How to Buy Harte Hanks Stock

Harte Hanks Inc

Harte Hanks, Inc. operates as a customer experience company in the United States and internationally. It operates through three segments: Marketing Services, Customer Care, and Fulfillment & Logistics Services.

Harte Hanks stock last closed at $3.01, down 2.66% from the previous day, and has decreased 46.14% in one year. It has underperformed other stocks in the Conglomerates industry by 1.35 percentage points. Harte Hanks stock is currently +29.18% from its 52-week low of $2.33, and -45.67% from its 52-week high of $5.54.

As of Feb 4, 2026, there are 7.41M HHS shares outstanding. The market capitalization of HHS is $22.32M. In the past 24 hours, 5500 HHS shares were traded.

How to Buy Harte Hanks Stock

Not sure how to invest in Harte Hanks stock? Here's how.

  1. Decide where to buy Harte Hanks stock: You need to pick a stock brokerage, but don't worry - we've researched dozens of stock brokerages and apps to help you determine where to buy Harte Hanks stock.
  2. Create a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've identified.
  3. Put funds into your investment account: Choose your payment method and add your info.
  4. Analyze Harte Hanks stock: The Harte Hanks ticker symbol is HHS. Is Harte Hanks stock a good investment? Should you buy shares of HHS? How do HHS's underlying business fundamentals look? Do top analysts think Harte Hanks is a good buy? Why has HHS's stock price moved recently? (Hint: Our stock market research tools can help you decide if HHS is a good stock to buy).
  5. Make your HHS purchase: Decide if you will purchase HHS shares at the current market price or use a limit order to purchase HHS shares at a given price.
  6. Get the latest news on your HHS investment: Create a watchlist to keep track of your new investment in Harte Hanks shares.

Step 1: Decide where to buy Harte Hanks stock

You will need an online brokerage account in order to access the NASDAQ market and buy HHS shares.

A brokerage account is an investment account that allows you to buy and sell a number of investments, including stocks, bonds, mutual funds, and ETFs.

Our favorite brokerage: eToro

Based on our analysis, eToro is the best place to buy stocks. Here's why:

  • You can invest in stocks with 0% commissions: Invest without paying trading commissions.
  • Buy fractional shares: Even if you don't have the money to buy a full share, you can still buy the stock.
  • Access to world markets: From Tech to Real Estate, New York to Shanghai (for US users, only US stocks are available) — you can fill your portfolio with stocks from the world's top exchanges.
  • Social investing: eToro offers a community with more than 20 million users worldwide. Talk to, learn from, and copy the crypto trades of other investors.
  • Security: eToro is a regulated and licensed fintech leader.
  • Buy other assets: Such as ETFs and cryptos.

Get $10 towards your purchase of shares by signing up for an account with eToro today. This offer is only for US users.

Open eToro Account
eToro securities trading is offered by eToro USA Securities, Inc. (“the BD”), member of FINRA and SIPC. Cryptocurrency is offered by eToro USA LLC (“the MSB”) (NMLS: 1769299) and is not FDIC or SIPC insured. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. https://www.wallstreetzen.com is not an affiliate and may be compensated if you access certain products or services offered by the MSB and/or the BD.

Step 2: Create a brokerage account

Now that you've picked the best brokerage, it's time to fill out some personal information so you are able to buy HHS today.

How to Set Up a New Brokerage Account on eToro

  1. Click here to get started.
    eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
  2. Input your personal info to start your new trading account.
  1. Submit your details by hitting the "Create Account" button.
  2. Get started with eToro today
    eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Step 3: Put funds into your investment account

Now that you've opened your account on the best stock market app, you can securely and quickly fund your account:

Watch this video walkthrough if you need help depositing money into your brokerage account.

Get started with eToro today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Step 4: Analyze Harte Hanks stock

Once you have selected the best place to buy Harte Hanks stock, it's absolutely critical to research their stock before you invest, so you truly wrap your head around the risk as well as the opportunity.

Overview of key HHS info

HHS Price
$3.01
1w %
-6.09%
1y %
-46.14%
5y %
-1.25%
P/E
-4.12x
P/B
1.12x
P/S
0.13x
PEG
N/A
Revenue
$166.84M
Earnings
-$5.45M
Fore. Rev. Growth
N/A
Fore. Earn. Growth
N/A
Market Cap
$22.32M
Next Earnings
Mar 12, 2026
Next Dividend
N/A

HHS Due Diligence Score

WallStreetZen was created to help everyday investors do better fundamental analysis.

