How to Buy Sportradar Group Ag Stock
Sportradar Group Ag
Sportradar Group AG, together with its subsidiaries, provides sports data services for the sports betting and media industries in the United Kingdom, the United States, Malta, Switzerland, and internationally.
Sportradar Group Ag stock last closed at $13.00, up 0.23% from the previous day, and has decreased 45.04% in one year. It has underperformed other stocks in the Software - Application industry by 0.04 percentage points. Sportradar Group Ag stock is currently +11.49% from its 52-week low of $11.66, and -59.65% from its 52-week high of $32.22.
There are currently 1B shares of SRAD outstanding. The market cap of SRAD is $3.87B. In the past 24 hours, 2.37M SRAD shares were traded.
How to Buy Sportradar Group Ag Stock
Wondering how to invest in Sportradar Group Ag stock? Here's how.
- Choose where to buy Sportradar Group Ag stock: You need to decide on an online brokerage, but don't worry - we've sifted through dozens of online stock brokerages and apps to help you decide where to buy Sportradar Group Ag stock.
- Sign up for your brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've identified.
- Deposit funds into your brokerage account: Choose your method of payment and add your information.
- Research Sportradar Group Ag stock: The Sportradar Group Ag ticker symbol is SRAD. Is Sportradar Group Ag stock a good investment? Should you buy shares of SRAD? How do SRAD's underlying business fundamentals look? Do top analysts think Sportradar Group Ag is a good buy? Why has SRAD's stock price moved recently? (Hint: Our stock analysis website can help you figure out if SRAD is a good stock to buy).
- Execute your SRAD buy order: Decide if you will purchase SRAD shares at the current market price or use a limit order to purchase SRAD stock at a given price.
- Monitor your SRAD investment: Create a watchlist to the latest updates on your new investment in Sportradar Group Ag stock.
Step 1: Choose where to buy Sportradar Group Ag stock
You need an online brokerage account in order to access the NASDAQ market and buy SRAD stock.
Our recommended brokerage: eToro
In our opinion, eToro is the best brokerage. eToro gives you:
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- Social investing: eToro offers a community of more than 20 million users globally. Talk to, learn from, and copy the unique crypto portfolios of other investors.
- Security: eToro is a regulated and licensed brokerage platform.
- Buy other assets: Such as ETFs and cryptocurrencies.
Get $10 towards your purchase of shares by signing up for an account with eToro now. This offer is only for US users.
Open eToro AccountStep 2: Sign up for your brokerage account
Now that you've chosen the best brokerage, you'll need to fill out some personal details so you can buy SRAD today.
How to Create a New Investment Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Input your personal details to start your new brokerage account.
- Send your details by clicking the "Create Account" button. Get started with eToro today
Step 3: Deposit funds into your brokerage account
Now that you have created your account on stock apps to use, your next step is to transfer the money for your investment:
Check out the walkthrough below if you need help transferring money into your new investment account.
Step 4: Research Sportradar Group Ag stock
Once you have figured out the best place to buy Sportradar Group Ag stock, it's absolutely critical to analyze their stock before you buy, so you actually comprehend the risk as well as the upside.
Overview of key SRAD info
SRAD Due Diligence Checks
WallStreetZen was created to help average investors do better fundamental analysis in minutes instead of hours.
You can view all of the due diligence checks on SRAD's stock page.
What is the fair value of SRAD stock?
Investors use a variety of different financial metrics, analyses, models, and charts to gauge SRAD's intrinsic value.
Using relative valuations metrics:
- SRAD could be overvalued based on its P/E ratio of 46.1x, relative to Software - Application industry P/E ratio of 44.88x
- SRAD could be undervalued based on its P/B ratio of 3.66x, relative to Software - Application industry P/B ratio of 4.8x
- SRAD could be undervalued based on its PEG ratio of 0.94x
You can access more valuation analysis on SRAD's stock here.
SRAD Financial Health
Passed Health Checks:
- SRAD profit margin has gone up from 5.1% to 5.3% in the past year.
