How to Buy Gohealth Stock
Gohealth Inc
GoHealth, Inc. operates as a health insurance marketplace and Medicare focused digital health company in the United States.
Gohealth stock last closed at $5.70, down 2.4% from the previous day, and has decreased 43.17% in one year. It has underperformed other stocks in the Insurance Brokers industry by 0.55 percentage points. Gohealth stock is currently +5.56% from its 52-week low of $5.40, and -72.86% from its 52-week high of $21.00.
As of Jun 13, 2025, there are 23.74M shares of GOCO outstanding. The market value of GOCO is $135.31M. In the last 24 hours, 35,600 GOCO shares were traded.
How to Buy Gohealth Stock
Wondering how to invest in Gohealth stock? Here's how.
- Decide where to buy Gohealth stock: You need to pick an online brokerage, but don't worry - we've analyzed dozens of online brokerages and apps to help you figure out where to buy Gohealth stock.
- Create a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've found.
- Deposit funds into your investment account: Select your method of payment and add your details.
- Evaluate Gohealth stock: The Gohealth ticker symbol is GOCO. Is Gohealth stock a good investment? Should you buy shares of GOCO? How do GOCO's underlying business fundamentals look? Do top analysts think Gohealth is a good buy? Why has GOCO's stock price moved recently? (Hint: Our stock market research tools can help you evaluate if GOCO is a good stock to buy).
- Execute your GOCO trade: Decide if you will purchase GOCO shares at the current market price or use a limit order to buy GOCO stock at a particular price.
- Get updates on your investment in GOCO: Create a watchlist to track your new investment in Gohealth stock.
Step 1: Decide where to buy Gohealth stock
You will need a brokerage account to access the NASDAQ market and buy GOCO shares.
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Open eToro AccountStep 2: Create a brokerage account
Now that you've selected the best brokerage, the next step is to fill out some personal information so you are able to invest in GOCO stock today.
How to Set Up a New Investment Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Input your personal details to open your new brokerage account.
- Send your info by pressing the "Create Account" button. Get started with eToro today
Step 3: Deposit funds into your investment account
Now that you've created your account on the best stock app to use, your next step is to transfer the money for your investment:
Check out the tutorial below to see the process of depositing funds into your investment account.
Step 4: Evaluate Gohealth stock
After you have selected the best place to buy Gohealth stock, it's important to evaluate their stock prior to investing, so you actually comprehend the risk as well as the opportunity.
Gohealth Numbers
GOCO Due Diligence Checks
WallStreetZen was designed to help part-time investors do more in-depth fundamental analysis in minutes instead of hours.
You can see all of the due diligence checks on GOCO's stock page.
What is the fair value of GOCO stock?
Investors use many financial metrics, analyses, models, and charts to gauge GOCO's true value.
Using relative valuations ratios:
- GOCO could be undervalued based on its P/B ratio of 0.56x, relative to Insurance Brokers industry P/B ratio of 5.57x
You can access additional valuation analysis on GOCO's stock here.
GOCO Financials at a glance
Positive Financial Indicators:
- GOCO has $22.15M in cash and short term investments. This is sufficient to cover its annual cash burn of $58.75M.
- GOCO profit margin has gone up from -8.6% to 0.2% in the past year.
- There are more short-term assets than short-term liabilities on the GOCO balance sheet.
Negative Financial Indicators:
- GOCO has a relatively high debt to equity ratio of 4.08.
- GOCO has cash burn of 58745000. It does not have enough cash and short-term investments to cover this.
- There are more long-term liabilities than short-term assets on the GOCO balance sheet.
Is GOCO stock a Buy, Hold, or Sell, according to Wall Street analysts?
Out of 1 sell side analysts who research GOCO, the consensus analyst rating on Gohealth is a Hold
It's important to note that analyst ratings are not stock recommendations, nor are they investment advice.
You can dive deeper into what analysts are projecting on the Gohealth stock forecast page.
GOCO Trading Indicators
Is GOCO Growing Revenue?
Last year, GOCO revenue was $834.27M. Over the past four year, GOCO's revenue has grown by -2.95% per year. This was slower than the Insurance Brokers industry average of 9.59%.
Find out more about GOCO's earnings and revenue performance here.
What are GOCO insiders up to?
Over the past 12 months, insiders at GOCO have sold more shares than they have bought.
Brad Burd, Chief Legal Officer of GOCO, was the latest GOCO insider to sell. They sold $6,308.50 worth of GOCO shares on May 5, 2025.
Dig into more about who owns GOCO shares here.
Can I rely on GOCO as an income stream?
No, Gohealth doesn't provide an income stream by paying out dividends.
GOCO Social Trading Data
One of the major reasons eToro is our highest-rated brokerage is because of its social trading community.
Click below to see what other community members have to say.
Step 5: Execute your GOCO trade
There are two main order types:
- Market order: A market order is an order to buy or sell a stock at the best available price.
Market orders are usually sufficient. - Limit order: A limit order allows you to buy or sell a stock at a specific price (or better).
If you want to be certain you're buying or selling at a particular dollar amount limit, place a limit order.
Press the Open button and your broker will execute your order.
If you need additional help with investing in stocks on eToro, watch the how to video below:
Step 6: Get updates on your investment in GOCO
Now that you own some GOCO stock, you'll want to keep up with your stock purchase.
Put GOCO on a watchlist to monitor your GOCO stock.
GOCO Feed
How to Buy Stock in Gohealth
To reiterate, here are the 6 steps to buy stock in Gohealth:
- Decide where to buy Gohealth stock
- Create a brokerage account
- Deposit funds into your investment account
- Evaluate Gohealth stock
- Execute your GOCO trade
- Get updates on your investment in GOCO
If you are looking for a brokerage, eToro is our recommended option.
Get Started with eToro TodayIf you would like to keep track of your new investment in Gohealth, create your watchlist below.
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