How to Buy Unity Software Stock

Unity Software Inc

Unity Software is a app company located in California, United States, which is part of the Technology sector, and is traded under the ticker U on the NYSE exchange.

Unity Software stock last closed at $31.39, up 2.21% from the previous day, and has decreased 1.2% in one year. It has underperformed other stocks in the Software - Application industry by 0.14 percentage points. Unity Software stock is currently +47.93% from its 52-week low of $21.22, and -37.32% from its 52-week high of $50.08.

As of Sep 29, 2023, there are 383.46M shares of U outstanding. The market capitalization of U is $12.04B. In the past 24 hours, 8.2M U shares were traded.

How to Buy Unity Software Stock

Not sure how to invest in Unity Software stock? Here's how.
  1. Choose where to buy Unity Software stock: You need to decide on an online brokerage, but don't worry - we've sifted through dozens of online brokerages and apps to help you choose where to buy Unity Software stock.
  2. Sign up for a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've identified.
  3. Fund your brokerage account: Choose your payment method and add your information.
  4. Research Unity Software stock: The Unity Software ticker symbol is U. Is Unity Software stock a good investment? Should you buy shares of U? How do U's underlying business fundamentals look? Do top analysts think Unity Software is a good buy? Why has U's stock price moved recently? (Hint: Our stock analysis website can help you decide if U is a good stock to buy).
  5. Make your U buy order: Decide if you will purchase U shares at the current market price or use a limit order to purchase U shares at a specific price.
  6. Get key alerts regarding your investment in U: Create a watchlist to monitor your investment in Unity Software stock.

Step 1: Choose where to buy Unity Software stock

You will need a brokerage account to access the NYSE market and buy U stock.

A brokerage account is an investment account that enables you to buy and sell a variety of financial instruments, including stocks, bonds, mutual funds, and ETFs.

Our recommended brokerage: eToro

Based on our experience, eToro is the best brokerage. Here's why:

  • Invest in stocks with zero commissions: Invest without commissions.
  • Buy fractional shares: Even if you don't have the money to buy a full share, you can still purchase the stock.
  • Access to world markets: From Technology to Real Estate, New York to London — you can fill your portfolio with stocks from the globe's top stock exchanges.
  • Social investing: eToro has a community of more than 20 million users globally. Talk to, learn from, and copy the unique crypto portfolios of top investors.
  • Security: eToro is a regulated and licensed brokerage platform.
  • Buy other assets: Such as ETFs and cryptos.

Get $10 towards your purchase of shares by creating an account with eToro now.

Open eToro Account
eToro securities trading is offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency is offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. https://www.wallstreetzen.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD.

Step 2: Sign up for a brokerage account

Now that you've selected the best brokerage, you need to fill out some personal information so you are able to invest in U stock today.

How to Create a New Brokerage Account on eToro

  1. Click here to get started.
  2. Enter your personal info to start a new brokerage account.
  1. Send your data by hitting the "Create Account" button.
Get started with eToro today

Step 3: Fund your brokerage account

Now that you have opened your account on one of the most highly reviewed stock apps, you need to deposit funds:

Check out this video walkthrough for more details depositing funds into your new investment account.

Get started with eToro today

Step 4: Research Unity Software stock

After you have identified the best place to buy Unity Software stock, it's crucial to analyze their stock prior to buying, so you can comprehend the risk and upside.

Overview of key U info

U Price
1w %
1y %
5y %
Fore. Rev. Growth
Fore. Earn. Growth
Market Cap
Next Earnings
Nov 7, 2023
Next Dividend

Unity Software Fundamentals

WallStreetZen was designed to help average investors perform more in-depth fundamental analysis in minutes instead of hours.

You can see all of the due diligence checks on U's stock page.

Is U stock properly valued?

Investors use a variety of different financial metrics, analyses, models, and charts to gauge U's fair value.

Using relative valuations methods:

  • U may be undervalued based on its P/B ratio of 3.49x, relative to Software - Application industry P/B ratio of 5.62x

You can access more valuation research on U's stock here.

U Financial Summary

Signs that U is financially healthy:

  • U has $1.64B in cash and short term investments. This is enough to cover its annual cash burn of $130.57M.
  • U has cash burn of 130566000. It has sufficient cash and short-term investments to cover this for at least one year.
  • There are more short-term assets than short-term liabilities on the U balance sheet.

