How to Buy Crocs Stock
Crocs Inc
Crocs, Inc. , together with its subsidiaries, designs, develops, manufactures, markets, and distributes casual lifestyle footwear and accessories for men, women, and children.
Crocs stock last closed at $123.51, down 1.8% from the previous day, and has decreased 15.01% in one year. It has underperformed other stocks in the Footwear & Accessories industry by 0.46 percentage points. Crocs stock is currently +66.91% from its 52-week low of $74.00, and -15.86% from its 52-week high of $146.79.
As of Apr 25, 2024, there are 60.5M shares of CROX outstanding. The market value of CROX is $7.47B. In the last 24 hours, 793,652 CROX shares were traded.
How to Buy Crocs Stock
Wondering how to invest in Crocs stock? Here's how.
- Decide where to buy Crocs stock: You need to decide on a stock brokerage, but don't worry - we've tried dozens of online stock brokerages and apps to help you figure out where to buy Crocs stock.
- Create your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've identified.
- Fund your investment account: Pick your method of payment and add your info.
- Evaluate Crocs stock: The Crocs ticker symbol is CROX. Is Crocs stock a good investment? Should you buy shares of CROX? How do CROX's underlying business fundamentals look? Do top analysts think Crocs is a good buy? Why has CROX's stock price moved recently? (Hint: Our stock analysis website can help you understand if CROX is a good stock to buy).
- Make your CROX purchase: Decide if you will purchase CROX shares at the current market price or use a limit order to purchase CROX shares at a given price.
- Get key alerts regarding your CROX investment: Create a watchlist to key updates about your investment in Crocs shares.
Step 1: Decide where to buy Crocs stock
You will need an online brokerage account in order to access the NASDAQ market and buy CROX stock.
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Open eToro AccountStep 2: Create your brokerage account
Now that you've picked the best brokerage, you need to fill out some personal info so you can invest in CROX today.
How to Set Up a New Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Provide your personal data to create a new brokerage account.
- Send your info by pressing the "Create Account" button. Get started with eToro today
Step 3: Fund your investment account
Now that you've filled out your info on the best stock trading app, you need to deposit funds:
Check out the walkthrough below if you need help transferring funds into your new brokerage account.
Step 4: Evaluate Crocs stock
After you have selected the best place to buy Crocs stock, it's very important to analyze their stock prior to investing, so you truly understand the risk and opportunity.
Crocs stock data
Fundamentals of CROX
WallStreetZen was created to help everyday investors perform more accurate fundamental analysis.
You can view all of the due diligence checks on CROX's stock page.
Is CROX stock undervalued or overvalued?
You can use a variety of different financial metrics, analyses, models, and charts to gauge CROX's fair value.
Using relative valuations metrics:
- CROX could be undervalued based on its P/E ratio of 9.57x, relative to Footwear & Accessories industry P/E ratio of 29.08x
- CROX may be undervalued based on its P/B ratio of 5.14x, relative to Footwear & Accessories industry P/B ratio of 7.26x
- CROX may be overvalued based on its PEG ratio of 1.28x
You can do additional valuation analysis on CROX's stock here.
How do CROX Financials look?
Positive Financial Indicators:
- CROX's operating cash flow of $930.44M allows it to safely service it's debt of $2.00B.
- There are more short-term assets than short-term liabilities on the CROX balance sheet.
- CROX profit margin has gone up from 15.2% to 20% in the past year.
- CROX earnings of $1.04B is not sufficient to cover its interest payments.
Negative Financial Indicators:
- There are more long-term liabilities than short-term assets on the CROX balance sheet.
- Total CROX debt is higher than 5 years ago, relative to shareholder equity.
- CROX has a relatively high debt to equity ratio of 2.19.
Do analysts think it's a good time to buy Crocs stock
Out of 9 sell side analysts who give recommendations on CROX, the consensus analyst rating on CROX is a Strong Buy
It's important to note that analyst ratings are not stock recommendations, nor are they financial advice.
Most Recent CROX Analyst Upgrades/Downgrades
Abbie Zvejnieks, a top 25% analyst from Piper Sandler maintains CROX with a strong buy rating and raises their CROX price target from $135.00 to $140.00, on Feb 16, 2024.
Piper Sandler's Abbie Zvejnieks raised their price target on Crocs (NASDAQ: CROX) by 3.7% from $135 to $140 on 2024/02/16. The analyst maintained their Strong Buy rating on the stock.
Zvejnieks' price target hike followed an assessment of Crocs' 2024/02/15-dated Q4 and FY 2023 earnings report and participation in the earnings call.
The analyst predicted that FY 2024 will be a "beat-and-raise cadence year" for the company, thanks to the Crocs Brand's ongoing success, especially in international markets.
Piper Sandler takes an "optimistic outlook" on valuation, Zvejnieks noted.
