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How to Buy Hubspot Stock

Hubspot Inc

Hubspot is a app company located in Massachusetts, United States, which is part of the Technology sector, and is traded under the ticker HUBS on the NYSE exchange.

Hubspot stock last closed at $636.10, down 2.4% from the previous day, and has increased 58.29% in one year. It has overperformed other stocks in the Software - Application industry by 0.31 percentage points. Hubspot stock is currently +56.2% from its 52-week low of $407.23, and -8.32% from its 52-week high of $693.85.

As of Apr 25, 2024, there are 50.67M shares of HUBS outstanding. The market capitalization of HUBS is $32.23B. In the past 24 hours, 493,758 HUBS shares were traded.

How to Buy Hubspot Stock

Not sure how to invest in Hubspot stock? Here's how.
  1. Choose where to buy Hubspot stock: You need to pick a stock brokerage, but don't worry - we've analyzed dozens of online stock brokerages and apps to help you determine where to buy Hubspot stock.
  2. Create a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've identified.
  3. Fund your brokerage account: Select your payment method and add your information.
  4. Evaluate Hubspot stock: The Hubspot ticker symbol is HUBS. Is Hubspot stock a good investment? Should you buy shares of HUBS? How do HUBS's underlying business fundamentals look? Do top analysts think Hubspot is a good buy? Why has HUBS's stock price moved recently? (Hint: Our stock market analysis website can help you decide if HUBS is a good stock to buy).
  5. Execute your HUBS buy order: Decide if you will purchase HUBS shares at the current market price or use a limit order to buy HUBS stock at a specific price.
  6. Monitor your HUBS investment: Create a watchlist to watch your position in Hubspot shares.

Step 1: Choose where to buy Hubspot stock

You will need a brokerage account to access the NYSE market and buy HUBS stock.

A brokerage account is an investment account that enables you to buy and sell a number of financial instruments, including stocks, bonds, mutual funds, and ETFs.

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Step 2: Create a brokerage account

Now that you've selected the right brokerage, the next step is to fill out some personal details so you can buy HUBS stock today.

How to Start a New Investment Account on eToro

  1. Click here to get started.
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  2. Input your personal info to start a new brokerage account.
  1. Send your details by pressing the "Create Account" button.
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Step 3: Fund your brokerage account

Now that you've created your account on apps for stock market, you can securely and quickly fund your account:

Check out the tutorial below for more details depositing funds into your new investment account.

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eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Step 4: Evaluate Hubspot stock

After you have decided on the best place to buy Hubspot stock, it's critical to research their stock before you invest, so you truly comprehend the risk as well as the opportunity.

Hubspot shares at a glance

HUBS Price
$636.10
1w %
-2.08%
1y %
58.29%
5y %
272.08%
P/E
-180.2x
P/B
24.42x
P/S
14.62x
PEG
N/A
Revenue
$2.17B
Earnings
-$176.30M
Fore. Rev. Growth
18.15%
Fore. Earn. Growth
N/A
Market Cap
$32.23B
Next Earnings
May 8, 2024
Next Dividend
N/A

HUBS Overview

WallStreetZen was built to help part-time investors perform more accurate fundamental analysis.

You can see all of the due diligence checks on HUBS's stock page.

Is HUBS stock undervalued?

Investors use many financial metrics, analyses, models, and charts to gauge HUBS's intrinsic value.

Using relative valuations measures:

  • HUBS may be overvalued based on its P/B ratio of 24.42x, relative to Software - Application industry P/B ratio of 6.49x

You can access more valuation research on HUBS's stock here.

HUBS Financial Health Summary

Positive Health Checks:

  • There are more short-term assets than short-term liabilities on the HUBS balance sheet.
  • There are more short-term assets than long-term liabilities on the HUBS balance sheet.
  • HUBS's operating cash flow of $350.97M allows it to safely service it's debt of $787.81M.
  • Total HUBS debt is lower than 5 years ago, relative to shareholder equity.

Negative Health Checks:

  • HUBS earnings of -$153.90M is not sufficient to cover its interest payments.
  • HUBS has a relatively high debt to equity ratio of 1.33.
  • HUBS profit margin has gone down from -6.5% to -8.1% in the past year.

Do Wall Street analysts think it's a good time to buy HUBS stock

Out of 19 Equities analysts who track HUBS, the consensus analyst rating on Hubspot is a Buy

Please note that analyst ratings are not stock recommendations, nor are they financial advice.

Most Recent HUBS Analyst Upgrades/Downgrades

Kirk Materne, a top 18% analyst from Evercore ISI Group maintains HUBS with a hold rating and raises their HUBS price target from $625.00 to $650.00, on Feb 15, 2024.

Michael Turrin, a bottom 28% analyst from Wells Fargo maintains HUBS with a strong buy rating and raises their HUBS price target from $700.00 to $725.00, on Feb 15, 2024.

Wells Fargo's Michael Turrin raised their price target on Hubspot (NYSE: HUBS) by 3.6% from $700 to $725 on 2024/02/15. The analyst maintained their Strong Buy rating on the stock.

The company reported its Q4 and FY 2023 earnings on 2024/02/14.

According to Turrin, Hubspot's "fairly clean quarter" was the catalyst for their price target increase.

"Although bears will continue to poke at near-term growth metrics given the stock's valuation premium," the analyst said Wells Fargo "is more focused on record new customer activity in a tough environment and Hubspot's new pricing strategy as durable long-term growth drivers."

