How to Buy Gaia Stock

Gaia Inc

Gaia, Inc. operates a digital video subscription service and on-line community for underserved member base in the United States, Canada, Australia, and internationally.

Gaia stock last closed at $5.06, up 1.4% from the previous day, and has increased 9.52% in one year. It has underperformed other stocks in the Entertainment industry by 0.29 percentage points. Gaia stock is currently +72.46% from its 52-week low of $2.93, and -22.51% from its 52-week high of $6.53.

As of Jun 13, 2025, there are 25.07M GAIA shares outstanding. The market cap of GAIA is $126.87M. In the last 24 hours, 27,300 GAIA shares were traded.

How to Buy Gaia Stock

Not sure how to invest in Gaia stock? Here's how.

  1. Choose where to buy Gaia stock: You need to decide on an online brokerage, but don't worry - we've tried dozens of online brokerages and apps to help you decide where to buy Gaia stock.
  2. Sign up for a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
  3. Put funds into your brokerage account: Select your method of payment and add your details.
  4. Evaluate Gaia stock: The Gaia ticker symbol is GAIA. Is Gaia stock a good investment? Should you buy shares of GAIA? How do GAIA's underlying business fundamentals look? Do top analysts think Gaia is a good buy? Why has GAIA's stock price moved recently? (Hint: Our stock research website can help you decide if GAIA is a good stock to buy).
  5. Execute your GAIA buy order: Decide if you will purchase GAIA shares at the current market price or use a limit order to purchase GAIA stock at a specific price.
  6. Keep tabs on your GAIA investment: Create a watchlist to get live updates on your new investment in Gaia stock.

Step 1: Choose where to buy Gaia stock

You need an online brokerage account in order to access the NASDAQ market and buy GAIA stock.

A brokerage account is an investment account that enables you to buy and sell a number of investments, including stocks, bonds, mutual funds, and ETFs.

Our favorite brokerage: eToro

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Step 2: Sign up for a brokerage account

Now that you've picked the best brokerage, it's time to fill out some personal details so you are able to buy GAIA stock today.

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  2. Provide your personal info to create your new trading account.
  1. Send your details by pressing the "Create Account" button.
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Step 3: Put funds into your brokerage account

Now that you've finished signing up on investing apps, you need to deposit funds:

Watch this video walkthrough to see the process of transferring money into your investment account.

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Step 4: Evaluate Gaia stock

Once you have identified the best place to buy Gaia stock, it's absolutely critical to research their stock before you invest, so you actually understand the risk and opportunity.

Gaia shares quick numbers

GAIA Price
$5.06
1w %
3.05%
1y %
9.52%
5y %
-41.44%
P/E
-24.1x
P/B
1.46x
P/S
1.33x
PEG
N/A
Revenue
$92.51M
Earnings
-$5.20M
Fore. Rev. Growth
8.55%
Fore. Earn. Growth
N/A
Market Cap
$126.87M
Next Earnings
Aug 4, 2025
Next Dividend
N/A

GAIA Fundamentals

WallStreetZen was designed to help part-time investors perform more accurate fundamental analysis.

You can view all of the due diligence checks on GAIA's stock page.

Is GAIA stock undervalued?

You can use a variety of different financial metrics, analyses, models, and charts to gauge GAIA's true value.

Using relative valuations metrics:

  • GAIA could be undervalued based on its P/B ratio of 1.46x, relative to Entertainment industry P/B ratio of 4.08x

You can access more valuation research on GAIA's stock here.

How do GAIA Financials look?

Passed Financial Due Diligence Checks:

  • GAIA has $13.09M in cash and short term investments. This is sufficient to cover its annual cash burn of $2.65M.
  • GAIA profit margin has gone up from -6.7% to -5.6% in the past year.
  • There are more short-term assets than long-term liabilities on the GAIA balance sheet.
  • GAIA has cash burn of 2654000. It has enough cash and short-term investments to cover this for at least one year.
  • Total GAIA debt is lower than 5 years ago, relative to shareholder equity.

Failed Financial Due Diligence Checks:

  • GAIA has a relatively high debt to equity ratio of 0.56.
  • There are more short-term liabilities than short-term assets on the GAIA balance sheet.

Do Wall Street analysts think it's a good time to buy Gaia stock

Out of 1 Equities analysts who track GAIA, the consensus analyst rating on Gaia is a Strong Buy

Please note that analyst ratings are not recommendations, nor are they financial advice.

You can dig deeper into what analysts are saying on the Gaia stock forecast page.

GAIA Momentum

SMA10
5.06
SMA20
4.84
SMA50
4.54
SMA100
4.61
SMA200
4.92
MACD
0.12
MACD Signal
0.13
MACD Histogram
-0.01
RSI
56.69
Stochastic %K
65.67
Stochastic %D
65.44
StochRSI %K
37.73
StochRSI %D
41.96

GAIA Performance Metrics

Last year, GAIA revenue was $92.51M. In the last five year, GAIA's revenue has gone up by 10.55% per year. This was slower than the Entertainment industry average of 11.16%.

Dive into GAIA's earnings and revenue performance here.

Are GAIA insiders buying or selling the stock?

In the past year, executives and large shareholders at GAIA have bought more shares than they have sold.

Kristin E. Frank, Director of GAIA, was the latest GAIA insider to buy. They bought $64,119.82 worth of GAIA shares on May 20, 2025.

Get more info about who owns GAIA stock here.

Can I rely on GAIA as an income stream?

No, Gaia doesn't provide an income stream by paying out dividends.

What do other traders have to say about GAIA?

One of the primary reasons eToro is our top-rated brokerage is because of its social trading community.

Click below to see what other community members have to say.

Step 5: Execute your GAIA buy order

You have two primary order types:

  • Market order: A market order is an order to buy or sell a stock at the best available price.
    Market orders are usually fine for most investors.
  • Limit order: A limit order lets you buy or sell a stock at a specific price (or better).
    If you want to make sure you're buying or selling at a particular dollar amount limit, use a limit order.

Hit the Open button and eToro will place the order.

If you require additional assistance investing in stocks on eToro, click the how to video below:

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Step 6: Keep tabs on your GAIA investment

Now that you own some GAIA shares, you'll want to keep up with your new shares.

Create a watchlist to get notified of important updates regarding your GAIA stock.

GAIA Feed

How to Buy Stock in Gaia

To reiterate, here are the 6 steps you need to take to buy Gaia stock right now:

  1. Choose where to buy Gaia stock
  2. Sign up for a brokerage account
  3. Put funds into your brokerage account
  4. Evaluate Gaia stock
  5. Execute your GAIA buy order
  6. Keep tabs on your GAIA investment

If you are looking for a brokerage account, eToro is our recommended option.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you want to get the latest news on your new investment in Gaia, hit the button below to create your watchlist.

NASDAQ: GAIA
$5.06+0.07 (+1.4%)
Updated Jun 13, 2025
Open eToro Account
Your capital is at risk.
NASDAQ: GAIA
$5.06+0.07 (+1.4%)
Updated Jun 13, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Gaia share?

As of Jun 13, 2025, it costs $5.06 to buy one share of Gaia stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $2, you can buy 0.395 shares of GAIA.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Gaia stock?

According to 1 Wall Street analysts who monitor Gaia, their consensus recommendation is to buy Gaia stock.

What is the best way to buy Gaia stock?

One way to place an order for Gaia stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.