Baidu, Inc. provides online marketing and cloud services through an internet platform in the People's Republic of China. It operates in two segments, Baidu Core and iQIYI.
Baidu stock last closed at $86.00, down 2.06% from the previous day, and has decreased 8.5% in one year. It has overperformed other stocks in the Internet Content & Information industry by 0.56 percentage points. Baidu stock is currently +15.11% from its 52-week low of $74.71, and -26.02% from its 52-week high of $116.25.
As of Jun 13, 2025, there are 2.75B shares of BIDU outstanding. The market capitalization of BIDU is $29.57B. In the last 24 hours, 2.42M BIDU shares were traded.
How to Buy Baidu Stock
Wondering how to invest in Baidu stock? Here's how.
Decide where to buy Baidu stock: You need to decide on a stock brokerage, but don't worry - we've analyzed dozens of online brokerages and apps to help you determine where to buy Baidu stock.
Sign up for your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
Deposit money your investment account: Select your payment method and add your information.
Research Baidu stock: The Baidu ticker symbol is BIDU. Is Baidu stock a good investment? Should you buy shares of BIDU? How do BIDU's underlying business fundamentals look? Do top analysts think Baidu is a good buy? Why has BIDU's stock price moved recently? (Hint: Our stock market analysis website can help you figure out if BIDU is a good stock to buy).
Make your BIDU trade: Decide if you will purchase BIDU shares at the current market price or use a limit order to purchase BIDU shares at a given price.
Keep tabs on your BIDU position: Create a watchlist to get live updates on your new investment in Baidu stock.
Step 1: Decide where to buy Baidu stock
You need an online brokerage account to access the NASDAQ market and buy BIDU shares.
A brokerage account allows you to buy and sell a variety of financial instruments, such as stocks, bonds, mutual funds, and ETFs.
Our preferred brokerage: eToro
Based on our research, eToro is the best online stock brokerage. eToro gives you:
Invest in stocks with 0% commissions: Invest without paying trading commissions.
Buy fractional shares: Even if you don't have the money to buy a full share, you can still buy the stock.
Access to global markets: From Tech to Healthcare, New York to Hong Kong (for US users, only US stocks are available) — you can fill your portfolio with stocks from the world's top exchanges.
Social investing: eToro offers a community with more than 20 million users around the world. Talk to, learn from, and copy the unique crypto portfolios of top investors.
Security: eToro is a regulated and licensed brokerage platform.
Buy other financial assets: Such as ETFs and cryptos.
Get $10 towards your purchase of shares by creating an account with eToro now. This offer is only for US users.
eToro securities trading is offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency is offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. https://www.wallstreetzen.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD.
Step 2: Sign up for your brokerage account
Now that you've selected your brokerage, you need to fill out some personal info so you are able to buy BIDU stock today.
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
Step 4: Research Baidu stock
After you have identified the best place to buy Baidu stock, it's crucial to evaluate their stock prior to buying, so you can comprehend the risk and upside.
Baidu shares quick numbers
BIDU Price
$86.00
1w %
0.22%
1y %
-8.5%
5y %
-26.38%
P/E
8.45x
P/B
0.79x
P/S
1.59x
PEG
N/A
Revenue
$18.62B
Earnings
$3.62B
Fore. Rev. Growth
4.18%
Fore. Earn. Growth
-5.66%
Market Cap
$29.57B
Next Earnings
N/A
Next Dividend
N/A
BIDU Fundamentals
WallStreetZen was created to help average investors perform better fundamental analysis in less time.
There are more short-term assets than long-term liabilities on the BIDU balance sheet.
There are more short-term assets than short-term liabilities on the BIDU balance sheet.
Total BIDU debt is lower than 5 years ago, relative to shareholder equity.
BIDU profit margin has gone up from 14.8% to 19.4% in the past year.
Negative Financial Indicators:
BIDU has a relatively high debt to equity ratio of 0.61.
Is Baidu stock a Buy, Hold, or Sell, according to Wall Street analysts?
Out of 4 sell side analysts who give recommendations on BIDU, the consensus analyst rating on Baidu is a Strong Buy
It's important to keep in mind that analyst ratings are not stock recommendations, nor are they investment advice.
You can dig deeper into what analysts are saying on the Baidu stock forecast page.
BIDU Trading Indicators
SMA10
86.09
SMA20
85.78
SMA50
86.18
SMA100
89.01
SMA200
89.1
MACD
-0.16
MACD Signal
-0.53
MACD Histogram
0.36
RSI
48.25
Stochastic %K
75.51
Stochastic %D
68.52
StochRSI %K
75.54
StochRSI %D
82.51
BIDU Performance Metrics
Last year, BIDU earnings were $3.62B. Over the past five year, BIDU's earnings have increased by 59.99% per year. This was faster than the Internet Content & Information industry average of 35.66%.
Last year, BIDU revenue was $18.62B. In the last five year, BIDU's revenue has increased by 4.08% per year. This was slower than the Internet Content & Information industry average of 17.72%.
No, Baidu doesn't provide an income stream by paying out dividends.
BIDU Social Trading Data
One of the reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to see what other traders have to say.
Step 5: Make your BIDU trade
You have two main types of orders:
Market order: A market order is an order to buy or sell a security at the best possible price. Market orders are usually sufficient.
Limit order: A limit order enables you to buy or sell a stock at a specific price (or better). If you want to be certain you're buying or selling at a particular price, place a limit order.
Hit the Open button and eToro will place your order.
If you need additional assistance buying stocks on eToro, watch the helpful video below:
As of Jun 13, 2025, it costs $86.00 to buy one share of Baidu stock.
Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.116 shares of BIDU.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.
Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.