You can view all of the due diligence checks on HHS's stock page.

What is the fair value of HHS stock?

You can use a variety of different financial metrics, analyses, models, and charts to gauge HHS's true value.

Using relative valuations metrics:

  • HHS could be undervalued based on its P/B ratio of 1.12x, relative to Conglomerates industry P/B ratio of 6.64x

You can do more valuation research on HHS's stock here.

HHS Financial Health Overview

Passed Financial Due Diligence Checks:

  • There are more short-term assets than long-term liabilities on the HHS balance sheet.
  • HHS profit margin has gone up from -15.9% to -3.3% in the past year.
  • HHS has cash burn of 387000. It has enough cash and short-term investments to cover this for at least one year.
  • Total HHS debt is lower than 5 years ago, relative to shareholder equity.
  • HHS has $6.51M in cash and short term investments. This is sufficient to cover its annual cash burn of $387.00k.
  • There are more short-term assets than short-term liabilities on the HHS balance sheet.

Failed Financial Due Diligence Checks:

  • HHS has a relatively high debt to equity ratio of 3.66.

HHS Trading Indicators

SMA10
3.05
SMA20
3.03
SMA50
3.16
SMA100
3.26
SMA200
3.63
MACD
-0.03
MACD Signal
-0.02
MACD Histogram
0
RSI
40.91
Stochastic %K
16.06
Stochastic %D
23.58
StochRSI %K
15.74
StochRSI %D
23.19

Is HHS Growing Revenue?

Last year, HHS revenue was $166.84M. During the past five year, HHS's revenue has gone up by -1.74% per year. This was slower than the Conglomerates industry average of 1.14%.

Learn more about HHS's earnings and revenue performance here.

Are HHS executives and large shareholders buying or selling the stock?

Over the past 12 months, executives and large shareholders at HHS have bought more shares than they have sold.

Genevieve Claire Combes, Director of HHS, was the latest HHS insider to buy. They bought $89,991.03 worth of HHS stock on Dec 9, 2025.

Research more about who owns HHS shares here.

Does HHS provide a stable income stream?

No, Harte Hanks doesn't provide an income stream by paying out dividends.

HHS Social Trading Data

One of the primary reasons eToro is our top-rated brokerage is because of its social trading community.

Click below to find out what other community members have to say.

Step 5: Make your HHS purchase

You have two main order types:

  • Market order: A market order is an order to buy or sell a security at the best price on the market.
    Market orders are generally sufficient.
  • Limit order: A limit order enables you to buy or sell a security at a specific price (or better).
    If you want to make sure you're buying or selling at a particular price limit, place a limit order.

Click the Open Trade button and eToro will execute your order.

If you require more assistance investing in stocks on eToro, watch the helpful video below:

Open eToro Account

Step 6: Get the latest news on your HHS investment

Now that you own some HHS shares, you'll want to stay up-to-date on your new shares.

Put HHS on a watchlist to get the latest updates about your HHS stock.

HHS Feed

How to Buy Stock in Harte Hanks

To reiterate, here are the 6 steps to buy stock in Harte Hanks:

  1. Decide where to buy Harte Hanks stock
  2. Create a brokerage account
  3. Put funds into your investment account
  4. Analyze Harte Hanks stock
  5. Make your HHS purchase
  6. Get the latest news on your HHS investment

If you are looking for a brokerage account, eToro is our favorite option.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you want to watch your new investment in Harte Hanks, create a watchlist on WallStreetZen today.

NASDAQ: HHS
$3.01+0.00 (+0%)
Updated Feb 4, 2026
Open eToro Account
Your capital is at risk.
NASDAQ: HHS
$3.01+0.00 (+0%)
Updated Feb 4, 2026
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Harte Hanks share?

As of Feb 4, 2026, it costs $3.01 to buy one share of Harte Hanks stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $1, you can buy 0.332 shares of HHS.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

What is the best way to buy Harte Hanks stock?

One way to place an order for Harte Hanks stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.