How to Buy Outbrain Stock
Outbrain Inc
Outbrain Inc. , together with its subsidiaries, operates an online content recommendation platform worldwide.
Outbrain stock last closed at $3.21, down 2.73% from the previous day, and has decreased 21.13% in one year. It has underperformed other stocks in the Internet Content & Information industry by 0.14 percentage points. Outbrain stock is currently +7% from its 52-week low of $3.00, and -59.21% from its 52-week high of $7.87.
At the moment, there are 93.94M shares of OB outstanding. The market capitalization of OB is $301.55M. In the last 24 hours, 352,383 OB shares were traded.
How to Buy Outbrain Stock
Not sure how to invest in Outbrain stock? Here's how.
- Choose where to buy Outbrain stock: You need to choose an online brokerage, but don't worry - we've researched dozens of stock brokerages and apps to help you figure out where to buy Outbrain stock.
- Create your brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've found.
- Deposit money your investment account: Pick your method of payment and add your info.
- Analyze Outbrain stock: The Outbrain ticker symbol is OB. Is Outbrain stock a good investment? Should you buy shares of OB? How do OB's underlying business fundamentals look? Do top analysts think Outbrain is a good buy? Why has OB's stock price moved recently? (Hint: Our stock market research tools can help you figure out if OB is a good stock to buy).
- Make your OB buy order: Decide if you will purchase OB shares at the current market price or use a limit order to buy OB stock at a particular price.
- Get key alerts regarding your OB investment: Create a watchlist to keep tabs on your investment in Outbrain stock.
Step 1: Choose where to buy Outbrain stock
You need a brokerage account to access the NASDAQ market and buy OB stock.
Our favorite brokerage: eToro
Based on our experience, eToro is the best stock brokerage. eToro gives you:
- You can invest in stocks with zero commissions: Invest without commissions.
- Buy fractional shares: Even if you can't afford a full share, you can still buy the stock.
- Access to world financial markets: From Technology to Healthcare, New York to Hong Kong (for US users, only US stocks are available) — you can fill your portfolio with stocks from the world's leading stock exchanges.
- Social investing: eToro boasts a community with more than 20 million users worldwide. Talk to, learn from, and copy the unique crypto portfolios of top investors.
- Security: eToro is a regulated and licensed brokerage platform.
- Buy other financial assets: Such as ETFs and cryptos.
Get $10 towards your share purchase by creating an account with eToro today. This offer is only for US users.
Open eToro AccountStep 2: Create your brokerage account
Now that you've picked the right brokerage, you'll need to fill out some personal details so you are able to invest in OB today.
How to Set Up a New Brokerage Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Provide your personal details to create your new brokerage account.
- Submit your details by hitting the "Create Account" button. Get started with eToro today
Step 3: Deposit money your investment account
Now that you've finished signing up on app for stock, you need to deposit funds:
Watch the tutorial below to see the process of transferring money into your brokerage account.
Step 4: Analyze Outbrain stock
After you have chosen the best place to buy Outbrain stock, it's important to evaluate their stock prior to buying, so you actually wrap your head around the risk as well as the upside.
Outbrain Numbers
Outbrain Fundamentals
WallStreetZen was designed to help average investors do better fundamental analysis.
You can view all of the due diligence checks on OB's stock page.
How is OB stock valued?
Investors use a variety of different financial metrics, analyses, models, and charts to gauge OB's intrinsic value.
Using relative valuations metrics:
- OB could be undervalued based on its P/B ratio of 1.3x, relative to Internet Content & Information industry P/B ratio of 5.45x
You can access more valuation analysis on OB's stock here.
A quick look at OB Financials
Signs that OB is financially healthy:
- There are more short-term assets than short-term liabilities on the OB balance sheet.
- Total OB debt is lower than 5 years ago, relative to shareholder equity.
- OB's operating cash flow of $68.56M allows it to safely service it's debt of $11.78M.
- There are more short-term assets than long-term liabilities on the OB balance sheet.
Signs that OB is not financially healthy:
- OB has a relatively high debt to equity ratio of 1.37.
- OB profit margin has gone down from 1.1% to -0.1% in the past year.
- OB earnings of $5.35M is not sufficient to cover its interest payments.
Is OB stock a Buy, Hold, or Sell, according to Wall Street analysts?
Out of 4 Equities analysts who research OB, the consensus analyst rating on OB is a Buy
It's important to keep in mind that analyst ratings are not recommendations, nor are they investment advice.
You can dig deeper into what analysts are projecting on the Outbrain stock forecast page.
OB Technical Indicators
OB Performance Metrics
Last year, OB revenue was $889.88M. Over the past 5 year, OB's revenue has increased by 5.3% per year. This was slower than the Internet Content & Information industry average of 18.2%.
You can research OB's earnings and revenue performance here.
Are OB executives and large shareholders buying or selling the stock?
Over the last year, insiders at OB have sold more shares than they have bought.
David Kostman, Chief Executive Officer of OB, was the latest OB insider to buy. They bought $79,600.00 worth of OB shares on Mar 13, 2025.
Learn more about who owns OB shares here.
Does OB provide a stable income stream?
No, Outbrain doesn't provide an income stream by paying out dividends.
Get opinions from other investors
One of the reasons eToro is our favorite brokerage is because of its social trading community.
Click below to learn what other investors have to say.
Step 5: Make your OB buy order
There are two main types of orders:
- Market order: A market order is an order to buy or sell a stock at the best possible price.
Market orders are generally the easiest way to buy. - Limit order: A limit order enables you to buy or sell a security at a specific price (or better).
If you want to ensure you're buying or selling at a specific price, place a limit order.
Hit the Open Trade button and your broker will execute the order.
If you need additional help with investing in stocks on eToro, click the helpful video below:
Step 6: Get key alerts regarding your OB investment
Now that you own some OB stock, you'll want to stay up-to-date on your stock purchase.
Put OB on a watchlist to monitor your OB stock.
OB Feed
How to Buy Stock in Outbrain
To summarize, here are the 6 steps you need to take to buy Outbrain stock right now:
- Choose where to buy Outbrain stock
- Create your brokerage account
- Deposit money your investment account
- Analyze Outbrain stock
- Make your OB buy order
- Get key alerts regarding your OB investment
If you require a online brokerage, eToro is our recommended venue.
Get Started with eToro TodayIf you would like to monitor your new investment in Outbrain, create a watchlist today.
Other Stock Buying Guides You Might Enjoy
FAQ
Company
AboutNewsBlogStock Investing FAQPlansPrivacy PolicyTerms of ServiceCancellation & RefundsPerformanceHelp GuidesContactTwitterYouTubeNewsletterInformation is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.