Earnings Report

Hubspot reported:

For Q4 2023:

  • EPS of $1.76, which beat the Zacks Consensus Estimate of $1.54 and, by 58.6%, Q4 2022's $1.11.
  • Revenue of $581.9M, which beat the Zacks Consensus Estimate of $557.5M and, by 23.9%, Q4 2022's $469.7M.
  • Operating income of $98.1M, up from Q4 2022's $64M.

For FY 2023:

  • EPS of $5.89, up 111.8% from FY 2022's $2.78.
  • Revenue of $2.17B, up 25.4% from FY 2022's $1.73B.
  • Operating income of $330.3M, up from FY 2022's $169.1M.

Management guided:

For Q1 2024:

  • EPS of $1.48 to $1.50.
  • Revenue of $596M to $598M.
  • Operating income of $83M to $84M.

For FY 2024:

  • EPS of $6.86 to $6.94.
  • Revenue $2.55B to $2.56B.
  • Operating income of $408M to $412M.

CEO Yamini Rangan commented: “We saw a strong finish to a good year despite the challenging macro environment.

“Our customers have high confidence in our ability to help them grow in any environment and we are becoming the clear platform of choice for scaling companies.

"2023 was a banner year for product innovation with over 800 enhancements across our platform. At the same time, we drove go-to-market execution across digital, sales, and partner channels while staying focused on our bi-modal strategy.

"As we look to 2024, we are doubling down on making HubSpot even easier to buy with a new seats-based pricing model.

"We have clear momentum in a large market, our pricing evolution will allow us to acquire and serve more customers, and the pace of product innovation will help us achieve our goal of becoming the #1 AI-powered customer platform for scaling companies.”

Gabriela Borges, a top 18% analyst from Goldman Sachs maintains HUBS with a strong buy rating and raises their HUBS price target from $577.00 to $656.00, on Feb 15, 2024.

Alex Zukin, a top 4% analyst from Wolfe Research maintains HUBS with a buy rating and raises their HUBS price target from $660.00 to $715.00, on Feb 15, 2024.

Rishi Jaluria, a bottom 4% analyst from RBC Capital maintains HUBS with a buy rating and raises their HUBS price target from $625.00 to $700.00, on Feb 15, 2024.

You can dive deeper into what analysts are saying on the Hubspot stock forecast page.

Metrics for Advanced HUBS Traders

SMA10
642.18
SMA20
645.94
SMA50
627.34
SMA100
598.37
SMA200
545.12
MACD
4.34
MACD Signal
6.69
MACD Histogram
-2.35
RSI
49.08
Stochastic %K
38.54
Stochastic %D
37.79
StochRSI %K
25.48
StochRSI %D
21.59

HUBS Performance Numbers

Last year, HUBS revenue was $2.17B. During the past 5 year, HUBS's revenue has gone up by 33.44% per year. This was faster than the Software - Application industry average of 27.57%.

Learn more about HUBS's earnings and revenue performance here.

Latest Insiders Trades at HUBS

In the past year, executives and large shareholders at HUBS have sold more shares than they have bought.

Brian Halligan, Executive Chair of HUBS, was the latest HUBS insider to sell. They sold $5,407,530.00 worth of HUBS shares on Apr 16, 2024.

Get more info about who owns HUBS stock here.

Can I rely on HUBS as an income stream?

No, Hubspot doesn't provide an income stream by paying out dividends.

What others are saying about HUBS

One of the reasons eToro is our favorite brokerage is because of its social trading community.

Click below to learn what other investors have to say.

Step 5: Execute your HUBS buy order

You have two primary order types:

  • Market order: A market order is an order to buy or sell a security at the best price on the market.
    Market orders are usually the easiest way to buy.
  • Limit order: A limit order is an order to buy or sell a stock at a specific price (or better).
    If you want to be certain you're buying or selling at a given price limit, place a limit order.

Hit the Open button and eToro will execute your order.

If you need additional help with buying stocks on eToro, click the how to video below:

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Step 6: Monitor your HUBS investment

Now that you own some HUBS stock, you'll want to stay up-to-date on your new stock purchase.

Put HUBS on a watchlist to get the latest updates about your HUBS stock.

HUBS Feed

How to Buy Stock in Hubspot

To summarize, here are the 6 steps for buying Hubspot stock:

  1. Choose where to buy Hubspot stock
  2. Create a brokerage account
  3. Fund your brokerage account
  4. Evaluate Hubspot stock
  5. Execute your HUBS buy order
  6. Monitor your HUBS investment

If you require a online brokerage, eToro is our favorite option.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you want to get notifications regarding your investment in Hubspot, create a watchlist today.

NYSE: HUBS
$636.10-15.64 (-2.4%)
Updated Apr 25, 2024
Open eToro Account
NYSE: HUBS
$636.10-15.64 (-2.4%)
Updated Apr 25, 2024
Open eToro Account

FAQ

How much does it cost to buy one Hubspot share?

As of Apr 25, 2024, it costs $636.10 to buy one share of Hubspot stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $100, you can buy 0.157 shares of HUBS.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Hubspot stock?

According to 19 Wall Street analysts who monitor Hubspot, their consensus recommendation is to buy Hubspot stock.

What is the best way to buy Hubspot stock?

One way to place an order for Hubspot stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.