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How to Buy Baidu Stock

Baidu Inc

Baidu, Inc. offers internet search services in China. It operates through Baidu Core and iQIYI segments.

Baidu stock last closed at $156.27, up 3.55% from the previous day, and has increased 3.76% in one year. It has overperformed other stocks in the Internet Content & Information industry by 0.39 percentage points. Baidu stock is currently +112.38% from its 52-week low of $73.58, and -2.87% from its 52-week high of $160.88.

There are currently 2.8B BIDU shares outstanding. The market capitalization of BIDU is $54.63B. In the last 24 hours, 5.36M BIDU shares were traded.

How to Buy Baidu Stock

Not sure how to invest in Baidu stock? Here's how.
  1. Decide where to buy Baidu stock: You need to pick a stock brokerage, but don't worry - we've sifted through dozens of online stock brokerages and apps to help you figure out where to buy Baidu stock.
  2. Sign up for your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
  3. Deposit money your investment account: Choose your payment method and add your info.
  4. Research Baidu stock: The Baidu ticker symbol is BIDU. Is Baidu stock a good investment? Should you buy shares of BIDU? How do BIDU's underlying business fundamentals look? Do top analysts think Baidu is a good buy? Why has BIDU's stock price moved recently? (Hint: Our stock research website can help you figure out if BIDU is a good stock to buy).
  5. Make your BIDU trade: Decide if you will purchase BIDU shares at the current market price or use a limit order to buy BIDU shares at a given price.
  6. Keep tabs on your BIDU position: Create a watchlist to keep track of your new investment in Baidu stock.

Step 1: Decide where to buy Baidu stock

You will need a brokerage account in order to access the NASDAQ market and buy BIDU shares.

A brokerage account is an investment account that allows you to buy and sell a number of investments, including stocks, bonds, mutual funds, and ETFs.

Our preferred brokerage: eToro

In our opinion, eToro is the best place to buy stocks. Here's why:

  • Invest in stocks with zero commissions: Invest without paying trading commissions.
  • Buy fractional shares: Even if you can't afford a full share, you can still buy the stock.
  • Access to world markets: From Technology to Healthcare, New York to Hong Kong — you can fill your portfolio with stocks from the world's top stock exchanges.
  • Social investing: eToro boasts a community of more than 20 million users worldwide. Talk to, learn from, and copy the unique crypto portfolios of other investors.
  • Security: eToro is a regulated and licensed brokerage platform.
  • Buy other financial assets: Such as ETFs and cryptos.

Get $10 towards your purchase of shares by signing up for an account with eToro now.

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Step 2: Sign up for your brokerage account

Now that you've chosen the right brokerage, you need to fill out some personal info so you can invest in BIDU today.

How to Create a New Brokerage Account on eToro

  1. Click here to get started.
  2. Input your personal info to create a new trading account.
  1. Submit your data by clicking the "Create Account" button.
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Step 3: Deposit money your investment account

Now that you've created your account on the best stock market app, you can securely and quickly fund your account:

Watch the walkthrough below if you need help depositing funds into your new investment account.

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Step 4: Research Baidu stock

Once you have chosen the best place to buy Baidu stock, it's absolutely critical to evaluate their stock prior to investing, so you actually wrap your head around the risk and upside.

Baidu Numbers

BIDU Price
$156.27
1w %
6.42%
1y %
3.76%
5y %
-33.77%
P/E
53.68x
P/B
1.68x
P/S
3.02x
PEG
N/A
Revenue
$18.00B
Earnings
$1.10B
Fore. Rev. Growth
N/A
Fore. Earn. Growth
N/A
Market Cap
$54.63B
Next Earnings
May 24, 2023
Next Dividend
N/A

BIDU Fundamentals

WallStreetZen was created to help average investors do more accurate fundamental analysis quickly.

You can see all of the due diligence checks on BIDU's stock page.

Is BIDU stock properly valued?

You can use a variety of different financial metrics, analyses, models, and charts to gauge BIDU's true value.

Using relative valuations methods:

  • BIDU could be overvalued based on its P/E ratio of 53.68x, relative to Internet Content & Information industry P/E ratio of 19.38x
  • BIDU could be undervalued based on its P/B ratio of 1.68x, relative to Internet Content & Information industry P/B ratio of 4.48x

You can do more valuation research on BIDU's stock here.

BIDU Financial Health Overview

Positive Financial Indicators:

  • There are more short-term assets than short-term liabilities on the BIDU balance sheet.
  • There are more short-term assets than long-term liabilities on the BIDU balance sheet.
  • BIDU's operating cash flow of $3.81B allows it to safely service it's debt of $13.30B.
  • Total BIDU debt is lower than 5 years ago, relative to shareholder equity.

Negative Financial Indicators:

  • BIDU earnings of $1.90B is not enough to cover its interest payments.
  • BIDU has a relatively high debt to equity ratio of 0.69.
  • BIDU profit margin has gone down from 8.2% to 6.1% in the past year.

Is Baidu stock a Buy, Hold, or Sell, according to Wall Street analysts?

Out of 8 Equities analysts who give forecasts on BIDU, the consensus analyst rating on Baidu is a Strong Buy

Please note that analyst forecasts are not recommendations, nor are they financial advice.

Most Recent BIDU Analyst Recommendations

Shyam Patil, a bottom 8% analyst from Susquehanna maintains BIDU with a strong buy rating and raises their BIDU price target from $150.00 to $175.00, on Feb 28, 2023.

