How to Buy Procter & Gamble Co Stock
Procter & Gamble Co
Procter & Gamble Co is a household & personal product company located in Ohio, United States, which is part of the Consumer Defensive sector, and is traded under the ticker PG on the NYSE exchange.
Procter & Gamble Co stock last closed at $143.36, down 2.09% from the previous day, and has decreased 10.9% in one year. It has overperformed other stocks in the Household & Personal Products industry by 0.36 percentage points. Procter & Gamble Co stock is currently +4.17% from its 52-week low of $137.62, and -16.16% from its 52-week high of $170.99.
There are currently 2.33B shares of PG outstanding. The market value of PG is $333.83B. In the past 24 hours, 6.95M PG shares were traded.
How to Buy Procter & Gamble Co Stock
Wondering how to invest in Procter & Gamble Co stock? Here's how.
- Figure out where to buy Procter & Gamble Co stock: You need to choose a stock brokerage, but don't worry - we've tested dozens of stock brokerages and apps to help you choose where to buy Procter & Gamble Co stock.
- Sign up for your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've identified.
- Fund your investment account: Select your method of payment and add your info.
- Analyze Procter & Gamble Co stock: The Procter & Gamble Co ticker symbol is PG. Is Procter & Gamble Co stock a good investment? Should you buy shares of PG? How do PG's underlying business fundamentals look? Do top analysts think Procter & Gamble Co is a good buy? Why has PG's stock price moved recently? (Hint: Our stock market analysis website can help you decide if PG is a good stock to buy).
- Make your PG trade: Decide if you will purchase PG shares at the current market price or use a limit order to purchase PG shares at a specific price.
- Keep tabs on your PG position: Create a watchlist to keep tabs on your position in Procter & Gamble Co shares.
Step 1: Figure out where to buy Procter & Gamble Co stock
You need an online brokerage account to access the NYSE market and buy PG stock.
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Open eToro AccountStep 2: Sign up for your brokerage account
Now that you've picked the best brokerage, you need to fill out some personal info so you can invest in PG stock today.
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Step 3: Fund your investment account
Now that you have finished signing up on the best stock investing app, your next step is to transfer the money for your investment:
Watch the tutorial below to see the process of transferring money into your brokerage account.
Step 4: Analyze Procter & Gamble Co stock
After you have decided on the best place to buy Procter & Gamble Co stock, it's important to analyze their stock before you invest, so you actually understand the risk and opportunity.
Overview of key PG info
Procter & Gamble Co Due Diligence Score
WallStreetZen was created to help part-time investors do more accurate fundamental analysis quickly.
You can see all of the due diligence checks on PG's stock page.
Is PG stock undervalued?
Analysts use a variety of different financial metrics, analyses, models, and charts to gauge PG's fair value.
Using relative valuations ratios:
- PG could be overvalued based on its P/E ratio of 20.51x, relative to Household & Personal Products industry P/E ratio of 7.53x
- PG could be undervalued based on its P/B ratio of 6.12x, relative to Household & Personal Products industry P/B ratio of 6.31x
- PG may be overvalued based on its PEG ratio of 7.04x
You can do more valuation analysis on PG's stock here.
How do PG Financials look?
Signs that PG is financially healthy:
- PG's operating cash flow of $19.41B allows it to safely service it's debt of $37.03B.
- Total PG debt is lower than 5 years ago, relative to shareholder equity.
- PG profit margin has gone up from 18.5% to 19.2% in the past year.
- PG earnings of $21.75B is not enough to cover its interest payments.
Signs that PG is not financially healthy:
- There are more long-term liabilities than short-term assets on the PG balance sheet.
- There are more short-term liabilities than short-term assets on the PG balance sheet.
- PG has a relatively high debt to equity ratio of 1.35.
Do analysts think it's a good time to buy Procter & Gamble Co stock
Out of 10 Equities analysts who research PG, the consensus analyst rating on PG is a Buy
It's important to note that analyst forecasts are not stock recommendations, nor are they financial advice.