- There are more short-term assets than short-term liabilities on the SRAD balance sheet.
- SRAD's operating cash flow of $482.35M allows it to safely service it's debt of $72.49M.
Failed Health Checks:
- There are more long-term liabilities than short-term assets on the SRAD balance sheet.
- SRAD has a relatively high debt to equity ratio of 2.06.
- SRAD earnings of $204.33M is not enough to cover its interest payments.
Do analysts think it's a good time to buy Sportradar Group Ag stock
Out of 14 sell side analysts who track SRAD, the consensus analyst rating on SRAD is a Strong Buy
Please keep in mind that analyst forecasts are not recommendations, nor are they financial advice.
Latest SRAD Analyst Recommendations
Currey Baker, a top 10% analyst from Guggenheim maintains SRAD with a strong buy rating and lowers their SRAD price target from $35.00 to $30.00, on Apr 29, 2026.
Trey Bowers, a bottom 5% analyst from Wells Fargo maintains SRAD with a strong buy rating and lowers their SRAD price target from $24.00 to $17.00, on Apr 29, 2026.
Barry Jonas, a top 26% analyst from Truist Securities maintains SRAD with a strong buy rating and lowers their SRAD price target from $26.00 to $18.00, on Apr 29, 2026.
Jeffrey Stantial, a bottom 4% analyst from Stifel Nicolaus maintains SRAD with a strong buy rating and lowers their SRAD price target from $25.00 to $21.00, on Apr 29, 2026.
Clark Lampen, a top 14% analyst from BTIG maintains SRAD with a strong buy rating and lowers their SRAD price target from $23.00 to $18.00, on Apr 28, 2026.
You can dig deeper into what analysts are projecting on the Sportradar Group Ag stock forecast page.
SRAD Technicals
SRAD Growth Metrics
Last year, SRAD earnings were $82.15M. In the past 3 year, SRAD's earnings have grown by 194.55% per year. This was faster than the Software - Application industry average of 52.97%.
Last year, SRAD revenue was $1.56B. Over the last five year, SRAD's revenue has grown by 25.02% per year. This was faster than the Software - Application industry average of 23.68%.
You can analyze SRAD's earnings and revenue performance here.
Are SRAD executives and large shareholders buying or selling the stock?
In the past 12 months, executives and large shareholders at SRAD have bought more shares than they have sold.
Deirdre Mary Bigley, Director of SRAD, was the latest SRAD insider to sell. They sold $23,331.32 worth of SRAD stock on May 15, 2026.
Get more info about who owns SRAD shares here.
Does SRAD stock generate passive income?
No, Sportradar Group Ag doesn't provide an income stream by paying out dividends.
What do other traders have to say about SRAD?
One of the major reasons eToro is our highest-rated brokerage is because of its social trading community.
Click below to find out what other investors have to say.
Step 5: Execute your SRAD buy order
There are two primary options:
- Market order: A market order is an order to buy or sell a stock at the best available price.
Market orders are generally the easiest way to buy. - Limit order: A limit order allows you to buy or sell a security at a specific price (or better).
If you want to make sure you're buying or selling at a particular price, place a limit order.
Press the Open Trade button and eToro will execute your order.
If you want more assistance buying stocks on eToro, watch the helpful video below:
Step 6: Monitor your SRAD investment
Now that you own some SRAD stock, you'll want to keep up with your company.
Start a watchlist to track the latest developments regarding your SRAD stock.
SRAD Feed
How to Buy Stock in Sportradar Group Ag
To summarize, here are the 6 steps you need to take to buy Sportradar Group Ag stock right now:
- Choose where to buy Sportradar Group Ag stock
- Sign up for your brokerage account
- Deposit funds into your brokerage account
- Research Sportradar Group Ag stock
- Execute your SRAD buy order
- Monitor your SRAD investment
If you require a brokerage account, eToro is our favorite venue.
Get Started with eToro TodayIf you would like to get the latest news on your new investment in Sportradar Group Ag, get started below.
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