How to Buy Movado Group Stock

Movado Group Inc

Movado Group is a luxury company located in New Jersey, United States, which is part of the Consumer Cyclical sector, and is traded under the ticker MOV on the NYSE exchange.

Movado Group stock last closed at $14.85, down 3.57% from the previous day, and has decreased 40.65% in one year. It has underperformed other stocks in the Luxury Goods industry by 0.39 percentage points. Movado Group stock is currently +15.56% from its 52-week low of $12.85, and -44.15% from its 52-week high of $26.59.

As of Jun 13, 2025, there are 22.24M shares of MOV outstanding. The market capitalization of MOV is $330.22M. In the last 24 hours, 166,000 MOV shares were traded.

How to Buy Movado Group Stock

Wondering how to invest in Movado Group stock? Here's how.

  1. Figure out where to buy Movado Group stock: You need to pick an online brokerage, but don't worry - we've tried dozens of online stock brokerages and apps to help you determine where to buy Movado Group stock.
  2. Create your brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've identified.
  3. Deposit money your investment account: Pick your method of payment and add your info.
  4. Evaluate Movado Group stock: The Movado Group ticker symbol is MOV. Is Movado Group stock a good investment? Should you buy shares of MOV? How do MOV's underlying business fundamentals look? Do top analysts think Movado Group is a good buy? Why has MOV's stock price moved recently? (Hint: Our stock market analysis tools can help you understand if MOV is a good stock to buy).
  5. Place your MOV trade: Decide if you will purchase MOV shares at the current market price or use a limit order to buy MOV stock at a specific price.
  6. Keep an eye on your investment in MOV: Create a watchlist to the latest updates on your new investment in Movado Group stock.

Step 1: Figure out where to buy Movado Group stock

You need a brokerage account in order to access the NYSE market and buy MOV stock.

A brokerage account allows you to buy and sell a variety of financial instruments, including stocks, bonds, mutual funds, and ETFs.

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Step 2: Create your brokerage account

Now that you've picked your brokerage, you'll need to fill out some personal info so you can buy MOV today.

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  1. Send your information by pressing the "Create Account" button.
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Step 3: Deposit money your investment account

Now that you have finished signing up on the best stock investing app, your next step is to transfer the money for your investment:

Watch the walkthrough below for more details transferring money into your new investment account.

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Step 4: Evaluate Movado Group stock

After you have decided on the best place to buy Movado Group stock, it's important to research their stock prior to investing, so you actually comprehend the risk as well as the opportunity.

Movado Group shares at a glance

MOV Price
$14.85
1w %
-4.93%
1y %
-40.65%
5y %
17.02%
P/E
19.54x
P/B
0.67x
P/S
0.51x
PEG
0.1x
Revenue
$648.48M
Earnings
$16.89M
Fore. Rev. Growth
4.58%
Fore. Earn. Growth
238.16%
Market Cap
$330.22M
Next Earnings
N/A
Next Dividend
Jun 26, 2025

MOV Overview

WallStreetZen was built to help part-time investors perform more accurate fundamental analysis in minutes instead of hours.

You can see all of the due diligence checks on MOV's stock page.

Is MOV stock undervalued?

You can use many financial metrics, analyses, models, and charts to gauge MOV's true value.

Using relative valuations metrics:

  • MOV could be overvalued based on its P/E ratio of 19.54x, relative to Luxury Goods industry P/E ratio of 4.24x
  • MOV could be undervalued based on its P/B ratio of 0.67x, relative to Luxury Goods industry P/B ratio of 5.36x
  • MOV could be undervalued based on its PEG ratio of 0.1x

You can do additional valuation analysis on MOV's stock here.

MOV Financial Overview

Passed Health Checks:

  • There are more short-term assets than short-term liabilities on the MOV balance sheet.
  • There are more short-term assets than long-term liabilities on the MOV balance sheet.
  • Total MOV debt is lower than 5 years ago, relative to shareholder equity.
  • MOV earnings of $23.18M is not enough to cover its interest payments.