Latest PG Analyst Recommendations
Lauren Lieberman, a top 30% analyst from Barclays maintains PG with a hold rating and lowers their PG price target from $155.00 to $146.00, on Apr 14, 2026.
Peter Galbo, a top 26% analyst from Bank of America maintains PG with a strong buy rating and lowers their PG price target from $171.00 to $167.00, on Apr 10, 2026.
Michael Lavery, a top 17% analyst from Piper Sandler maintains PG with a hold rating and lowers their PG price target from $150.00 to $142.00, on Apr 8, 2026.
Steve Powers, a top 18% analyst from Deutsche Bank maintains PG with a hold rating and lowers their PG price target from $171.00 to $162.00, on Mar 30, 2026.
Kaumil Gajrawala, a bottom 4% analyst from Jefferies upgrades PG to a strong buy rating and raises their PG price target from $156.00 to $179.00, on Dec 17, 2025.
Jefferies's Kaumil Gajrawala upgraded their rating on Procter & Gamble Co (NYSE: PG) from Hold to Strong Buy on 2025/12/17. The analyst also raised their price target by 14.7% from $156 to $179.
In a preview note, Gajrawala argued that Procter & Gamble enters 2026 on firmer footing thanks to a stabilized consumer environment and easier comps, particularly after retail destocking.
If current consumption levels continue, the analyst predicted that easy comps will lead to low-single-digit growth in 2H 2026.
You can dive deeper into what analysts are forecasting on the Procter & Gamble Co stock forecast page.
Metrics for Advanced PG Traders
PG Earnings
Last year, PG earnings were $16.62B. Over the past five year, PG's earnings have grown by 4.46% per year. This was faster than the Household & Personal Products industry average of 1.68%.
Last year, PG revenue was $86.72B. In the past five year, PG's revenue has grown by 2.98% per year. This was slower than the Household & Personal Products industry average of 3.6%.
You can analyze PG's earnings and revenue performance here.
Latest Insiders Trades at PG
In the past year, executives and large shareholders at PG have sold more shares than they have bought.
Ma Fatima Francisco, CEO - Baby Fem Family Care of PG, was the latest PG insider to sell. They sold $867,607.21 worth of PG shares on Feb 27, 2026.
Dig into more about who owns PG stock here.
Can I rely on PG as an income stream?
Procter & Gamble Co pays a dividend of 2.97%, compared to the Household & Personal Products industry's average dividend yield of 3.52%. If you owned $1,000 of PG stock, you would have received $29.71 in the past 12 months.
Procter & Gamble Co dividend payments have consistently grown over the past decade and have remained stable.
Dig into more analysis about Procter & Gamble Co dividend yield and history here.
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Step 5: Make your PG trade
You have two main types of orders:
- Market order: A market order is an order to buy or sell a stock at the best price on the market.
Market orders are generally fine. - Limit order: A limit order is an order to buy or sell a security at a specific price (or better).
If you want to make sure you're buying or selling at an exact price, use a limit order.
Hit the Open button and eToro will place the order.
If you want additional assistance investing in stocks on eToro, watch the how to video below:
Step 6: Keep tabs on your PG position
Now that you own some PG stock, you'll want to stay up-to-date on your investment.
Put PG on a watchlist to track the most important metrics related to your PG stock.
PG Feed
How to Buy Stock in Procter & Gamble Co
To summarize, here are the 6 steps for buying Procter & Gamble Co stock:
- Figure out where to buy Procter & Gamble Co stock
- Sign up for your brokerage account
- Fund your investment account
- Analyze Procter & Gamble Co stock
- Make your PG trade
- Keep tabs on your PG position
If you need a brokerage, eToro is our favorite venue.
Get Started with eToro TodayIf you would like to watch your investment in Procter & Gamble Co, click the button below.
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