How to Buy Viant Technology Stock
Viant Technology Inc
Viant Technology Inc. operates as an advertising software company. It provides Adelphic, an enterprise software platform that enables marketers and their advertising agencies to plan, buy, and measure advertising across channels, including desktop, mobile, connected and linear TV, in-game, streaming audio, and digital billboards.
Viant Technology stock last closed at $11.93, down 0.42% from the previous day, and has decreased 37.24% in one year. It has underperformed other stocks in the Software - Application industry by 0.19 percentage points. Viant Technology stock is currently +47.1% from its 52-week low of $8.11, and -54.69% from its 52-week high of $26.33.
As of Dec 29, 2025, there are 62.43M DSP shares outstanding. The market cap of DSP is $744.83M. In the past 24 hours, 192,000 DSP shares were traded.
How to Buy Viant Technology Stock
Wondering how to invest in Viant Technology stock? Here's how.
- Choose where to buy Viant Technology stock: You need to pick an online brokerage, but don't worry - we've tested dozens of online brokerages and apps to help you decide where to buy Viant Technology stock.
- Sign up for your brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've found.
- Deposit money your brokerage account: Pick your method of payment and add your details.
- Research Viant Technology stock: The Viant Technology ticker symbol is DSP. Is Viant Technology stock a good investment? Should you buy shares of DSP? How do DSP's underlying business fundamentals look? Do top analysts think Viant Technology is a good buy? Why has DSP's stock price moved recently? (Hint: Our stock research tools can help you decide if DSP is a good stock to buy).
- Make your DSP purchase: Decide if you will purchase DSP shares at the current market price or use a limit order to purchase DSP shares at a given price.
- Get updates on your DSP position: Create a watchlist to keep tabs on your new investment in Viant Technology stock.
Step 1: Choose where to buy Viant Technology stock
You will need an online brokerage account to access the NASDAQ market and buy DSP stock.
Our preferred brokerage: eToro
Based on our research, eToro is the best place to buy stocks. Here's why:
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- Security: eToro is a regulated and licensed brokerage platform.
- Buy other assets: Such as ETFs and cryptos.
Get $10 towards your purchase of shares by signing up for an account with eToro now. This offer is only for US users.
Open eToro AccountStep 2: Sign up for your brokerage account
Now that you've picked the right brokerage, you'll need to fill out some personal info so you can buy DSP today.
How to Create a New Investment Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Input your personal data to create your new trading account.
- Submit your information by hitting the "Create Account" button. Get started with eToro today
Step 3: Deposit money your brokerage account
Now that you've filled out your info on the best stock broker app, you can securely and quickly fund your account:
Watch the video below to see the process of depositing funds into your investment account.
Step 4: Research Viant Technology stock
After you have selected the best place to buy Viant Technology stock, it's crucial to research their stock before you buy, so you actually comprehend the risk and opportunity.
Viant Technology quick stats
Viant Technology Due Diligence Checks
WallStreetZen was built to help average investors do more in-depth fundamental analysis.
You can view all of the due diligence checks on DSP's stock page.
Is DSP stock undervalued?
You can use many financial metrics, analyses, models, and charts to gauge DSP's intrinsic value.
Using relative valuations ratios:
- DSP could be overvalued based on its P/E ratio of 99.42x, relative to Software - Application industry P/E ratio of 1.96x
- DSP may be overvalued based on its P/B ratio of 31.94x, relative to Software - Application industry P/B ratio of 0.01x
- DSP could be overvalued based on its PEG ratio of 1.4x
You can access more valuation research on DSP's stock here.
DSP Financial Summary
Passed Health Checks:
- DSP earnings of -$7.03M is not enough to cover its interest payments.
- There are more short-term assets than long-term liabilities on the DSP balance sheet.
- DSP profit margin has gone up from 0.5% to 0.6% in the past year.
- There are more short-term assets than short-term liabilities on the DSP balance sheet.
- DSP's operating cash flow of $36.02M allows it to safely service it's debt of $22.63M.
Failed Health Checks:
- Total DSP debt is higher than 5 years ago, relative to shareholder equity.
- DSP has a relatively high debt to equity ratio of 5.9.
Is it a good time to buy Viant Technology stock, according to analysts?
Out of 7 Wall Street analysts who give forecasts on DSP, the consensus analyst rating on DSP is a Strong Buy
Please note that analyst ratings are not recommendations, nor are they investment advice.
Most Recent DSP Analyst Forecasts
Andrew Boone, a top 3% analyst from JMP Securities maintains DSP with a buy rating and lowers their DSP price target from $24.00 to $18.00, on Aug 12, 2025.
Andrew Marok, a top 25% analyst from Raymond James maintains DSP with a strong buy rating and lowers their DSP price target from $20.00 to $19.00, on Aug 12, 2025.
You can dig deeper into what analysts are saying on the Viant Technology stock forecast page.
DSP Technical Indicators
Is DSP Making Money?
Last year, DSP earnings were $1.84M. During the last five year, DSP's earnings have increased by -67.61% per year. This was slower than the Software - Application industry average of 141.38%.
Last year, DSP revenue was $324.13M. Over the past five year, DSP's revenue has gone up by 15.06% per year. This was slower than the Software - Application industry average of 21.95%.
You can analyze DSP's earnings and revenue performance here.
What are DSP insiders up to?
Over the last year, insiders at DSP have sold more shares than they have bought.
Capital V LLC, 10% Owner of DSP, was the latest DSP insider to sell. They sold $88,425.00 worth of DSP shares on Dec 19, 2025.
Research more about who owns DSP shares here.
Can I rely on DSP as an income stream?
No, Viant Technology doesn't provide an income stream by paying out dividends.
What others are saying about DSP
One of the primary reasons eToro is our favorite brokerage is because of its social trading community.
Click below to learn what other traders have to say.
Step 5: Make your DSP purchase
There are two primary options:
- Market order: A market order is an order to buy or sell a security at the best possible price.
Market orders are usually the best for newer investors. - Limit order: A limit order allows you to buy or sell a security at a specific price (or better).
If you want to ensure you're buying or selling at an exact dollar amount, use a limit order.
Hit the Open button and eToro will execute your order.
If you need additional assistance buying stocks on eToro, watch the how to video below:
Step 6: Get updates on your DSP position
Now that you own some DSP stock, you'll want to keep up with your investment.
Create a watchlist to track your DSP stock.
DSP Feed
How to Buy Stock in Viant Technology
To summarize, here are the 6 steps you need to take to buy Viant Technology stock right now:
- Choose where to buy Viant Technology stock
- Sign up for your brokerage account
- Deposit money your brokerage account
- Research Viant Technology stock
- Make your DSP purchase
- Get updates on your DSP position
If you require a online brokerage, eToro is our recommended venue.
Get Started with eToro TodayIf you would like to get notifications regarding your investment in Viant Technology, create a watchlist today.
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