beauty stock last closed at $424.55, up 0.09% from the previous day, and has decreased 20.55% in one year. It has underperformed other stocks in the Specialty Retail industry by 0.3 percentage points. Ulta Beauty stock is currently +15.36% from its 52-week low of $368.02, and -26.13% from its 52-week high of $574.76.

There are currently 48.27M shares of ULTA outstanding. The market cap of ULTA is $20.49B. In the last 24 hours, 876,345 ULTA shares were traded.

How to Buy Ulta Beauty Stock

Not sure how to invest in Ulta Beauty stock? Here's how.
  1. Choose where to buy Ulta Beauty stock: You need to choose an online brokerage, but don't worry - we've analyzed dozens of online stock brokerages and apps to help you choose where to buy Ulta Beauty stock.
  2. Open your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've found.
  3. Fund your brokerage account: Pick your method of payment and add your details.
  4. Analyze Ulta Beauty stock: The Ulta Beauty ticker symbol is ULTA. Is Ulta Beauty stock a good investment? Should you buy shares of ULTA? How do ULTA's underlying business fundamentals look? Do top analysts think Ulta Beauty is a good buy? Why has ULTA's stock price moved recently? (Hint: Our stock market research website can help you decide if ULTA is a good stock to buy).
  5. Execute your ULTA trade: Decide if you will purchase ULTA shares at the current market price or use a limit order to buy ULTA stock at a particular price.
  6. Get updates on your ULTA position: Create a watchlist to monitor your new investment in Ulta Beauty stock.

Step 1: Choose where to buy Ulta Beauty stock

You need an online brokerage account in order to access the NASDAQ market and buy ULTA shares.

A brokerage account is an investment account that enables you to buy and sell a variety of investments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Open your brokerage account

Now that you've chosen your brokerage, it's time to fill out some personal information so you can buy ULTA today.

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  2. Input your personal details to start a new brokerage account.
  1. Submit your information by hitting the "Create Account" button.
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Step 3: Fund your brokerage account

Now that you have finished signing up on stock apps to use, you need to deposit funds:

Check out the video below if you need help depositing money into your new investment account.

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Step 4: Analyze Ulta Beauty stock

Once you have identified the best place to buy Ulta Beauty stock, it's crucial to evaluate their stock before you invest, so you can understand the risk as well as the upside.

Ulta Beauty shares at a glance

ULTA Price
$424.55
1w %
-5.85%
1y %
-20.55%
5y %
19.82%
P/E
16.22x
P/B
8.99x
P/S
1.87x
PEG
1,273.81x
Revenue
$11.21B
Earnings
$1.29B
Fore. Rev. Growth
5.56%
Fore. Earn. Growth
0.01%
Market Cap
$20.49B
Next Earnings
May 30, 2024
Next Dividend
N/A

ULTA Zen Score

WallStreetZen was designed to help part-time investors do more accurate fundamental analysis in less time.

You can view all of the due diligence checks on ULTA's stock page.

Is ULTA stock undervalued or overvalued?

Analysts use a variety of different financial metrics, analyses, models, and charts to gauge ULTA's intrinsic value.

Using relative valuations metrics:

  • ULTA could be undervalued based on its P/E ratio of 16.22x, relative to Specialty Retail industry P/E ratio of 26.61x
  • ULTA may be undervalued based on its P/B ratio of 8.99x, relative to Specialty Retail industry P/B ratio of 10.73x
  • ULTA could be overvalued based on its PEG ratio of 1,273.81x

You can do more valuation analysis on ULTA's stock here.

ULTA Financial Summary

Signs that ULTA is financially healthy:

  • ULTA's operating cash flow of $1.48B allows it to safely service it's debt of $1.91B.
  • There are more short-term assets than short-term liabilities on the ULTA balance sheet.
  • ULTA earnings of $1.68B is not enough to cover its interest payments.
  • There are more short-term assets than long-term liabilities on the ULTA balance sheet.

Signs that ULTA is not financially healthy:

  • ULTA has a relatively high debt to equity ratio of 1.5.
  • ULTA profit margin has gone down from 12.2% to 11.5% in the past year.
  • Total ULTA debt is higher than 5 years ago, relative to shareholder equity.

Is it a good time to buy Ulta Beauty stock, according to Wall Street analysts?

