How to Buy Sonic Automotive Stock
Sonic Automotive Inc
Sonic Automotive is a auto & truck dealership company located in North Carolina, United States, which is part of the Consumer Cyclical sector, and is traded under the ticker SAH on the NYSE exchange.
Sonic Automotive stock last closed at $60.72, down 1.01% from the previous day, and has increased 4.98% in one year. It has underperformed other stocks in the Auto & Truck Dealerships industry by 0.15 percentage points. Sonic Automotive stock is currently +18.43% from its 52-week low of $51.27, and -20.92% from its 52-week high of $76.78.
As of Apr 30, 2025, there are 33.96M SAH shares outstanding. The market cap of SAH is $2.06B. In the last 24 hours, 219,787 SAH shares were traded.
How to Buy Sonic Automotive Stock
Wondering how to invest in Sonic Automotive stock? Here's how.
- Choose where to buy Sonic Automotive stock: You need to decide on a stock brokerage, but don't worry - we've sifted through dozens of stock brokerages and apps to help you choose where to buy Sonic Automotive stock.
- Sign up for your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
- Deposit money your investment account: Choose your method of payment and add your information.
- Evaluate Sonic Automotive stock: The Sonic Automotive ticker symbol is SAH. Is Sonic Automotive stock a good investment? Should you buy shares of SAH? How do SAH's underlying business fundamentals look? Do top analysts think Sonic Automotive is a good buy? Why has SAH's stock price moved recently? (Hint: Our stock market research tools can help you evaluate if SAH is a good stock to buy).
- Execute your SAH purchase: Decide if you will purchase SAH shares at the current market price or use a limit order to purchase SAH stock at a given price.
- Track your SAH investment: Create a watchlist to important updates regarding your position in Sonic Automotive shares.
Step 1: Choose where to buy Sonic Automotive stock
You will need an online brokerage account to access the NYSE market and buy SAH stock.
Our favorite brokerage: eToro
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Open eToro AccountStep 2: Sign up for your brokerage account
Now that you've selected the right brokerage, it's time to fill out some personal information so you are able to invest in SAH stock today.
How to Start a New Investment Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Input your personal details to create your new trading account.
- Submit your information by pressing the "Create Account" button. Get started with eToro today
Step 3: Deposit money your investment account
Now that you have created your account on the best stock trading app for beginners, your next step is to transfer the money for your investment:
Check out this video walkthrough if you need help transferring money into your new investment account.
Step 4: Evaluate Sonic Automotive stock
Once you have selected the best place to buy Sonic Automotive stock, it's very important to research their stock before you buy, so you truly understand the risk as well as the upside.
Sonic Automotive shares at a glance
SAH Fundamentals
WallStreetZen was built to help part-time investors perform more in-depth fundamental analysis.
You can view all of the due diligence checks on SAH's stock page.
What is the fair value of SAH stock?
You can use many financial metrics, analyses, models, and charts to gauge SAH's true value.
Using relative valuations ratios:
- SAH could be undervalued based on its P/E ratio of 8.45x, relative to Auto & Truck Dealerships industry P/E ratio of 72.12x
- SAH may be undervalued based on its P/B ratio of 1.89x, relative to Auto & Truck Dealerships industry P/B ratio of 3.16x
- SAH could be overvalued based on its PEG ratio of 25.49x
You can do more valuation research on SAH's stock here.
SAH Financial Overview
Passed Financial Due Diligence Checks:
- SAH profit margin has gone up from 1.2% to 1.7% in the past year.
- There are more short-term assets than long-term liabilities on the SAH balance sheet.
- Total SAH debt is lower than 5 years ago, relative to shareholder equity.
- There are more short-term assets than short-term liabilities on the SAH balance sheet.
Failed Financial Due Diligence Checks:
- SAH's operating cash flow of $234.90M allows it to safely service it's debt of $4.05B.
- SAH has a relatively high debt to equity ratio of 4.39.
- SAH earnings of $499.30M is not sufficient to cover its interest payments.
Is it a good time to buy Sonic Automotive stock, according to Wall Street analysts?
Out of 5 sell side analysts who research SAH, the consensus analyst rating on SAH is a Buy
Please keep in mind that analyst ratings are not recommendations, nor are they financial advice.
You can dive deeper into what analysts are projecting on the Sonic Automotive stock forecast page.
SAH Technicals
How is SAH performing as a company?
Last year, SAH earnings were $244.60M. In the last four year, SAH's earnings have gone up by 10.75% per year. This was faster than the Auto & Truck Dealerships industry average of -16.6%.
Last year, SAH revenue was $14.49B. In the past 5 year, SAH's revenue has gone up by 6.92% per year. This was slower than the Auto & Truck Dealerships industry average of 18.87%.
You can analyze SAH's earnings and revenue performance here.
Who is buying/selling SAH?
Over the past 12 months, insiders at SAH have sold more shares than they have bought.
Heath Byrd, EVP and CFO of SAH, was the latest SAH insider to sell. They sold $237,067.52 worth of SAH shares on Mar 31, 2025.
Research more about who owns SAH stock here.
Does SAH stock generate passive income?
Sonic Automotive pays a dividend of 2.14%, compared to the Auto & Truck Dealerships industry's average dividend yield of 1.94%. If you owned $1,000 of SAH stock, you would have been paid $21.41 in the past 12 months.
Sonic Automotive dividend payments have consistently grown over the past decade and have remained stable.
Get more data about Sonic Automotive dividend yield and history here.
What others are saying about SAH
One of the primary reasons eToro is our favorite brokerage is because of its social trading community.
Click below to see what other traders have to say.
Step 5: Execute your SAH purchase
You have two primary order types:
- Market order: A market order is an order to buy or sell a stock at the best price on the market.
Market orders are generally fine. - Limit order: A limit order allows you to buy or sell a stock at a specific price (or better).
If you want to be certain you're buying or selling at an exact dollar amount, use a limit order.
Press the Open button and eToro will place the order.
If you require more assistance investing in stocks on eToro, click the how to video below:
Step 6: Track your SAH investment
Now that you own some shares in SAH, you'll want to keep up with your new investment.
Add SAH to a watchlist to get alerted to the latest events about your SAH stock.
SAH Feed
How to Buy Stock in Sonic Automotive
To summarize, here are the 6 steps for buying Sonic Automotive stock:
- Choose where to buy Sonic Automotive stock
- Sign up for your brokerage account
- Deposit money your investment account
- Evaluate Sonic Automotive stock
- Execute your SAH purchase
- Track your SAH investment
If you are looking for a brokerage, eToro is our recommended option.
Get Started with eToro TodayIf you want to get the latest scoop on your new investment in Sonic Automotive, add SAH to your watchlist below.
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