How to Buy Olaplex Holdings Stock

Olaplex Holdings Inc

Olaplex Holdings, Inc. manufactures and sells hair care products. The company offers hair care shampoos and conditioners for use in treatment, maintenance, and protection of hair.

Olaplex Holdings stock last closed at $1.25, up 4.17% from the previous day, and has decreased 7.41% in one year. It has underperformed other stocks in the Specialty Retail industry by 0.11 percentage points. Olaplex Holdings stock is currently +26.01% from its 52-week low of $0.99, and -32.03% from its 52-week high of $1.84.

There are currently 669.4M OLPX shares outstanding. The market cap of OLPX is $836.75M. In the past 24 hours, 1.39M OLPX shares were traded.

How to Buy Olaplex Holdings Stock

Wondering how to invest in Olaplex Holdings stock? Here's how.

  1. Choose where to buy Olaplex Holdings stock: You need to pick a stock brokerage, but don't worry - we've sifted through dozens of online brokerages and apps to help you figure out where to buy Olaplex Holdings stock.
  2. Sign up for a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've identified.
  3. Put funds into your brokerage account: Select your method of payment and add your information.
  4. Analyze Olaplex Holdings stock: The Olaplex Holdings ticker symbol is OLPX. Is Olaplex Holdings stock a good investment? Should you buy shares of OLPX? How do OLPX's underlying business fundamentals look? Do top analysts think Olaplex Holdings is a good buy? Why has OLPX's stock price moved recently? (Hint: Our stock research website can help you evaluate if OLPX is a good stock to buy).
  5. Make your OLPX buy order: Decide if you will purchase OLPX shares at the current market price or use a limit order to buy OLPX shares at a specific price.
  6. Get the latest news on your OLPX investment: Create a watchlist to important updates regarding your new investment in Olaplex Holdings stock.

Step 1: Choose where to buy Olaplex Holdings stock

You need a brokerage account in order to access the NASDAQ market and buy OLPX stock.

A brokerage account is an investment account that enables you to buy and sell a variety of financial instruments, including stocks, bonds, mutual funds, and ETFs.

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Step 2: Sign up for a brokerage account

Now that you've chosen your brokerage, it's time to fill out some personal information so you are able to buy OLPX stock today.

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  1. Send your info by hitting the "Create Account" button.
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Step 3: Put funds into your brokerage account

Now that you've filled out your info on the best stock trading app, you can securely and quickly fund your account:

Check out the tutorial below if you need help depositing money into your new brokerage account.

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Step 4: Analyze Olaplex Holdings stock

After you have identified the best place to buy Olaplex Holdings stock, it's critical to evaluate their stock before you buy, so you can wrap your head around the risk as well as the upside.

Overview of key OLPX info

OLPX Price
$1.25
1w %
-2.34%
1y %
-7.41%
5y %
N/A
P/E
-125x
P/B
0.95x
P/S
1.97x
PEG
N/A
Revenue
$422.96M
Earnings
-$9.25M
Fore. Rev. Growth
4.28%
Fore. Earn. Growth
N/A
Market Cap
$836.75M
Next Earnings
N/A
Next Dividend
N/A

OLPX Overview

WallStreetZen was designed to help part-time investors do better fundamental analysis.

You can see all of the due diligence checks on OLPX's stock page.

What is the fair value of OLPX stock?

Analysts use a variety of different financial metrics, analyses, models, and charts to gauge OLPX's true value.

Using relative valuations measures:

  • OLPX may be undervalued based on its P/B ratio of 0.95x, relative to Specialty Retail industry P/B ratio of 8.64x

You can do additional valuation research on OLPX's stock here.

How do OLPX Financials look?

Signs that OLPX is financially healthy:

  • There are more short-term assets than short-term liabilities on the OLPX balance sheet.
  • Total OLPX debt is lower than 5 years ago, relative to shareholder equity.

Signs that OLPX is not financially healthy:

  • There are more long-term liabilities than short-term assets on the OLPX balance sheet.
  • OLPX earnings of $35.17M is not enough to cover its interest payments.
  • OLPX has a relatively high debt to equity ratio of 0.7.
  • OLPX profit margin has gone down from 4.6% to -2.2% in the past year.
  • OLPX's operating cash flow of $58.66M allows it to safely service it's debt of $352.29M.

Is Olaplex Holdings stock a Buy, Hold, or Sell, according to Wall Street analysts?

Out of 3 Equities analysts who monitor OLPX, the consensus analyst rating on OLPX is a Hold

It's important to keep in mind that analyst forecasts are not recommendations, nor are they financial advice.

You can dive deeper into what analysts are saying on the Olaplex Holdings stock forecast page.

OLPX Momentum

SMA10
1.37
SMA20
1.49
SMA50
1.53
SMA100
1.35
SMA200
1.37
MACD
-0.08
MACD Signal
-0.04
MACD Histogram
-0.04
RSI
38.48
Stochastic %K
7.2
Stochastic %D
8.9
StochRSI %K
4.12
StochRSI %D
3.47

OLPX Growth Metrics

Last year, OLPX revenue was $422.96M. During the last five year, OLPX's revenue has increased by 8.43% per year. This was slower than the Specialty Retail industry average of 8.96%.

You can analyze OLPX's earnings and revenue performance here.

Are OLPX insiders buying or selling the stock?

In the past 12 months, insiders at OLPX have sold more shares than they have bought.

Amanda Baldwin, Chief Executive Officer of OLPX, was the latest OLPX insider to sell. They sold $528,649.29 worth of OLPX shares on Mar 13, 2026.

Dig into more about who owns OLPX stock here.

Does OLPX provide a stable income stream?

No, Olaplex Holdings doesn't provide an income stream by paying out dividends.

What others are saying about OLPX

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Step 5: Make your OLPX buy order

You have two primary types of orders:

  • Market order: A market order is an order to buy or sell a security at the best possible price.
    Market orders are mostly fine for most investors.
  • Limit order: A limit order enables you to buy or sell a security at a specific price (or better).
    If you want to be certain you're buying or selling at an exact dollar amount, use a limit order.

Hit the Open Trade button and your broker will execute your order.

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Step 6: Get the latest news on your OLPX investment

Now that you own some OLPX stock, you'll want to keep up with your shares.

Start a watchlist to monitor your OLPX stock.

OLPX Feed

How to Buy Stock in Olaplex Holdings

To summarize, here are the 6 steps you need to take to buy Olaplex Holdings stock right now:

  1. Choose where to buy Olaplex Holdings stock
  2. Sign up for a brokerage account
  3. Put funds into your brokerage account
  4. Analyze Olaplex Holdings stock
  5. Make your OLPX buy order
  6. Get the latest news on your OLPX investment

If you are looking for a brokerage account, eToro is our recommended venue.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you would like to keep track of your investment in Olaplex Holdings, add OLPX to your watchlist by clicking the button below.

NASDAQ: OLPX
$1.25+0.05 (+4.17%)
Updated Mar 16, 2026
Open eToro Account
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NASDAQ: OLPX
$1.25+0.05 (+4.17%)
Updated Mar 16, 2026
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Olaplex Holdings share?

As of Mar 16, 2026, it costs $1.25 to buy one share of Olaplex Holdings stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $0.63, you can buy 0.5 shares of OLPX.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Olaplex Holdings stock?

According to 3 Wall Street analysts who monitor Olaplex Holdings, their consensus recommendation is to hold Olaplex Holdings stock.

What is the best way to buy Olaplex Holdings stock?

One way to place an order for Olaplex Holdings stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.