How to Buy General Mills Stock

General Mills Inc

General Mills is a food company located in Minnesota, United States, which is part of the Consumer Defensive sector, and is traded under the ticker GIS on the NYSE exchange.

General Mills stock last closed at $59.66, up 1% from the previous day, and has decreased 14.36% in one year. It has underperformed other stocks in the Packaged Foods industry by 0.05 percentage points. General Mills stock is currently +8.18% from its 52-week low of $55.15, and -21.4% from its 52-week high of $75.90.

There are currently 547.6M shares of GIS outstanding. The market value of GIS is $32.67B. In the past 24 hours, 4.01M GIS shares were traded.

How to Buy General Mills Stock

Not sure how to invest in General Mills stock? Here's how.

  1. Choose where to buy General Mills stock: You need to pick an online brokerage, but don't worry - we've researched dozens of stock brokerages and apps to help you figure out where to buy General Mills stock.
  2. Open a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've found.
  3. Put funds into your investment account: Choose your payment method and add your details.
  4. Research General Mills stock: The General Mills ticker symbol is GIS. Is General Mills stock a good investment? Should you buy shares of GIS? How do GIS's underlying business fundamentals look? Do top analysts think General Mills is a good buy? Why has GIS's stock price moved recently? (Hint: Our stock market research website can help you figure out if GIS is a good stock to buy).
  5. Place your GIS buy order: Decide if you will purchase GIS shares at the current market price or use a limit order to purchase GIS shares at a given price.
  6. Get key alerts regarding your GIS investment: Create a watchlist to the latest updates on your new investment in General Mills stock.

Step 1: Choose where to buy General Mills stock

You will need a brokerage account in order to access the NYSE market and buy GIS stock.

A brokerage account enables you to buy and sell a variety of investments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Open a brokerage account

Now that you've selected the best brokerage, the next step is to fill out some personal info so you are able to invest in GIS today.

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Now that you've created your account on the best app for stock investing, you need to deposit funds:

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Step 4: Research General Mills stock

After you have selected the best place to buy General Mills stock, it's important to analyze their stock before you invest, so you truly comprehend the risk as well as the upside.

General Mills stock data

GIS Price
$59.66
1w %
2.32%
1y %
-14.36%
5y %
15.13%
P/E
13x
P/B
3.53x
P/S
1.66x
PEG
N/A
Revenue
$19.64B
Earnings
$2.56B
Fore. Rev. Growth
-1.35%
Fore. Earn. Growth
-2.31%
Market Cap
$32.67B
Next Earnings
N/A
Next Dividend
N/A

General Mills Overview

WallStreetZen was built to help everyday investors perform more accurate fundamental analysis in minutes instead of hours.

You can see all of the due diligence checks on GIS's stock page.

Is GIS stock undervalued?

You can use a variety of different financial metrics, analyses, models, and charts to gauge GIS's fair value.

Using relative valuations metrics:

  • GIS may be undervalued based on its P/E ratio of 13x, relative to Packaged Foods industry P/E ratio of 16.56x
  • GIS may be overvalued based on its P/B ratio of 3.53x, relative to Packaged Foods industry P/B ratio of 1.99x

You can access more valuation research on GIS's stock here.

Is GIS a healthy company?

Passed Financial Due Diligence Checks:

  • GIS earnings of $3.71B is not sufficient to cover its interest payments.
  • Total GIS debt is lower than 5 years ago, relative to shareholder equity.
  • GIS profit margin has gone up from 12.7% to 13% in the past year.
  • GIS's operating cash flow of $3.17B allows it to safely service it's debt of $14.19B.

Failed Financial Due Diligence Checks:

  • GIS has a relatively high debt to equity ratio of 2.5.
  • There are more long-term liabilities than short-term assets on the GIS balance sheet.
  • There are more short-term liabilities than short-term assets on the GIS balance sheet.

Is it a good time to buy GIS stock, according to analysts?