Out of 19 Equities analysts who give recommendations on ULTA, the consensus analyst rating on ULTA is a Buy

It's important to keep in mind that analyst forecasts are not stock recommendations, nor are they financial advice.

Most Recent ULTA Analyst Forecasts

Anthony Chukumba, a top 15% analyst from Loop Capital maintains ULTA with a hold rating and raises their ULTA price target from $530.00 to $540.00, on Mar 15, 2024.

Stephanie Wissink, a top 24% analyst from Jefferies maintains ULTA with a strong buy rating and raises their ULTA price target from $587.00 to $610.00, on Mar 15, 2024.

Simeon Siegel, a top 6% analyst from BMO Capital maintains ULTA with a hold rating and raises their ULTA price target from $485.00 to $540.00, on Mar 15, 2024.

Mark Astrachan, a top 5% analyst from Stifel Nicolaus maintains ULTA with a hold rating and raises their ULTA price target from $505.00 to $565.00, on Mar 15, 2024.

Michael Binetti, a bottom 13% analyst from Evercore ISI Group maintains ULTA with a buy rating and lowers their ULTA price target from $635.00 to $630.00, on Mar 15, 2024.

You can dive deeper into what analysts are forecasting on the Ulta Beauty stock forecast page.

ULTA Momentum

SMA10
442.41
SMA20
476.85
SMA50
515.12
SMA100
496.25
SMA200
457.67
MACD
-26.59
MACD Signal
-21.69
MACD Histogram
-4.9
RSI
24.6
Stochastic %K
1.93
Stochastic %D
3.23
StochRSI %K
8.39
StochRSI %D
13.67

ULTA Growth Metrics

Last year, ULTA earnings were $1.29B. During the last five year, ULTA's earnings have gone up by 18.94% per year. This was faster than the Specialty Retail industry average of 18.14%.

Last year, ULTA revenue was $11.21B. During the past 5 year, ULTA's revenue has grown by 10.78% per year. This was slower than the Specialty Retail industry average of 11.33%.

Learn more about ULTA's earnings and revenue performance here.

Are ULTA insiders buying or selling the stock?

In the last year, insiders at ULTA have sold more shares than they have bought.

Catherine Ann Halligan, Director of ULTA, was the latest ULTA insider to sell. They sold $263,131.50 worth of ULTA stock on Mar 19, 2024.

Learn more about who owns ULTA stock here.

Can I rely on ULTA as an income stream?

No, Ulta Beauty doesn't provide an income stream by paying out dividends.

What do other investors have to say about ULTA?

One of the reasons eToro is our favorite brokerage is because of its social trading community.

Click below to find out what other traders have to say.

Step 5: Execute your ULTA trade

There are two main order types:

  • Market order: A market order is an order to buy or sell a stock at the best possible price.
    Market orders are generally fine for most investors.
  • Limit order: A limit order enables you to buy or sell a stock at a specific price (or better).
    If you want to ensure you're buying or selling at a particular price, place a limit order.

Hit the Open Trade button and eToro will place the order.

If you need additional info about buying stocks on eToro, click the how to video below:

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Step 6: Get updates on your ULTA position

Now that you own some ULTA shares, you'll want to keep up with your shares.

Start a watchlist to monitor your ULTA stock.

ULTA Feed

How to Buy Stock in Ulta Beauty

To reiterate, here are the 6 steps to buy stock in Ulta Beauty:

  1. Choose where to buy Ulta Beauty stock
  2. Open your brokerage account
  3. Fund your brokerage account
  4. Analyze Ulta Beauty stock
  5. Execute your ULTA trade
  6. Get updates on your ULTA position

If you need a online brokerage, eToro is our favorite venue.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you want to get the latest scoop on your new investment in Ulta Beauty, get started below.

NASDAQ: ULTA
$424.55+0.38 (+0.09%)
Updated Apr 17, 2024
Open eToro Account
NASDAQ: ULTA
$424.55+0.38 (+0.09%)
Updated Apr 17, 2024
Open eToro Account

FAQ

How much does it cost to buy one Ulta Beauty share?

As of Apr 17, 2024, it costs $424.55 to buy one share of Ulta Beauty stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $100, you can buy 0.236 shares of ULTA.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Ulta Beauty stock?

According to 19 Wall Street analysts who monitor Ulta Beauty, their consensus recommendation is to buy Ulta Beauty stock.

What is the best way to buy Ulta Beauty stock?

One way to place an order for Ulta Beauty stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.