Failed Health Checks:

  • MOV has a relatively high debt to equity ratio of 0.51.
  • MOV profit margin has gone down from 5.2% to 2.6% in the past year.
  • MOV's operating cash flow of $9.36M allows it to safely service it's debt of $92.28M.

Do analysts think it's a good time to buy MOV stock

Out of 1 Wall Street analysts who give recommendations on MOV, the consensus analyst rating on Movado Group is a Buy

It's important to keep in mind that analyst ratings are not stock recommendations, nor are they investment advice.

You can dive deeper into what analysts are saying on the Movado Group stock forecast page.

MOV Trading Indicators

SMA10
15.8
SMA20
16.36
SMA50
15.21
SMA100
17
SMA200
18.35
MACD
-0.1
MACD Signal
0.1
MACD Histogram
-0.2
RSI
37.01
Stochastic %K
10.44
Stochastic %D
18.81
StochRSI %K
9.45
StochRSI %D
19.95

Is MOV Growing Revenue?

Last year, MOV earnings were $16.89M. In the past 4 year, MOV's earnings have grown by -22.16% per year. This was slower than the Luxury Goods industry average of 17.27%.

Last year, MOV revenue was $648.48M. Over the past five year, MOV's revenue has gone up by 0.77% per year. This was slower than the Luxury Goods industry average of 3.63%.

You can research MOV's earnings and revenue performance here.

Are MOV executives and large shareholders buying or selling the stock?

Over the past 12 months, executives and large shareholders at MOV have sold more shares than they have bought.

Sallie A. Demarsilis, Chief Financial Officer of MOV, was the latest MOV insider to sell. They sold $37,578.63 worth of MOV stock on Mar 28, 2025.

Learn more about who owns MOV shares here.

Can I rely on MOV as an income stream?

Movado Group pays a dividend of 7.07%, compared to the Luxury Goods industry's average dividend yield of 3.05%. If you owned $1,000 worth of MOV stock, you would have been paid $70.71 in the past year.

Movado Group dividend payments have consistently grown over the past decade but have not remained stable.

Find more analysis about Movado Group dividend yield and history here.

What do other investors have to say about MOV?

One of the reasons eToro is our top-rated brokerage is because of its social trading community.

Click below to see what other community members have to say.

Step 5: Place your MOV trade

You have two main options:

  • Market order: A market order is an order to buy or sell a security at the best available price.
    Market orders are generally the best for newer investors.
  • Limit order: A limit order enables you to buy or sell a security at a specific price (or better).
    If you want to be sure you're buying or selling at a particular dollar amount, use a limit order.

Hit the Open button and your broker will place your order.

If you need additional help with investing in stocks on eToro, click the helpful video below:

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Step 6: Keep an eye on your investment in MOV

Now that you own some MOV shares, you'll want to keep up with your new company.

Put MOV on a watchlist to keep track of your MOV stock.

MOV Feed

How to Buy Stock in Movado Group

To reiterate, here are the 6 steps to buy stock in Movado Group:

  1. Figure out where to buy Movado Group stock
  2. Create your brokerage account
  3. Deposit money your investment account
  4. Evaluate Movado Group stock
  5. Place your MOV trade
  6. Keep an eye on your investment in MOV

If you need a brokerage, eToro is our recommended venue.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you want to keep track of your new investment in Movado Group, create your watchlist below.

NYSE: MOV
$14.85-0.55 (-3.57%)
Updated Jun 13, 2025
Open eToro Account
Your capital is at risk.
NYSE: MOV
$14.85-0.55 (-3.57%)
Updated Jun 13, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Movado Group share?

As of Jun 13, 2025, it costs $14.85 to buy one share of Movado Group stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $7, you can buy 0.471 shares of MOV.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Movado Group stock?

According to 1 Wall Street analysts who monitor Movado Group, their consensus recommendation is to buy Movado Group stock.

What is the best way to buy Movado Group stock?

One way to place an order for Movado Group stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.