Signs that U is not financially healthy:

  • There are more long-term liabilities than short-term assets on the U balance sheet.
  • U has a relatively high debt to equity ratio of 1.17.
  • U profit margin has gone down from -54% to -54.5% in the past year.

Is Unity Software stock a Buy, Hold, or Sell, according to analysts?

Out of 12 Equities analysts who give recommendations on U, the consensus analyst rating on U is a Buy

Please note that analyst ratings are not stock recommendations, nor are they financial advice.

Most Recent U Analyst Recommendations

Chris Kuntarich, a top 46% analyst from UBS initiates coverage on U with a hold rating and announces their U price target of $38.00, on Sep 28, 2023.

UBS's Chris Kuntarich initiated their coverage on Unity Software (NYSE: U) with a Hold rating and a $38 price target.

Unity Software should continue to benefit from further penetration in the mobile gaming market, Kuntarich said, noting that "however, this trend appears well-anticipated."

In fact, most of the 20% Y/Y revenue growth expected from the company in FY 2024 and FY 2025 is already priced into the stock, the analyst told investors.

Ryan Gee, a bottom 15% analyst from Bank of America reiterates U with a strong buy rating and maintains their U price target from $56.00 to $56.00, on Sep 25, 2023.

Kash Rangan, a top 13% analyst from Goldman Sachs maintains U with a hold rating and raises their U price target from $40.00 to $45.00, on Aug 4, 2023.

Matthew Cost, a top 27% analyst from Morgan Stanley maintains U with a hold rating and raises their U price target from $28.00 to $40.00, on Aug 3, 2023.

Brian Fitzgerald, a bottom 26% analyst from Wells Fargo maintains U with a strong buy rating and raises their U price target from $48.00 to $54.00, on Aug 3, 2023.

You can dig deeper into what analysts are forecasting on the Unity Software stock forecast page.

U Trading Indicators

MACD Signal
MACD Histogram
Stochastic %K
Stochastic %D
StochRSI %K
StochRSI %D

U Performance Numbers

Last year, U revenue was $1.81B. Over the past 3 year, U's revenue has grown by 122.16% per year. This was faster than the Software - Application industry average of 32.74%.

Find out more about U's earnings and revenue performance here.

What are U insiders up to?

Over the past year, executives and large shareholders at U have sold more shares than they have bought.

Silver Lake Group LLC, Director of U, was the latest U insider to sell. They sold $255,029.49 worth of U shares on Sep 15, 2023.

Learn more about who owns U stock here.

Does U stock generate passive income?

No, Unity Software doesn't provide an income stream by paying out dividends.

U Social Trading Data

One of the primary reasons eToro is our highest-rated brokerage is because of its social trading community.

Click below to learn what other traders have to say.

Step 5: Make your U buy order

You have two main options:

  • Market order: A market order is an order to buy or sell a stock at the best price on the market.
    Market orders are generally fine for most investors.
  • Limit order: A limit order enables you to buy or sell a security at a specific price (or better).
    If you want to be sure you're buying or selling at a given price, place a limit order.

Click the Open button and eToro will execute the order.

If you require more info about buying stocks on eToro, click the how to video below:

Open eToro Account

Step 6: Get key alerts regarding your investment in U

Now that you own some U shares, you'll want to keep up with your company.

Put U on a watchlist to see the latest developments about your U stock.

U Feed

How to Buy Stock in Unity Software

To summarize, here are the 6 steps to buy Unity Software stock:

  1. Choose where to buy Unity Software stock
  2. Sign up for a brokerage account
  3. Fund your brokerage account
  4. Research Unity Software stock
  5. Make your U buy order
  6. Get key alerts regarding your investment in U

If you require a brokerage account, eToro is our recommended venue.

Get Started with eToro Today

If you want to get the latest scoop on your new investment in Unity Software, add U to your watchlist by clicking the button below.

$31.39+0.68 (+2.21%)
Updated Sep 29, 2023
Open eToro Account
$31.39+0.68 (+2.21%)
Updated Sep 29, 2023
Open eToro Account


How much does it cost to buy one Unity Software share?

As of Sep 29, 2023, it costs $31.39 to buy one share of Unity Software stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.319 shares of U.

Get Started with eToro Today

Is now a good time to buy Unity Software stock?

According to 12 Wall Street analysts who monitor Unity Software, their consensus recommendation is to buy Unity Software stock.

What is the best way to buy Unity Software stock?

One way to place an order for Unity Software stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.