How to Buy Royal Caribbean Cruises Stock

Royal Caribbean Cruises Ltd

Royal Caribbean Cruises is a travel company located in Florida, United States, which is part of the Industrials sector, and is traded under the ticker RCL on the NYSE exchange.

Royal Caribbean Cruises stock last closed at $216.58, up 0.12% from the previous day, and has increased 51.07% in one year. It has overperformed other stocks in the Travel Services industry by 0.15 percentage points. Royal Caribbean Cruises stock is currently +66.5% from its 52-week low of $130.08, and -21.83% from its 52-week high of $277.08.

As of Apr 29, 2025, there are 271.56M shares of RCL outstanding. The market value of RCL is $58.81B. In the last 24 hours, 4.24M RCL shares were traded.

How to Buy Royal Caribbean Cruises Stock

Wondering how to invest in Royal Caribbean Cruises stock? Here's how.

  1. Figure out where to buy Royal Caribbean Cruises stock: You need to choose an online brokerage, but don't worry - we've analyzed dozens of online brokerages and apps to help you decide where to buy Royal Caribbean Cruises stock.
  2. Sign up for a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've selected.
  3. Put funds into your investment account: Pick your payment method and add your details.
  4. Analyze Royal Caribbean Cruises stock: The Royal Caribbean Cruises ticker symbol is RCL. Is Royal Caribbean Cruises stock a good investment? Should you buy shares of RCL? How do RCL's underlying business fundamentals look? Do top analysts think Royal Caribbean Cruises is a good buy? Why has RCL's stock price moved recently? (Hint: Our stock market analysis tools can help you decide if RCL is a good stock to buy).
  5. Place your RCL trade: Decide if you will purchase RCL shares at the current market price or use a limit order to buy RCL shares at a specific price.
  6. Get the latest news on your investment in RCL: Create a watchlist to key updates about your position in Royal Caribbean Cruises shares.

Step 1: Figure out where to buy Royal Caribbean Cruises stock

You need a brokerage account in order to access the NYSE market and buy RCL stock.

A brokerage account is an investment account that enables you to buy and sell a variety of investments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Sign up for a brokerage account

Now that you've selected the right brokerage, you'll need to fill out some personal information so you can buy RCL stock today.

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Step 3: Put funds into your investment account

Now that you've finished signing up on the best stock market app for beginners, you need to deposit funds:

Watch the walkthrough below if you need help transferring money into your new brokerage account.

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Step 4: Analyze Royal Caribbean Cruises stock

Once you have chosen the best place to buy Royal Caribbean Cruises stock, it's crucial to analyze their stock prior to investing, so you can comprehend the risk as well as the opportunity.

Royal Caribbean Cruises stock data

RCL Price
$216.58
1w %
8.47%
1y %
51.07%
5y %
350.65%
P/E
17.59x
P/B
7.39x
P/S
3.48x
PEG
1.12x
Revenue
$16.76B
Earnings
$3.25B
Fore. Rev. Growth
8.16%
Fore. Earn. Growth
17.52%
Market Cap
$58.81B
Next Earnings
N/A
Next Dividend
N/A

RCL Due Diligence Checks

WallStreetZen was designed to help part-time investors do better fundamental analysis in less time.

You can view all of the due diligence checks on RCL's stock page.

Is RCL stock undervalued?

You can use many financial metrics, analyses, models, and charts to gauge RCL's fair value.

Using relative valuations methods:

  • RCL could be undervalued based on its P/E ratio of 17.59x, relative to Travel Services industry P/E ratio of 29.94x
  • RCL could be undervalued based on its P/B ratio of 7.39x, relative to Travel Services industry P/B ratio of 10.41x
  • RCL could be overvalued based on its PEG ratio of 1.12x

You can access more valuation analysis on RCL's stock here.

RCL Financial Overview

Pros:

  • RCL's operating cash flow of $5.56B allows it to safely service it's debt of $20.12B.
  • RCL profit margin has gone up from 14.3% to 19.4% in the past year.

Cons:

  • Total RCL debt is higher than 5 years ago, relative to shareholder equity.
  • RCL earnings of $4.66B is not enough to cover its interest payments.
  • RCL has a relatively high debt to equity ratio of 3.68.
  • There are more short-term liabilities than short-term assets on the RCL balance sheet.
  • There are more long-term liabilities than short-term assets on the RCL balance sheet.

Is it a good time to buy Royal Caribbean Cruises stock, according to Wall Street analysts?

Out of 18 Equities analysts who track RCL, the consensus analyst rating on Royal Caribbean Cruises is a Strong Buy

Please note that analyst forecasts are not recommendations, nor are they financial advice.

Most Recent RCL Analyst Ratings

Laura Champine, a top 10% analyst from Loop Capital upgrades RCL to a strong buy rating and maintains their RCL price target from $250.00 to $250.00, on Mar 5, 2025.

Christopher Stathoulopoulos, a top 5% analyst from Susquehanna maintains RCL with a strong buy rating and lowers their RCL price target from $305.00 to $295.00, on Mar 5, 2025.

Ivan Feinseth, a top 4% analyst from Tigress Financial maintains RCL with a buy rating and raises their RCL price target from $270.00 to $330.00, on Feb 7, 2025.

Tigress Financial's Ivan Feinseth raised their price target on Royal Caribbean Cruises (NYSE: RCL) by 22.2% from $270 to $330 on 2025/02/07. The analyst maintained their Buy rating on the stock.

