How to Buy Vita Coco Company Stock
Vita Coco Company Inc
The Vita Coco Company, Inc. develops, markets, and distributes coconut water products under the Vita Coco brand name in the United States, Canada, Europe, the Middle East, and the Asia Pacific.
Vita Coco Company stock last closed at $51.68, down 4.07% from the previous day, and has increased 63.8% in one year. It has overperformed other stocks in the Beverages - Non-Alcoholic industry by 0.57 percentage points. Vita Coco Company stock is currently +100.39% from its 52-week low of $25.79, and -15.82% from its 52-week high of $61.39.
As of Mar 26, 2026, there are 57.08M shares of COCO outstanding. The market capitalization of COCO is $2.95B. In the last 24 hours, 1.17M COCO shares were traded.
How to Buy Vita Coco Company Stock
Not sure how to invest in Vita Coco Company stock? Here's how.
- Figure out where to buy Vita Coco Company stock: You need to pick an online brokerage, but don't worry - we've tried dozens of online brokerages and apps to help you decide where to buy Vita Coco Company stock.
- Open a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've identified.
- Fund your brokerage account: Choose your method of payment and add your details.
- Evaluate Vita Coco Company stock: The Vita Coco Company ticker symbol is COCO. Is Vita Coco Company stock a good investment? Should you buy shares of COCO? How do COCO's underlying business fundamentals look? Do top analysts think Vita Coco Company is a good buy? Why has COCO's stock price moved recently? (Hint: Our stock market analysis website can help you evaluate if COCO is a good stock to buy).
- Make your COCO buy order: Decide if you will purchase COCO shares at the current market price or use a limit order to purchase COCO shares at a specific price.
- Monitor your COCO position: Create a watchlist to key updates about your investment in Vita Coco Company shares.
Step 1: Figure out where to buy Vita Coco Company stock
You need a brokerage account in order to access the NASDAQ market and buy COCO stock.
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Open eToro AccountStep 2: Open a brokerage account
Now that you've picked your brokerage, it's time to fill out some personal details so you are able to invest in COCO stock today.
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- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
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Step 3: Fund your brokerage account
Now that you have finished signing up on investing apps, you can securely and quickly fund your account:
Check out the video below if you need help depositing funds into your new investment account.
Step 4: Evaluate Vita Coco Company stock
Once you have decided on the best place to buy Vita Coco Company stock, it's critical to analyze their stock prior to buying, so you truly wrap your head around the risk and opportunity.
Vita Coco Company shares data
Vita Coco Company Overview
WallStreetZen was created to help average investors perform more in-depth fundamental analysis quickly.
You can view all of the due diligence checks on COCO's stock page.
Is COCO stock undervalued?
Analysts use a variety of different financial metrics, analyses, models, and charts to gauge COCO's true value.
Using relative valuations methods:
- COCO could be overvalued based on its P/E ratio of 41.34x, relative to Beverages - Non-Alcoholic industry P/E ratio of 27.17x
- COCO may be overvalued based on its P/B ratio of 8.9x, relative to Beverages - Non-Alcoholic industry P/B ratio of 6.79x
- COCO could be overvalued based on its PEG ratio of 2.2x
You can access additional valuation analysis on COCO's stock here.
COCO Financial Health Summary
Passed Health Checks:
- COCO has a low debt to equity ratio of 0.39.
- There are more short-term assets than short-term liabilities on the COCO balance sheet.
- Total COCO debt is lower than 5 years ago, relative to shareholder equity.
- COCO profit margin has gone up from 10.8% to 11.7% in the past year.
- COCO earnings of $92.97M is not enough to cover its interest payments.
- There are more short-term assets than long-term liabilities on the COCO balance sheet.
- COCO's operating cash flow of $47.17M allows it to safely service it's debt of $13.09M.
Is Vita Coco Company stock a Buy, Hold, or Sell, according to analysts?
Out of 8 Wall Street analysts who give ratings on COCO, the consensus analyst rating on Vita Coco Company is a Strong Buy
Please note that analyst ratings are not recommendations, nor are they financial advice.
Latest COCO Analyst Upgrades/Downgrades
Bonnie Herzog, a top 17% analyst from Goldman Sachs maintains COCO with a strong buy rating and raises their COCO price target from $52.00 to $58.00, on Nov 18, 2025.
Goldman Sachs's Bonnie Herzog raised their price target on Vita Coco Company (NASDAQ: COCO) by 11.5% from $52 to $58 on 2025/11/18. The analyst maintained their Strong Buy rating on the stock.
