How to Buy Trupanion Stock

Trupanion Inc

Trupanion, Inc. , together with its subsidiaries, provides medical insurance for cats and dogs on a monthly subscription basis in the United States, Canada, Puerto Rico, and Australia.

Trupanion stock last closed at $36.35, down 0.41% from the previous day, and has decreased 31.94% in one year. It has underperformed other stocks in the Insurance - Specialty industry by 0.3 percentage points. Trupanion stock is currently +17.26% from its 52-week low of $31.00, and -37.2% from its 52-week high of $57.89.

As of Dec 12, 2025, there are 43.2M TRUP shares outstanding. The market cap of TRUP is $1.57B. In the last 24 hours, 298,000 TRUP shares were traded.

How to Buy Trupanion Stock

Not sure how to invest in Trupanion stock? Here's how.

  1. Choose where to buy Trupanion stock: You need to choose an online brokerage, but don't worry - we've tested dozens of online brokerages and apps to help you choose where to buy Trupanion stock.
  2. Open a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've identified.
  3. Deposit money your investment account: Select your payment method and add your info.
  4. Evaluate Trupanion stock: The Trupanion ticker symbol is TRUP. Is Trupanion stock a good investment? Should you buy shares of TRUP? How do TRUP's underlying business fundamentals look? Do top analysts think Trupanion is a good buy? Why has TRUP's stock price moved recently? (Hint: Our stock market analysis website can help you figure out if TRUP is a good stock to buy).
  5. Execute your TRUP buy order: Decide if you will purchase TRUP shares at the current market price or use a limit order to buy TRUP stock at a particular price.
  6. Get key alerts regarding your investment in TRUP: Create a watchlist to monitor your investment in Trupanion shares.

Step 1: Choose where to buy Trupanion stock

You will need an online brokerage account to access the NASDAQ market and buy TRUP stock.

A brokerage account enables you to buy and sell a number of financial instruments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Open a brokerage account

Now that you've selected your brokerage, the next step is to fill out some personal details so you are able to invest in TRUP today.

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Step 3: Deposit money your investment account

Now that you've created your account on one of the most highly reviewed stock trading apps, your next step is to transfer the money for your investment:

Check out the video below to see the process of depositing funds into your new investment account.

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Step 4: Evaluate Trupanion stock

After you have identified the best place to buy Trupanion stock, it's crucial to evaluate their stock before you invest, so you actually understand the risk as well as the upside.

Trupanion quick stats

TRUP Price
$36.35
1w %
-1.57%
1y %
-31.94%
5y %
-64.84%
P/E
98.24x
P/B
4.26x
P/S
1.12x
PEG
4.2x
Revenue
$1.40B
Earnings
$15.46M
Fore. Rev. Growth
6.81%
Fore. Earn. Growth
25.99%
Market Cap
$1.57B
Next Earnings
Feb 12, 2026
Next Dividend
N/A

Trupanion Overview

WallStreetZen was designed to help everyday investors perform better fundamental analysis.

You can see all of the due diligence checks on TRUP's stock page.

How is TRUP stock valued?

Analysts use a variety of different financial metrics, analyses, models, and charts to gauge TRUP's true value.

Using relative valuations measures:

  • TRUP may be overvalued based on its P/E ratio of 98.24x, relative to Insurance - Specialty industry P/E ratio of 26.38x
  • TRUP may be overvalued based on its P/B ratio of 4.26x, relative to Insurance - Specialty industry P/B ratio of 1.61x
  • TRUP may be overvalued based on its PEG ratio of 4.2x

You can access additional valuation research on TRUP's stock here.

TRUP Financial Overview

Positive Health Checks:

  • There are more short-term assets than long-term liabilities on the TRUP balance sheet.
  • There are more short-term assets than short-term liabilities on the TRUP balance sheet.
  • TRUP profit margin has gone up from -1.1% to 1.1% in the past year.
  • TRUP's operating cash flow of $83.93M allows it to safely service it's debt of $114.54M.

Negative Health Checks:

  • Total TRUP debt is higher than 5 years ago, relative to shareholder equity.
  • TRUP earnings of $30.51M is not enough to cover its interest payments.
  • TRUP has a relatively high debt to equity ratio of 1.39.

Do Wall Street analysts think it's a good time to buy TRUP stock

Out of 2 Wall Street analysts who give recommendations on TRUP, the consensus analyst rating on TRUP is a Buy

It's important to note that analyst ratings are not stock recommendations, nor are they financial advice.

You can dig deeper into what analysts are saying on the Trupanion stock forecast page.

TRUP Trading Indicators

SMA10
36.46
SMA20
36.18
SMA50
39.5
SMA100
42.83
SMA200
43.13
MACD
-0.74
MACD Signal
-1.08
MACD Histogram
0.35
RSI
44.02
Stochastic %K
58.45
Stochastic %D
70.98
StochRSI %K
66.17
StochRSI %D
78.69

How is TRUP performing as a company?

Last year, TRUP revenue was $1.40B. Over the last five year, TRUP's revenue has gone up by 24.67% per year. This was faster than the Insurance - Specialty industry average of 7.67%.

Dive into TRUP's earnings and revenue performance here.

Who is buying/selling TRUP?

Over the past year, insiders at TRUP have sold more shares than they have bought.

John R. Gallagher, Chief Operating Officer of TRUP, was the latest TRUP insider to sell. They sold $222,281.59 worth of TRUP shares on Nov 28, 2025.

Dig into more about who owns TRUP stock here.

Can I get consistent income from TRUP stock?

No, Trupanion doesn't provide an income stream by paying out dividends.

What do other traders have to say about TRUP?

One of the primary reasons eToro is our favorite brokerage is because of its social trading community.

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Step 5: Execute your TRUP buy order

There are two main order types:

  • Market order: A market order is an order to buy or sell a stock at the best available price.
    Market orders are usually sufficient.
  • Limit order: A limit order lets you buy or sell a security at a specific price (or better).
    If you want to ensure you're buying or selling at a specific price, place a limit order.

Press the Open button and your broker will place the order.

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Step 6: Get key alerts regarding your investment in TRUP

Now that you own some shares in TRUP, you'll want to keep up with your new company.

Make a watchlist to get alerted to the latest events about your TRUP stock.

TRUP Feed

How to Buy Stock in Trupanion

To summarize, here are the 6 steps to buy stock in Trupanion:

  1. Choose where to buy Trupanion stock
  2. Open a brokerage account
  3. Deposit money your investment account
  4. Evaluate Trupanion stock
  5. Execute your TRUP buy order
  6. Get key alerts regarding your investment in TRUP

If you are looking for a online brokerage, eToro is our recommended venue.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you would like to get notifications regarding your investment in Trupanion, create a watchlist on WallStreetZen today.

NASDAQ: TRUP
$36.35-0.15 (-0.41%)
Updated Dec 12, 2025
Open eToro Account
Your capital is at risk.
NASDAQ: TRUP
$36.35-0.15 (-0.41%)
Updated Dec 12, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Trupanion share?

As of Dec 12, 2025, it costs $36.35 to buy one share of Trupanion stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.275 shares of TRUP.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Trupanion stock?

According to 2 Wall Street analysts who monitor Trupanion, their consensus recommendation is to buy Trupanion stock.

What is the best way to buy Trupanion stock?

One way to place an order for Trupanion stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.