Sectors & Industries Consumer DefensiveHousehold & Personal Products
Best Household & Personal Product Stocks to Buy Now (2025)
Top household & personal product stocks in 2025 ranked by overall Zen Rating. "A" Rated stocks have returned an average of +32.52% per year, and are the best household & personal product stocks to buy now. Learn More.

Industry: Household & Personal Prod...

Financials Momentum Sentiment Forecast Dividends Due Diligence

Household & Personal Products is Zen Rated C and is the 82nd ranked industry out of 145 stock market industries

Ticker	Company	Market Cap	Revenue	EBITDA	Earnings	EPS	Rev. Y/Y	Rev. 5Y	Earn. Y/Y	Earn. 5Y	Earnings Date
HIMS	HIMS & HERS HEALTH INC	$7.78B	$1.48B	$91.35M	$126.04M	$0.58	69.33%	78.03%	N/A	N/A	2025-06-06
YSG	YATSEN HOLDING LTD	$376.22M	$464.22M	-$67.20M	-$96.88M	-$0.96	-3.48%	1.43%	N/A	N/A
UL	UNILEVER PLC	$159.43B	$66.04B	$12.08B	$6.24B	$2.50	-4.43%	1.62%	-16.43%	-0.17%
ACU	ACME UNITED CORP	$149.77M	$194.49M	$20.30M	$10.02M	$2.71	1.56%	6.42%	-45.58%	10.43%
EWCZ	EUROPEAN WAX CENTER INC	$172.68M	$216.92M	$58.42M	$10.46M	$0.22	-1.86%	7.06%	29.41%	N/A	2025-06-04
HNST	HONEST COMPANY INC	$526.04M	$378.34M	$3.24M	-$6.12M	-$0.06	9.87%	9.94%	N/A	N/A	2025-05-22
IPAR	INTERPARFUMS INC	$3.53B	$1.45B	$271.77M	$164.36M	$5.13	10.22%	15.27%	7.55%	21.72%	2025-05-05
CHD	CHURCH & DWIGHT CO INC	$24.35B	$6.11B	$1.09B	$585.30M	$2.39	4.08%	6.98%	-22.65%	-0.90%	2025-05-01
HELE	HELEN OF TROY LTD	$652.03M	$1.91B	$209.73M	$123.75M	$5.38	-4.86%	2.24%	-23.80%	-2.35%
PHH	PARK HA BIOLOGICAL TECHNOLOGY CO LTD	$368.11M	$2.38M	$846.53k	$478.56k	$0.02	-3.14%	-69.11%	-33.33%	N/A
CLX	CLOROX CO	$17.39B	$7.17B	$946.00M	$457.00M	$3.68	-1.98%	3.16%	475.00%	-10.59%	2025-05-05
SKIN	BEAUTY HEALTH CO	$125.25M	$334.29M	$14.54M	-$29.10M	-$0.23	-16.00%	14.94%	N/A	N/A
RAY	RAYTECH HOLDING LTD	$41.04M	$9.91M	$1.31M	$1.05M	$0.06	29.02%	N/A	-26.74%	N/A
NUS	NU SKIN ENTERPRISES INC	$301.32M	$1.73B	-$52.23M	-$146.59M	-$2.95	-12.04%	-6.47%	N/A	N/A	2025-06-05
KMB	KIMBERLY CLARK CORP	$43.32B	$19.75B	$4.09B	$2.47B	$7.37	-3.12%	0.96%	34.73%	1.36%
TANH	TANTECH HOLDINGS LTD	$427.62k	$49.10M	$8.07M	$4.88M	$47.60	6.14%	6.65%	-13.14%	-24.34%
NWL	NEWELL BRANDS INC	$2.15B	$7.58B	$358.00M	-$216.00M	-$0.52	-6.77%	-4.84%	N/A	N/A	2025-04-30
CL	COLGATE PALMOLIVE CO	$74.83B	$19.95B	$4.69B	$2.90B	$3.55	0.99%	4.63%	11.99%	3.84%
ELF	ELF BEAUTY INC	$3.51B	$1.30B	$177.17M	$98.36M	$1.75	46.27%	36.55%	-26.47%	N/A
COTY	COTY INC	$4.38B	$6.09B	$784.00M	$300.00k	$0.00	1.35%	4.70%	-100.00%	N/A	2025-05-05
KVUE	KENVUE INC	$44.68B	$15.46B	$2.42B	$1.03B	$0.54	0.07%	1.53%	-40.00%	N/A	2025-05-05
EPC	EDGEWELL PERSONAL CARE CO	$1.49B	$2.24B	$275.90M	$91.70M	$1.85	-1.24%	0.97%	-12.32%	N/A	2025-05-06
PG	PROCTER & GAMBLE CO	$380.43B	$83.93B	$23.23B	$15.50B	$6.46	-0.16%	3.59%	2.70%	27.73%
SPB	SPECTRUM BRANDS HOLDINGS INC	$1.65B	$2.97B	$329.30M	$119.30M	$4.10	2.56%	4.04%	-91.36%	-17.99%	2025-05-07
EL	ESTEE LAUDER COMPANIES INC	$21.44B	$15.18B	$573.00M	-$700.00M	-$1.94	-21.92%	-0.87%	N/A	N/A	2025-05-01
GROV	GROVE COLLABORATIVE HOLDINGS INC	$45.77M	$203.43M	-$4.79M	-$28.27M	-$0.76	-21.54%	-2.69%	N/A	N/A	2025-05-12
MTEX	MANNATECH INC	$20.95M	$117.87M	$7.09M	$2.49M	$1.32	-10.68%	-5.66%	N/A	-0.89%	2025-06-11
BSLK	BOLT PROJECTS HOLDINGS INC	$9.00M	$1.37M	-$63.89M	-$65.39M	-$82.80	-60.10%	N/A	N/A	N/A
DSY	BIG TREE CLOUD HOLDINGS LTD	$78.89M	$7.32M	$1.80M	$640.49k	$0.01	16.37%	N/A	100.00%	N/A
UG	UNITED GUARDIAN INC	$36.25M	$12.18M	$4.20M	$3.25M	$0.71	11.91%	-2.18%	26.79%	-7.35%	2025-05-08
SLSN	SOLESENCE INC	N/A	$52.35M	$6.06M	$4.24M	$0.07	40.35%	33.15%	N/A	N/A

