How to Buy Under Armour Stock
Under Armour Inc
Under Armour is a apparel manufacturing company located in Maryland, United States, which is part of the Consumer Cyclical sector, and is traded under the ticker UAA on the NYSE exchange.
Under Armour stock last closed at $6.43, up 0.63% from the previous day, and has increased 8.25% in one year. It has underperformed other stocks in the Apparel Manufacturing industry by 0.09 percentage points. Under Armour stock is currently +55.69% from its 52-week low of $4.13, and -21.1% from its 52-week high of $8.15.
There are currently 425.89M shares of UAA outstanding. The market value of UAA is $2.74B. In the past 24 hours, 6.39M UAA shares were traded.
How to Buy Under Armour Stock
Not sure how to invest in Under Armour stock? Here's how.
- Figure out where to buy Under Armour stock: You need to decide on an online brokerage, but don't worry - we've tested dozens of online brokerages and apps to help you decide where to buy Under Armour stock.
- Sign up for your brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've identified.
- Fund your investment account: Choose your method of payment and add your info.
- Research Under Armour stock: The Under Armour ticker symbol is UAA. Is Under Armour stock a good investment? Should you buy shares of UAA? How do UAA's underlying business fundamentals look? Do top analysts think Under Armour is a good buy? Why has UAA's stock price moved recently? (Hint: Our stock market analysis website can help you figure out if UAA is a good stock to buy).
- Execute your UAA buy order: Decide if you will purchase UAA shares at the current market price or use a limit order to purchase UAA stock at a particular price.
- Monitor your UAA investment: Create a watchlist to get the latest news on your new investment in Under Armour stock.
Step 1: Figure out where to buy Under Armour stock
You will need an online brokerage account in order to access the NYSE market and buy UAA shares.
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Open eToro AccountStep 2: Sign up for your brokerage account
Now that you've chosen the best brokerage, the next step is to fill out some personal details so you are able to invest in UAA stock today.
How to Open a New Brokerage Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Enter your personal info to start your new brokerage account.
- Send your info by hitting the "Create Account" button. Get started with eToro today
Step 3: Fund your investment account
Now that you've created your account on our top ranked stock trading app, you can securely and quickly fund your account:
Check out the walkthrough below for more details depositing funds into your brokerage account.
Step 4: Research Under Armour stock
After you have selected the best place to buy Under Armour stock, it's absolutely critical to evaluate their stock before you buy, so you can comprehend the risk as well as the opportunity.
Under Armour shares data
Under Armour Fundamentals
WallStreetZen was built to help part-time investors perform more in-depth fundamental analysis in minutes instead of hours.
You can see all of the due diligence checks on UAA's stock page.
What is the fair value of UAA stock?
Investors use many financial metrics, analyses, models, and charts to gauge UAA's intrinsic value.
Using relative valuations methods:
- UAA could be undervalued based on its P/B ratio of 1.91x, relative to Apparel Manufacturing industry P/B ratio of 3.07x
You can access additional valuation analysis on UAA's stock here.
UAA Financial Overview
Passed Financial Due Diligence Checks:
- UAA has cash burn of 45912000. It has sufficient cash and short-term investments to cover this for at least one year.
- There are more short-term assets than long-term liabilities on the UAA balance sheet.
- There are more short-term assets than short-term liabilities on the UAA balance sheet.
- UAA has $1.06B in cash and short term investments. This is enough to cover its annual cash burn of $45.91M.
Failed Financial Due Diligence Checks:
- UAA profit margin has gone down from -2.4% to -10.4% in the past year.
- UAA has a relatively high debt to equity ratio of 2.23.
- Total UAA debt is higher than 5 years ago, relative to shareholder equity.
Is UAA stock a Buy, Hold, or Sell, according to Wall Street analysts?
Out of 5 Equities analysts who give recommendations on UAA, the consensus analyst rating on UAA is a Hold
It's important to note that analyst forecasts are not stock recommendations, nor are they investment advice.
You can dig deeper into what analysts are projecting on the Under Armour stock forecast page.
UAA Technical Indicators
UAA Earnings
Last year, UAA revenue was $4.98B. During the last five year, UAA's revenue has increased by 2.15% per year. This was slower than the Apparel Manufacturing industry average of 9.7%.
Dig into UAA's earnings and revenue performance here.
Latest Insiders Trades at UAA
Over the past 12 months, executives and large shareholders at UAA have bought more shares than they have sold.
V. Prem Et Al Watsa, 10% Owner of UAA, was the latest UAA insider to buy. They bought $6,337,442.27 worth of UAA shares on Jan 28, 2026.
Research more about who owns UAA shares here.
Can I rely on UAA as an income stream?
No, Under Armour doesn't provide an income stream by paying out dividends.
Get analysis from other investors
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Step 5: Execute your UAA buy order
You have two primary order types:
- Market order: A market order is an order to buy or sell a stock at the best available price.
Market orders are generally the best for newer investors. - Limit order: A limit order allows you to buy or sell a stock at a specific price (or better).
If you want to ensure you're buying or selling at a given price, place a limit order.
Press the Open button and eToro will place your order.
If you require more help with buying stocks on eToro, click the how to video below:
Step 6: Monitor your UAA investment
Now that you own some UAA stock, you'll want to keep up with your new investment.
Make a watchlist to get alerted to the latest events about your UAA stock.
UAA Feed
How to Buy Stock in Under Armour
To summarize, here are the 6 steps to buy Under Armour stock:
- Figure out where to buy Under Armour stock
- Sign up for your brokerage account
- Fund your investment account
- Research Under Armour stock
- Execute your UAA buy order
- Monitor your UAA investment
If you are looking for a online brokerage, eToro is our recommended option.
Get Started with eToro TodayIf you would like to track your new investment in Under Armour, click the button below.
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