How to Buy General Motors Co Stock

General Motors Co

General Motors Co is a auto company located in Michigan, United States, which is part of the Consumer Cyclical sector, and is traded under the ticker GM on the NYSE exchange.

General Motors Co stock last closed at $41.13, down 0.89% from the previous day, and has decreased 22.56% in one year. It has overperformed other stocks in the Auto Manufacturers industry by 0.04 percentage points. General Motors Co stock is currently +35.61% from its 52-week low of $30.33, and -20.9% from its 52-week high of $52.00.

At the moment, there are 1.39B shares of GM outstanding. The market capitalization of GM is $57.36B. In the last 24 hours, 18.56M GM shares were traded.

How to Buy General Motors Co Stock

Wondering how to invest in General Motors Co stock? Here's how.
  1. Choose where to buy General Motors Co stock: You need to choose an online brokerage, but don't worry - we've sifted through dozens of online stock brokerages and apps to help you decide where to buy General Motors Co stock.
  2. Open a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've identified.
  3. Fund your investment account: Choose your payment method and add your info.
  4. Evaluate General Motors Co stock: The General Motors Co ticker symbol is GM. Is General Motors Co stock a good investment? Should you buy shares of GM? How do GM's underlying business fundamentals look? Do top analysts think General Motors Co is a good buy? Why has GM's stock price moved recently? (Hint: Our stock market analysis website can help you understand if GM is a good stock to buy).
  5. Make your GM trade: Decide if you will purchase GM shares at the current market price or use a limit order to purchase GM stock at a particular price.
  6. Track your GM investment: Create a watchlist to get the latest news on your position in General Motors Co stock.

Step 1: Choose where to buy General Motors Co stock

You need an online brokerage account to access the NYSE market and buy GM stock.

A brokerage account allows you to buy and sell a variety of investments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Open a brokerage account

Now that you've chosen the right brokerage, the next step is to fill out some personal info so you can invest in GM stock today.

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  1. Click here to get started.
  2. Provide your personal data to open a new trading account.
  1. Send your application by pressing the "Create Account" button.
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Step 3: Fund your investment account

Now that you have finished signing up on the greatest app to buy stocks, you need to deposit funds:

Check out this video walkthrough for more details transferring funds into your new investment account.

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Step 4: Evaluate General Motors Co stock

Once you have figured out the best place to buy General Motors Co stock, it's crucial to analyze their stock prior to investing, so you actually comprehend the risk as well as the opportunity.

General Motors Co stock quick numbers

GM Price
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Mar 16, 2023

General Motors Co Zen Score

WallStreetZen was designed to help part-time investors do better fundamental analysis in less time.

You can see all of the due diligence checks on GM's stock page.

How is GM stock valued?

You can use many financial metrics, analyses, models, and charts to gauge GM's intrinsic value.

Using relative valuations metrics:

  • GM may be undervalued based on its P/E ratio of 6.67x, relative to Auto Manufacturers industry P/E ratio of 26.19x
  • GM may be undervalued based on its P/B ratio of 0.85x, relative to Auto Manufacturers industry P/B ratio of 2.14x
  • GM may be overvalued based on its PEG ratio of 3.08x

You can access more valuation analysis on GM's stock here.

How do GM Financials look?


  • GM earnings of $12.81B is not sufficient to cover its interest payments.
  • Total GM debt is lower than 5 years ago, relative to shareholder equity.
  • There are more short-term assets than short-term liabilities on the GM balance sheet.


  • GM has a relatively high debt to equity ratio of 2.83.
  • There are more long-term liabilities than short-term assets on the GM balance sheet.
  • GM's operating cash flow of $16.04B allows it to safely service it's debt of $114.70B.
  • GM profit margin has gone down from 7.7% to 5.7% in the past year.

Is it a good time to buy GM stock, according to Wall Street analysts?

Out of 14 sell side analysts who give ratings on GM, the consensus analyst rating on GM is a Buy

Please keep in mind that analyst ratings are not recommendations, nor are they financial advice.

Latest GM Analyst Forecasts

Itay Michaeli, a bottom 12% analyst from Citigroup maintains GM with a strong buy rating and raises their GM price target from $81.00 to $82.00, on Feb 2, 2023.

Michaeli raised his price target on General Motors Company by 1.2% following the release of the company's Q4 and FY 2022 earnings report on 2023/01/31.

The shares' risk/reward setup is "far better" this year than in previous years thanks to the company's "strong" results and guidance, the analyst told investors.

All in all, General Motors "remains one of his top picks," Michaeli concluded, citing the company's "outstanding results relative to peers and other sectors," and management's new net savings guidance indicating "far better cost control than many expected."

General Motors reported:

For Q4 2022:

  • EPS of $2.12, which beat the Zacks Consensus Estimate of $1.68 and, by 53%, Q4 2021’s $1.35.
  • Revenue of $43.11B, which beat the Zacks Consensus Estimate of $41.31B and, by 28.3%, Q4 2021’s $33.58B.

