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How to Buy Lamar Advertising Co Stock

Lamar Advertising Co

Founded in 1902, Lamar Advertising (Nasdaq: LAMR) is one of the largest outdoor advertising companies in North America, with over 352,000 displays across the United States and Canada.

Lamar Advertising Co stock last closed at $114.06, down 0.51% from the previous day, and has increased 9% in one year. It has overperformed other stocks in the REIT - Specialty industry by 0.1 percentage points. Lamar Advertising Co stock is currently +47.74% from its 52-week low of $77.21, and -6.5% from its 52-week high of $121.99.

As of Apr 24, 2024, there are 102.07M LAMR shares outstanding. The market capitalization of LAMR is $11.64B. In the last 24 hours, 222,801 LAMR shares were traded.

How to Buy Lamar Advertising Co Stock

Not sure how to invest in Lamar Advertising Co stock? Here's how.
  1. Choose where to buy Lamar Advertising Co stock: You need to choose a stock brokerage, but don't worry - we've tested dozens of online brokerages and apps to help you determine where to buy Lamar Advertising Co stock.
  2. Sign up for a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've found.
  3. Deposit funds into your brokerage account: Pick your payment method and add your info.
  4. Evaluate Lamar Advertising Co stock: The Lamar Advertising Co ticker symbol is LAMR. Is Lamar Advertising Co stock a good investment? Should you buy shares of LAMR? How do LAMR's underlying business fundamentals look? Do top analysts think Lamar Advertising Co is a good buy? Why has LAMR's stock price moved recently? (Hint: Our stock research website can help you evaluate if LAMR is a good stock to buy).
  5. Make your LAMR trade: Decide if you will purchase LAMR shares at the current market price or use a limit order to purchase LAMR stock at a given price.
  6. Watch your LAMR investment: Create a watchlist to monitor your position in Lamar Advertising Co stock.

Step 1: Choose where to buy Lamar Advertising Co stock

You need a brokerage account in order to access the NASDAQ market and buy LAMR stock.

A brokerage account is an investment account that enables you to buy and sell a variety of financial instruments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Sign up for a brokerage account

Now that you've selected the best brokerage, it's time to fill out some personal information so you are able to invest in LAMR today.

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Step 3: Deposit funds into your brokerage account

Now that you've finished signing up on one of the best stock market apps, you can securely and quickly fund your account:

Check out the tutorial below for more details depositing money into your new investment account.

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Step 4: Evaluate Lamar Advertising Co stock

Once you have selected the best place to buy Lamar Advertising Co stock, it's absolutely critical to research their stock before you buy, so you can understand the risk as well as the upside.

Lamar Advertising Co Metrics

LAMR Price
$114.06
1w %
3.09%
1y %
9%
5y %
40.17%
P/E
23.47x
P/B
9.57x
P/S
5.51x
PEG
0.54x
Revenue
$2.11B
Earnings
$495.40M
Fore. Rev. Growth
3.68%
Fore. Earn. Growth
48.24%
Market Cap
$11.64B
Next Earnings
May 2, 2024
Next Dividend
N/A

LAMR Zen Score

WallStreetZen was built to help average investors perform better fundamental analysis in less time.

You can view all of the due diligence checks on LAMR's stock page.

How is LAMR stock valued?

You can use a variety of different financial metrics, analyses, models, and charts to gauge LAMR's fair value.

Using relative valuations methods:

  • LAMR could be undervalued based on its P/E ratio of 23.47x, relative to REIT - Specialty industry P/E ratio of 51.87x
  • LAMR could be overvalued based on its P/B ratio of 9.57x, relative to REIT - Specialty industry P/B ratio of 5.68x
  • LAMR may be undervalued based on its PEG ratio of 0.54x

You can access more valuation research on LAMR's stock here.

A look at LAMR Cashflows and Balance Sheet

Passed Financial Due Diligence Checks:

  • LAMR profit margin has gone up from 21.6% to 23.5% in the past year.

