How to Buy Plby Group Stock
Plby Group Inc
PLBY Group, Inc. operates as a pleasure and leisure company worldwide. The company operates through three segments: Licensing, Direct-to-Consumer, and Digital Subscriptions and Content.
Plby Group stock last closed at $1.86, up 0.54% from the previous day, and has increased 143.77% in one year. It has overperformed other stocks in the Leisure industry by 1.78 percentage points. Plby Group stock is currently +257.69% from its 52-week low of $0.52, and -23.77% from its 52-week high of $2.44.
As of Jul 11, 2025, there are 93.94M PLBY shares outstanding. The market value of PLBY is $174.74M. In the last 24 hours, 372,000 PLBY shares were traded.
How to Buy Plby Group Stock
Not sure how to invest in Plby Group stock? Here's how.
- Choose where to buy Plby Group stock: You need to pick a stock brokerage, but don't worry - we've analyzed dozens of stock brokerages and apps to help you decide where to buy Plby Group stock.
- Sign up for your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
- Put funds into your investment account: Pick your payment method and add your information.
- Evaluate Plby Group stock: The Plby Group ticker symbol is PLBY. Is Plby Group stock a good investment? Should you buy shares of PLBY? How do PLBY's underlying business fundamentals look? Do top analysts think Plby Group is a good buy? Why has PLBY's stock price moved recently? (Hint: Our stock market research website can help you evaluate if PLBY is a good stock to buy).
- Make your PLBY trade: Decide if you will purchase PLBY shares at the current market price or use a limit order to buy PLBY stock at a particular price.
- Track your PLBY position: Create a watchlist to track your new investment in Plby Group stock.
Step 1: Choose where to buy Plby Group stock
You will need a brokerage account in order to access the NASDAQ market and buy PLBY shares.
Our favorite brokerage: eToro
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Get $10 towards your purchase of shares by opening an account with eToro today. This offer is only for US users.
Open eToro AccountStep 2: Sign up for your brokerage account
Now that you've selected the best brokerage, you'll need to fill out some personal info so you are able to buy PLBY stock today.
How to Open a New Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Enter your personal info to start your new brokerage account.
- Send your application by clicking the "Create Account" button. Get started with eToro today
Step 3: Put funds into your investment account
Now that you've filled out your info on stock market apps, you need to deposit funds:
Check out the video below for more details transferring money into your investment account.
Step 4: Evaluate Plby Group stock
Once you have identified the best place to buy Plby Group stock, it's important to evaluate their stock prior to buying, so you actually wrap your head around the risk as well as the opportunity.
Plby Group Metrics
Plby Group Overview
WallStreetZen was designed to help average investors do more accurate fundamental analysis.
You can view all of the due diligence checks on PLBY's stock page.
Is PLBY stock undervalued?
You can use many financial metrics, analyses, models, and charts to gauge PLBY's fair value.
You can do more valuation analysis on PLBY's stock here.
PLBY Financials at a glance
Positive Health Checks:
- PLBY has $25.67M in cash and short term investments. This is sufficient to cover its annual cash burn of $16.77M.
- PLBY has cash burn of 16766000. It has sufficient cash and short-term investments to cover this for at least one year.
Negative Health Checks:
- There are more short-term liabilities than short-term assets on the PLBY balance sheet.
- Total PLBY debt is still negative.
- PLBY profit margin has gone up by 0.45 percentage points in the past year, but the company is still unprofitable.
- There are more long-term liabilities than short-term assets on the PLBY balance sheet.
- PLBY debt to equity ratio of -23.18 is negative.
Is Plby Group stock a Buy, Hold, or Sell, according to Wall Street analysts?
Out of 1 Wall Street analysts who monitor PLBY, the consensus analyst rating on PLBY is a Strong Buy
Please note that analyst ratings are not stock recommendations, nor are they financial advice.
You can dive deeper into what analysts are saying on the Plby Group stock forecast page.
PLBY Technical Indicators
Is PLBY Making Money?
Last year, PLBY revenue was $149.94M. During the last 4 year, PLBY's revenue has grown by -1.39% per year. This was slower than the Leisure industry average of 14.02%.
Learn more about PLBY's earnings and revenue performance here.
Who is buying/selling PLBY?
Over the last year, executives and large shareholders at PLBY have sold more shares than they have bought.
Marc Crossman, CFO COO of PLBY, was the latest PLBY insider to sell. They sold $129,831.23 worth of PLBY stock on May 23, 2025.
Research more about who owns PLBY shares here.
Can I get consistent income from PLBY stock?
No, Plby Group doesn't provide an income stream by paying out dividends.
Get opinions from other traders
One of the reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to learn what other investors have to say.
Step 5: Make your PLBY trade
You have two main order types:
- Market order: A market order is an order to buy or sell a stock at the best possible price.
Market orders are generally the best for newer investors. - Limit order: A limit order allows you to buy or sell a security at a specific price (or better).
If you want to be certain you're buying or selling at a particular price limit, use a limit order.
Click the Open button and your broker will execute the order.
If you want more info about investing in stocks on eToro, click the helpful video below:
Step 6: Track your PLBY position
Now that you own some PLBY stock, you'll want to stay up-to-date on your new investment.
Make a watchlist to see the latest developments about your PLBY stock.
PLBY Feed
How to Buy Stock in Plby Group
To reiterate, here are the 6 steps to buy Plby Group stock:
- Choose where to buy Plby Group stock
- Sign up for your brokerage account
- Put funds into your investment account
- Evaluate Plby Group stock
- Make your PLBY trade
- Track your PLBY position
If you require a online brokerage, eToro is our favorite venue.
Get Started with eToro TodayIf you want to get the latest news on your investment in Plby Group, add PLBY to your watchlist by clicking the button below.
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