For FY 2022:

  • EPS of $7.59, which beat FY 2021’s $7.07 by 7.4%.
  • Revenue of $9.93B, which missed FY 2021’s $10.02B by 0.9%.

Management guided:

For FY 2023:

  • Cash from operating activities of $16B to $20B.
  • Free cash flow of $5B to $7B.

Management commented, “We expect our momentum will help us deliver strong results once again in FY 2023.

“In fact, we have all the essential ingredients to deliver adjusted EBIT of $10.5B to $12.5B thanks to our strong operating performance.

“2023 will also be a breakout year for the Ultium Platform. By leveraging U.S.-made battery cells produced by our Ultium Cells joint venture and the scalability and flexibility of the Ultium Platform, we are accelerating production of the Cadillac LYRIQ, GMC HUMMER EV, and BrightDrop Zevo 600, and we will launch exciting vehicles like the Chevrolet Silverado EV, Blazer EV, and Equinox EV. This keeps us on track to produce 400,000 EVs in North America from 2022 through 1H 2023.

“We’re moving closer to a world with zero crashes, zero emissions, and zero congestion, and we believe our R&D, supply chain, manufacturing scale, and distribution network will unlock the profitability of EVs.”

John Murphy, a top 15% analyst from Bank of America maintains GM with a strong buy rating and lowers their GM price target from $80.00 to $70.00, on Feb 1, 2023.

Adam Jonas, a top 33% analyst from Morgan Stanley maintains GM with a hold rating and raises their GM price target from $32.00 to $35.00, on Feb 1, 2023.

Adrian Yanoshik, a bottom 30% analyst from Berenberg downgrades GM to a hold rating and lowers their GM price target from $45.00 to $41.00, on Jan 30, 2023.

Ryan Brinkman, a top 17% analyst from JP Morgan maintains GM with a strong buy rating and lowers their GM price target from $59.00 to $57.00, on Jan 25, 2023.

You can dig deeper into what analysts are forecasting on the General Motors Co stock forecast page.

GM Momentum

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How are GM Revenues/Earnings doing?

Last year, GM earnings were $8.92B. Over the last four year, GM's earnings have increased by 2.41% per year. This was slower than the Auto Manufacturers industry average of 156.26%.

Last year, GM revenue was $156.74B. Over the past 5 year, GM's revenue has gone up by 1.49% per year. This was slower than the Auto Manufacturers industry average of 1,814.15%.

Find out more about GM's earnings and revenue performance here.

Who is buying/selling GM?

Over the last year, insiders at GM have sold more shares than they have bought.

Stephen K. Carlisle, Executive Vice President of GM, was the latest GM insider to sell. They sold $755,460.00 worth of GM shares on Feb 2, 2023.

Research more about who owns GM shares here.

Does GM stock generate passive income?

General Motors Co pays a dividend of 0.44%, compared to the Auto Manufacturers industry's average dividend yield of 2.72%. If you owned $1,000 worth of GM stock, you would have been paid $4.38 in the past 12 months.

General Motors Co dividend payments have not consistently grown over the past 9 years and have not remained stable.

Dig into more data about General Motors Co dividend yield and history here.

GM Social Trading Data

One of the primary reasons eToro is our top-rated brokerage is because of its social trading community.

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Step 5: Make your GM trade

You have two primary types of orders:

  • Market order: A market order is an order to buy or sell a stock at the best possible price.
    Market orders are mostly fine for most investors.
  • Limit order: A limit order lets you buy or sell a stock at a specific price (or better).
    If you want to make sure you're buying or selling at a specific dollar amount limit, use a limit order.

Click the Open button and eToro will execute the order.

If you want more info about investing in stocks on eToro, click the how to video below:

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Step 6: Track your GM investment

Now that you own some shares in GM, you'll want to keep up with your shares.

Make a watchlist to monitor your GM stock.

GM Feed

How to Buy Stock in General Motors Co

To summarize, here are the 6 steps to buy stock in General Motors Co:

  1. Choose where to buy General Motors Co stock
  2. Open a brokerage account
  3. Fund your investment account
  4. Evaluate General Motors Co stock
  5. Make your GM trade
  6. Track your GM investment

If you are looking for a brokerage account, eToro is our favorite venue.

Get Started with eToro Today

If you want to keep tabs on your investment in General Motors Co, add GM to your watchlist by clicking the button below.

$41.13-0.37 (-0.89%)
Updated Feb 3, 2023
Open eToro Account
$41.13-0.37 (-0.89%)
Updated Feb 3, 2023
Open eToro Account


How much does it cost to buy one General Motors Co share?

As of Feb 3, 2023, it costs $41.13 to buy one share of General Motors Co stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.243 shares of GM.

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Is now a good time to buy General Motors Co stock?

According to 14 Wall Street analysts who monitor General Motors Co, their consensus recommendation is to buy General Motors Co stock.

What is the best way to buy General Motors Co stock?

One way to place an order for General Motors Co stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.