Failed Financial Due Diligence Checks:

  • LAMR earnings of $680.06M is not sufficient to cover its interest payments.
  • LAMR's operating cash flow of $783.61M allows it to safely service it's debt of $4.64B.
  • There are more short-term liabilities than short-term assets on the LAMR balance sheet.
  • There are more long-term liabilities than short-term assets on the LAMR balance sheet.
  • Total LAMR debt is higher than 5 years ago, relative to shareholder equity.
  • LAMR has a relatively high debt to equity ratio of 4.4.

Is Lamar Advertising Co stock a Buy, Hold, or Sell, according to Wall Street analysts?

Out of 2 Wall Street analysts who track LAMR, the consensus analyst rating on Lamar Advertising Co is a Hold

It's important to note that analyst ratings are not stock recommendations, nor are they investment advice.

You can dive deeper into what analysts are projecting on the Lamar Advertising Co stock forecast page.

LAMR Technical Indicators

SMA10
112.28
SMA20
114.06
SMA50
113.69
SMA100
109.56
SMA200
99.72
MACD
-0.44
MACD Signal
-0.42
MACD Histogram
-0.02
RSI
51.57
Stochastic %K
67.03
Stochastic %D
52.77
StochRSI %K
89.24
StochRSI %D
64.53

Is LAMR Growing Revenue?

Last year, LAMR earnings were $495.40M. During the last 5 year, LAMR's earnings have increased by 9.48% per year. This was slower than the REIT - Specialty industry average of 13.64%.

Last year, LAMR revenue was $2.11B. In the past five year, LAMR's revenue has increased by 5.34% per year. This was slower than the REIT - Specialty industry average of 7.97%.

You can analyze LAMR's earnings and revenue performance here.

Who is buying/selling LAMR?

Over the past 12 months, insiders at LAMR have sold more shares than they have bought.

Jay Lecoryelle Johnson, CFO Treasurer EVP of LAMR, was the latest LAMR insider to sell. They sold $594,860.00 worth of LAMR stock on Mar 7, 2024.

Get more info about who owns LAMR shares here.

Can I rely on LAMR as an income stream?

Lamar Advertising Co pays a dividend of 4.43%, compared to the REIT - Specialty industry's average dividend yield of 4.98%. If you owned $1,000 worth of LAMR stock, you would have received $44.27 last year.

Lamar Advertising Co dividend payments have consistently grown over the past decade but have not remained stable.

Dig into more data about Lamar Advertising Co dividend yield and history here.

LAMR Social Trading Data

One of the primary reasons eToro is our top-rated brokerage is because of its social trading community.

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Step 5: Make your LAMR trade

There are two main types of orders:

  • Market order: A market order is an order to buy or sell a security at the best possible price.
    Market orders are generally the best for newer investors.
  • Limit order: A limit order allows you to buy or sell a stock at a specific price (or better).
    If you want to make sure you're buying or selling at a specific dollar amount, use a limit order.

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Step 6: Watch your LAMR investment

Now that you own some shares in LAMR, you'll want to stay up-to-date on your new investment.

Create a watchlist to keep tabs on your LAMR stock.

LAMR Feed

How to Buy Stock in Lamar Advertising Co

To summarize, here are the 6 steps to buy Lamar Advertising Co stock:

  1. Choose where to buy Lamar Advertising Co stock
  2. Sign up for a brokerage account
  3. Deposit funds into your brokerage account
  4. Evaluate Lamar Advertising Co stock
  5. Make your LAMR trade
  6. Watch your LAMR investment

If you need a brokerage account, eToro is our favorite venue.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you would like to keep an eye on your investment in Lamar Advertising Co, add LAMR to your watchlist by clicking the button below.

NASDAQ: LAMR
$114.06-0.58 (-0.51%)
Updated Apr 24, 2024
Open eToro Account
NASDAQ: LAMR
$114.06-0.58 (-0.51%)
Updated Apr 24, 2024
Open eToro Account

FAQ

How much does it cost to buy one Lamar Advertising Co share?

As of Apr 24, 2024, it costs $114.06 to buy one share of Lamar Advertising Co stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.088 shares of LAMR.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Lamar Advertising Co stock?

According to 2 Wall Street analysts who monitor Lamar Advertising Co, their consensus recommendation is to hold Lamar Advertising Co stock.

What is the best way to buy Lamar Advertising Co stock?

One way to place an order for Lamar Advertising Co stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.