How to Buy Viking Holdings Stock
Viking Holdings Ltd
Viking Holdings is a travel company located in California, United States, which is part of the Industrials sector, and is traded under the ticker VIK on the NYSE exchange.
Viking Holdings stock last closed at $81.50, down 0.5% from the previous day, and has increased 99.12% in one year. It has overperformed other stocks in the Travel Services industry by 0.86 percentage points. Viking Holdings stock is currently +96.67% from its 52-week low of $41.44, and -6.32% from its 52-week high of $87.00.
At the moment, there are 445.68M shares of VIK outstanding. The market value of VIK is $36.32B. In the past 24 hours, 1.43M VIK shares were traded.
How to Buy Viking Holdings Stock
Wondering how to invest in Viking Holdings stock? Here's how.
- Choose where to buy Viking Holdings stock: You need to choose an online brokerage, but don't worry - we've sifted through dozens of online stock brokerages and apps to help you decide where to buy Viking Holdings stock.
- Sign up for a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've identified.
- Put funds into your investment account: Select your method of payment and add your details.
- Analyze Viking Holdings stock: The Viking Holdings ticker symbol is VIK. Is Viking Holdings stock a good investment? Should you buy shares of VIK? How do VIK's underlying business fundamentals look? Do top analysts think Viking Holdings is a good buy? Why has VIK's stock price moved recently? (Hint: Our stock market analysis tools can help you decide if VIK is a good stock to buy).
- Execute your VIK trade: Decide if you will purchase VIK shares at the current market price or use a limit order to buy VIK shares at a particular price.
- Monitor your VIK investment: Create a watchlist to important updates regarding your position in Viking Holdings shares.
Step 1: Choose where to buy Viking Holdings stock
You will need an online brokerage account to access the NYSE market and buy VIK stock.
Our preferred brokerage: eToro
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Open eToro AccountStep 2: Sign up for a brokerage account
Now that you've chosen your brokerage, it's time to fill out some personal info so you can buy VIK stock today.
How to Open a New Brokerage Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Input your personal data to create a new trading account.
- Submit your information by hitting the "Create Account" button. Get started with eToro today
Step 3: Put funds into your investment account
Now that you have finished signing up on the best stock app to use, your next step is to transfer the money for your investment:
Watch this video walkthrough to see the process of transferring money into your brokerage account.
Step 4: Analyze Viking Holdings stock
After you have identified the best place to buy Viking Holdings stock, it's important to research their stock prior to buying, so you can wrap your head around the risk and upside.
Viking Holdings shares data
Fundamentals of Viking Holdings
WallStreetZen was built to help part-time investors perform more in-depth fundamental analysis in minutes instead of hours.
You can see all of the due diligence checks on VIK's stock page.
Is VIK stock undervalued or overvalued?
You can use many financial metrics, analyses, models, and charts to gauge VIK's fair value.
Using relative valuations metrics:
- VIK could be overvalued based on its P/E ratio of 31.47x, relative to Travel Services industry P/E ratio of 22.94x
- VIK may be overvalued based on its P/B ratio of 33.21x, relative to Travel Services industry P/B ratio of 8.92x
- VIK could be overvalued based on its PEG ratio of 1.27x
You can do more valuation research on VIK's stock here.
VIK Financial Summary
Pros:
- VIK's operating cash flow of $2.56B allows it to safely service it's debt of $5.74B.
- VIK profit margin has gone up from 2.9% to 17.7% in the past year.
Cons:
- VIK earnings of $1.53B is not sufficient to cover its interest payments.
- VIK has a relatively high debt to equity ratio of 10.16.
- There are more long-term liabilities than short-term assets on the VIK balance sheet.
- There are more short-term liabilities than short-term assets on the VIK balance sheet.
Do analysts think it's a good time to buy Viking Holdings stock
Out of 14 Equities analysts who monitor VIK, the consensus analyst rating on Viking Holdings is a Strong Buy
It's important to note that analyst ratings are not recommendations, nor are they financial advice.
Latest VIK Analyst Upgrades/Downgrades
Brandt Montour, a top 13% analyst from Barclays maintains VIK with a hold rating and lowers their VIK price target from $77.00 to $76.00, on Apr 10, 2026.
Patrick Scholes, a top 6% analyst from Truist Securities maintains VIK with a hold rating and raises their VIK price target from $61.00 to $75.00, on Mar 24, 2026.
Robin M. Farley, a top 11% analyst from UBS maintains VIK with a strong buy rating and raises their VIK price target from $79.00 to $83.00, on Mar 11, 2026.
Ben Chaiken, a bottom 7% analyst from Mizuho maintains VIK with a sell rating and raises their VIK price target from $59.00 to $69.00, on Mar 5, 2026.
Steven Wieczynski, a top 9% analyst from Stifel Nicolaus maintains VIK with a strong buy rating and raises their VIK price target from $85.00 to $90.00, on Mar 4, 2026.
Stifel Nicolaus's Steven Wieczynski raised their price target on Viking Holdings (NYSE: VIK) by 5.9% from $85 to $90 on 2026/03/04. The analyst maintained their Strong Buy rating on the stock.
Viking Holdings reported its Q4 and FY 2025 earnings.
Raising their price target, Wieczynski noted that the company has posted 7%+ yield growth for the past four years compared to a 10%+ capacity compound annual growth rate.
You can dig deeper into what analysts are projecting on the Viking Holdings stock forecast page.
VIK Technical Indicators
VIK Revenue
Last year, VIK earnings were $1.15B. Over the past 3 year, VIK's earnings have grown by 110.06% per year. This was faster than the Travel Services industry average of 95.77%.
Last year, VIK revenue was $6.50B. In the last four year, VIK's revenue has increased by 79.58% per year. This was faster than the Travel Services industry average of 59.44%.
Dig into VIK's earnings and revenue performance here.
Are VIK insiders buying or selling the stock?
Over the last 12 months, executives and large shareholders at VIK have sold more shares than they have bought.
Jeffrey Dash, EVP Business Development of VIK, was the latest VIK insider to sell. They sold $3,720,184.87 worth of VIK shares on Apr 14, 2026.
Research more about who owns VIK shares here.
Does VIK provide a stable income stream?
No, Viking Holdings doesn't provide an income stream by paying out dividends.
Get analysis from other traders
One of the major reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to find out what other traders have to say.
Step 5: Execute your VIK trade
You have two main options:
- Market order: A market order is an order to buy or sell a security at the best possible price.
Market orders are mostly sufficient. - Limit order: A limit order lets you buy or sell a stock at a specific price (or better).
If you want to be certain you're buying or selling at a given price, place a limit order.
Press the Open button and eToro will execute the order.
If you need more info about buying stocks on eToro, click the helpful video below:
Step 6: Monitor your VIK investment
Now that you own some VIK shares, you'll want to stay up-to-date on your new investment.
Start a watchlist to get notified of important updates regarding your VIK stock.
VIK Feed
How to Buy Stock in Viking Holdings
To reiterate, here are the 6 steps to buy stock in Viking Holdings:
- Choose where to buy Viking Holdings stock
- Sign up for a brokerage account
- Put funds into your investment account
- Analyze Viking Holdings stock
- Execute your VIK trade
- Monitor your VIK investment
If you are looking for a online brokerage, eToro is our favorite venue.
Get Started with eToro TodayIf you would like to get updates on your new investment in Viking Holdings, create a watchlist on WallStreetZen today.
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