Royal Caribbean Cruises reported its Q4 and 2024 earnings on 2024/01/28.

The continued expansion of the company's fleet and land-based resorts, along with the high demand for cruises, have contributed to Royal Caribbean Cruises' growing operating revenue and cash flow, Feinseth told readers.

Looking ahead, the analyst said they believe the company has a good chance of increasing its share in the $2T global vacation industry.

Earnings Report

Royal Caribbean Cruises reported:

For Q4 2024:

  • EPS of $1.63, which beat the Zacks Consensus Estimate of $1.50 and, by 30.4%, Q4 2023’s $1.25.
  • Revenue of $3.76B, which missed the Zacks Consensus Estimate by 0.28% but beat, by 12.9%, Q4 2023’s $3.33B.

For FY 2024:

  • EPS of $11.80, up 74.3% Y/Y.
  • Revenue of $16.5B, up 18.7% Y/Y.

Management guided:

For Q1 2025:

  • EPS of $2.43 to $2.53.

For FY 2025:

  • EPS of $14.35 to $14.65.

President & CEO Jason Liberty commented: "2024 was exceptional, thanks to our incredible team's flawless execution, which drove elevated demand across our leading brands, the early achievement of our Trifecta goals, and meaningful progress on our strategic priorities.

"2025 is shaping up to be another great year, with expected adjusted earnings growth of 23%, as our commercial and vacation experiences flywheel continues to accelerate the growing preference for our leading brands, the most innovative ships, and world-class private destinations.

"We are never satisfied with the status quo, and we are obsessed with delivering the best vacation experiences in the world and driving exceptional shareholder returns. 

“Today's launch of Celebrity River Cruises is an example of our commitment to deliver on that promise and ultimately capture a greater share of the $2T global vacation market."

Robin M. Farley, a top 4% analyst from UBS maintains RCL with a strong buy rating and raises their RCL price target from $271.00 to $301.00, on Feb 4, 2025.

Paul Golding, a bottom 11% analyst from Macquarie maintains RCL with a buy rating and raises their RCL price target from $250.00 to $300.00, on Jan 30, 2025.

You can dive deeper into what analysts are projecting on the Royal Caribbean Cruises stock forecast page.

RCL Technical Indicators

SMA10
203.06
SMA20
198.15
SMA50
214.2
SMA100
229.54
SMA200
206.97
MACD
-0.15
MACD Signal
-4.24
MACD Histogram
4.09
RSI
57.9
Stochastic %K
88.61
Stochastic %D
88.21
StochRSI %K
100
StochRSI %D
100

RCL Earnings

Last year, RCL earnings were $3.25B. Over the past 5 year, RCL's earnings have increased by 69.88% per year. This was faster than the Travel Services industry average of 28.27%.

Last year, RCL revenue was $16.76B. Over the last five year, RCL's revenue has increased by 9.71% per year. This was slower than the Travel Services industry average of 18.67%.

Dive into RCL's earnings and revenue performance here.

Are RCL executives and large shareholders buying or selling the stock?

Over the last 12 months, insiders at RCL have sold more shares than they have bought.

Laura H. Bethge, President Celebrity Cruises of RCL, was the latest RCL insider to sell. They sold $67,615.68 worth of RCL shares on Mar 24, 2025.

Dig into more about who owns RCL shares here.

Can I get consistent income from RCL stock?

Royal Caribbean Cruises pays a dividend of 0.78%, compared to the Travel Services industry's average dividend yield of 1.81%. If you owned $1,000 worth of RCL stock, you would have received $7.85 in the past 12 months.

Royal Caribbean Cruises dividend payments have consistently grown over the past decade but have not remained stable.

Get more analysis about Royal Caribbean Cruises dividend yield and history here.

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Step 5: Place your RCL trade

There are two main types of orders:

  • Market order: A market order is an order to buy or sell a security at the best price on the market.
    Market orders are generally the best for newer investors.
  • Limit order: A limit order enables you to buy or sell a stock at a specific price (or better).
    If you want to be certain you're buying or selling at an exact dollar amount limit, place a limit order.

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Step 6: Get the latest news on your investment in RCL

Now that you own some shares in RCL, you'll want to keep up with your new company.

Start a watchlist to get notified of important updates regarding your RCL stock.

RCL Feed

How to Buy Stock in Royal Caribbean Cruises

To reiterate, here are the 6 steps to buy stock in Royal Caribbean Cruises:

  1. Figure out where to buy Royal Caribbean Cruises stock
  2. Sign up for a brokerage account
  3. Put funds into your investment account
  4. Analyze Royal Caribbean Cruises stock
  5. Place your RCL trade
  6. Get the latest news on your investment in RCL

If you are looking for a brokerage, eToro is our recommended option.

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If you want to monitor your investment in Royal Caribbean Cruises, get started below.

NYSE: RCL
$216.58+0.27 (+0.12%)
Updated Apr 29, 2025
Open eToro Account
Your capital is at risk.
NYSE: RCL
$216.58+0.27 (+0.12%)
Updated Apr 29, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Royal Caribbean Cruises share?

As of Apr 29, 2025, it costs $216.58 to buy one share of Royal Caribbean Cruises stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $100, you can buy 0.462 shares of RCL.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Royal Caribbean Cruises stock?

According to 18 Wall Street analysts who monitor Royal Caribbean Cruises, their consensus recommendation is to buy Royal Caribbean Cruises stock.

What is the best way to buy Royal Caribbean Cruises stock?

One way to place an order for Royal Caribbean Cruises stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.