How to Buy Vita Coco Company Stock

Vita Coco Company Inc

The Vita Coco Company, Inc. develops, markets, and distributes coconut water products under the Vita Coco brand name in the United States, Canada, Europe, the Middle East, and the Asia Pacific.

Vita Coco Company stock last closed at $39.67, down 2.9% from the previous day, and has increased 35.38% in one year. It has overperformed other stocks in the Beverages - Non-Alcoholic industry by 0.3 percentage points. Vita Coco Company stock is currently +53.8% from its 52-week low of $25.79, and -9.13% from its 52-week high of $43.65.

As of Oct 24, 2025, there are 56.82M shares of COCO outstanding. The market capitalization of COCO is $2.25B. In the last 24 hours, 497,000 COCO shares were traded.

How to Buy Vita Coco Company Stock

Not sure how to invest in Vita Coco Company stock? Here's how.

  1. Figure out where to buy Vita Coco Company stock: You need to pick an online brokerage, but don't worry - we've tried dozens of online brokerages and apps to help you decide where to buy Vita Coco Company stock.
  2. Open a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've identified.
  3. Fund your brokerage account: Choose your method of payment and add your details.
  4. Evaluate Vita Coco Company stock: The Vita Coco Company ticker symbol is COCO. Is Vita Coco Company stock a good investment? Should you buy shares of COCO? How do COCO's underlying business fundamentals look? Do top analysts think Vita Coco Company is a good buy? Why has COCO's stock price moved recently? (Hint: Our stock market analysis website can help you evaluate if COCO is a good stock to buy).
  5. Make your COCO buy order: Decide if you will purchase COCO shares at the current market price or use a limit order to purchase COCO shares at a specific price.
  6. Monitor your COCO position: Create a watchlist to key updates about your investment in Vita Coco Company shares.

Step 1: Figure out where to buy Vita Coco Company stock

You need a brokerage account in order to access the NASDAQ market and buy COCO stock.

A brokerage account allows you to buy and sell a number of financial instruments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Open a brokerage account

Now that you've picked your brokerage, it's time to fill out some personal details so you are able to invest in COCO stock today.

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Step 3: Fund your brokerage account

Now that you have finished signing up on investing apps, you can securely and quickly fund your account:

Check out the video below if you need help depositing funds into your new investment account.

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Step 4: Evaluate Vita Coco Company stock

Once you have decided on the best place to buy Vita Coco Company stock, it's critical to analyze their stock prior to buying, so you truly wrap your head around the risk and opportunity.

Vita Coco Company shares data

COCO Price
$39.67
1w %
-3.16%
1y %
35.38%
5y %
N/A
P/E
35.1x
P/B
7.59x
P/S
4.02x
PEG
4.66x
Revenue
$559.88M
Earnings
$64.41M
Fore. Rev. Growth
9.35%
Fore. Earn. Growth
7.54%
Market Cap
$2.25B
Next Earnings
Nov 6, 2025
Next Dividend
N/A

Vita Coco Company Overview

WallStreetZen was created to help average investors perform more in-depth fundamental analysis quickly.

You can view all of the due diligence checks on COCO's stock page.

Is COCO stock undervalued?

Analysts use a variety of different financial metrics, analyses, models, and charts to gauge COCO's true value.

Using relative valuations methods:

  • COCO could be overvalued based on its P/E ratio of 35.1x, relative to Beverages - Non-Alcoholic industry P/E ratio of 28.6x
  • COCO may be overvalued based on its P/B ratio of 7.59x, relative to Beverages - Non-Alcoholic industry P/B ratio of 6.79x
  • COCO could be overvalued based on its PEG ratio of 4.66x

You can access additional valuation analysis on COCO's stock here.

