How to Buy Spotify Stock
Spotify Technology Sa
Spotify Technology S. A. , together with its subsidiaries, provides audio streaming services in the United States, the United Kingdom, Luxembourg, and internationally.
Spotify stock last closed at $709.15, down 0.11% from the previous day, and has increased 135.61% in one year. It has overperformed other stocks in the Internet Content & Information industry by 1.88 percentage points. Spotify stock is currently +146.17% from its 52-week low of $288.07, and -9.66% from its 52-week high of $785.00.
As of Jul 11, 2025, there are 207.99M SPOT shares outstanding. The market cap of SPOT is $147.49B. In the last 24 hours, 1.26M SPOT shares were traded.
How to Buy Spotify Stock
Not sure how to invest in Spotify stock? Here's how.
- Choose where to buy Spotify stock: You need to pick a stock brokerage, but don't worry - we've tested dozens of online stock brokerages and apps to help you determine where to buy Spotify stock.
- Create a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
- Put funds into your brokerage account: Choose your payment method and add your information.
- Evaluate Spotify stock: The Spotify ticker symbol is SPOT. Is Spotify stock a good investment? Should you buy shares of SPOT? How do SPOT's underlying business fundamentals look? Do top analysts think Spotify is a good buy? Why has SPOT's stock price moved recently? (Hint: Our stock market research tools can help you evaluate if SPOT is a good stock to buy).
- Place your SPOT buy order: Decide if you will purchase SPOT shares at the current market price or use a limit order to buy SPOT shares at a particular price.
- Get key alerts regarding your investment in SPOT: Create a watchlist to key updates about your investment in Spotify shares.
Step 1: Choose where to buy Spotify stock
You need a brokerage account in order to access the NYSE market and buy SPOT shares.
Our favorite brokerage: eToro
Based on our experience, eToro is the best brokerage. eToro gives you:
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- Social investing: eToro offers a community with more than 20 million users around the world. Talk to, learn from, and copy the unique crypto portfolios of other investors.
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- Buy other financial assets: Such as ETFs and cryptocurrencies.
Get $10 towards your purchase of shares by opening an account with eToro now. This offer is only for US users.
Open eToro AccountStep 2: Create a brokerage account
Now that you've chosen the best brokerage, it's time to fill out some personal information so you are able to buy SPOT stock today.
How to Create a New Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Provide your personal details to start your new trading account.
- Submit your application by pressing the "Create Account" button. Get started with eToro today
Step 3: Put funds into your brokerage account
Now that you have created your account on stock apps to use, your next step is to transfer the money for your investment:
Watch the tutorial below for more details depositing money into your new brokerage account.
Step 4: Evaluate Spotify stock
After you have chosen the best place to buy Spotify stock, it's important to analyze their stock prior to buying, so you can understand the risk and upside.
Spotify quick stats
Fundamentals of Spotify
WallStreetZen was built to help part-time investors perform more in-depth fundamental analysis in minutes instead of hours.
You can see all of the due diligence checks on SPOT's stock page.
How is SPOT stock valued?
You can use many financial metrics, analyses, models, and charts to gauge SPOT's fair value.
Using relative valuations methods:
- SPOT may be overvalued based on its P/E ratio of 108.15x, relative to Internet Content & Information industry P/E ratio of 28.79x
- SPOT could be overvalued based on its P/B ratio of 20.78x, relative to Internet Content & Information industry P/B ratio of 6.88x
- SPOT could be overvalued based on its PEG ratio of 2.93x
You can do additional valuation research on SPOT's stock here.
A look at SPOT Cashflows and Balance Sheet
Positive Health Checks:
- There are more short-term assets than short-term liabilities on the SPOT balance sheet.
- SPOT profit margin has gone up from -0.8% to 7.2% in the past year.
- There are more short-term assets than long-term liabilities on the SPOT balance sheet.
- SPOT's operating cash flow of $2.99B allows it to safely service it's debt of $2.39B.
- Total SPOT debt is lower than 5 years ago, relative to shareholder equity.
