How to Buy Root Stock
Root Inc
Root, Inc. provides insurance products and services in the United States. The company offers automobile, homeowners, and renters insurance products.
Root stock last closed at $45.59, up 1.9% from the previous day, and has decreased 70.13% in one year. It has underperformed other stocks in the Insurance - Property & Casualty industry by 0.71 percentage points. Root stock is currently +6.89% from its 52-week low of $42.65, and -74.83% from its 52-week high of $181.14.
As of Mar 20, 2026, there are 15.55M ROOT shares outstanding. The market capitalization of ROOT is $709.14M. In the past 24 hours, 344,000 ROOT shares were traded.
How to Buy Root Stock
Not sure how to invest in Root stock? Here's how.
- Choose where to buy Root stock: You need to decide on an online brokerage, but don't worry - we've sifted through dozens of stock brokerages and apps to help you choose where to buy Root stock.
- Sign up for a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
- Fund your brokerage account: Pick your method of payment and add your information.
- Research Root stock: The Root ticker symbol is ROOT. Is Root stock a good investment? Should you buy shares of ROOT? How do ROOT's underlying business fundamentals look? Do top analysts think Root is a good buy? Why has ROOT's stock price moved recently? (Hint: Our stock market research tools can help you understand if ROOT is a good stock to buy).
- Execute your ROOT buy order: Decide if you will purchase ROOT shares at the current market price or use a limit order to purchase ROOT shares at a particular price.
- Get updates on your investment in ROOT: Create a watchlist to keep track of your new investment in Root shares.
Step 1: Choose where to buy Root stock
You need an online brokerage account to access the NASDAQ market and buy ROOT shares.
Our recommended brokerage: eToro
Based on our research, eToro is the best brokerage. eToro gives you:
- Invest in stocks with zero commissions: Invest without paying trading commissions.
- Buy fractional shares: Even if you can't afford a full share, you can still buy the stock.
- Access to world markets: From Tech to Healthcare, New York to Tokyo (for US users, only US stocks are available) — you can fill your portfolio with stocks from the world's leading stock exchanges.
- Social investing: eToro offers a community with more than 20 million users worldwide. Talk to, learn from, and copy the unique crypto portfolios of top investors.
- Security: eToro is a regulated and licensed fintech leader.
- Buy other assets: Such as ETFs and cryptocurrencies.
Get $10 towards your stock purchase by creating an account with eToro now. This offer is only for US users.
Open eToro AccountStep 2: Sign up for a brokerage account
Now that you've picked the right brokerage, it's time to fill out some personal details so you can invest in ROOT stock today.
How to Open a New Investment Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Enter your personal details to start your new brokerage account.
- Submit your details by hitting the "Create Account" button. Get started with eToro today
Step 3: Fund your brokerage account
Now that you've opened your account on a investment app, you can securely and quickly fund your account:
Check out the walkthrough below for more details transferring money into your brokerage account.
Step 4: Research Root stock
Once you have decided on the best place to buy Root stock, it's crucial to evaluate their stock prior to buying, so you can wrap your head around the risk and upside.
Root quick stats
Root Fundamentals
WallStreetZen was built to help part-time investors perform better fundamental analysis quickly.
You can view all of the due diligence checks on ROOT's stock page.
Is ROOT stock undervalued or overvalued?
Investors use a variety of different financial metrics, analyses, models, and charts to gauge ROOT's intrinsic value.
Using relative valuations ratios:
- ROOT could be overvalued based on its P/E ratio of 18.31x, relative to Insurance - Property & Casualty industry P/E ratio of 10.58x
- ROOT could be overvalued based on its P/B ratio of 2.49x, relative to Insurance - Property & Casualty industry P/B ratio of 1.92x
- ROOT could be overvalued based on its PEG ratio of 3.87x
You can do additional valuation analysis on ROOT's stock here.
A quick look at ROOT Financials
Positive Financial Indicators:
- ROOT's operating cash flow of $206.50M allows it to safely service it's debt of $200.30M.
Negative Financial Indicators:
- ROOT earnings of $61.80M is not sufficient to cover its interest payments.
- ROOT has a relatively high debt to equity ratio of 4.5.
- Total ROOT debt is higher than 5 years ago, relative to shareholder equity.
- ROOT profit margin of X% has stayed the same in the past year.
Is Root stock a Buy, Hold, or Sell, according to analysts?
Out of 3 Equities analysts who track ROOT, the consensus analyst rating on Root is a Hold
Please note that analyst forecasts are not stock recommendations, nor are they investment advice.
You can dig deeper into what analysts are saying on the Root stock forecast page.
ROOT Technical Indicators
Is ROOT Growing Revenue?
Last year, ROOT earnings were $38.30M. In the past 1 years, ROOT's earnings have grown by 27.04% per year. This was faster than the Insurance - Property & Casualty industry average of 19.46%.
Last year, ROOT revenue was $1.52B. In the last five year, ROOT's revenue has grown by 34.33% per year. This was faster than the Insurance - Property & Casualty industry average of 12.68%.
Find out more about ROOT's earnings and revenue performance here.
Are ROOT executives and large shareholders buying or selling the stock?
Over the last year, insiders at ROOT have sold more shares than they have bought.
Jonathan Allison, Chief Administrative Officer of ROOT, was the latest ROOT insider to sell. They sold $179,550.00 worth of ROOT stock on Mar 17, 2026.
Dig into more about who owns ROOT stock here.
Does ROOT stock generate passive income?
No, Root doesn't provide an income stream by paying out dividends.
Get analysis from other investors
One of the primary reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to see what other investors have to say.
Step 5: Execute your ROOT buy order
You have two primary types of orders:
- Market order: A market order is an order to buy or sell a stock at the best possible price.
Market orders are usually sufficient. - Limit order: A limit order enables you to buy or sell a stock at a specific price (or better).
If you want to ensure you're buying or selling at a particular price, use a limit order.
Click the Open Trade button and your broker will execute the order.
If you need more info about buying stocks on eToro, watch the how to video below:
Step 6: Get updates on your investment in ROOT
Now that you own some shares in ROOT, you'll want to keep up with your company.
Create a watchlist to track the most important metrics related to your ROOT stock.
ROOT Feed
How to Buy Stock in Root
To summarize, here are the 6 steps you need to take to buy Root stock right now:
- Choose where to buy Root stock
- Sign up for a brokerage account
- Fund your brokerage account
- Research Root stock
- Execute your ROOT buy order
- Get updates on your investment in ROOT
If you need a brokerage, eToro is our recommended option.
Get Started with eToro TodayIf you would like to monitor your investment in Root, create a watchlist on WallStreetZen today.
Related Stock Buying Guides
FAQ
Company
AboutNewsBlogStock Investing FAQPlansPrivacy PolicyTerms of ServiceCancellation & RefundsPerformanceHelp GuidesContactTwitterYouTubeNewsletterInformation is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.