Roku, Inc. , together with its subsidiaries, operates a TV streaming platform. The company operates in two segments, Platform and Player.
Roku stock last closed at $62.81, up 1.58% from the previous day, and has increased 8.82% in one year. It has underperformed other stocks in the Entertainment industry by 0.05 percentage points. Roku stock is currently +21.68% from its 52-week low of $51.62, and -42.29% from its 52-week high of $108.84.
There are currently 143.52M shares of ROKU outstanding. The market value of ROKU is $9.01B. In the last 24 hours, 7.07M ROKU shares were traded.
How to Buy Roku Stock
Wondering how to invest in Roku stock? Here's how.
Figure out where to buy Roku stock: You need to pick an online brokerage, but don't worry - we've tested dozens of online stock brokerages and apps to help you determine where to buy Roku stock.
Create a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've found.
Fund your brokerage account: Select your method of payment and add your details.
Evaluate Roku stock: The Roku ticker symbol is ROKU. Is Roku stock a good investment? Should you buy shares of ROKU? How do ROKU's underlying business fundamentals look? Do top analysts think Roku is a good buy? Why has ROKU's stock price moved recently? (Hint: Our stock market analysis tools can help you understand if ROKU is a good stock to buy).
Place your ROKU trade: Decide if you will purchase ROKU shares at the current market price or use a limit order to buy ROKU shares at a specific price.
Get the latest news on your ROKU investment: Create a watchlist to the latest updates on your new investment in Roku stock.
Step 1: Figure out where to buy Roku stock
You will need an online brokerage account to access the NASDAQ market and buy ROKU stock.
A brokerage account is an investment account that enables you to buy and sell a number of investments, including stocks, bonds, mutual funds, and ETFs.
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Step 2: Create a brokerage account
Now that you've picked the right brokerage, it's time to fill out some personal details so you can buy ROKU today.
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
Step 4: Evaluate Roku stock
Once you have identified the best place to buy Roku stock, it's critical to analyze their stock prior to investing, so you actually wrap your head around the risk as well as the opportunity.
Roku stock quick numbers
ROKU Price
$62.81
1w %
7.02%
1y %
8.82%
5y %
2.9%
P/E
-12.54x
P/B
3.88x
P/S
2.55x
PEG
N/A
Revenue
$3.48B
Earnings
-$709.56M
Fore. Rev. Growth
12.42%
Fore. Earn. Growth
N/A
Market Cap
$9.01B
Next Earnings
Jun 7, 2024
Next Dividend
N/A
ROKU Overview
WallStreetZen was built to help part-time investors perform better fundamental analysis.
There are more short-term assets than short-term liabilities on the ROKU balance sheet.
There are more short-term assets than long-term liabilities on the ROKU balance sheet.
Total ROKU debt is lower than 5 years ago, relative to shareholder equity.
ROKU's operating cash flow of $255.86M allows it to safely service it's debt of $586.17M.
Signs that ROKU is not financially healthy:
ROKU profit margin has gone down from -15.9% to -20.4% in the past year.
ROKU has a relatively high debt to equity ratio of 0.83.
ROKU earnings of -$698.70M is not enough to cover its interest payments.
Is Roku stock a Buy, Hold, or Sell, according to analysts?
Out of 11 Wall Street analysts who give recommendations on ROKU, the consensus analyst rating on ROKU is a Hold
Please keep in mind that analyst ratings are not stock recommendations, nor are they investment advice.
Latest ROKU Analyst Recommendations
Nicholas Zangler, a bottom 8% analyst from Stephens & Co. reiterates ROKU with a strong buy rating and maintains their ROKU price target from $105.00 to $105.00, on Feb 16, 2024.
Shyam Patil, a top 19% analyst from Susquehanna maintains ROKU with a strong buy rating and raises their ROKU price target from $100.00 to $110.00, on Feb 16, 2024.
David Joyce, a top 18% analyst from Seaport Global downgrades ROKU to a sell rating and announces their ROKU price target of $75.00, on Dec 18, 2023.
Michael Nathanson, a top 29% analyst from Moffett Nathanson downgrades ROKU to a strong sell rating and raises their ROKU price target from $64.00 to $66.00, on Dec 15, 2023.
Vasily Karasyov, a bottom 26% analyst from Cannonball Research upgrades ROKU to a strong buy rating and announces their ROKU price target of $116.00, on Nov 27, 2023.
You can dive deeper into what analysts are saying on the Roku stock forecast page.
ROKU Trading Indicators
SMA10
59.48
SMA20
60.8
SMA50
64.08
SMA100
78.56
SMA200
78.23
MACD
-1.41
MACD Signal
-2.08
MACD Histogram
0.67
RSI
52.19
Stochastic %K
84.63
Stochastic %D
63.27
StochRSI %K
100
StochRSI %D
86.38
Is ROKU Growing Revenue?
Last year, ROKU revenue was $3.48B. During the past five year, ROKU's revenue has increased by 36.24% per year. This was faster than the Entertainment industry average of 14.93%.
No, Roku doesn't provide an income stream by paying out dividends.
Get analysis from other investors
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Step 5: Place your ROKU trade
You have two main options:
Market order: A market order is an order to buy or sell a stock at the best possible price. Market orders are mostly fine for most investors.
Limit order: A limit order enables you to buy or sell a security at a specific price (or better). If you want to be certain you're buying or selling at a particular price, place a limit order.
Press the Open Trade button and eToro will execute the order.
If you want more help with investing in stocks on eToro, watch the how to video below:
As of Apr 25, 2024, it costs $62.81 to buy one share of Roku stock.
Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.159 shares of ROKU.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.
Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.