How to Buy Ziff Davis Stock
Ziff Davis Inc
Ziff Davis, Inc. operates internationally, delivering online information and services to users in the United States, Canada, Ireland, and other global regions.
Ziff Davis stock last closed at $56.08, up 1.23% from the previous day, and has increased 54.7% in one year. It has overperformed other stocks in the Advertising Agencies industry by 1.44 percentage points. Ziff Davis stock is currently +149.8% from its 52-week low of $22.45, and -3.41% from its 52-week high of $58.06.
As of Aug 21, 2026, there are 34.29M shares of ZD outstanding. The market capitalization of ZD is $1.92B. In the last 24 hours, 455,000 ZD shares were traded.
How to Buy Ziff Davis Stock
Not sure how to invest in Ziff Davis stock? Here's how.
- Decide where to buy Ziff Davis stock: You need to decide on a stock brokerage, but don't worry - we've tried dozens of stock brokerages and apps to help you decide where to buy Ziff Davis stock.
- Sign up for a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
- Deposit funds into your investment account: Pick your payment method and add your info.
- Research Ziff Davis stock: The Ziff Davis ticker symbol is ZD. Is Ziff Davis stock a good investment? Should you buy shares of ZD? How do ZD's underlying business fundamentals look? Do top analysts think Ziff Davis is a good buy? Why has ZD's stock price moved recently? (Hint: Our stock analysis website can help you evaluate if ZD is a good stock to buy).
- Place your ZD purchase: Decide if you will purchase ZD shares at the current market price or use a limit order to purchase ZD shares at a particular price.
- Monitor your investment in ZD: Create a watchlist to the latest updates on your new investment in Ziff Davis stock.
Step 1: Decide where to buy Ziff Davis stock
You need an online brokerage account in order to access the NASDAQ market and buy ZD stock.
Our preferred brokerage: eToro
Based on our experience, eToro is the best place to buy stocks. Here's why:
- Invest in stocks with zero commissions: Invest without paying trading commissions.
- Buy fractional shares: Even if you can't afford a full share, you can still invest in the stock.
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- Social investing: eToro boasts a community with more than 20 million users globally. Talk to, learn from, and copy the crypto trades of top investors.
- Security: eToro is a regulated and licensed fintech leader.
- Buy other assets: Such as ETFs and cryptos.
Get $10 towards your purchase of shares by opening an account with eToro now. This offer is only for US users.
Open eToro AccountStep 2: Sign up for a brokerage account
Now that you've chosen your brokerage, you need to fill out some personal information so you are able to buy ZD today.
How to Open a New Brokerage Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Enter your personal details to start a new trading account.
- Send your data by pressing the "Create Account" button. Get started with eToro today
Step 3: Deposit funds into your investment account
Now that you've opened your account on a investment app, you need to deposit funds:
Check out the tutorial below to see the process of depositing money into your new investment account.
Step 4: Research Ziff Davis stock
After you have selected the best place to buy Ziff Davis stock, it's absolutely critical to evaluate their stock before you buy, so you truly wrap your head around the risk and upside.
Ziff Davis Metrics
ZD Fundamentals
WallStreetZen was designed to help part-time investors perform better fundamental analysis.
You can see all of the due diligence checks on ZD's stock page.
Is ZD stock properly valued?
Analysts use a variety of different financial metrics, analyses, models, and charts to gauge ZD's true value.
Using relative valuations methods:
- ZD could be undervalued based on its P/E ratio of 3.17x, relative to Advertising Agencies industry P/E ratio of 114.81x
- ZD could be undervalued based on its P/B ratio of 0.86x, relative to Advertising Agencies industry P/B ratio of 2.62x
You can do more valuation research on ZD's stock here.
ZD Financials at a glance
Passed Financial Due Diligence Checks:
- There are more short-term assets than short-term liabilities on the ZD balance sheet.
- ZD profit margin has gone up from 5% to 48.6% in the past year.
- There are more short-term assets than long-term liabilities on the ZD balance sheet.
- ZD earnings of $685.57M is not sufficient to cover its interest payments.
- ZD's operating cash flow of $448.30M allows it to safely service it's debt of $867.64M.
- Total ZD debt is lower than 5 years ago, relative to shareholder equity.
Failed Financial Due Diligence Checks:
- ZD has a relatively high debt to equity ratio of 0.79.
Is ZD stock a Buy, Hold, or Sell, according to analysts?
Out of 9 Equities analysts who monitor ZD, the consensus analyst rating on Ziff Davis is a Buy
It's important to keep in mind that analyst ratings are not stock recommendations, nor are they financial advice.
Latest ZD Analyst Forecasts
Ross Sandler, a top 9% analyst from Barclays maintains ZD with a hold rating and raises their ZD price target from $45.00 to $48.00, on May 11, 2026.
Chris Kuntarich, a bottom 2% analyst from UBS maintains ZD with a hold rating and lowers their ZD price target from $38.00 to $30.00, on Feb 25, 2026.
Ygal Arounian, a bottom 5% analyst from Citigroup maintains ZD with a hold rating and lowers their ZD price target from $35.00 to $29.00, on Feb 25, 2026.
Cory Carpenter, a top 25% analyst from JP Morgan maintains ZD with a hold rating and lowers their ZD price target from $40.00 to $35.00, on Feb 25, 2026.
You can dig deeper into what analysts are saying on the Ziff Davis stock forecast page.
ZD Technical Indicators
ZD Growth Numbers
Last year, ZD earnings were $643.49M. Over the last 5 year, ZD's earnings have grown by 30.41% per year. This was faster than the Advertising Agencies industry average of -17.74%.
Last year, ZD revenue was $1.32B. During the past 5 year, ZD's revenue has grown by 2.9% per year. This was slower than the Advertising Agencies industry average of 9.53%.
You can analyze ZD's earnings and revenue performance here.
What are ZD executives and large shareholders up to?
Over the last 12 months, executives and large shareholders at ZD have sold more shares than they have bought.
W. Brian Kretzmer, Director of ZD, was the latest ZD insider to sell. They sold $138,994.03 worth of ZD shares on Aug 18, 2026.
Learn more about who owns ZD shares here.
Can I get consistent income from ZD stock?
No, Ziff Davis doesn't provide an income stream by paying out dividends.
What do other traders have to say about ZD?
One of the primary reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to see what other community members have to say.
Step 5: Place your ZD purchase
You have two main types of orders:
- Market order: A market order is an order to buy or sell a security at the best possible price.
Market orders are generally fine for most investors. - Limit order: A limit order enables you to buy or sell a stock at a specific price (or better).
If you want to be certain you're buying or selling at an exact dollar amount, place a limit order.
Hit the Open Trade button and eToro will place your order.
If you need more assistance buying stocks on eToro, watch the helpful video below:
Step 6: Monitor your investment in ZD
Now that you own some ZD shares, you'll want to keep up with your investment.
Start a watchlist to get the latest updates about your ZD stock.
ZD Feed
How to Buy Stock in Ziff Davis
To summarize, here are the 6 steps you need to take to buy Ziff Davis stock right now:
- Decide where to buy Ziff Davis stock
- Sign up for a brokerage account
- Deposit funds into your investment account
- Research Ziff Davis stock
- Place your ZD purchase
- Monitor your investment in ZD
If you are looking for a brokerage, eToro is our recommended venue.
Get Started with eToro TodayIf you would like to get the latest scoop on your new investment in Ziff Davis, create a watchlist today.
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