Hour Loop, Inc. , an e-commerce firm founded in 2013, operates its digital retail business primarily within the United States.
Hour Loop stock last closed at $1.75, down 3.85% from the previous day, and has decreased 38.16% in one year. It has overperformed other stocks in the Internet Retail industry by 0.27 percentage points. Hour Loop stock is currently +4.73% from its 52-week low of $1.67, and -44.97% from its 52-week high of $3.18.
There are currently 35.2M shares of HOUR outstanding. The market capitalization of HOUR is $61.60M. In the past 24 hours, 23,600 HOUR shares were traded.
How to Buy Hour Loop Stock
Wondering how to invest in Hour Loop stock? Here's how.
Figure out where to buy Hour Loop stock: You need to pick an online brokerage, but don't worry - we've researched dozens of stock brokerages and apps to help you determine where to buy Hour Loop stock.
Create your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
Deposit funds into your brokerage account: Pick your method of payment and add your details.
Research Hour Loop stock: The Hour Loop ticker symbol is HOUR. Is Hour Loop stock a good investment? Should you buy shares of HOUR? How do HOUR's underlying business fundamentals look? Do top analysts think Hour Loop is a good buy? Why has HOUR's stock price moved recently? (Hint: Our stock market analysis tools can help you understand if HOUR is a good stock to buy).
Place your HOUR trade: Decide if you will purchase HOUR shares at the current market price or use a limit order to purchase HOUR stock at a particular price.
Track your HOUR position: Create a watchlist to the latest updates on your position in Hour Loop shares.
Step 1: Figure out where to buy Hour Loop stock
You need a brokerage account in order to access the NASDAQ market and buy HOUR shares.
A brokerage account allows you to buy and sell a variety of investments, such as stocks, bonds, mutual funds, and ETFs.
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Step 2: Create your brokerage account
Now that you've picked your brokerage, you need to fill out some personal details so you are able to buy HOUR stock today.
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
Step 4: Research Hour Loop stock
After you have figured out the best place to buy Hour Loop stock, it's very important to evaluate their stock prior to buying, so you can comprehend the risk and opportunity.
Hour Loop shares data
HOUR Price
$1.75
1w %
-10.71%
1y %
-38.16%
5y %
N/A
P/E
43.75x
P/B
6.93x
P/S
0.4x
PEG
N/A
Revenue
$153.37M
Earnings
$1.75M
Fore. Rev. Growth
N/A
Fore. Earn. Growth
N/A
Market Cap
$61.60M
Next Earnings
Nov 11, 2026
Next Dividend
N/A
HOUR Fundamentals
WallStreetZen was created to help everyday investors do better fundamental analysis in less time.
HOUR profit margin has gone up from 0.6% to 1.1% in the past year.
There are more short-term assets than long-term liabilities on the HOUR balance sheet.
HOUR has $985.40k in cash and short term investments. This is enough to cover its annual cash burn of $129.88k.
HOUR has cash burn of 129879. It has enough cash and short-term investments to cover this for at least one year.
There are more short-term assets than short-term liabilities on the HOUR balance sheet.
Failed Health Checks:
HOUR has a relatively high debt to equity ratio of 1.95.
HOUR Technicals
SMA10
1.84
SMA20
1.82
SMA50
1.84
SMA100
1.89
SMA200
1.92
MACD
0
MACD Signal
0
MACD Histogram
0
RSI
42.99
Stochastic %K
32.45
Stochastic %D
50.78
StochRSI %K
40.44
StochRSI %D
63.78
How is HOUR performing as a company?
Last year, HOUR earnings were $1.75M. In the last 5 year, HOUR's earnings have grown by -23.23% per year. This was slower than the Internet Retail industry average of 32.27%.
Last year, HOUR revenue was $153.37M. In the past 5 year, HOUR's revenue has grown by 25.75% per year. This was faster than the Internet Retail industry average of 13.48%.
No, Hour Loop doesn't provide an income stream by paying out dividends.
HOUR Social Trading Data
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Step 5: Place your HOUR trade
There are two primary types of orders:
Market order: A market order is an order to buy or sell a security at the best price on the market. Market orders are mostly sufficient.
Limit order: A limit order allows you to buy or sell a stock at a specific price (or better). If you want to be sure you're buying or selling at a particular dollar amount, use a limit order.
Click the Open Trade button and your broker will place the order.
If you need more assistance investing in stocks on eToro, click the how to video below:
As of Oct 6, 2026, it costs $1.75 to buy one share of Hour Loop stock.
Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $0.88, you can buy 0.5 shares of HOUR.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.
Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.