Household & Personal Product Stocks FAQ

What are the best household & personal product stocks to buy right now in May 2025?

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best household & personal product stocks to buy right now are:

1. Hims & Hers Health (NYSE:HIMS)

Hims & Hers Health (NYSE:HIMS) is the #1 top household & personal product stock out of 31 with a Zen Rating of C. Stocks with a rating of C have had an average return of +7.53% per year. Learn more.

The Component Grade breakdown for Hims & Hers Health (NYSE:HIMS) is: Value: C, Growth: A, Momentum: C, Sentiment: C, Safety: C, Financials: A, and AI: D.

Hims & Hers Health (NYSE:HIMS) has a Due Diligence Score of 59, which is 26 points higher than the household & personal product industry average of 33.

HIMS passed 20 out of 33 due diligence checks and has strong fundamentals. Hims & Hers Health has seen its stock return 179.2% over the past year, overperforming other household & personal product stocks by 210 percentage points.

Hims & Hers Health has an average 1 year price target of $38.18, an upside of 8.97% from Hims & Hers Health's current stock price of $35.04.

Hims & Hers Health stock has a consensus Hold recommendation according to Wall Street analysts. Of the 11 analysts covering Hims & Hers Health, 18.18% have issued a Strong Buy rating, 9.09% have issued a Buy, 54.55% have issued a hold, while 9.09% have issued a Sell rating, and 9.09% have issued a Strong Sell.

2. Yatsen Holding (NYSE:YSG)

Yatsen Holding (NYSE:YSG) is the #2 top household & personal product stock out of 31 with a Zen Rating of C. Stocks with a rating of C have had an average return of +7.53% per year. Learn more.

The Component Grade breakdown for Yatsen Holding (NYSE:YSG) is: Value: D, Growth: B, Momentum: C, Sentiment: B, Safety: C, Financials: C, and AI: D.

Yatsen Holding (NYSE:YSG) has a Due Diligence Score of 39, which is 6 points higher than the household & personal product industry average of 33.

YSG passed 12 out of 33 due diligence checks and has average fundamentals. Yatsen Holding has seen its stock lose -8.69% over the past year, overperforming other household & personal product stocks by 22 percentage points.

3. Unilever (NYSE:UL)

Unilever (NYSE:UL) is the #3 top household & personal product stock out of 31 with a Zen Rating of C. Stocks with a rating of C have had an average return of +7.53% per year. Learn more.

