How to Buy Heritage Financial Stock
Heritage Financial Corp
Heritage Financial Corporation operates as the bank holding company for Heritage Bank that provides various financial services to small and medium sized businesses and individuals in the United States.
Heritage Financial stock last closed at $22.94, up 0.75% from the previous day, and has increased 29.9% in one year. It has overperformed other stocks in the Banks - Regional industry by 0.12 percentage points. Heritage Financial stock is currently +38.65% from its 52-week low of $16.55, and -16.81% from its 52-week high of $27.58.
At the moment, there are 33.99M shares of HFWA outstanding. The market capitalization of HFWA is $779.75M. In the past 24 hours, 344,421 HFWA shares were traded.
How to Buy Heritage Financial Stock
Not sure how to invest in Heritage Financial stock? Here's how.
- Figure out where to buy Heritage Financial stock: You need to decide on an online brokerage, but don't worry - we've tried dozens of stock brokerages and apps to help you determine where to buy Heritage Financial stock.
- Create a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've found.
- Deposit funds into your brokerage account: Pick your method of payment and add your information.
- Research Heritage Financial stock: The Heritage Financial ticker symbol is HFWA. Is Heritage Financial stock a good investment? Should you buy shares of HFWA? How do HFWA's underlying business fundamentals look? Do top analysts think Heritage Financial is a good buy? Why has HFWA's stock price moved recently? (Hint: Our stock market analysis website can help you decide if HFWA is a good stock to buy).
- Place your HFWA buy order: Decide if you will purchase HFWA shares at the current market price or use a limit order to buy HFWA shares at a specific price.
- Track your HFWA investment: Create a watchlist to important notifications about your position in Heritage Financial stock.
Step 1: Figure out where to buy Heritage Financial stock
You need an online brokerage account to access the NASDAQ market and buy HFWA shares.
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Open eToro AccountStep 2: Create a brokerage account
Now that you've selected your brokerage, you'll need to fill out some personal details so you are able to invest in HFWA stock today.
How to Set Up a New Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Input your personal info to open a new brokerage account.
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Step 3: Deposit funds into your brokerage account
Now that you've opened your account on the highest rated app to buy and sell stocks, you can securely and quickly fund your account:
Watch the walkthrough below if you need help transferring funds into your brokerage account.
Step 4: Research Heritage Financial stock
After you have chosen the best place to buy Heritage Financial stock, it's important to research their stock before you invest, so you truly understand the risk and opportunity.
Heritage Financial shares data
Heritage Financial Due Diligence Checks
WallStreetZen was built to help everyday investors perform better fundamental analysis quickly.
You can view all of the due diligence checks on HFWA's stock page.
What is the fair value of HFWA stock?
Investors use many financial metrics, analyses, models, and charts to gauge HFWA's intrinsic value.
Using relative valuations measures:
- HFWA could be overvalued based on its P/E ratio of 18.21x, relative to Banks - Regional industry P/E ratio of 13.46x
- HFWA could be undervalued based on its P/B ratio of 0.9x, relative to Banks - Regional industry P/B ratio of 1.13x
- HFWA could be undervalued based on its PEG ratio of 0.37x
You can access additional valuation research on HFWA's stock here.
A look at HFWA Cashflows and Balance Sheet
Pros:
- HFWA earnings of $52.26M is not sufficient to cover its interest payments.
Cons:
- Total HFWA debt is higher than 5 years ago, relative to shareholder equity.
- HFWA profit margin has gone down from 25.8% to 20.5% in the past year.
- HFWA has a relatively high debt to equity ratio of 7.23.
- HFWA's operating cash flow of $64.48M allows it to safely service it's debt of $405.06M.
Is it a good time to buy HFWA stock, according to analysts?
Out of 2 Wall Street analysts who give forecasts on HFWA, the consensus analyst rating on Heritage Financial is a Buy
Please keep in mind that analyst ratings are not recommendations, nor are they investment advice.
You can dig deeper into what analysts are forecasting on the Heritage Financial stock forecast page.
HFWA Technicals
HFWA Performance Numbers
Last year, HFWA earnings were $43.26M. In the last 5 year, HFWA's earnings have gone up by -7.29% per year. This was slower than the Banks - Regional industry average of 18.4%.
Last year, HFWA revenue was $210.56M. During the past 5 year, HFWA's revenue has grown by -1.56% per year. This was slower than the Banks - Regional industry average of 10.3%.
You can analyze HFWA's earnings and revenue performance here.
Who is buying/selling HFWA?
In the last 12 months, insiders at HFWA have bought more shares than they have sold.
Tony Chalfant, EVP Chief Credit Officer of HFWA, was the latest HFWA insider to buy. They bought $33,278.00 worth of HFWA shares on Mar 17, 2025.
Research more about who owns HFWA stock here.
Does HFWA provide a stable income stream?
Heritage Financial pays a dividend of 4.05%, compared to the Banks - Regional industry's average dividend yield of 2.88%. If you owned $1,000 worth of HFWA stock, you would have received $40.54 last year.
Heritage Financial dividend payments have consistently grown over the past decade but have not remained stable.
Dig into more info about Heritage Financial dividend yield and history here.
HFWA Social Trading Data
One of the biggest reasons eToro is our top-rated brokerage is because of its social trading community.
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Step 5: Place your HFWA buy order
There are two primary options:
- Market order: A market order is an order to buy or sell a security at the best price on the market.
Market orders are mostly fine for most investors. - Limit order: A limit order lets you buy or sell a stock at a specific price (or better).
If you want to make sure you're buying or selling at a particular price, use a limit order.
Press the Open Trade button and eToro will place the order.
If you want additional help with buying stocks on eToro, watch the how to video below:
Step 6: Track your HFWA investment
Now that you own some HFWA stock, you'll want to stay up-to-date on your new shares.
Put HFWA on a watchlist to get the latest updates about your HFWA stock.
HFWA Feed
How to Buy Stock in Heritage Financial
To reiterate, here are the 6 steps to buy Heritage Financial stock:
- Figure out where to buy Heritage Financial stock
- Create a brokerage account
- Deposit funds into your brokerage account
- Research Heritage Financial stock
- Place your HFWA buy order
- Track your HFWA investment
If you require a place to buy stocks, eToro is our favorite option.
Get Started with eToro TodayIf you would like to track your investment in Heritage Financial, click the button below.
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