How to Buy Signet Jewelers Stock
Signet Jewelers Ltd
Signet Jewelers is a luxury company located in Bermuda, which is part of the Consumer Cyclical sector, and is traded under the ticker SIG on the NYSE exchange.
Signet Jewelers stock last closed at $76.49, down 3.19% from the previous day, and has decreased 17.08% in one year. It has underperformed other stocks in the Luxury Goods industry by 0.16 percentage points. Signet Jewelers stock is currently +67.93% from its 52-week low of $45.55, and -28.03% from its 52-week high of $106.28.
At the moment, there are 41.15M shares of SIG outstanding. The market value of SIG is $3.15B. In the past 24 hours, 731,000 SIG shares were traded.
How to Buy Signet Jewelers Stock
Not sure how to invest in Signet Jewelers stock? Here's how.
- Figure out where to buy Signet Jewelers stock: You need to pick an online brokerage, but don't worry - we've researched dozens of stock brokerages and apps to help you determine where to buy Signet Jewelers stock.
- Sign up for your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've found.
- Put funds into your investment account: Select your payment method and add your info.
- Research Signet Jewelers stock: The Signet Jewelers ticker symbol is SIG. Is Signet Jewelers stock a good investment? Should you buy shares of SIG? How do SIG's underlying business fundamentals look? Do top analysts think Signet Jewelers is a good buy? Why has SIG's stock price moved recently? (Hint: Our stock analysis website can help you figure out if SIG is a good stock to buy).
- Place your SIG trade: Decide if you will purchase SIG shares at the current market price or use a limit order to purchase SIG shares at a given price.
- Keep tabs on your SIG position: Create a watchlist to important notifications about your investment in Signet Jewelers shares.
Step 1: Figure out where to buy Signet Jewelers stock
You need an online brokerage account in order to access the NYSE market and buy SIG shares.
Our favorite brokerage: eToro
Based on our experience, eToro is the best place to buy stocks. eToro gives you:
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Open eToro AccountStep 2: Sign up for your brokerage account
Now that you've selected the right brokerage, you need to fill out some personal details so you are able to invest in SIG stock today.
How to Set Up a New Investment Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Enter your personal data to start a new trading account.
- Send your data by clicking the "Create Account" button. Get started with eToro today
Step 3: Put funds into your investment account
Now that you've created your account on one of the best stock apps, you can securely and quickly fund your account:
Watch the walkthrough below to see the process of depositing money into your brokerage account.
Step 4: Research Signet Jewelers stock
Once you have chosen the best place to buy Signet Jewelers stock, it's crucial to research their stock prior to investing, so you can wrap your head around the risk and opportunity.
Signet Jewelers Metrics
Signet Jewelers Fundamentals
WallStreetZen was designed to help part-time investors perform better fundamental analysis in less time.
You can see all of the due diligence checks on SIG's stock page.
How is SIG stock valued?
You can use many financial metrics, analyses, models, and charts to gauge SIG's true value.
Using relative valuations measures:
- SIG may be overvalued based on its P/E ratio of 85.94x, relative to Luxury Goods industry P/E ratio of 4.24x
- SIG may be undervalued based on its P/B ratio of 1.77x, relative to Luxury Goods industry P/B ratio of 5.36x
- SIG could be undervalued based on its PEG ratio of 0.4x
You can do more valuation research on SIG's stock here.
SIG Financial Overview
Positive Financial Indicators:
- There are more short-term assets than long-term liabilities on the SIG balance sheet.
- SIG's operating cash flow of $573.80M allows it to safely service it's debt of $1.18B.
- Total SIG debt is lower than 5 years ago, relative to shareholder equity.
- There are more short-term assets than short-term liabilities on the SIG balance sheet.
- SIG earnings of $112.40M is not sufficient to cover its interest payments.
Negative Financial Indicators:
- SIG has a relatively high debt to equity ratio of 2.07.
- SIG profit margin has gone down from 9.2% to 0.6% in the past year.
Is Signet Jewelers stock a Buy, Hold, or Sell, according to Wall Street analysts?
Out of 5 Wall Street analysts who give recommendations on SIG, the consensus analyst rating on SIG is a Buy
It's important to keep in mind that analyst ratings are not recommendations, nor are they financial advice.
You can dive deeper into what analysts are forecasting on the Signet Jewelers stock forecast page.
SIG Trading Indicators
SIG Growth Numbers
Last year, SIG earnings were $38.00M. In the past four year, SIG's earnings have increased by -36.6% per year. This was slower than the Luxury Goods industry average of 17.27%.
Last year, SIG revenue was $6.73B. In the last 5 year, SIG's revenue has gone up by 3.92% per year. This was faster than the Luxury Goods industry average of 3.63%.
You can research SIG's earnings and revenue performance here.
Who is buying/selling SIG?
In the last year, insiders at SIG have sold more shares than they have bought.
Andre Branch, Director of SIG, was the latest SIG insider to sell. They sold $369,146.36 worth of SIG shares on May 8, 2025.
Learn more about who owns SIG shares here.
Can I get consistent income from SIG stock?
No, Signet Jewelers doesn't provide an income stream by paying out dividends.
What others are saying about SIG
One of the biggest reasons eToro is our favorite brokerage is because of its social trading community.
Click below to see what other investors have to say.
Step 5: Place your SIG trade
You have two main options:
- Market order: A market order is an order to buy or sell a stock at the best price on the market.
Market orders are mostly the best for newer investors. - Limit order: A limit order lets you buy or sell a security at a specific price (or better).
If you want to be certain you're buying or selling at a specific price limit, place a limit order.
Hit the Open Trade button and your broker will place your order.
If you need more help with investing in stocks on eToro, watch the how to video below:
Step 6: Keep tabs on your SIG position
Now that you own some SIG stock, you'll want to stay up-to-date on your investment.
Add SIG to a watchlist to monitor your SIG stock.
SIG Feed
How to Buy Stock in Signet Jewelers
To summarize, here are the 6 steps to buy stock in Signet Jewelers:
- Figure out where to buy Signet Jewelers stock
- Sign up for your brokerage account
- Put funds into your investment account
- Research Signet Jewelers stock
- Place your SIG trade
- Keep tabs on your SIG position
If you require a brokerage account, eToro is our recommended option.
Get Started with eToro TodayIf you want to get notifications regarding your investment in Signet Jewelers, hit the button below to create your watchlist.
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