How to Buy Scholastic Stock

Scholastic Corp

Scholastic Corporation publishes and distributes children's books worldwide. It operates in three segments: Children's Book Publishing and Distribution, Education Solutions, and International.

Scholastic stock last closed at $18.65, down 1.74% from the previous day, and has decreased 44.86% in one year. It has underperformed other stocks in the Publishing industry by 0.34 percentage points. Scholastic stock is currently +18.26% from its 52-week low of $15.77, and -51.9% from its 52-week high of $38.77.

At the moment, there are 26.69M SCHL shares outstanding. The market cap of SCHL is $497.70M. In the past 24 hours, 162,000 SCHL shares were traded.

How to Buy Scholastic Stock

Wondering how to invest in Scholastic stock? Here's how.

  1. Decide where to buy Scholastic stock: You need to choose a stock brokerage, but don't worry - we've analyzed dozens of online stock brokerages and apps to help you decide where to buy Scholastic stock.
  2. Sign up for your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
  3. Put funds into your brokerage account: Pick your method of payment and add your information.
  4. Analyze Scholastic stock: The Scholastic ticker symbol is SCHL. Is Scholastic stock a good investment? Should you buy shares of SCHL? How do SCHL's underlying business fundamentals look? Do top analysts think Scholastic is a good buy? Why has SCHL's stock price moved recently? (Hint: Our stock market analysis tools can help you evaluate if SCHL is a good stock to buy).
  5. Execute your SCHL buy order: Decide if you will purchase SCHL shares at the current market price or use a limit order to purchase SCHL shares at a given price.
  6. Get notifications regarding your SCHL investment: Create a watchlist to important notifications about your position in Scholastic shares.

Step 1: Decide where to buy Scholastic stock

You will need an online brokerage account to access the NASDAQ market and buy SCHL stock.

A brokerage account allows you to buy and sell a number of investments, including stocks, bonds, mutual funds, and ETFs.

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Step 2: Sign up for your brokerage account

Now that you've chosen the right brokerage, the next step is to fill out some personal information so you are able to buy SCHL stock today.

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Step 3: Put funds into your brokerage account

Now that you've filled out your info on the best investment app, your next step is to transfer the money for your investment:

Watch the video below if you need help transferring money into your brokerage account.

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Step 4: Analyze Scholastic stock

After you have identified the best place to buy Scholastic stock, it's important to research their stock before you invest, so you truly wrap your head around the risk and upside.

Scholastic stock at a glance

SCHL Price
$18.65
1w %
3.27%
1y %
-44.86%
5y %
-39.25%
P/E
31.08x
P/B
0.53x
P/S
0.31x
PEG
0.15x
Revenue
$1.59B
Earnings
$18.60M
Fore. Rev. Growth
6.76%
Fore. Earn. Growth
255%
Market Cap
$497.70M
Next Earnings
N/A
Next Dividend
Jun 16, 2025

SCHL Due Diligence Checks

WallStreetZen was built to help average investors perform better fundamental analysis in less time.

You can view all of the due diligence checks on SCHL's stock page.

Is SCHL stock properly valued?

Analysts use many financial metrics, analyses, models, and charts to gauge SCHL's true value.

Using relative valuations metrics:

  • SCHL could be overvalued based on its P/E ratio of 31.08x, relative to Publishing industry P/E ratio of 26.04x
  • SCHL could be undervalued based on its P/B ratio of 0.53x, relative to Publishing industry P/B ratio of 2.48x
  • SCHL may be undervalued based on its PEG ratio of 0.15x

You can do more valuation research on SCHL's stock here.

Is SCHL a healthy company?

Positive Financial Indicators:

  • There are more short-term assets than long-term liabilities on the SCHL balance sheet.
  • There are more short-term assets than short-term liabilities on the SCHL balance sheet.
  • SCHL's operating cash flow of $87.20M allows it to safely service it's debt of $409.50M.

Negative Financial Indicators:

  • Total SCHL debt is higher than 5 years ago, relative to shareholder equity.
  • SCHL has a relatively high debt to equity ratio of 1.08.
  • SCHL profit margin has gone down from 3.2% to 1.2% in the past year.
  • SCHL earnings of $13.10M is not sufficient to cover its interest payments.

You can dig deeper into what analysts are projecting on the Scholastic stock forecast page.

Metrics for Advanced SCHL Traders

SMA10
18.36
SMA20
17.96
SMA50
17.74
SMA100
18.81
SMA200
22.5
MACD
0.25
MACD Signal
0.09
MACD Histogram
0.16
RSI
55.4
Stochastic %K
73.82
Stochastic %D
78.76
StochRSI %K
78.47
StochRSI %D
85.75

SCHL Growth Metrics

Last year, SCHL earnings were $18.60M. In the last 3 year, SCHL's earnings have grown by -75.39% per year. This was slower than the Publishing industry average of 13.26%.

Last year, SCHL revenue was $1.59B. In the past 5 year, SCHL's revenue has increased by -1% per year. This was slower than the Publishing industry average of 1.79%.

You can research SCHL's earnings and revenue performance here.

Latest Insiders Trades at SCHL

In the past year, executives and large shareholders at SCHL have bought more shares than they have sold.

Haji Glover, EVP CHIEF FINANCIAL OFFICER of SCHL, was the latest SCHL insider to sell. They sold $8,321.84 worth of SCHL shares on Jan 22, 2025.

Get more info about who owns SCHL stock here.

Does SCHL provide a stable income stream?

Scholastic pays a dividend of 4.29%, compared to the Publishing industry's average dividend yield of 2.78%. If you owned $1,000 worth of SCHL stock, you would have been paid $42.90 last year.

Scholastic dividend payments have consistently grown over the past decade and have remained stable.

Find more analysis about Scholastic dividend yield and history here.

What do other investors have to say about SCHL?

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Step 5: Execute your SCHL buy order

You have two primary order types:

  • Market order: A market order is an order to buy or sell a security at the best possible price.
    Market orders are mostly sufficient.
  • Limit order: A limit order lets you buy or sell a security at a specific price (or better).
    If you want to ensure you're buying or selling at a particular dollar amount, use a limit order.

Hit the Open button and eToro will execute your order.

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Step 6: Get notifications regarding your SCHL investment

Now that you own some SCHL stock, you'll want to stay up-to-date on your new shares.

Add SCHL to a watchlist to track your SCHL stock.

SCHL Feed

How to Buy Stock in Scholastic

To reiterate, here are the 6 steps for buying Scholastic stock:

  1. Decide where to buy Scholastic stock
  2. Sign up for your brokerage account
  3. Put funds into your brokerage account
  4. Analyze Scholastic stock
  5. Execute your SCHL buy order
  6. Get notifications regarding your SCHL investment

If you need a brokerage, eToro is our recommended option.

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eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you would like to keep an eye on your investment in Scholastic, add SCHL to your watchlist by clicking the button below.

NASDAQ: SCHL
$18.65-0.33 (-1.74%)
Updated Jun 13, 2025
Open eToro Account
Your capital is at risk.
NASDAQ: SCHL
$18.65-0.33 (-1.74%)
Updated Jun 13, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Scholastic share?

As of Jun 13, 2025, it costs $18.65 to buy one share of Scholastic stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $9, you can buy 0.483 shares of SCHL.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

What is the best way to buy Scholastic stock?

One way to place an order for Scholastic stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.