COCO Financial Health Summary

Passed Health Checks:

  • COCO's operating cash flow of $28.26M allows it to safely service it's debt of $14.00M.
  • There are more short-term assets than short-term liabilities on the COCO balance sheet.
  • There are more short-term assets than long-term liabilities on the COCO balance sheet.
  • COCO profit margin has gone up from 11.1% to 11.5% in the past year.
  • COCO earnings of $79.80M is not enough to cover its interest payments.

Failed Health Checks:

  • COCO has a relatively high debt to equity ratio of 0.42.

Is it a good time to buy COCO stock, according to Wall Street analysts?

Out of 6 Equities analysts who monitor COCO, the consensus analyst rating on Vita Coco Company is a Buy

It's important to note that analyst forecasts are not recommendations, nor are they financial advice.

Most Recent COCO Analyst Ratings

Robert Ottenstein, a bottom 9% analyst from Evercore ISI Group maintains COCO with a buy rating and raises their COCO price target from $35.00 to $38.00, on May 1, 2025.

You can dive deeper into what analysts are saying on the Vita Coco Company stock forecast page.

COCO Technicals

SMA10
40.39
SMA20
41.42
SMA50
39.14
SMA100
37.4
SMA200
35.95
MACD
0.19
MACD Signal
0.49
MACD Histogram
-0.3
RSI
46.5
Stochastic %K
44.02
Stochastic %D
45.58
StochRSI %K
26.61
StochRSI %D
29.18

COCO Growth Numbers

Last year, COCO earnings were $64.41M. In the past 4 year, COCO's earnings have increased by 16.19% per year. This was faster than the Beverages - Non-Alcoholic industry average of 9.15%.

Last year, COCO revenue was $559.88M. During the last four year, COCO's revenue has gone up by 13.78% per year. This was faster than the Beverages - Non-Alcoholic industry average of 9.48%.

Learn more about COCO's earnings and revenue performance here.

Who is buying/selling COCO?

Over the past 12 months, insiders at COCO have sold more shares than they have bought.

Kenneth Sadowsky, Director of COCO, was the latest COCO insider to sell. They sold $151,768.50 worth of COCO shares on Oct 15, 2025.

Get more info about who owns COCO shares here.

Does COCO provide a stable income stream?

No, Vita Coco Company doesn't provide an income stream by paying out dividends.

COCO Social Trading Data

One of the primary reasons eToro is our highest-rated brokerage is because of its social trading community.

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Step 5: Make your COCO buy order

There are two primary options:

  • Market order: A market order is an order to buy or sell a stock at the best price on the market.
    Market orders are mostly fine for most investors.
  • Limit order: A limit order allows you to buy or sell a security at a specific price (or better).
    If you want to ensure you're buying or selling at an exact dollar amount limit, use a limit order.

Hit the Open button and eToro will place your order.

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Step 6: Monitor your COCO position

Now that you own some COCO shares, you'll want to keep up with your new investment.

Start a watchlist to monitor your COCO stock.

COCO Feed

How to Buy Stock in Vita Coco Company

To reiterate, here are the 6 steps you need to take to buy Vita Coco Company stock right now:

  1. Figure out where to buy Vita Coco Company stock
  2. Open a brokerage account
  3. Fund your brokerage account
  4. Evaluate Vita Coco Company stock
  5. Make your COCO buy order
  6. Monitor your COCO position

If you are looking for a brokerage account, eToro is our recommended option.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you want to track your investment in Vita Coco Company, create a watchlist today.

NASDAQ: COCO
$39.67-1.19 (-2.9%)
Updated Oct 24, 2025
Open eToro Account
Your capital is at risk.
NASDAQ: COCO
$39.67-1.19 (-2.9%)
Updated Oct 24, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Vita Coco Company share?

As of Oct 24, 2025, it costs $39.67 to buy one share of Vita Coco Company stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.252 shares of COCO.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Vita Coco Company stock?

According to 6 Wall Street analysts who monitor Vita Coco Company, their consensus recommendation is to buy Vita Coco Company stock.

What is the best way to buy Vita Coco Company stock?

One way to place an order for Vita Coco Company stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.