Out of 13 Equities analysts who track GIS, the consensus analyst rating on GIS is a Hold

Please note that analyst forecasts are not recommendations, nor are they financial advice.

Most Recent GIS Analyst Ratings

Nik Modi, a bottom 2% analyst from RBC Capital reiterates GIS with a hold rating and maintains their GIS price target from $70.00 to $70.00, on Mar 17, 2025.

Thomas Palmer, a bottom 10% analyst from Citigroup maintains GIS with a hold rating and lowers their GIS price target from $60.00 to $58.00, on Mar 14, 2025.

Rob Dickerson, a top 21% analyst from Jefferies maintains GIS with a hold rating and raises their GIS price target from $58.00 to $62.00, on Mar 10, 2025.

Michael Lavery, a top 10% analyst from Piper Sandler maintains GIS with a strong buy rating and lowers their GIS price target from $84.00 to $71.00, on Feb 25, 2025.

Chris Carey, a top 18% analyst from Wells Fargo maintains GIS with a hold rating and lowers their GIS price target from $64.00 to $61.00, on Feb 19, 2025.

You can dive deeper into what analysts are projecting on the General Mills stock forecast page.

GIS Momentum

SMA10
59.18
SMA20
60.54
SMA50
59.96
SMA100
62.23
SMA200
65.68
MACD
-0.51
MACD Signal
-0.29
MACD Histogram
-0.22
RSI
48.63
Stochastic %K
12.49
Stochastic %D
7.87
StochRSI %K
17.66
StochRSI %D
8.92

GIS Earnings

Last year, GIS earnings were $2.56B. During the past five year, GIS's earnings have grown by 5.45% per year. This was faster than the Packaged Foods industry average of 2.63%.

Last year, GIS revenue was $19.64B. In the past 5 year, GIS's revenue has increased by 3.22% per year. This was slower than the Packaged Foods industry average of 4.01%.

Dive into GIS's earnings and revenue performance here.

Who is buying/selling GIS?

In the last 12 months, insiders at GIS have sold more shares than they have bought.

Jeffrey L. Harmening, Chairman of the Board CEO of GIS, was the latest GIS insider to buy. They bought $634,037.88 worth of GIS stock on Mar 7, 2025.

Get more info about who owns GIS stock here.

Does GIS stock generate passive income?

No, General Mills doesn't provide an income stream by paying out dividends.

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Step 5: Place your GIS buy order

You have two main types of orders:

  • Market order: A market order is an order to buy or sell a stock at the best possible price.
    Market orders are mostly sufficient.
  • Limit order: A limit order is an order to buy or sell a security at a specific price (or better).
    If you want to ensure you're buying or selling at an exact dollar amount, place a limit order.

Hit the Open Trade button and your broker will execute the order.

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Step 6: Get key alerts regarding your GIS investment

Now that you own some GIS shares, you'll want to stay up-to-date on your shares.

Add GIS to a watchlist to track your GIS stock.

GIS Feed

How to Buy Stock in General Mills

To summarize, here are the 6 steps to buy General Mills stock:

  1. Choose where to buy General Mills stock
  2. Open a brokerage account
  3. Put funds into your investment account
  4. Research General Mills stock
  5. Place your GIS buy order
  6. Get key alerts regarding your GIS investment

If you require a brokerage, eToro is our recommended venue.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you would like to get updates on your investment in General Mills, create a watchlist today.

NYSE: GIS
$59.66+0.59 (+1%)
Updated Mar 27, 2025
Open eToro Account
Your capital is at risk.
NYSE: GIS
$59.66+0.59 (+1%)
Updated Mar 27, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one General Mills share?

As of Mar 27, 2025, it costs $59.66 to buy one share of General Mills stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.168 shares of GIS.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy General Mills stock?

According to 13 Wall Street analysts who monitor General Mills, their consensus recommendation is to hold General Mills stock.

What is the best way to buy General Mills stock?

One way to place an order for General Mills stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.