How to Buy Sinclair Stock
Sinclair Inc
Sinclair, Inc. owns and operates as a broadcast television company. The Company engages consumers on multiple platforms with relevant and compelling news, entertainment, and sports content, as well as provides advertisers and businesses efficient means and value to connect with our mass audiences.
Sinclair stock last closed at $14.40, down 0.55% from the previous day, and has increased 17.07% in one year. It has underperformed other stocks in the Entertainment industry by 0.17 percentage points. Sinclair stock is currently +29.38% from its 52-week low of $11.13, and -21.97% from its 52-week high of $18.46.
At the moment, there are 66.47M shares of SBGI outstanding. The market cap of SBGI is $957.16M. In the last 24 hours, 305,197 SBGI shares were traded.
How to Buy Sinclair Stock
Wondering how to invest in Sinclair stock? Here's how.
- Choose where to buy Sinclair stock: You need to pick a stock brokerage, but don't worry - we've analyzed dozens of stock brokerages and apps to help you determine where to buy Sinclair stock.
- Open a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've found.
- Deposit funds into your brokerage account: Select your payment method and add your information.
- Evaluate Sinclair stock: The Sinclair ticker symbol is SBGI. Is Sinclair stock a good investment? Should you buy shares of SBGI? How do SBGI's underlying business fundamentals look? Do top analysts think Sinclair is a good buy? Why has SBGI's stock price moved recently? (Hint: Our stock research website can help you understand if SBGI is a good stock to buy).
- Make your SBGI trade: Decide if you will purchase SBGI shares at the current market price or use a limit order to buy SBGI stock at a specific price.
- Get the latest news on your SBGI position: Create a watchlist to watch your position in Sinclair stock.
Step 1: Choose where to buy Sinclair stock
You need a brokerage account to access the NASDAQ market and buy SBGI stock.
Our recommended brokerage: eToro
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Get $10 towards your purchase of shares by creating an account with eToro now. This offer is only for US users.
Open eToro AccountStep 2: Open a brokerage account
Now that you've chosen the right brokerage, it's time to fill out some personal info so you can buy SBGI today.
How to Start a New Brokerage Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Input your personal data to open your new brokerage account.
- Send your information by clicking the "Create Account" button. Get started with eToro today
Step 3: Deposit funds into your brokerage account
Now that you have finished signing up on the highest rated stock app, you need to deposit funds:
Check out the tutorial below to see the process of transferring money into your new investment account.
Step 4: Evaluate Sinclair stock
Once you have identified the best place to buy Sinclair stock, it's critical to research their stock before you buy, so you can wrap your head around the risk and opportunity.
Sinclair shares data
Fundamentals of Sinclair
WallStreetZen was built to help average investors do more accurate fundamental analysis.
You can view all of the due diligence checks on SBGI's stock page.
How is SBGI stock valued?
Investors use a variety of different financial metrics, analyses, models, and charts to gauge SBGI's true value.
Using relative valuations metrics:
- SBGI could be undervalued based on its P/E ratio of 3.05x, relative to Entertainment industry P/E ratio of 80.97x
- SBGI may be undervalued based on its P/B ratio of 1.64x, relative to Entertainment industry P/B ratio of 3.75x
You can access additional valuation analysis on SBGI's stock here.
Is SBGI a healthy company?
Positive Financial Indicators:
- There are more short-term assets than short-term liabilities on the SBGI balance sheet.
- Total SBGI debt is lower than 5 years ago, relative to shareholder equity.
- SBGI profit margin has gone up from -9.3% to 8.7% in the past year.
Negative Financial Indicators:
- SBGI's operating cash flow of $98.00M allows it to safely service it's debt of $4.28B.
- SBGI has a relatively high debt to equity ratio of 9.21.
- SBGI earnings of $690.00M is not sufficient to cover its interest payments.
- There are more long-term liabilities than short-term assets on the SBGI balance sheet.
Is it a good time to buy SBGI stock, according to Wall Street analysts?
Out of 4 Wall Street analysts who give recommendations on SBGI, the consensus analyst rating on Sinclair is a Buy
It's important to keep in mind that analyst forecasts are not recommendations, nor are they investment advice.
You can dive deeper into what analysts are saying on the Sinclair stock forecast page.
SBGI Technical Indicators
Is SBGI Making Money?
Last year, SBGI earnings were $310.00M. In the past 5 year, SBGI's earnings have gone up by 55.45% per year. This was faster than the Entertainment industry average of 21.08%.
Last year, SBGI revenue was $3.55B. Over the last 5 year, SBGI's revenue has grown by -3.5% per year. This was slower than the Entertainment industry average of 11.44%.
You can analyze SBGI's earnings and revenue performance here.
Who is buying/selling SBGI?
In the last 12 months, executives and large shareholders at SBGI have bought more shares than they have sold.
David D. Smith, Executive Chairman of SBGI, was the latest SBGI insider to buy. They bought $814,083.21 worth of SBGI stock on Apr 9, 2025.
Research more about who owns SBGI stock here.
Does SBGI provide a stable income stream?
Sinclair pays a dividend of 3.47%, compared to the Entertainment industry's average dividend yield of 1.27%. If you owned $1,000 of SBGI stock, you would have been paid $34.72 last year.
Sinclair dividend payments have consistently grown over the past decade and have remained stable.
Get more info about Sinclair dividend yield and history here.
SBGI Social Trading Data
One of the primary reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to learn what other traders have to say.
Step 5: Make your SBGI trade
There are two primary options:
- Market order: A market order is an order to buy or sell a security at the best price on the market.
Market orders are generally fine. - Limit order: A limit order lets you buy or sell a security at a specific price (or better).
If you want to ensure you're buying or selling at a given price, place a limit order.
Press the Open Trade button and eToro will place the order.
If you need additional help with investing in stocks on eToro, watch the how to video below:
Step 6: Get the latest news on your SBGI position
Now that you own some SBGI shares, you'll want to keep up with your new investment.
Create a watchlist to get the latest updates about your SBGI stock.
SBGI Feed
How to Buy Stock in Sinclair
To summarize, here are the 6 steps to buy Sinclair stock:
- Choose where to buy Sinclair stock
- Open a brokerage account
- Deposit funds into your brokerage account
- Evaluate Sinclair stock
- Make your SBGI trade
- Get the latest news on your SBGI position
If you require a online brokerage, eToro is our recommended option.
Get Started with eToro TodayIf you would like to get the latest news on your investment in Sinclair, create a watchlist today.
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