Earnings Report
Crocs reported:
For Q4 2023:
- EPS of $2.58, which beat the Zacks Consensus Estimate of $2.38 but missed, by 2.6%, Q4 2022’s $2.65.
- Revenues of $960.7M, which missed the Zacks Consensus Estimate of $967M but beat, by 1.6%, Q4 2022’s $945.2M.
- Crocs Brand segment revenue of $732.46M, up 10% Y/Y.
- HEYDUDE Brand segment revenue of $227.6M, down 18.5% Y/Y.
- Operating margin of 24.1%.
For FY 2023:
- EPS of $12.03, up 10.2% Y/Y.
- Revenue of $3.96B, up 11.5% Y/Y.
- Crocs Brand segment revenue of $3B, up 13.3% Y/Y.
- HEYDUDE Brand segment revenue of $949M, up 6.0% Y/Y.
- Operating margin of 27.7%.
- Capex of $116M, up 11.5% Y/Y.
Management guided:
For Q1 2024:
- EPS of of $2.15 to $2.25.
- Revenues to be down 1.5% to up 0.5% Y/Y.
- Crocs Brand segment revenue growth of 6% to 8%.
- HEYDUDE Brand segment revenue growth of 23% to 20%.
- Operating margin of 22%.
For FY 2024:
- EPS of of $12.05 to $12.50.
- Revenue growth of 3% to 5%.
- Crocs Brand’s segment revenue growth of 4% to 6%.
- Flat to slightly up HEYDUDE Brand revenue growth.
- Operating margin of 25%.
- Capex of $120M to $130M.
CEO Andrew Rees commented: "We delivered a record year for Crocs Inc. capped off by a strong Q4 that exceeded expectations across all metrics.
“Revenue of nearly $4B grew over 11%, underpinned by industry-leading operating margins and double-digit EPS growth.
“Crocs Brand grew across all regions and channels, highlighting the power of our strategy and disciplined execution.
“We made good progress in Q4 towards returning our HEYDUDE Brand to a pull-market position resulting in improved gross margins and healthy inventory levels exiting the year.
"We are starting off 2024 from a position of strength and taking the opportunity to reinvest into several key strategic areas as we continue to lay the foundation for durable market share gains."
Rick Patel, a top 3% analyst from Raymond James maintains CROX with a strong buy rating and raises their CROX price target from $120.00 to $145.00, on Feb 16, 2024.
Jim Duffy, a top 6% analyst from Stifel Nicolaus maintains CROX with a strong buy rating and raises their CROX price target from $132.00 to $140.00, on Feb 16, 2024.
Tom Nikic, a top 21% analyst from Wedbush maintains CROX with a buy rating and raises their CROX price target from $96.00 to $120.00, on Dec 1, 2023.
You can dig deeper into what analysts are forecasting on the Crocs stock forecast page.
CROX Momentum
CROX Earnings
Last year, CROX earnings were $792.57M. During the last four year, CROX's earnings have increased by 66% per year. This was faster than the Footwear & Accessories industry average of 12.24%.
Last year, CROX revenue was $3.96B. During the last 5 year, CROX's revenue has increased by 29.49% per year. This was faster than the Footwear & Accessories industry average of 10.71%.
You can research CROX's earnings and revenue performance here.
Latest Insiders Trades at CROX
Over the last 12 months, executives and large shareholders at CROX have sold more shares than they have bought.
John B. Replogle, Director of CROX, was the latest CROX insider to buy. They bought $249,949.03 worth of CROX stock on Mar 14, 2024.
Dig into more about who owns CROX shares here.
Can I get consistent income from CROX stock?
No, Crocs doesn't provide an income stream by paying out dividends.
What do other investors have to say about CROX?
One of the reasons eToro is our favorite brokerage is because of its social trading community.
Click below to learn what other investors have to say.
Step 5: Make your CROX purchase
There are two main types of orders:
- Market order: A market order is an order to buy or sell a security at the best possible price.
Market orders are generally fine for most investors. - Limit order: A limit order lets you buy or sell a security at a specific price (or better).
If you want to be sure you're buying or selling at a given dollar amount limit, use a limit order.
Press the Open button and your broker will place the order.
If you require more assistance investing in stocks on eToro, watch the how to video below:
Step 6: Get key alerts regarding your CROX investment
Now that you own some CROX shares, you'll want to keep up with your new investment.
Create a watchlist to get notified of the latest news about your CROX stock.
CROX Feed
How to Buy Stock in Crocs
To reiterate, here are the 6 steps you need to take to buy Crocs stock right now:
- Decide where to buy Crocs stock
- Create your brokerage account
- Fund your investment account
- Evaluate Crocs stock
- Make your CROX purchase
- Get key alerts regarding your CROX investment
If you require a online brokerage, eToro is our favorite option.
Get Started with eToro TodayIf you want to get the latest scoop on your investment in Crocs, create a watchlist on WallStreetZen today.
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