Sectors & IndustriesConsumer Defensive

Best Consumer Staple Stocks to Buy Now (2025)

Top consumer staple stocks in 2025 ranked by overall Due Diligence Score. See the best consumer staple stocks to buy now, according to analyst forecasts for the consumer defensive sector.

According to Zen Ratings, our proprietary rating system that evaluates 115 factors proven to drive growth in stocks and assigns each stock in our system an overall letter grade as well as 7 individual Component Grades for Value, Growth, Momentum, Sentiment, Safety, Financials, and proprietary AI algorithms, the 3 best consumer staple stocks to buy right now are:

Natures Sunshine Products (NASDAQ:NATR) is the #1 top consumer staple stock out of 254 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for Natures Sunshine Products (NASDAQ:NATR) is: Value: A, Growth: A, Momentum: B, Sentiment: A, Safety: C, Financials: A, and AI: C.

Natures Sunshine Products (NASDAQ:NATR) has a Due Diligence Score of 37, which is 6 points higher than the consumer staple sector average of 31. It passed 15 out of 38 due diligence checks and has average fundamentals. Natures Sunshine Products has seen its stock return 44.83% over the past year, overperforming other consumer staple stocks by 64 percentage points.

Natures Sunshine Products has an average 1 year price target of $22.50, an upside of 3.02% from Natures Sunshine Products's current stock price of $21.84.

Natures Sunshine Products stock has a consensus Strong Buy recommendation according to Wall Street analysts. Of the 2 analysts covering Natures Sunshine Products, 100% have issued a Strong Buy rating, 0% have issued a Buy, 0% have issued a Hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

European Wax Center (NASDAQ:EWCZ) is the #2 top consumer staple stock out of 254 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for European Wax Center (NASDAQ:EWCZ) is: Value: A, Growth: B, Momentum: D, Sentiment: A, Safety: C, Financials: C, and AI: C.

European Wax Center (NASDAQ:EWCZ) has a Due Diligence Score of 49, which is 18 points higher than the consumer staple sector average of 31. It passed 16 out of 33 due diligence checks and has strong fundamentals. European Wax Center has seen its stock lose -30.9% over the past year, underperforming other consumer staple stocks by -12 percentage points.

European Wax Center has an average 1 year price target of $5.00, an upside of 35.5% from European Wax Center's current stock price of $3.69.

European Wax Center stock has a consensus Hold recommendation according to Wall Street analysts. Of the 1 analyst covering European Wax Center, 0% have issued a Strong Buy rating, 0% have issued a Buy, 100% have issued a Hold, while 0% have issued a Sell rating, and 0% have issued a Strong Sell.

Village Farms International (NASDAQ:VFF) is the #3 top consumer staple stock out of 254 with a Zen Rating of A. Stocks with a rating of A have had an average return of +32.52% per year. Learn more.

The Component Grade breakdown for Village Farms International (NASDAQ:VFF) is: Value: C, Growth: B, Momentum: B, Sentiment: B, Safety: C, Financials: A, and AI: C.

Village Farms International (NASDAQ:VFF) has a Due Diligence Score of 42, which is 11 points higher than the consumer staple sector average of 31. It passed 13 out of 33 due diligence checks and has strong fundamentals. Village Farms International has seen its stock return 387.8% over the past year, overperforming other consumer staple stocks by 407 percentage points.

Out of 78 consumer staple stocks that have issued dividends in the past year, the 3 consumer staple stocks with the highest dividend yields are:

B&G Foods (NYSE:BGS) has an annual dividend yield of 12.56%, which is 10 percentage points higher than the consumer staple sector average of 3.01%. B&G Foods's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. B&G Foods's dividend has not shown consistent growth over the last 10 years.

B&G Foods's dividend payout ratio of -24.1% indicates that its high dividend yield might not be sustainable for the long-term.

Cal Maine Foods (NASDAQ:CALM) has an annual dividend yield of 8.67%, which is 6 percentage points higher than the consumer staple sector average of 3.01%. Cal Maine Foods's dividend payout is not stable, having dropped more than 10% nine times in the last 10 years. Cal Maine Foods's dividend has shown consistent growth over the last 10 years.

Cal Maine Foods's dividend payout ratio of 31.9% indicates that its high dividend yield is sustainable for the long-term.

Conagra Brands (NYSE:CAG) has an annual dividend yield of 8.2%, which is 5 percentage points higher than the consumer staple sector average of 3.01%. Conagra Brands's dividend payout is not stable, having dropped more than 10% one times in the last 10 years. Conagra Brands's dividend has shown consistent growth over the last 10 years.

Conagra Brands's dividend payout ratio of -666.7% indicates that its high dividend yield might not be sustainable for the long-term.

Consumer staple stocks were up 0.58% in the last day, and down -0.99% over the last week. Target was the among the top gainers in the consumer defensive sector, gaining 2.36% yesterday.

Target shares are trading higher, possibly following strong US holiday consumer spending data.

Based on the Valuation rating, one of the 7 components of a stocks overall Zen Ratings grade, which evaluates factors including estimated earnings yield, earnings before interest and taxes/enterprise value, cash flow yield, free cash flow to price, and price-to-earnings growth (PEG ratio), the 3 most undervalued consumer staple stocks right now are:

Lifevantage (NASDAQ:LFVN) is the most undervalued consumer staple stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Lifevantage has a valuation score of 57, which is 31 points higher than the consumer staple sector average of 26. It passed 4 out of 7 valuation due diligence checks.

Lifevantage's stock has dropped -64.72% in the past year. It has underperformed other stocks in the consumer staple sector by -45 percentage points.

Herbalife (NYSE:HLF) is the second most undervalued consumer staple stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

Herbalife has a valuation score of 29, which is 3 points higher than the consumer staple sector average of 26. It passed 2 out of 7 valuation due diligence checks.

Herbalife's stock has gained 123.31% in the past year. It has overperformed other stocks in the consumer staple sector by 143 percentage points.

European Wax Center (NASDAQ:EWCZ) is the third most undervalued consumer staple stock based on its Valuation Rating of A. Valuation is one of 7 Component Grades used to calculate the overall Zen Rating.

European Wax Center has a valuation score of 71, which is 45 points higher than the consumer staple sector average of 26. It passed 5 out of 7 valuation due diligence checks.

European Wax Center's stock has dropped -30.9% in the past year. It has underperformed other stocks in the consumer staple sector by -12 percentage points.

38.64% of consumer staple stocks rated by analysts are a buy right now. On average, analysts expect consumer staple stocks to rise by 20.17% over the next year.

2.25% of consumer staple stocks have a Zen Rating of A (Strong Buy), 16.85% of consumer staple stocks are rated B (Buy), 69.1% are rated C (Hold), 9.55% are rated D (Sell), and 2.25% are rated F (Strong Sell).