How to Buy Hertz Global Holdings Stock

Hertz Global Holdings Inc

Hertz Global Holdings, Inc. operates as a vehicle rental company. It operates through two segments, Americas Rental Car and International Rental Car.

Hertz Global Holdings stock last closed at $5.87, down 3.61% from the previous day, and has increased 72.65% in one year. It has overperformed other stocks in the Rental & Leasing Services industry by 0.58 percentage points. Hertz Global Holdings stock is currently +137.65% from its 52-week low of $2.47, and -37.49% from its 52-week high of $9.39.

As of Jun 13, 2025, there are 309.31M shares of HTZ outstanding. The market capitalization of HTZ is $1.82B. In the past 24 hours, 3.81M HTZ shares were traded.

How to Buy Hertz Global Holdings Stock

Wondering how to invest in Hertz Global Holdings stock? Here's how.

  1. Decide where to buy Hertz Global Holdings stock: You need to decide on an online brokerage, but don't worry - we've tested dozens of online brokerages and apps to help you choose where to buy Hertz Global Holdings stock.
  2. Sign up for a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
  3. Deposit funds into your investment account: Select your method of payment and add your information.
  4. Analyze Hertz Global Holdings stock: The Hertz Global Holdings ticker symbol is HTZ. Is Hertz Global Holdings stock a good investment? Should you buy shares of HTZ? How do HTZ's underlying business fundamentals look? Do top analysts think Hertz Global Holdings is a good buy? Why has HTZ's stock price moved recently? (Hint: Our stock market research tools can help you evaluate if HTZ is a good stock to buy).
  5. Make your HTZ trade: Decide if you will purchase HTZ shares at the current market price or use a limit order to buy HTZ stock at a given price.
  6. Track your investment in HTZ: Create a watchlist to keep tabs on your new investment in Hertz Global Holdings shares.

Step 1: Decide where to buy Hertz Global Holdings stock

You need a brokerage account in order to access the NASDAQ market and buy HTZ stock.

A brokerage account enables you to buy and sell a variety of financial instruments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Sign up for a brokerage account

Now that you've picked the right brokerage, it's time to fill out some personal information so you are able to invest in HTZ today.

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Step 3: Deposit funds into your investment account

Now that you have filled out your info on stock market apps, you can securely and quickly fund your account:

Watch the walkthrough below if you need help depositing funds into your new brokerage account.

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Step 4: Analyze Hertz Global Holdings stock

Once you have chosen the best place to buy Hertz Global Holdings stock, it's very important to evaluate their stock prior to buying, so you truly understand the risk as well as the opportunity.

Overview of key HTZ info

HTZ Price
$5.87
1w %
-3.14%
1y %
72.65%
5y %
N/A
P/E
-0.58x
P/B
-6.93x
P/S
0.21x
PEG
N/A
Revenue
$8.78B
Earnings
-$3.12B
Fore. Rev. Growth
-0.27%
Fore. Earn. Growth
N/A
Market Cap
$1.82B
Next Earnings
N/A
Next Dividend
N/A

HTZ Overview

WallStreetZen was designed to help everyday investors do more accurate fundamental analysis in less time.

You can see all of the due diligence checks on HTZ's stock page.

Is HTZ stock properly valued?

Analysts use a variety of different financial metrics, analyses, models, and charts to gauge HTZ's fair value.

You can do additional valuation research on HTZ's stock here.

A quick look at HTZ Financials

Negative Financial Indicators:

  • Total HTZ debt is still negative.
  • HTZ debt to equity ratio of -85.15 is negative.
  • HTZ profit margin has gone down from 2.5% to -35.5% in the past year.

Is Hertz Global Holdings stock a Buy, Hold, or Sell, according to analysts?

Out of 3 Equities analysts who monitor HTZ, the consensus analyst rating on Hertz Global Holdings is a Hold

Please keep in mind that analyst forecasts are not recommendations, nor are they financial advice.

You can dive deeper into what analysts are forecasting on the Hertz Global Holdings stock forecast page.

HTZ Technical Indicators

SMA10
6.15
SMA20
6.48
SMA50
6.26
SMA100
5.15
SMA200
4.34
MACD
-0.08
MACD Signal
0.01
MACD Histogram
-0.09
RSI
43.55
Stochastic %K
14.88
Stochastic %D
19.35
StochRSI %K
16.86
StochRSI %D
22.96

HTZ Growth Metrics

Last year, HTZ revenue was $8.78B. During the last four year, HTZ's revenue has increased by 17.39% per year. This was faster than the Rental & Leasing Services industry average of 11.4%.

Learn more about HTZ's earnings and revenue performance here.

Latest Insiders Trades at HTZ

Over the past year, insiders at HTZ have sold more shares than they have bought.

Eric Leef, EVP Chief HR Officer of HTZ, was the latest HTZ insider to sell. They sold $247,888.59 worth of HTZ shares on May 15, 2025.

Learn more about who owns HTZ stock here.

Does HTZ stock generate passive income?

No, Hertz Global Holdings doesn't provide an income stream by paying out dividends.

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Step 5: Make your HTZ trade

You have two primary order types:

  • Market order: A market order is an order to buy or sell a security at the best possible price.
    Market orders are mostly the best for newer investors.
  • Limit order: A limit order enables you to buy or sell a security at a specific price (or better).
    If you want to be certain you're buying or selling at an exact price, use a limit order.

Press the Open button and your broker will execute your order.

If you require additional help with investing in stocks on eToro, click the helpful video below:

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Step 6: Track your investment in HTZ

Now that you own some HTZ stock, you'll want to keep up with your new company.

Create a watchlist to track the latest developments regarding your HTZ stock.

HTZ Feed

How to Buy Stock in Hertz Global Holdings

To summarize, here are the 6 steps to buy stock in Hertz Global Holdings:

  1. Decide where to buy Hertz Global Holdings stock
  2. Sign up for a brokerage account
  3. Deposit funds into your investment account
  4. Analyze Hertz Global Holdings stock
  5. Make your HTZ trade
  6. Track your investment in HTZ

If you are looking for a place to buy stocks, eToro is our favorite option.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you want to get the latest scoop on your new investment in Hertz Global Holdings, add HTZ to your watchlist by clicking the button below.

NASDAQ: HTZ
$5.87-0.22 (-3.61%)
Updated Jun 13, 2025
Open eToro Account
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NASDAQ: HTZ
$5.87-0.22 (-3.61%)
Updated Jun 13, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Hertz Global Holdings share?

As of Jun 13, 2025, it costs $5.87 to buy one share of Hertz Global Holdings stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $2, you can buy 0.341 shares of HTZ.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Hertz Global Holdings stock?

According to 3 Wall Street analysts who monitor Hertz Global Holdings, their consensus recommendation is to hold Hertz Global Holdings stock.

What is the best way to buy Hertz Global Holdings stock?

One way to place an order for Hertz Global Holdings stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.