How to Buy Regis Stock

Regis Corp

Regis Corporation is a leading beauty services enterprise primarily involved in the ownership, operation, and franchising of hair styling and treatment salons.

Regis stock last closed at $27.21, down 2.02% from the previous day, and has increased 20.45% in one year. It has overperformed other stocks in the Personal Services industry by 0.66 percentage points. Regis stock is currently +49.51% from its 52-week low of $18.20, and -13.62% from its 52-week high of $31.50.

At the moment, there are 2.5M shares of RGS outstanding. The market cap of RGS is $67.99M. In the past 24 hours, 3100 RGS shares were traded.

How to Buy Regis Stock

Not sure how to invest in Regis stock? Here's how.

  1. Choose where to buy Regis stock: You need to pick an online brokerage, but don't worry - we've analyzed dozens of online brokerages and apps to help you choose where to buy Regis stock.
  2. Create your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
  3. Deposit funds into your brokerage account: Select your payment method and add your info.
  4. Research Regis stock: The Regis ticker symbol is RGS. Is Regis stock a good investment? Should you buy shares of RGS? How do RGS's underlying business fundamentals look? Do top analysts think Regis is a good buy? Why has RGS's stock price moved recently? (Hint: Our stock market analysis tools can help you understand if RGS is a good stock to buy).
  5. Execute your RGS buy order: Decide if you will purchase RGS shares at the current market price or use a limit order to purchase RGS stock at a particular price.
  6. Get key alerts regarding your investment in RGS: Create a watchlist to the latest updates on your position in Regis stock.

Step 1: Choose where to buy Regis stock

You will need an online brokerage account to access the NASDAQ market and buy RGS shares.

A brokerage account enables you to buy and sell a variety of investments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Create your brokerage account

Now that you've selected your brokerage, you'll need to fill out some personal info so you can buy RGS stock today.

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Step 3: Deposit funds into your brokerage account

Now that you've opened your account on investing apps, your next step is to transfer the money for your investment:

Check out the walkthrough below for more details depositing funds into your investment account.

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Step 4: Research Regis stock

After you have identified the best place to buy Regis stock, it's crucial to research their stock prior to buying, so you actually understand the risk and opportunity.

Regis shares quick numbers

RGS Price
$27.21
1w %
-0.26%
1y %
20.45%
5y %
-86.92%
P/E
0.54x
P/B
0.36x
P/S
0.3x
PEG
N/A
Revenue
$228.88M
Earnings
$119.04M
Fore. Rev. Growth
-2.26%
Fore. Earn. Growth
-93.89%
Market Cap
$67.99M
Next Earnings
N/A
Next Dividend
N/A

Regis Fundamentals

WallStreetZen was built to help average investors do better fundamental analysis quickly.

You can view all of the due diligence checks on RGS's stock page.

How is RGS stock valued?

You can use many financial metrics, analyses, models, and charts to gauge RGS's intrinsic value.

Using relative valuations methods:

  • RGS may be undervalued based on its P/E ratio of 0.54x, relative to Personal Services industry P/E ratio of 27.04x
  • RGS could be undervalued based on its P/B ratio of 0.36x, relative to Personal Services industry P/B ratio of 10.28x

You can do additional valuation analysis on RGS's stock here.

RGS Financial Health

Positive Financial Indicators:

  • RGS profit margin has gone up from 49.3% to 52% in the past year.
  • Total RGS debt is lower than 5 years ago, relative to shareholder equity.

Negative Financial Indicators:

  • RGS earnings of $26.36M is not enough to cover its interest payments.
  • There are more short-term liabilities than short-term assets on the RGS balance sheet.
  • RGS's operating cash flow of $15.68M allows it to safely service it's debt of $167.88M.
  • There are more long-term liabilities than short-term assets on the RGS balance sheet.
  • RGS has a relatively high debt to equity ratio of 1.94.

Do Wall Street analysts think it's a good time to buy Regis stock

Out of 1 sell side analysts who give ratings on RGS, the consensus analyst rating on RGS is a Strong Buy

It's important to note that analyst ratings are not stock recommendations, nor are they investment advice.

You can dig deeper into what analysts are projecting on the Regis stock forecast page.

RGS Technical Indicators

SMA10
27.23
SMA20
27.9
SMA50
27.12
SMA100
25.06
SMA200
26.38
MACD
0
MACD Signal
0.15
MACD Histogram
-0.16
RSI
47.79
Stochastic %K
27.98
Stochastic %D
24.1
StochRSI %K
19.13
StochRSI %D
12.38

How are RGS Revenues/Earnings doing?

Last year, RGS earnings were $119.04M. In the last 1 years, RGS's earnings have increased by 19.68% per year. This was faster than the Personal Services industry average of 16.69%.

Last year, RGS revenue was $228.88M. During the past five year, RGS's revenue has gone up by -9.46% per year. This was slower than the Personal Services industry average of 7.74%.

You can analyze RGS's earnings and revenue performance here.

Are RGS executives and large shareholders buying or selling the stock?

Over the last 12 months, insiders at RGS have sold more shares than they have bought.

Kersten Delores Zupfer, Chief Financial Officer of RGS, was the latest RGS insider to sell. They sold $17,794.80 worth of RGS shares on Dec 22, 2025.

Learn more about who owns RGS shares here.

Does RGS provide a stable income stream?

No, Regis doesn't provide an income stream by paying out dividends.

What others are saying about RGS

One of the major reasons eToro is our top-rated brokerage is because of its social trading community.

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Step 5: Execute your RGS buy order

You have two primary options:

  • Market order: A market order is an order to buy or sell a security at the best available price.
    Market orders are generally sufficient.
  • Limit order: A limit order enables you to buy or sell a security at a specific price (or better).
    If you want to be sure you're buying or selling at an exact dollar amount limit, place a limit order.

Press the Open button and your broker will place the order.

If you require more help with buying stocks on eToro, click the helpful video below:

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Step 6: Get key alerts regarding your investment in RGS

Now that you own some RGS shares, you'll want to stay up-to-date on your new investment.

Make a watchlist to keep track of your RGS stock.

RGS Feed

How to Buy Stock in Regis

To reiterate, here are the 6 steps to buy Regis stock:

  1. Choose where to buy Regis stock
  2. Create your brokerage account
  3. Deposit funds into your brokerage account
  4. Research Regis stock
  5. Execute your RGS buy order
  6. Get key alerts regarding your investment in RGS

If you are looking for a place to buy stocks, eToro is our favorite venue.

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If you want to watch your investment in Regis, click below.

NASDAQ: RGS
$27.21-0.56 (-2.02%)
Updated Jun 12, 2026
Open eToro Account
Your capital is at risk.
NASDAQ: RGS
$27.21-0.56 (-2.02%)
Updated Jun 12, 2026
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Regis share?

As of Jun 12, 2026, it costs $27.21 to buy one share of Regis stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.368 shares of RGS.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Regis stock?

According to 1 Wall Street analysts who monitor Regis, their consensus recommendation is to buy Regis stock.

What is the best way to buy Regis stock?

One way to place an order for Regis stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.