How to Buy Unity Software Stock
Unity Software Inc
Unity Software is a app company located in California, United States, which is part of the Technology sector, and is traded under the ticker U on the NYSE exchange.
Unity Software stock last closed at $21.07, down 5.56% from the previous day, and has decreased 13.19% in one year. It has underperformed other stocks in the Software - Application industry by 0.09 percentage points. Unity Software stock is currently +51.64% from its 52-week low of $13.90, and -31.77% from its 52-week high of $30.88.
At the moment, there are 409.66M U shares outstanding. The market cap of U is $8.63B. In the past 24 hours, 7.23M U shares were traded.
How to Buy Unity Software Stock
Not sure how to invest in Unity Software stock? Here's how.
- Choose where to buy Unity Software stock: You need to decide on an online brokerage, but don't worry - we've tried dozens of online brokerages and apps to help you decide where to buy Unity Software stock.
- Sign up for a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've selected.
- Fund your brokerage account: Pick your payment method and add your information.
- Research Unity Software stock: The Unity Software ticker symbol is U. Is Unity Software stock a good investment? Should you buy shares of U? How do U's underlying business fundamentals look? Do top analysts think Unity Software is a good buy? Why has U's stock price moved recently? (Hint: Our stock market research tools can help you figure out if U is a good stock to buy).
- Make your U buy order: Decide if you will purchase U shares at the current market price or use a limit order to purchase U stock at a particular price.
- Get key alerts regarding your investment in U: Create a watchlist to keep track of your new investment in Unity Software shares.
Step 1: Choose where to buy Unity Software stock
You need an online brokerage account to access the NYSE market and buy U stock.
Our preferred brokerage: eToro
Based on our experience, eToro is the best brokerage. Here's why:
- Invest in stocks with 0% commissions: Invest without paying trading commissions.
- Buy fractional shares: Even if you can't afford a full share, you can still invest in the stock.
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- Social investing: eToro offers a community of more than 20 million users globally. Talk to, learn from, and copy the unique crypto portfolios of top investors.
- Security: eToro is a regulated and licensed fintech leader.
- Buy other financial assets: Such as ETFs and cryptocurrencies.
Get $10 towards your purchase of stock by signing up for an account with eToro today. This offer is only for US users.
Open eToro AccountStep 2: Sign up for a brokerage account
Now that you've selected the right brokerage, you'll need to fill out some personal details so you can invest in U stock today.
How to Set Up a New Brokerage Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Input your personal data to create a new trading account.
- Send your application by hitting the "Create Account" button. Get started with eToro today
Step 3: Fund your brokerage account
Now that you've finished signing up on one of the best stock apps, you can securely and quickly fund your account:
Check out the tutorial below for more details transferring money into your new brokerage account.
Step 4: Research Unity Software stock
After you have selected the best place to buy Unity Software stock, it's important to analyze their stock prior to investing, so you actually understand the risk as well as the upside.
Unity Software quick stats
Fundamentals of Unity Software
WallStreetZen was created to help everyday investors perform more accurate fundamental analysis quickly.
You can see all of the due diligence checks on U's stock page.
How is U stock valued?
Analysts use many financial metrics, analyses, models, and charts to gauge U's intrinsic value.
Using relative valuations methods:
- U may be undervalued based on its P/B ratio of 2.71x, relative to Software - Application industry P/B ratio of 7.01x
You can do additional valuation research on U's stock here.
U Financial Health
Signs that U is financially healthy:
- There are more short-term assets than short-term liabilities on the U balance sheet.
Signs that U is not financially healthy:
- U profit margin has gone up by 0.01 percentage points in the past year, but the company is still unprofitable.
- U has a relatively high debt to equity ratio of 1.04.
- There are more long-term liabilities than short-term assets on the U balance sheet.
- U's operating cash flow of $315.55M allows it to safely service it's debt of $2.24B.
- U earnings of -$754.98M is not sufficient to cover its interest payments.
- Total U debt is higher than 5 years ago, relative to shareholder equity.
Is Unity Software stock a Buy, Hold, or Sell, according to analysts?
Out of 9 Equities analysts who give recommendations on U, the consensus analyst rating on U is a Hold
Please note that analyst ratings are not stock recommendations, nor are they financial advice.
Most Recent U Analyst Recommendations
Tim Nollen, a bottom 15% analyst from Macquarie upgrades U to a hold rating and raises their U price target from $16.00 to $24.00, on Mar 10, 2025.
Bernie McTernan, a top 8% analyst from Needham maintains U with a buy rating and raises their U price target from $26.00 to $33.00, on Feb 21, 2025.
Ross Sandler, a top 10% analyst from Barclays maintains U with a hold rating and raises their U price target from $18.00 to $26.00, on Feb 21, 2025.
Mike Hickey, a top 3% analyst from Benchmark maintains U with a strong sell rating and raises their U price target from $10.00 to $15.00, on Nov 8, 2024.
You can dig deeper into what analysts are forecasting on the Unity Software stock forecast page.
U Trading Indicators
U Performance Numbers
Last year, U revenue was $1.81B. Over the past 5 year, U's revenue has grown by 27.33% per year. This was faster than the Software - Application industry average of 21.74%.
Find out more about U's earnings and revenue performance here.
What are U insiders up to?
Over the past year, executives and large shareholders at U have sold more shares than they have bought.
Mark Barrysmith, Chief Accounting Officer of U, was the latest U insider to sell. They sold $29,395.85 worth of U shares on Apr 16, 2025.
Learn more about who owns U stock here.
Does U stock generate passive income?
No, Unity Software doesn't provide an income stream by paying out dividends.
U Social Trading Data
One of the primary reasons eToro is our highest-rated brokerage is because of its social trading community.
Click below to learn what other traders have to say.
Step 5: Make your U buy order
You have two main options:
- Market order: A market order is an order to buy or sell a stock at the best price on the market.
Market orders are generally fine for most investors. - Limit order: A limit order enables you to buy or sell a security at a specific price (or better).
If you want to be sure you're buying or selling at a given price, place a limit order.
Click the Open button and eToro will execute the order.
If you require more info about buying stocks on eToro, click the how to video below:
Step 6: Get key alerts regarding your investment in U
Now that you own some U shares, you'll want to keep up with your company.
Put U on a watchlist to see the latest developments about your U stock.
U Feed
How to Buy Stock in Unity Software
To summarize, here are the 6 steps to buy Unity Software stock:
- Choose where to buy Unity Software stock
- Sign up for a brokerage account
- Fund your brokerage account
- Research Unity Software stock
- Make your U buy order
- Get key alerts regarding your investment in U
If you require a brokerage account, eToro is our recommended venue.
Get Started with eToro TodayIf you want to get the latest scoop on your new investment in Unity Software, add U to your watchlist by clicking the button below.
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