How to Buy Scholastic Stock

Scholastic Corp

Scholastic Corporation publishes and distributes children's books worldwide. It operates in three segments: Children's Book Publishing and Distribution, Education Solutions, and International.

Scholastic stock last closed at $26.98, down 0.33% from the previous day, and has decreased 14.51% in one year. It has underperformed other stocks in the Publishing industry by 0.17 percentage points. Scholastic stock is currently +71.08% from its 52-week low of $15.77, and -21.06% from its 52-week high of $34.18.

At the moment, there are 25.05M SCHL shares outstanding. The market cap of SCHL is $675.84M. In the past 24 hours, 215,000 SCHL shares were traded.

How to Buy Scholastic Stock

Wondering how to invest in Scholastic stock? Here's how.

  1. Decide where to buy Scholastic stock: You need to choose a stock brokerage, but don't worry - we've analyzed dozens of online stock brokerages and apps to help you decide where to buy Scholastic stock.
  2. Sign up for your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
  3. Put funds into your brokerage account: Pick your method of payment and add your information.
  4. Analyze Scholastic stock: The Scholastic ticker symbol is SCHL. Is Scholastic stock a good investment? Should you buy shares of SCHL? How do SCHL's underlying business fundamentals look? Do top analysts think Scholastic is a good buy? Why has SCHL's stock price moved recently? (Hint: Our stock market analysis tools can help you evaluate if SCHL is a good stock to buy).
  5. Execute your SCHL buy order: Decide if you will purchase SCHL shares at the current market price or use a limit order to purchase SCHL shares at a given price.
  6. Get notifications regarding your SCHL investment: Create a watchlist to important notifications about your position in Scholastic shares.

Step 1: Decide where to buy Scholastic stock

You will need an online brokerage account to access the NASDAQ market and buy SCHL stock.

A brokerage account allows you to buy and sell a number of investments, including stocks, bonds, mutual funds, and ETFs.

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Step 2: Sign up for your brokerage account

Now that you've chosen the right brokerage, the next step is to fill out some personal information so you are able to buy SCHL stock today.

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Step 3: Put funds into your brokerage account

Now that you've filled out your info on the best investment app, your next step is to transfer the money for your investment:

Watch the video below if you need help transferring money into your brokerage account.

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Step 4: Analyze Scholastic stock

After you have identified the best place to buy Scholastic stock, it's important to research their stock before you invest, so you truly wrap your head around the risk and upside.

Scholastic stock at a glance

SCHL Price
$26.98
1w %
3.25%
1y %
-14.51%
5y %
25.08%
P/E
-385.43x
P/B
0.71x
P/S
0.42x
PEG
N/A
Revenue
$1.63B
Earnings
-$1.90M
Fore. Rev. Growth
3.16%
Fore. Earn. Growth
N/A
Market Cap
$675.84M
Next Earnings
Sep 24, 2025
Next Dividend
N/A

SCHL Due Diligence Checks

WallStreetZen was built to help average investors perform better fundamental analysis in less time.

You can view all of the due diligence checks on SCHL's stock page.

Is SCHL stock properly valued?

Analysts use many financial metrics, analyses, models, and charts to gauge SCHL's true value.

Using relative valuations metrics:

  • SCHL could be undervalued based on its P/B ratio of 0.71x, relative to Publishing industry P/B ratio of 2.57x

You can access more valuation research on SCHL's stock here.

Is SCHL a healthy company?

Positive Financial Indicators:

  • There are more short-term assets than long-term liabilities on the SCHL balance sheet.
  • There are more short-term assets than short-term liabilities on the SCHL balance sheet.
  • SCHL's operating cash flow of $124.20M allows it to safely service it's debt of $392.80M.

Negative Financial Indicators:

  • SCHL has a relatively high debt to equity ratio of 1.06.
  • SCHL earnings of $16.90M is not sufficient to cover its interest payments.
  • Total SCHL debt is higher than 5 years ago, relative to shareholder equity.
  • SCHL profit margin has gone down from 0.8% to -0.1% in the past year.

Is it a good time to buy SCHL stock, according to analysts?

Out of 1 Equities analysts who track SCHL, the consensus analyst rating on SCHL is a Strong Buy

Please note that analyst forecasts are not recommendations, nor are they financial advice.

You can dive deeper into what analysts are forecasting on the Scholastic stock forecast page.

SCHL Momentum

SMA10
26.4
SMA20
25.94
SMA50
24.62
SMA100
21.74
SMA200
21.18
MACD
0.69
MACD Signal
0.62
MACD Histogram
0.06
RSI
59.98
Stochastic %K
80.31
Stochastic %D
85.76
StochRSI %K
80.48
StochRSI %D
87.24

Is SCHL Growing Revenue?

Last year, SCHL revenue was $1.63B. Over the last five year, SCHL's revenue has increased by 1.8% per year. This was slower than the Publishing industry average of 3.98%.

Dig into SCHL's earnings and revenue performance here.

Latest Insiders Trades at SCHL

Over the past year, executives and large shareholders at SCHL have bought more shares than they have sold.

Milena Albertiperez, Director of SCHL, was the latest SCHL insider to buy. They bought $24,993.92 worth of SCHL stock on Jul 16, 2025.

Get more info about who owns SCHL stock here.

Can I get consistent income from SCHL stock?

Scholastic pays a dividend of 2.97%, compared to the Publishing industry's average dividend yield of 2.37%. If you owned $1,000 worth of SCHL stock, you would have received $29.65 last year.

Scholastic dividend payments have consistently grown over the past decade and have remained stable.

Dig into more info about Scholastic dividend yield and history here.

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Step 5: Execute your SCHL buy order

You have two primary order types:

  • Market order: A market order is an order to buy or sell a stock at the best price on the market.
    Market orders are mostly the best for newer investors.
  • Limit order: A limit order is an order to buy or sell a stock at a specific price (or better).
    If you want to make sure you're buying or selling at an exact price limit, use a limit order.

Hit the Open Trade button and eToro will execute your order.

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Step 6: Get notifications regarding your SCHL investment

Now that you own some shares in SCHL, you'll want to keep up with your new shares.

Start a watchlist to get notified of the latest news about your SCHL stock.

SCHL Feed

How to Buy Stock in Scholastic

To summarize, here are the 6 steps to buy Scholastic stock:

  1. Decide where to buy Scholastic stock
  2. Sign up for your brokerage account
  3. Put funds into your brokerage account
  4. Analyze Scholastic stock
  5. Execute your SCHL buy order
  6. Get notifications regarding your SCHL investment

If you are looking for a place to buy stocks, eToro is our recommended option.

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If you want to get the latest news on your investment in Scholastic, click the button below.

NASDAQ: SCHL
$26.98-0.09 (-0.33%)
Updated Sep 16, 2025
Open eToro Account
Your capital is at risk.
NASDAQ: SCHL
$26.98-0.09 (-0.33%)
Updated Sep 16, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Scholastic share?

As of Sep 16, 2025, it costs $26.98 to buy one share of Scholastic stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.371 shares of SCHL.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Scholastic stock?

According to 1 Wall Street analysts who monitor Scholastic, their consensus recommendation is to buy Scholastic stock.

What is the best way to buy Scholastic stock?

One way to place an order for Scholastic stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.