The Component Grade breakdown for Unilever (NYSE:UL) is: Value: C, Growth: C, Momentum: C, Sentiment: C, Safety: C, Financials: C, and AI: C.

Unilever (NYSE:UL) has a Due Diligence Score of 43, which is 10 points higher than the household & personal product industry average of 33.

UL passed 15 out of 38 due diligence checks and has strong fundamentals. Unilever has seen its stock return 22.6% over the past year, overperforming other household & personal product stocks by 54 percentage points.

What are the household & personal product stocks with highest dividends?

Out of 11 household & personal product stocks that have issued dividends in the past year, the 3 household & personal product stocks with the highest dividend yields are:

1. Newell Brands (NASDAQ:NWL)

Newell Brands (NASDAQ:NWL) has an annual dividend yield of 5.42%, which is 3 percentage points higher than the household & personal product industry average of 2.41%. Newell Brands's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Newell Brands's dividend has not shown consistent growth over the last 10 years.

Newell Brands's dividend payout ratio of -53.8% indicates that its high dividend yield might not be sustainable for the long-term.

2. Unilever (NYSE:UL)

Unilever (NYSE:UL) has an annual dividend yield of 2.97%, which is 1 percentage points higher than the household & personal product industry average of 2.41%. Unilever's dividend payout is stable, having never dropped by more than 10% in the last 10 years. Unilever's dividend has shown consistent growth over the last 10 years.

Unilever's dividend payout ratio of 75.1% indicates that its dividend yield is sustainable for the long-term.

3. Nu Skin Enterprises (NYSE:NUS)

Nu Skin Enterprises (NYSE:NUS) has an annual dividend yield of 2.97%, which is 1 percentage points higher than the household & personal product industry average of 2.41%. Nu Skin Enterprises's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Nu Skin Enterprises's dividend has not shown consistent growth over the last 10 years.

Nu Skin Enterprises's dividend payout ratio of -8.1% indicates that its dividend yield might not be sustainable for the long-term.

Why are household & personal product stocks up?

Household & personal product stocks were up 1.01% in the last day, and down -0.05% over the last week. Hims & Hers Health was the among the top gainers in the household & personal products industry, gaining 23.03% yesterday.

Hims & Hers Health shares are trading higher after the company announced a collaboration with Novo Nordisk to offer a bundled package of all dose strengths of Wegovy on its platform.

What are the most undervalued household & personal product stocks?

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued household & personal product stocks right now are:

1. European Wax Center (NASDAQ:EWCZ)

European Wax Center (NASDAQ:EWCZ) is the most undervalued household & personal product stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

European Wax Center has a valuation score of 57, which is 29 points higher than the household & personal product industry average of 28. It passed 4 out of 7 valuation due diligence checks.

European Wax Center's stock has dropped -73.22% in the past year. It has underperformed other stocks in the household & personal product industry by -42 percentage points.

2. Edgewell Personal Care Co (NYSE:EPC)

Edgewell Personal Care Co (NYSE:EPC) is the second most undervalued household & personal product stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Edgewell Personal Care Co has a valuation score of 71, which is 43 points higher than the household & personal product industry average of 28. It passed 5 out of 7 valuation due diligence checks.

Edgewell Personal Care Co's stock has dropped -17.84% in the past year. It has overperformed other stocks in the household & personal product industry by 13 percentage points.

3. Tantech Holdings (NASDAQ:TANH)

Tantech Holdings (NASDAQ:TANH) is the third most undervalued household & personal product stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Tantech Holdings has a valuation score of 43, which is 15 points higher than the household & personal product industry average of 28. It passed 3 out of 7 valuation due diligence checks.

Tantech Holdings's stock has dropped -90.93% in the past year. It has underperformed other stocks in the household & personal product industry by -60 percentage points.

Are household & personal product stocks a good buy now?

45% of household & personal product stocks rated by analysts are a buy right now. On average, analysts expect household & personal product stocks to rise by 22.02% over the next year.

0% of household & personal product stocks have a Zen Rating of A (Strong Buy), 0% of household & personal product stocks are rated B (Buy), 96% are rated C (Hold), 4% are rated D (Sell), and 0% are rated F (Strong Sell).

What is the average p/e ratio of the household & personal products industry?

The average P/E ratio of the household & personal products industry is 25.44x.

WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.