Snap is a internet content & information company located in California, United States, which is part of the Communication Services sector, and is traded under the ticker SNAP on the NYSE exchange.
Snap stock last closed at $11.63, up 6.7% from the previous day, and has increased 5.34% in one year. It has underperformed other stocks in the Internet Content & Information industry by 0.21 percentage points. Snap stock is currently +47.96% from its 52-week low of $7.86, and -35.03% from its 52-week high of $17.90.
There are currently 1.65B SNAP shares outstanding. The market capitalization of SNAP is $19.20B. In the last 24 hours, 54.24M SNAP shares were traded.
How to Buy Snap Stock
Not sure how to invest in Snap stock? Here's how.
Figure out where to buy Snap stock: You need to choose a stock brokerage, but don't worry - we've analyzed dozens of stock brokerages and apps to help you decide where to buy Snap stock.
Open a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've found.
Fund your brokerage account: Select your payment method and add your information.
Evaluate Snap stock: The Snap ticker symbol is SNAP. Is Snap stock a good investment? Should you buy shares of SNAP? How do SNAP's underlying business fundamentals look? Do top analysts think Snap is a good buy? Why has SNAP's stock price moved recently? (Hint: Our stock market research tools can help you figure out if SNAP is a good stock to buy).
Make your SNAP buy order: Decide if you will purchase SNAP shares at the current market price or use a limit order to purchase SNAP shares at a given price.
Get the latest scoop on your SNAP investment: Create a watchlist to the latest updates on your position in Snap stock.
Step 1: Figure out where to buy Snap stock
You will need an online brokerage account to access the NYSE market and buy SNAP shares.
A brokerage account is an investment account that enables you to buy and sell a variety of financial instruments, such as stocks, bonds, mutual funds, and ETFs.
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Step 2: Open a brokerage account
Now that you've chosen the right brokerage, the next step is to fill out some personal info so you can invest in SNAP stock today.
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
Step 4: Evaluate Snap stock
Once you have identified the best place to buy Snap stock, it's important to analyze their stock prior to investing, so you truly understand the risk as well as the upside.
Snap Metrics
SNAP Price
$11.63
1w %
2.38%
1y %
5.34%
5y %
-0.34%
P/E
-14.18x
P/B
7.95x
P/S
4.07x
PEG
N/A
Revenue
$4.61B
Earnings
-$1.32B
Fore. Rev. Growth
13.45%
Fore. Earn. Growth
N/A
Market Cap
$19.20B
Next Earnings
Apr 25, 2024
Next Dividend
N/A
Snap Due Diligence Checks
WallStreetZen was created to help everyday investors do more in-depth fundamental analysis.
There are more short-term assets than short-term liabilities on the SNAP balance sheet.
There are more short-term assets than long-term liabilities on the SNAP balance sheet.
Failed Financial Due Diligence Checks:
SNAP has a relatively high debt to equity ratio of 2.3.
SNAP earnings of -$1.27B is not enough to cover its interest payments.
SNAP's operating cash flow of $246.52M allows it to safely service it's debt of $4.35B.
Total SNAP debt is higher than 5 years ago, relative to shareholder equity.
SNAP profit margin has gone up by 0.02 percentage points in the past year, but the company is still unprofitable.
Is it a good time to buy Snap stock, according to Wall Street analysts?
Out of 16 Wall Street analysts who give forecasts on SNAP, the consensus analyst rating on SNAP is a Hold
Please note that analyst ratings are not recommendations, nor are they financial advice.
Most Recent SNAP Analyst Forecasts
Brad Erickson, a top 5% analyst from RBC Capital maintains SNAP with a hold rating and lowers their SNAP price target from $17.00 to $13.00, on Feb 7, 2024.
Ken Gawrelski, a top 15% analyst from Wells Fargo maintains SNAP with a strong buy rating and lowers their SNAP price target from $22.00 to $16.00, on Feb 7, 2024.
Brian Pitz, a bottom 18% analyst from BMO Capital maintains SNAP with a buy rating and lowers their SNAP price target from $22.00 to $20.00, on Feb 7, 2024.
Shyam Patil, a top 19% analyst from Susquehanna maintains SNAP with a hold rating and raises their SNAP price target from $9.50 to $12.00, on Feb 7, 2024.
Susquehanna's Shyam Patil raised their price target on Snap (NYSE: SNAP) by 26.3% from $9.5 to $12 on 2024/02/07. The analyst maintained their Hold rating on the stock.
Patil summed up Snap's 2024/02/06-dated Q4 and FY 2023 print by saying the company's headline numbers and management's guidance were weaker than anticipated.
In addition, the analyst noted that North American users reported "modest performance."
Earnings Report
Snap reported:
For Q4 2023:
EPS of $0.08, which beat the Zacks Consensus Estimate of $0.07 but missed, by 43%, Q4 2022’s $0.14.
Revenue of $1.36B, which missed the Zacks Consensus Estimate by 1.83% but beat, by 5%, Q4 2022’s $1.3B.
EBITDA of $159M, down 32% Y/Y.
414M DAUs (Daily Active Users), up 10% Y/Y.
For FY 2023:
EPS of $0.09, down 47% Y/Y.
Revenue of $4.61M, up 0.09% Y/Y.
EBITDA of $162M, down 57% Y/Y.
For Q1 2024, management guided:
Revenue of $1.095B to $1.135B which, if achieved, would represent an 11% to 15% increase Y/Y.
EBITDA of $(55)M to $(95)M.
420M DAUs.
CEO Evan Spiegel commented: “2023 was a pivotal year for Snap, as we transformed our advertising business and continued to expand our global community, reaching 414M DAU.
“Snapchat enhances relationships with friends, family, and the world, and this unique value proposition has provided a strong foundation to build our business for long-term growth.”
Barton Crockett, a top 12% analyst from Rosenblatt maintains SNAP with a hold rating and raises their SNAP price target from $11.00 to $12.00, on Feb 7, 2024.
You can dig deeper into what analysts are saying on the Snap stock forecast page.
SNAP Technicals
SMA10
10.97
SMA20
11.11
SMA50
11.2
SMA100
13.59
SMA200
11.95
MACD
-0.19
MACD Signal
-0.25
MACD Histogram
0.06
RSI
55.07
Stochastic %K
54.29
Stochastic %D
30.79
StochRSI %K
60.82
StochRSI %D
32.86
SNAP Growth Metrics
Last year, SNAP revenue was $4.61B. During the past five year, SNAP's revenue has gone up by 31.3% per year. This was faster than the Internet Content & Information industry average of 19.63%.
No, Snap doesn't provide an income stream by paying out dividends.
What others are saying about SNAP
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Step 5: Make your SNAP buy order
You have two primary options:
Market order: A market order is an order to buy or sell a stock at the best price on the market. Market orders are mostly the best for newer investors.
Limit order: A limit order lets you buy or sell a stock at a specific price (or better). If you want to ensure you're buying or selling at a particular price, place a limit order.
Press the Open button and your broker will execute the order.
If you require more help buying stocks on eToro, click the how to video below:
As of Apr 18, 2024, it costs $11.63 to buy one share of Snap stock.
Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $5, you can buy 0.43 shares of SNAP.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.
Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.