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How to Buy Estee Lauder Companies Stock

Estee Lauder Companies Inc

Estee Lauder Companies is a household & personal product company located in New York, United States, which is part of the Consumer Defensive sector, and is traded under the ticker EL on the NYSE exchange.

Estee Lauder Companies stock last closed at $135.84, up 1.86% from the previous day, and has decreased 41.58% in one year. It has underperformed other stocks in the Household & Personal Products industry by 0.4 percentage points. Estee Lauder Companies stock is currently +32.89% from its 52-week low of $102.22, and -52.11% from its 52-week high of $283.62.

At the moment, there are 357.85M EL shares outstanding. The market value of EL is $48.61B. In the past 24 hours, 2.28M EL shares were traded.

How to Buy Estee Lauder Companies Stock

Not sure how to invest in Estee Lauder Companies stock? Here's how.
  1. Figure out where to buy Estee Lauder Companies stock: You need to choose a stock brokerage, but don't worry - we've analyzed dozens of stock brokerages and apps to help you determine where to buy Estee Lauder Companies stock.
  2. Create a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
  3. Put funds into your brokerage account: Select your payment method and add your information.
  4. Research Estee Lauder Companies stock: The Estee Lauder Companies ticker symbol is EL. Is Estee Lauder Companies stock a good investment? Should you buy shares of EL? How do EL's underlying business fundamentals look? Do top analysts think Estee Lauder Companies is a good buy? Why has EL's stock price moved recently? (Hint: Our stock research website can help you figure out if EL is a good stock to buy).
  5. Make your EL buy order: Decide if you will purchase EL shares at the current market price or use a limit order to purchase EL stock at a given price.
  6. Get the latest news on your EL investment: Create a watchlist to the latest updates on your new investment in Estee Lauder Companies shares.

Step 1: Figure out where to buy Estee Lauder Companies stock

You need a brokerage account in order to access the NYSE market and buy EL stock.

A brokerage account is an investment account that allows you to buy and sell a variety of financial instruments, including stocks, bonds, mutual funds, and ETFs.

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Step 2: Create a brokerage account

Now that you've picked the right brokerage, the next step is to fill out some personal information so you are able to invest in EL stock today.

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Step 3: Put funds into your brokerage account

Now that you've created your account on the best stock investing app, you need to deposit funds:

Watch the video below to see the process of depositing money into your brokerage account.

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Step 4: Research Estee Lauder Companies stock

Once you have selected the best place to buy Estee Lauder Companies stock, it's crucial to evaluate their stock prior to investing, so you can understand the risk and upside.

Estee Lauder Companies Metrics

EL Price
$135.84
1w %
6.38%
1y %
-41.58%
5y %
-0.93%
P/E
88.21x
P/B
9.1x
P/S
3.14x
PEG
0.6x
Revenue
$15.50B
Earnings
$548.00M
Fore. Rev. Growth
5.49%
Fore. Earn. Growth
147.12%
Market Cap
$48.61B
Next Earnings
Feb 5, 2024
Next Dividend
Dec 15, 2023

Estee Lauder Companies Overview

WallStreetZen was designed to help average investors perform better fundamental analysis.

You can view all of the due diligence checks on EL's stock page.

Is EL stock properly valued?

Analysts use a variety of different financial metrics, analyses, models, and charts to gauge EL's fair value.

Using relative valuations measures:

  • EL may be overvalued based on its P/E ratio of 88.21x, relative to Household & Personal Products industry P/E ratio of 31.1x
  • EL may be overvalued based on its P/B ratio of 9.1x, relative to Household & Personal Products industry P/B ratio of 6.97x
  • EL may be undervalued based on its PEG ratio of 0.6x

You can do more valuation analysis on EL's stock here.

EL Financial Health Overview

Positive Health Checks:

  • There are more short-term assets than short-term liabilities on the EL balance sheet.

Negative Health Checks:

  • EL earnings of $1.11B is not sufficient to cover its interest payments.
  • EL's operating cash flow of $1.97B allows it to safely service it's debt of $10.13B.
  • EL has a relatively high debt to equity ratio of 3.24.
  • EL profit margin has gone down from 12.7% to 3.5% in the past year.
  • There are more long-term liabilities than short-term assets on the EL balance sheet.
  • Total EL debt is higher than 5 years ago, relative to shareholder equity.

Do analysts think it's a good time to buy EL stock

Out of 23 sell side analysts who research EL, the consensus analyst rating on EL is a Buy

It's important to note that analyst ratings are not stock recommendations, nor are they financial advice.

Most Recent EL Analyst Recommendations

Dara Mohsenian, a top 4% analyst from Morgan Stanley maintains EL with a strong buy rating and lowers their EL price target from $200.00 to $134.00, on Nov 2, 2023.

Jason English, a bottom 19% analyst from Goldman Sachs maintains EL with a strong buy rating and lowers their EL price target from $185.00 to $141.00, on Nov 2, 2023.

Dana Telsey, a bottom 1% analyst from Telsey Advisory Group downgrades EL to a hold rating and lowers their EL price target from $210.00 to $115.00, on Nov 2, 2023.

Telsey Advisory Group's Dana Telsey downgraded their rating on Estee Lauder Companies (NYSE: EL) from Buy to Hold on 2023/11/02. The analyst also lowered their price target by 45.2% from $210 to $115.

Even though the Q1 print (released on 2023/11/01) was "a solid start to FY 2024 for Estee Lauder," the analyst said Telsey Advisory is "taking a more cautious view of the remainder of the year."

This is because the firm is weighing in the balance slower growth in prestige beauty in China, an incremental $0.22 per share drag on EPS from business disruptions in Israel and the /Middle East, and ongoing pressure in Asia travel retail, Telsey explained.

