How to Buy Hertz Global Holdings Stock

Hertz Global Holdings Inc

Hertz Global Holdings, Inc. operates as a vehicle rental company. It operates through two segments, Americas Rental Car and International Rental Car.

Hertz Global Holdings stock last closed at $6.19, down 3.28% from the previous day, and has increased 83.68% in one year. It has overperformed other stocks in the Rental & Leasing Services industry by 0.61 percentage points. Hertz Global Holdings stock is currently +123.47% from its 52-week low of $2.77, and -34.08% from its 52-week high of $9.39.

At the moment, there are 310.79M shares of HTZ outstanding. The market value of HTZ is $1.92B. In the last 24 hours, 5.82M HTZ shares were traded.

How to Buy Hertz Global Holdings Stock

Not sure how to invest in Hertz Global Holdings stock? Here's how.

  1. Decide where to buy Hertz Global Holdings stock: You need to decide on an online brokerage, but don't worry - we've researched dozens of online brokerages and apps to help you decide where to buy Hertz Global Holdings stock.
  2. Sign up for a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've selected.
  3. Deposit funds into your investment account: Pick your method of payment and add your information.
  4. Analyze Hertz Global Holdings stock: The Hertz Global Holdings ticker symbol is HTZ. Is Hertz Global Holdings stock a good investment? Should you buy shares of HTZ? How do HTZ's underlying business fundamentals look? Do top analysts think Hertz Global Holdings is a good buy? Why has HTZ's stock price moved recently? (Hint: Our stock market analysis website can help you understand if HTZ is a good stock to buy).
  5. Make your HTZ trade: Decide if you will purchase HTZ shares at the current market price or use a limit order to purchase HTZ stock at a specific price.
  6. Track your investment in HTZ: Create a watchlist to monitor your position in Hertz Global Holdings stock.

Step 1: Decide where to buy Hertz Global Holdings stock

You need an online brokerage account to access the NASDAQ market and buy HTZ shares.

A brokerage account allows you to buy and sell a number of investments, including stocks, bonds, mutual funds, and ETFs.

Our favorite brokerage: eToro

Based on our analysis, eToro is the best brokerage. Here's why:

  • You can invest in stocks with zero commissions: Invest without paying trading commissions.
  • Buy fractional shares: Even if you don't have the money to buy a full share, you can still buy the stock.
  • Access to global financial markets: From Tech to Real Estate, New York to London (for US users, only US stocks are available) — you can fill your portfolio with stocks from the globe's leading exchanges.
  • Social investing: eToro boasts a community with more than 20 million users globally. Talk to, learn from, and copy the unique crypto portfolios of top investors.
  • Security: eToro is a regulated and licensed fintech leader.
  • Buy other assets: Such as ETFs and cryptos.

Get $10 towards your purchase of shares by opening an account with eToro now. This offer is only for US users.

Open eToro Account
eToro securities trading is offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency is offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. https://www.wallstreetzen.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD.

Step 2: Sign up for a brokerage account

Now that you've selected your brokerage, it's time to fill out some personal info so you are able to buy HTZ today.

How to Set Up a New Brokerage Account on eToro

  1. Click here to get started.
    eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
  2. Enter your personal details to open your new trading account.
  1. Submit your details by clicking the "Create Account" button.
  2. Get started with eToro today
    eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Step 3: Deposit funds into your investment account

Now that you've filled out your info on the best stock market app, you can securely and quickly fund your account:

Check out the tutorial below if you need help transferring funds into your new brokerage account.

Get started with eToro today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Step 4: Analyze Hertz Global Holdings stock

Once you have figured out the best place to buy Hertz Global Holdings stock, it's absolutely critical to evaluate their stock prior to investing, so you can wrap your head around the risk as well as the upside.

Hertz Global Holdings quick stats

HTZ Price
$6.19
1w %
3.51%
1y %
83.68%
5y %
N/A
P/E
-0.75x
P/B
-3.82x
P/S
0.22x
PEG
N/A
Revenue
$8.61B
Earnings
-$2.55B
Fore. Rev. Growth
0.78%
Fore. Earn. Growth
N/A
Market Cap
$1.92B
Next Earnings
Nov 4, 2025
Next Dividend
N/A

Hertz Global Holdings Overview

WallStreetZen was designed to help part-time investors perform more accurate fundamental analysis in minutes instead of hours.