Fawne Jiang, a top 12% analyst from Benchmark maintains BIDU with a strong buy rating and raises their BIDU price target from $200.00 to $210.00, on Feb 23, 2023.

James Lee, a top 4% analyst from Mizuho maintains BIDU with a strong buy rating and raises their BIDU price target from $180.00 to $190.00, on Feb 23, 2023.

Maintaining his Strong Buy rating, Lee raised his price target on Baidu Inc. by 5.6% following the release of the company's Q4 and FY 2022 earnings report on 2023/02/22.

The analyst told investors that he sees "the light at end of the tunnel" for China's re-opening and expects Baidu's core revenues to "experience a tangible recovery in Q1, followed by an inflection in Q2."

Baidu reported:

For Q4 2022:

  • EPS of RMB 15.25 [$2.21], which beat the Zacks Consensus Estimate of RMB 14.82 and, by 31%, Q4 2021’s RMB 11.60.
  • Revenue of RMB 33.1B [$4.8B], which beat Zacks Consensus Estimate of RMB 32.14B, Q4 2021’s RMB 33.09B.
  • Announced a $5B share buyback program, effective through 2025/12/31.

For FY 2022:

  • EPS of RMB 58.93 [$8.54], which beat FY 2021’s RMB 53.53 by 10.1%.
  • Revenue of RMB 123.68B [$17.93B], which missed FY 2021’s RMB 124.49B by 0.7%.

For FY 2023, management guided:

  • The integration of generative AI into most products and services.
  • Continued expansion of margins for AI cloud.

CEO Robin Li commented, "2022 was a challenging year, but we used this period to prepare the company for better times. In 2023, we believe we have a clear path to reaccelerate our revenue growth, and we are now well positioned to make use of the opportunities that China's economic recovery offers us.

"With our long-term investments in AI, we are poised to capitalize on the imminent inflection point in AI, unlocking exciting new opportunities across our entire business portfolio - from mobile ecosystem to AI Cloud, autonomous driving, smart devices, and beyond."

Alicia Yap, a top 27% analyst from Citigroup maintains BIDU with a strong buy rating and raises their BIDU price target from $176.00 to $191.00, on Feb 23, 2023.

Jiong Shao, a top 18% analyst from Barclays maintains BIDU with a strong buy rating and raises their BIDU price target from $139.00 to $181.00, on Feb 23, 2023.

You can dig deeper into what analysts are forecasting on the Baidu stock forecast page.

BIDU Trading Indicators

SMA10
144.62
SMA20
143.44
SMA50
141.9
SMA100
124.12
SMA200
127.59
MACD
2.85
MACD Signal
1.26
MACD Histogram
1.59
RSI
61.75
Stochastic %K
83.93
Stochastic %D
83.18
StochRSI %K
90.13
StochRSI %D
88.99

How are BIDU Revenues/Earnings doing?

Last year, BIDU earnings were $1.10B. During the last five year, BIDU's earnings have grown by -18.49% per year. This was slower than the Internet Content & Information industry average of 24.99%.

Last year, BIDU revenue was $18.00B. Over the last five year, BIDU's revenue has gone up by 6.72% per year. This was slower than the Internet Content & Information industry average of 23.01%.

You can research BIDU's earnings and revenue performance here.

Latest Insiders Trades at BIDU

In the past year, insiders at BIDU have not bought or sold any shares.

Get more info about who owns BIDU stock here.

Can I rely on BIDU as an income stream?

No, Baidu doesn't provide an income stream by paying out dividends.

What do other investors have to say about BIDU?

One of the biggest reasons eToro is our favorite brokerage is because of its social trading community.

Click below to find out what other community members have to say.

Step 5: Make your BIDU trade

You have two main types of orders:

  • Market order: A market order is an order to buy or sell a stock at the best price on the market.
    Market orders are generally sufficient.
  • Limit order: A limit order allows you to buy or sell a security at a specific price (or better).
    If you want to be certain you're buying or selling at a particular dollar amount limit, use a limit order.

Click the Open button and your broker will execute the order.

If you require additional help buying stocks on eToro, click the helpful video below:

Open eToro Account

Step 6: Keep tabs on your BIDU position

Now that you own some BIDU stock, you'll want to keep up with your new investment.

Create a watchlist to track the most important metrics related to your BIDU stock.

BIDU Feed

How to Buy Stock in Baidu

To reiterate, here are the 6 steps to buy stock in Baidu:

  1. Decide where to buy Baidu stock
  2. Sign up for your brokerage account
  3. Deposit money your investment account
  4. Research Baidu stock
  5. Make your BIDU trade
  6. Keep tabs on your BIDU position

If you require a brokerage account, eToro is our recommended option.

Get Started with eToro Today

If you want to track your investment in Baidu, create a watchlist on WallStreetZen today.

NASDAQ: BIDU
$156.27+5.36 (+3.55%)
Updated Mar 24, 2023
Open eToro Account
NASDAQ: BIDU
$156.27+5.36 (+3.55%)
Updated Mar 24, 2023
Open eToro Account

FAQ

How much does it cost to buy one Baidu share?

As of Mar 24, 2023, it costs $156.27 to buy one share of Baidu stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $100, you can buy 0.64 shares of BIDU.

Get Started with eToro Today

Is now a good time to buy Baidu stock?

According to 8 Wall Street analysts who monitor Baidu, their consensus recommendation is to buy Baidu stock.

What is the best way to buy Baidu stock?

One way to place an order for Baidu stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.