Negative Health Checks:
- SPOT has a relatively high debt to equity ratio of 1.03.
- SPOT earnings of $2.33B is not sufficient to cover its interest payments.
Do analysts think it's a good time to buy SPOT stock
Out of 24 Wall Street analysts who give ratings on SPOT, the consensus analyst rating on Spotify is a Strong Buy
It's important to note that analyst ratings are not recommendations, nor are they financial advice.
Latest SPOT Analyst Recommendations
Ian Moore, a bottom 38% analyst from Bernstein maintains SPOT with a buy rating and raises their SPOT price target from $825.00 to $840.00, on Jul 8, 2025.
Eric Sheridan, a top 1% analyst from Goldman Sachs maintains SPOT with a strong buy rating and raises their SPOT price target from $680.00 to $775.00, on Jul 2, 2025.
Maria Ripps, a top 11% analyst from Canaccord Genuity maintains SPOT with a strong buy rating and raises their SPOT price target from $775.00 to $850.00, on Jul 2, 2025.
Canaccord Genuity's Maria Ripps raised their price target on Spotify (NYSE: SPOT) by 9.7% from $775 to $850 on 2025/07/02. The analyst maintained their Strong Buy rating on the stock.
Spotify will report its Q2 2025 earnings on 2025/07/29.
In a preview note, Ripps overviewed that most of the names in their Subscription Platforms portfolio command premium valuations, supported by fundamentals.
Regarding Spotify, the analyst said that although the company enjoys a strong leadership position, pricing power, and developing ad tech capabilities, it also faces a material near-term currency headwind as the dollar has continued to weaken.
Batya Levi, a top 20% analyst from UBS maintains SPOT with a strong buy rating and raises their SPOT price target from $680.00 to $895.00, on Jun 27, 2025.
Jessica Reif Ehrlich, a top 13% analyst from Bank of America maintains SPOT with a strong buy rating and raises their SPOT price target from $700.00 to $900.00, on Jun 26, 2025.
You can dive deeper into what analysts are saying on the Spotify stock forecast page.
Metrics for Advanced SPOT Traders
SPOT Growth Numbers
Last year, SPOT earnings were $1.33B. Over the last three year, SPOT's earnings have grown by 238.81% per year. This was faster than the Internet Content & Information industry average of 35.3%.
Last year, SPOT revenue was $18.44B. Over the past 5 year, SPOT's revenue has increased by 17.46% per year. This was slower than the Internet Content & Information industry average of 17.77%.
Learn more about SPOT's earnings and revenue performance here.
Who is buying/selling SPOT?
Over the past 12 months, insiders at SPOT have not bought or sold any shares.
Research more about who owns SPOT stock here.
Can I rely on SPOT as an income stream?
No, Spotify doesn't provide an income stream by paying out dividends.
What do other traders have to say about SPOT?
One of the primary reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to learn what other investors have to say.
Step 5: Place your SPOT buy order
There are two main order types:
- Market order: A market order is an order to buy or sell a stock at the best possible price.
Market orders are usually the easiest way to buy. - Limit order: A limit order allows you to buy or sell a security at a specific price (or better).
If you want to make sure you're buying or selling at an exact price limit, place a limit order.
Hit the Open Trade button and eToro will place your order.
If you want additional help buying stocks on eToro, click the how to video below:
Step 6: Get key alerts regarding your investment in SPOT
Now that you own some shares in SPOT, you'll want to keep up with your new shares.
Start a watchlist to get notified of important updates regarding your SPOT stock.
SPOT Feed
How to Buy Stock in Spotify
To summarize, here are the 6 steps to buy stock in Spotify:
- Choose where to buy Spotify stock
- Create a brokerage account
- Put funds into your brokerage account
- Evaluate Spotify stock
- Place your SPOT buy order
- Get key alerts regarding your investment in SPOT
If you need a brokerage account, eToro is our recommended venue.
Get Started with eToro TodayIf you would like to keep tabs on your investment in Spotify, hit the button below to create your watchlist.
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