You can view all of the due diligence checks on HTZ's stock page.

Is HTZ stock properly valued?

You can use many financial metrics, analyses, models, and charts to gauge HTZ's fair value.

You can access more valuation analysis on HTZ's stock here.

A look at HTZ Cashflows and Balance Sheet

Negative Financial Indicators:

  • Total HTZ debt is still negative.
  • HTZ's operating cash flow of $1.91B allows it to safely service it's debt of $19.92B.
  • HTZ debt to equity ratio of -46.8 is negative.
  • HTZ profit margin has gone down from -8.3% to -29.6% in the past year.
  • HTZ earnings of -$1.87B is not sufficient to cover its interest payments.

Is HTZ stock a Buy, Hold, or Sell, according to analysts?

Out of 3 Wall Street analysts who give recommendations on HTZ, the consensus analyst rating on HTZ is a Hold

It's important to keep in mind that analyst ratings are not stock recommendations, nor are they investment advice.

You can dive deeper into what analysts are saying on the Hertz Global Holdings stock forecast page.

HTZ Trading Indicators

SMA10
5.86
SMA20
5.72
SMA50
6.31
SMA100
6.51
SMA200
5.34
MACD
0.03
MACD Signal
-0.09
MACD Histogram
0.12
RSI
55.28
Stochastic %K
86.16
Stochastic %D
84.76
StochRSI %K
92.01
StochRSI %D
90.79

HTZ Performance Numbers

Last year, HTZ revenue was $8.61B. During the past four year, HTZ's revenue has gone up by 11.05% per year. This was slower than the Rental & Leasing Services industry average of 13.05%.

Find out more about HTZ's earnings and revenue performance here.

Who is buying/selling HTZ?

In the last 12 months, executives and large shareholders at HTZ have sold more shares than they have bought.

Eric Leef, EVP Chief HR Officer of HTZ, was the latest HTZ insider to sell. They sold $121,731.23 worth of HTZ shares on Aug 27, 2025.

Get more info about who owns HTZ shares here.

Does HTZ stock generate passive income?

No, Hertz Global Holdings doesn't provide an income stream by paying out dividends.

What do other traders have to say about HTZ?

One of the reasons eToro is our top-rated brokerage is because of its social trading community.

Click below to find out what other traders have to say.

Step 5: Make your HTZ trade

There are two primary types of orders:

  • Market order: A market order is an order to buy or sell a security at the best possible price.
    Market orders are mostly the easiest way to buy.
  • Limit order: A limit order is an order to buy or sell a stock at a specific price (or better).
    If you want to make sure you're buying or selling at a given dollar amount limit, use a limit order.

Click the Open Trade button and eToro will place the order.

If you require more help with investing in stocks on eToro, watch the how to video below:

Open eToro Account

Step 6: Track your investment in HTZ

Now that you own some HTZ shares, you'll want to stay up-to-date on your new company.

Put HTZ on a watchlist to see the latest developments about your HTZ stock.

HTZ Feed

How to Buy Stock in Hertz Global Holdings

To summarize, here are the 6 steps you need to take to buy Hertz Global Holdings stock right now:

  1. Decide where to buy Hertz Global Holdings stock
  2. Sign up for a brokerage account
  3. Deposit funds into your investment account
  4. Analyze Hertz Global Holdings stock
  5. Make your HTZ trade
  6. Track your investment in HTZ

If you need a brokerage, eToro is our recommended option.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you would like to keep an eye on your new investment in Hertz Global Holdings, create a watchlist on WallStreetZen today.

NASDAQ: HTZ
$6.19-0.21 (-3.28%)
Updated Sep 15, 2025
Open eToro Account
Your capital is at risk.
NASDAQ: HTZ
$6.19-0.21 (-3.28%)
Updated Sep 15, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Hertz Global Holdings share?

As of Sep 15, 2025, it costs $6.19 to buy one share of Hertz Global Holdings stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $3, you can buy 0.485 shares of HTZ.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Hertz Global Holdings stock?

According to 3 Wall Street analysts who monitor Hertz Global Holdings, their consensus recommendation is to hold Hertz Global Holdings stock.

What is the best way to buy Hertz Global Holdings stock?

One way to place an order for Hertz Global Holdings stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.