How to Buy Nasdaq Stock
Nasdaq Inc
Nasdaq, Inc. operates as a technology company that serves capital markets and other industries worldwide.
Nasdaq stock last closed at $80.24, up 0.97% from the previous day, and has decreased 1.23% in one year. It has overperformed other stocks in the Financial Data & Stock Exchanges industry by 0.23 percentage points. Nasdaq stock is currently +23.75% from its 52-week low of $64.84, and -21.17% from its 52-week high of $101.79.
As of Feb 17, 2026, there are 568.44M shares of NDAQ outstanding. The market value of NDAQ is $45.61B. In the past 24 hours, 5.04M NDAQ shares were traded.
How to Buy Nasdaq Stock
Wondering how to invest in Nasdaq stock? Here's how.
- Figure out where to buy Nasdaq stock: You need to decide on a stock brokerage, but don't worry - we've researched dozens of online brokerages and apps to help you choose where to buy Nasdaq stock.
- Open a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
- Deposit money your investment account: Pick your method of payment and add your info.
- Analyze Nasdaq stock: The Nasdaq ticker symbol is NDAQ. Is Nasdaq stock a good investment? Should you buy shares of NDAQ? How do NDAQ's underlying business fundamentals look? Do top analysts think Nasdaq is a good buy? Why has NDAQ's stock price moved recently? (Hint: Our stock market research tools can help you evaluate if NDAQ is a good stock to buy).
- Make your NDAQ trade: Decide if you will purchase NDAQ shares at the current market price or use a limit order to purchase NDAQ stock at a particular price.
- Watch your NDAQ investment: Create a watchlist to get the latest news on your position in Nasdaq shares.
Step 1: Figure out where to buy Nasdaq stock
You need a brokerage account in order to access the NASDAQ market and buy NDAQ shares.
Our favorite brokerage: eToro
We believe that eToro is the best online stock brokerage. Here's why:
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- Buy other assets: Such as ETFs and cryptocurrencies.
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Open eToro AccountStep 2: Open a brokerage account
Now that you've chosen the right brokerage, you need to fill out some personal information so you can buy NDAQ today.
How to Open a New Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Enter your personal info to start a new trading account.
- Submit your data by hitting the "Create Account" button. Get started with eToro today
Step 3: Deposit money your investment account
Now that you have created your account on our top ranked stock trading app, your next step is to transfer the money for your investment:
Check out the tutorial below if you need help depositing money into your brokerage account.
Step 4: Analyze Nasdaq stock
After you have selected the best place to buy Nasdaq stock, it's absolutely critical to evaluate their stock prior to buying, so you actually comprehend the risk as well as the upside.
Nasdaq Numbers
NDAQ Due Diligence Score
WallStreetZen was designed to help everyday investors perform more in-depth fundamental analysis in minutes instead of hours.
You can view all of the due diligence checks on NDAQ's stock page.
Is NDAQ stock properly valued?
Investors use many financial metrics, analyses, models, and charts to gauge NDAQ's intrinsic value.
Using relative valuations methods:
- NDAQ could be undervalued based on its P/E ratio of 25.72x, relative to Financial Data & Stock Exchanges industry P/E ratio of 29.27x
- NDAQ could be undervalued based on its P/B ratio of 3.73x, relative to Financial Data & Stock Exchanges industry P/B ratio of 4.53x
- NDAQ could be overvalued based on its PEG ratio of 1.47x
You can access more valuation analysis on NDAQ's stock here.
A look at NDAQ Cashflows and Balance Sheet
Signs that NDAQ is financially healthy:
- Total NDAQ debt is lower than 5 years ago, relative to shareholder equity.
- There are more short-term assets than short-term liabilities on the NDAQ balance sheet.
- NDAQ earnings of $2.51B is not sufficient to cover its interest payments.
- NDAQ profit margin has gone up from 15.1% to 21.6% in the past year.
