How to Buy Pinterest Stock
Pinterest Inc
Pinterest, Inc. provides visual discovery engine in the United States and internationally.
Pinterest stock last closed at $21.33, up 5.54% from the previous day, and has decreased 39.44% in one year. It has underperformed other stocks in the Internet Content & Information industry by 0.24 percentage points. Pinterest stock is currently +54.12% from its 52-week low of $13.84, and -46.58% from its 52-week high of $39.93.
There are currently 560.16M shares of PINS outstanding. The market cap of PINS is $11.95B. In the past 24 hours, 13.76M PINS shares were traded.
How to Buy Pinterest Stock
Wondering how to invest in Pinterest stock? Here's how.
- Choose where to buy Pinterest stock: You need to pick an online brokerage, but don't worry - we've sifted through dozens of online stock brokerages and apps to help you decide where to buy Pinterest stock.
- Open your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've found.
- Deposit funds into your brokerage account: Pick your payment method and add your details.
- Research Pinterest stock: The Pinterest ticker symbol is PINS. Is Pinterest stock a good investment? Should you buy shares of PINS? How do PINS's underlying business fundamentals look? Do top analysts think Pinterest is a good buy? Why has PINS's stock price moved recently? (Hint: Our stock analysis website can help you evaluate if PINS is a good stock to buy).
- Place your PINS purchase: Decide if you will purchase PINS shares at the current market price or use a limit order to buy PINS shares at a particular price.
- Get updates on your PINS investment: Create a watchlist to track your position in Pinterest stock.
Step 1: Choose where to buy Pinterest stock
You need a brokerage account to access the NYSE market and buy PINS stock.
Our recommended brokerage: eToro
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Open eToro AccountStep 2: Open your brokerage account
Now that you've selected the best brokerage, you'll need to fill out some personal details so you are able to buy PINS today.
How to Set Up a New Brokerage Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Provide your personal details to start your new brokerage account.
- Submit your details by clicking the "Create Account" button. Get started with eToro today
Step 3: Deposit funds into your brokerage account
Now that you have finished signing up on a good online stock trading app, you can securely and quickly fund your account:
Watch the tutorial below if you need help depositing money into your brokerage account.
Step 4: Research Pinterest stock
After you have chosen the best place to buy Pinterest stock, it's critical to research their stock before you buy, so you truly comprehend the risk and upside.
Overview of key PINS info
PINS Due Diligence Checks
WallStreetZen was built to help average investors perform more accurate fundamental analysis in minutes instead of hours.
You can see all of the due diligence checks on PINS's stock page.
What is the fair value of PINS stock?
Analysts use many financial metrics, analyses, models, and charts to gauge PINS's fair value.
Using relative valuations measures:
- PINS may be overvalued based on its P/E ratio of 43.53x, relative to Internet Content & Information industry P/E ratio of 33.35x
- PINS may be undervalued based on its P/B ratio of 4.19x, relative to Internet Content & Information industry P/B ratio of 7.51x
- PINS could be undervalued based on its PEG ratio of 0.59x
You can do more valuation analysis on PINS's stock here.
PINS Financial Health Summary
Positive Financial Indicators:
- PINS's operating cash flow of $1.25B allows it to safely service it's debt of $1.21B.
- There are more short-term assets than long-term liabilities on the PINS balance sheet.
- PINS earnings of $285.07M is not sufficient to cover its interest payments.
- There are more short-term assets than short-term liabilities on the PINS balance sheet.
Negative Financial Indicators:
- PINS profit margin has gone down from 50.4% to 7.6% in the past year.
- Total PINS debt is higher than 5 years ago, relative to shareholder equity.
- PINS has a relatively high debt to equity ratio of 0.63.
Is Pinterest stock a Buy, Hold, or Sell, according to Wall Street analysts?
Out of 24 Equities analysts who give recommendations on PINS, the consensus analyst rating on PINS is a Buy
It's important to keep in mind that analyst ratings are not recommendations, nor are they investment advice.
Most Recent PINS Analyst Ratings
Brian Nowak, a top 5% analyst from Morgan Stanley maintains PINS with a strong buy rating and raises their PINS price target from $27.00 to $30.00, on May 5, 2026.
John Blackledge, a bottom 18% analyst from TD Cowen maintains PINS with a strong buy rating and raises their PINS price target from $36.00 to $38.00, on May 5, 2026.
Stephen Ju, a top 5% analyst from UBS maintains PINS with a strong buy rating and raises their PINS price target from $29.00 to $30.00, on May 5, 2026.
Ronald Josey, a top 5% analyst from Citigroup maintains PINS with a hold rating and raises their PINS price target from $19.00 to $25.00, on May 5, 2026.
Brad Erickson, a top 6% analyst from RBC Capital maintains PINS with a hold rating and raises their PINS price target from $17.00 to $23.00, on May 5, 2026.
You can dive deeper into what analysts are saying on the Pinterest stock forecast page.
PINS Technicals
PINS Earnings
Last year, PINS earnings were $334.35M. In the last four year, PINS's earnings have increased by -1.47% per year. This was slower than the Internet Content & Information industry average of 29.4%.
Last year, PINS revenue was $4.37B. During the past five year, PINS's revenue has increased by 18.08% per year. This was faster than the Internet Content & Information industry average of 16.75%.
Find out more about PINS's earnings and revenue performance here.
Who is buying/selling PINS?
In the past 12 months, insiders at PINS have sold more shares than they have bought.
Benjamin Silbermann, Director of PINS, was the latest PINS insider to sell. They sold $1,004,765.63 worth of PINS shares on Jun 10, 2026.
Dig into more about who owns PINS stock here.
Does PINS provide a stable income stream?
No, Pinterest doesn't provide an income stream by paying out dividends.
What do other traders have to say about PINS?
One of the primary reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to see what other traders have to say.
Step 5: Place your PINS purchase
There are two primary types of orders:
- Market order: A market order is an order to buy or sell a stock at the best price on the market.
Market orders are mostly fine. - Limit order: A limit order lets you buy or sell a stock at a specific price (or better).
If you want to ensure you're buying or selling at a particular price limit, use a limit order.
Press the Open Trade button and eToro will execute the order.
If you require additional assistance buying stocks on eToro, click the how to video below:
Step 6: Get updates on your PINS investment
Now that you own some PINS stock, you'll want to stay up-to-date on your shares.
Create a watchlist to track your PINS stock.
PINS Feed
How to Buy Stock in Pinterest
To summarize, here are the 6 steps you need to take to buy Pinterest stock right now:
- Choose where to buy Pinterest stock
- Open your brokerage account
- Deposit funds into your brokerage account
- Research Pinterest stock
- Place your PINS purchase
- Get updates on your PINS investment
If you need a place to buy stocks, eToro is our favorite option.
Get Started with eToro TodayIf you want to get updates on your new investment in Pinterest, add PINS to your watchlist below.
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