Vita Coco Company reported its Q3 2025 earnings on 2025/11/05.
Although the 40% ad valorem charge on Brazilian imports is still in effect, company management said it is confident that its products will be free from reciprocal duties starting 2025/11/13, Herzog told readers.
Factors favoring Vita Coco Company's long-term growth momentum, according to the analyst, include:
- Higher household penetration for its branded business.
- Improved distribution.
- Higher prices.
- A stronger pipeline of innovations.
Earnings Report
For Q3 2025, Vita Coco Company reported:
- EPS of $0.40, which beat the Zacks Consensus Estimate of $0.32 and, by 25%, Q3 2024’s $0.32.
- Revenue of $182.31M, which beat the Zacks Consensus Estimate by 14.82% and, by 37%, Q3 2024’s $132.91M.
For FY 2025, management guided:
- Revenue of $580M to $595M.
Co-Founder & Executive Chairman Michael Kirban commented: “I am very proud of our team and our very strong Q3 performance.
“The coconut water category continues to be one of the fastest growing categories in the beverage aisle, with Vita Coco Coconut Water maintaining strong retail sales growth rates in the United States and our core international markets.
“We believe this growth is being fueled by our investment as the category leader in these focus markets, driving increased household penetration and new consumption occasions.
“I believe we are well positioned to continue to drive long term growth in 2026 and beyond.”
CEO Martin Roper added, “Our exceptionally strong shipment performance in Q3 benefited from very strong demand for Vita Coco Coconut Water, and great execution from our teams.
“Our increased FY net sales guidance is based on this momentum, and on delivering high teens Vita Coco Coconut Water FY growth.
“Even though the applicable tariff rates have increased since we last reported earnings, our strong topline growth and operational execution supports our raise of our FY adjusted EBITDA guidance.”
Kaumil Gajrawala, a bottom 4% analyst from Jefferies maintains COCO with a strong buy rating and raises their COCO price target from $54.00 to $58.00, on Nov 17, 2025.
Bryan Spillane, a bottom 23% analyst from Bank of America upgrades COCO to a strong buy rating and raises their COCO price target from $48.00 to $54.00, on Nov 17, 2025.
You can dive deeper into what analysts are projecting on the Vita Coco Company stock forecast page.
COCO Momentum
How is COCO performing as a company?
Last year, COCO earnings were $71.32M. In the past five year, COCO's earnings have increased by 17.42% per year. This was faster than the Beverages - Non-Alcoholic industry average of 9.99%.
Last year, COCO revenue was $609.78M. Over the last five year, COCO's revenue has grown by 14.44% per year. This was faster than the Beverages - Non-Alcoholic industry average of 9.04%.
Dig into COCO's earnings and revenue performance here.
Who is buying/selling COCO?
In the past 12 months, executives and large shareholders at COCO have sold more shares than they have bought.
Corey Baker, Chief Financial Officer of COCO, was the latest COCO insider to sell. They sold $110,900.00 worth of COCO stock on Mar 19, 2026.
Get more info about who owns COCO stock here.
Can I rely on COCO as an income stream?
No, Vita Coco Company doesn't provide an income stream by paying out dividends.
COCO Social Trading Data
One of the reasons eToro is our top-rated brokerage is because of its social trading community.
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Step 5: Make your COCO buy order
There are two main order types:
- Market order: A market order is an order to buy or sell a security at the best possible price.
Market orders are generally the easiest way to buy. - Limit order: A limit order enables you to buy or sell a stock at a specific price (or better).
If you want to ensure you're buying or selling at a given price, place a limit order.
Press the Open button and eToro will execute the order.
If you want more info about buying stocks on eToro, watch the how to video below:
Step 6: Monitor your COCO position
Now that you own some COCO stock, you'll want to stay up-to-date on your new investment.
Make a watchlist to monitor your COCO stock.
COCO Feed
How to Buy Stock in Vita Coco Company
To reiterate, here are the 6 steps for buying Vita Coco Company stock:
- Figure out where to buy Vita Coco Company stock
- Open a brokerage account
- Fund your brokerage account
- Evaluate Vita Coco Company stock
- Make your COCO buy order
- Monitor your COCO position
If you need a place to buy stocks, eToro is our favorite option.
Get Started with eToro TodayIf you want to get updates on your investment in Vita Coco Company, add COCO to your watchlist below.
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