Although the growth recovery in the Americas is "encouraging," with Estee Lauder taking steps to improve profitability, China remains "a concern that could alter the company's long-term growth expectations if macro pressures there persist," the analyst cautioned.

Earnings Report

For Q1 2024, Estee Lauder reported:

  • EPS of $0.11, which beat the Zacks Consensus Estimate of a loss of $0.22 but missed, by 92%, Q1 2023's $1.37.
  • Revenue of $3.518B, which was in line with the Zacks Consensus Estimate but missed Q1 2023's $3.93B by 10.5%.

Management guided:

For Q2 2024:

  • Net sales to decrease 11% to 9% Y/Y.
  • EPS of $0.48 to $0.58, down  60% to 66% Y/Y.
  • The potential risks of further business disruptions in Israel and other parts of the Middle East are expected to impact EPS by $(0.08).

For FY 2024:

  • EPS of $2.17 to $2.42, down 25% to 33% Y/Y.
  • The potential risks of further business disruptions in Israel and other parts of the Middle East are expected to impact EPS by $(0.22).

President & CEO Fabrizio Freda commented: “In the context of a quarter which we anticipated to be challenging, we delivered our organic sales outlook and exceeded expectations for profitability.

"Momentum continued in many developed and emerging markets around the world, where our organic sales grew strongly, and we realized prestige beauty share gains. Encouragingly, we returned to growth in the U.S., with Fragrance, Makeup and Skin Care all contributing. This performance partially offset the pressures of Asia travel retail and a slower recovery of overall prestige beauty in mainland China.

"While we had a better-than-expected Q1, we are lowering our FY 2024 outlook given incremental external headwinds, namely from the slower growth in overall prestige beauty in Asia travel retail and in mainland China, and the risks of business disruption in Israel and other parts of the Middle East.

"We are accelerating and expanding our profit recovery plan to benefit FY 2025 and 2026, and to realize our ambitions to rebuild profitability despite the external headwinds’ increased pressure on the business in FY 2024.”

Nik Modi, a bottom 3% analyst from RBC Capital downgrades EL to a hold rating and lowers their EL price target from $195.00 to $115.00, on Nov 2, 2023.

Olivia Tong, a top 6% analyst from Raymond James maintains EL with a strong buy rating and lowers their EL price target from $195.00 to $180.00, on Oct 23, 2023.

You can dive deeper into what analysts are forecasting on the Estee Lauder Companies stock forecast page.

EL Technicals

SMA10
129.82
SMA20
125.13
SMA50
130.01
SMA100
145.93
SMA200
182.1
MACD
1.83
MACD Signal
-0.24
MACD Histogram
2.07
RSI
59.45
Stochastic %K
68.35
Stochastic %D
75.37
StochRSI %K
63.61
StochRSI %D
73.89

EL Performance Metrics

Last year, EL earnings were $548.00M. In the past five year, EL's earnings have grown by -13.66% per year. This was slower than the Household & Personal Products industry average of 8.5%.

Last year, EL revenue was $15.50B. During the last five year, EL's revenue has grown by 2.15% per year. This was slower than the Household & Personal Products industry average of 4%.

Dive into EL's earnings and revenue performance here.

What are EL executives and large shareholders up to?

Over the past year, executives and large shareholders at EL have sold more shares than they have bought.

Barry S. Sternlicht, Director of EL, was the latest EL insider to buy. They bought $269,502.84 worth of EL shares on Nov 8, 2023.

Dig into more about who owns EL shares here.

Can I get consistent income from EL stock?

Estee Lauder Companies pays a dividend of 1.94%, compared to the Household & Personal Products industry's average dividend yield of 3.24%. If you owned $1,000 worth of EL stock, you would have received $19.43 last year.

Estee Lauder Companies dividend payments have consistently grown over the past decade and have remained stable.

Find more analysis about Estee Lauder Companies dividend yield and history here.

EL Social Trading Data

One of the biggest reasons eToro is our favorite brokerage is because of its social trading community.

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Step 5: Make your EL buy order

There are two primary options:

  • Market order: A market order is an order to buy or sell a security at the best available price.
    Market orders are mostly fine.
  • Limit order: A limit order enables you to buy or sell a security at a specific price (or better).
    If you want to be sure you're buying or selling at a specific price, place a limit order.

Press the Open Trade button and your broker will place your order.

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Step 6: Get the latest news on your EL investment

Now that you own some EL shares, you'll want to keep up with your new investment.

Make a watchlist to get alerted to the latest events about your EL stock.

EL Feed

How to Buy Stock in Estee Lauder Companies

To summarize, here are the 6 steps you need to take to buy Estee Lauder Companies stock right now:

  1. Figure out where to buy Estee Lauder Companies stock
  2. Create a brokerage account
  3. Put funds into your brokerage account
  4. Research Estee Lauder Companies stock
  5. Make your EL buy order
  6. Get the latest news on your EL investment

If you require a brokerage, eToro is our recommended venue.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you would like to get notifications regarding your new investment in Estee Lauder Companies, create a watchlist on WallStreetZen today.

NYSE: EL
$135.84+2.48 (+1.86%)
Updated Dec 7, 2023
Open eToro Account
NYSE: EL
$135.84+2.48 (+1.86%)
Updated Dec 7, 2023
Open eToro Account

FAQ

How much does it cost to buy one Estee Lauder Companies share?

As of Dec 7, 2023, it costs $135.84 to buy one share of Estee Lauder Companies stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $10, you can buy 0.074 shares of EL.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Estee Lauder Companies stock?

According to 23 Wall Street analysts who monitor Estee Lauder Companies, their consensus recommendation is to buy Estee Lauder Companies stock.

What is the best way to buy Estee Lauder Companies stock?

One way to place an order for Estee Lauder Companies stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.