- NDAQ's operating cash flow of $2.26B allows it to safely service it's debt of $9.47B.
Signs that NDAQ is not financially healthy:
- There are more long-term liabilities than short-term assets on the NDAQ balance sheet.
- NDAQ has a relatively high debt to equity ratio of 1.54.
Is Nasdaq stock a Buy, Hold, or Sell, according to Wall Street analysts?
Out of 7 Wall Street analysts who research NDAQ, the consensus analyst rating on Nasdaq is a Strong Buy
It's important to keep in mind that analyst forecasts are not stock recommendations, nor are they investment advice.
Most Recent NDAQ Analyst Ratings
Alex Kramm, a top 13% analyst from UBS maintains NDAQ with a strong buy rating and raises their NDAQ price target from $115.00 to $120.00, on Jan 12, 2026.
UBS's Alex Kramm raised their price target on Nasdaq (NASDAQ: NDAQ) by 4.3% from $115 to $120 on 2026/01/13. The analyst maintained their Strong Buy rating on the stock.
Hiking their price target on Nasdaq, Kramm called the name "a top pick in U.S. exchanges."
Patrick O'Shaughnessy, a top 8% analyst from Raymond James maintains NDAQ with a buy rating and raises their NDAQ price target from $99.00 to $100.00, on Oct 13, 2025.
You can dig deeper into what analysts are saying on the Nasdaq stock forecast page.
NDAQ Momentum
Is NDAQ Growing Revenue?
Last year, NDAQ earnings were $1.79B. Over the past five year, NDAQ's earnings have increased by 10.54% per year. This was slower than the Financial Data & Stock Exchanges industry average of 11.21%.
Last year, NDAQ revenue was $8.26B. In the last five year, NDAQ's revenue has increased by 7.99% per year. This was slower than the Financial Data & Stock Exchanges industry average of 12.12%.
You can analyze NDAQ's earnings and revenue performance here.
Are NDAQ insiders buying or selling the stock?
Over the past year, executives and large shareholders at NDAQ have sold more shares than they have bought.
Ab Investor, 10% Owner of NDAQ, was the latest NDAQ insider to buy. They bought $15,835,000.00 worth of NDAQ shares on Feb 13, 2026.
Dig into more about who owns NDAQ shares here.
Does NDAQ provide a stable income stream?
Nasdaq pays a dividend of 1.31%, compared to the Financial Data & Stock Exchanges industry's average dividend yield of 1.56%. If you owned $1,000 worth of NDAQ stock, you would have been paid $13.09 in the past year.
Nasdaq dividend payments have consistently grown over the past decade and have remained stable.
Dig into more info about Nasdaq dividend yield and history here.
What others are saying about NDAQ
One of the major reasons eToro is our top-rated brokerage is because of its social trading community.
Click below to learn what other investors have to say.
Step 5: Make your NDAQ trade
You have two main options:
- Market order: A market order is an order to buy or sell a security at the best price on the market.
Market orders are usually fine. - Limit order: A limit order allows you to buy or sell a stock at a specific price (or better).
If you want to make sure you're buying or selling at an exact price limit, place a limit order.
Hit the Open Trade button and eToro will execute the order.
If you need additional help with investing in stocks on eToro, click the helpful video below:
Step 6: Watch your NDAQ investment
Now that you own some NDAQ stock, you'll want to stay up-to-date on your new company.
Start a watchlist to track your NDAQ stock.
NDAQ Feed
How to Buy Stock in Nasdaq
To summarize, here are the 6 steps for buying Nasdaq stock:
- Figure out where to buy Nasdaq stock
- Open a brokerage account
- Deposit money your investment account
- Analyze Nasdaq stock
- Make your NDAQ trade
- Watch your NDAQ investment
If you require a place to buy stocks, eToro is our recommended option.
Get Started with eToro TodayIf you would like to get updates on your investment in Nasdaq, hit the button below to create your watchlist.
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