Saga Communications, Inc. , a broadcast company, acquires, develops, and operates broadcast properties in the United States.
Saga Communications stock last closed at $11.35, down 0.53% from the previous day, and has decreased 50.2% in one year. It has underperformed other stocks in the Broadcasting industry by 0.2 percentage points. Saga Communications stock is currently +5.58% from its 52-week low of $10.75, and -51.83% from its 52-week high of $23.56.
As of Apr 30, 2025, there are 6.44M shares of SGA outstanding. The market value of SGA is $73.12M. In the last 24 hours, 2986 SGA shares were traded.
How to Buy Saga Communications Stock
Wondering how to invest in Saga Communications stock? Here's how.
Decide where to buy Saga Communications stock: You need to choose a stock brokerage, but don't worry - we've researched dozens of stock brokerages and apps to help you determine where to buy Saga Communications stock.
Sign up for a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've identified.
Fund your brokerage account: Select your method of payment and add your info.
Research Saga Communications stock: The Saga Communications ticker symbol is SGA. Is Saga Communications stock a good investment? Should you buy shares of SGA? How do SGA's underlying business fundamentals look? Do top analysts think Saga Communications is a good buy? Why has SGA's stock price moved recently? (Hint: Our stock market analysis tools can help you figure out if SGA is a good stock to buy).
Execute your SGA trade: Decide if you will purchase SGA shares at the current market price or use a limit order to buy SGA stock at a specific price.
Watch your SGA investment: Create a watchlist to important updates regarding your investment in Saga Communications shares.
Step 1: Decide where to buy Saga Communications stock
You will need a brokerage account in order to access the NASDAQ market and buy SGA shares.
A brokerage account is an investment account that allows you to buy and sell a variety of financial instruments, such as stocks, bonds, mutual funds, and ETFs.
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Step 2: Sign up for a brokerage account
Now that you've selected the right brokerage, you'll need to fill out some personal info so you are able to buy SGA stock today.
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
Step 4: Research Saga Communications stock
Once you have figured out the best place to buy Saga Communications stock, it's absolutely critical to evaluate their stock before you buy, so you can wrap your head around the risk and opportunity.
Saga Communications quick stats
SGA Price
$11.35
1w %
-2.66%
1y %
-50.2%
5y %
-59.64%
P/E
20.64x
P/B
0.44x
P/S
0.61x
PEG
N/A
Revenue
$112.92M
Earnings
$3.46M
Fore. Rev. Growth
-1.52%
Fore. Earn. Growth
-18.18%
Market Cap
$73.12M
Next Earnings
May 7, 2025
Next Dividend
N/A
Saga Communications Due Diligence Score
WallStreetZen was built to help average investors do more accurate fundamental analysis quickly.
You can see all of the due diligence checks on SGA's stock page.
Is SGA stock undervalued?
Investors use a variety of different financial metrics, analyses, models, and charts to gauge SGA's true value.
Using relative valuations measures:
SGA could be undervalued based on its P/E ratio of 20.64x, relative to Broadcasting industry P/E ratio of -3.88x
SGA may be undervalued based on its P/B ratio of 0.44x, relative to Broadcasting industry P/B ratio of 1.27x
Last year, SGA earnings were $3.46M. During the last 5 year, SGA's earnings have increased by -24.42% per year. This was slower than the Broadcasting industry average of 7.37%.
Last year, SGA revenue was $112.92M. In the last 5 year, SGA's revenue has gone up by -1.71% per year. This was slower than the Broadcasting industry average of 44.33%.
Saga Communications pays a dividend of 8.81%, compared to the Broadcasting industry's average dividend yield of 5.86%. If you owned $1,000 worth of SGA stock, you would have received $88.11 last year.
Saga Communications dividend payments have consistently grown over the past decade but have not remained stable.
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Step 5: Execute your SGA trade
You have two primary options:
Market order: A market order is an order to buy or sell a security at the best price on the market. Market orders are usually the easiest way to buy.
Limit order: A limit order allows you to buy or sell a security at a specific price (or better). If you want to be certain you're buying or selling at an exact price, place a limit order.
Press the Open Trade button and eToro will place your order.
If you need additional help buying stocks on eToro, click the helpful video below:
How much does it cost to buy one Saga Communications share?
As of Apr 30, 2025, it costs $11.35 to buy one share of Saga Communications stock.
Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $5, you can buy 0.441 shares of SGA.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.
Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.