How to Buy Childrens Place Stock

Childrens Place Inc

The Children's Place, Inc. operates as a children's specialty apparel retailer. The company operates in two segments, The Children's Place U. S. and The Children's Place International.

Childrens Place stock last closed at $4.64, down 36.87% from the previous day, and has decreased 58.76% in one year. It has underperformed other stocks in the Apparel Retail industry by 0.5 percentage points. Childrens Place stock is currently +26.85% from its 52-week low of $3.66, and -61.3% from its 52-week high of $11.99.

As of Dec 17, 2025, there are 22.17M shares of PLCE outstanding. The market capitalization of PLCE is $102.86M. In the last 24 hours, 4.52M PLCE shares were traded.

How to Buy Childrens Place Stock

Wondering how to invest in Childrens Place stock? Here's how.

  1. Figure out where to buy Childrens Place stock: You need to decide on a stock brokerage, but don't worry - we've tried dozens of online brokerages and apps to help you determine where to buy Childrens Place stock.
  2. Create a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've found.
  3. Deposit funds into your brokerage account: Select your payment method and add your information.
  4. Research Childrens Place stock: The Childrens Place ticker symbol is PLCE. Is Childrens Place stock a good investment? Should you buy shares of PLCE? How do PLCE's underlying business fundamentals look? Do top analysts think Childrens Place is a good buy? Why has PLCE's stock price moved recently? (Hint: Our stock research tools can help you decide if PLCE is a good stock to buy).
  5. Execute your PLCE purchase: Decide if you will purchase PLCE shares at the current market price or use a limit order to buy PLCE stock at a particular price.
  6. Get notifications regarding your PLCE position: Create a watchlist to monitor your position in Childrens Place stock.

Step 1: Figure out where to buy Childrens Place stock

You need an online brokerage account in order to access the NASDAQ market and buy PLCE stock.

A brokerage account is an investment account that enables you to buy and sell a number of financial instruments, including stocks, bonds, mutual funds, and ETFs.

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Step 2: Create a brokerage account

Now that you've chosen your brokerage, you need to fill out some personal info so you can buy PLCE stock today.

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Step 3: Deposit funds into your brokerage account

Now that you have filled out your info on the highest rated stock app, you can securely and quickly fund your account:

Check out the tutorial below to see the process of depositing money into your brokerage account.

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Step 4: Research Childrens Place stock

Once you have decided on the best place to buy Childrens Place stock, it's absolutely critical to analyze their stock prior to buying, so you actually comprehend the risk and upside.

Childrens Place stock quick numbers

PLCE Price
$4.64
1w %
-40.28%
1y %
-58.76%
5y %
-89.84%
P/E
-1.77x
P/B
-11.95x
P/S
0.08x
PEG
N/A
Revenue
$1.29B
Earnings
-$51.70M
Fore. Rev. Growth
2.47%
Fore. Earn. Growth
N/A
Market Cap
$102.86M
Next Earnings
N/A
Next Dividend
N/A

PLCE Due Diligence Checks

WallStreetZen was built to help everyday investors do more in-depth fundamental analysis in minutes instead of hours.

You can view all of the due diligence checks on PLCE's stock page.

Is PLCE stock undervalued or overvalued?

Analysts use many financial metrics, analyses, models, and charts to gauge PLCE's fair value.

You can do additional valuation analysis on PLCE's stock here.

A look at PLCE Cashflows and Balance Sheet

Positive Financial Indicators:

  • PLCE profit margin has gone up from -12.5% to -4% in the past year.
  • There are more short-term assets than long-term liabilities on the PLCE balance sheet.

Negative Financial Indicators:

  • PLCE's operating cash flow of $54.13M allows it to safely service it's debt of $577.70M.
  • PLCE debt to equity ratio of -89.55 is negative.
  • Total PLCE debt is still negative.
  • There are more short-term liabilities than short-term assets on the PLCE balance sheet.
  • PLCE earnings of -$9.50M is not enough to cover its interest payments.

Do Wall Street analysts think it's a good time to buy PLCE stock

Out of 1 sell side analysts who give recommendations on PLCE, the consensus analyst rating on Childrens Place is a Hold

It's important to keep in mind that analyst forecasts are not stock recommendations, nor are they financial advice.

You can dive deeper into what analysts are projecting on the Childrens Place stock forecast page.

PLCE Momentum

SMA10
7.28
SMA20
7.4
SMA50
7.74
SMA100
6.69
SMA200
6.37
MACD
-0.31
MACD Signal
-0.09
MACD Histogram
-0.22
RSI
26.02
Stochastic %K
16.51
Stochastic %D
20.96
StochRSI %K
5.84
StochRSI %D
14.29

PLCE Earnings

Last year, PLCE revenue was $1.29B. In the past 5 year, PLCE's revenue has grown by -3.79% per year. This was slower than the Apparel Retail industry average of 12.14%.

Dive into PLCE's earnings and revenue performance here.

Who is buying/selling PLCE?

Over the past 12 months, insiders at PLCE have bought more shares than they have sold.

Muhammad Umair, PRESIDENT AND INTERIM CEO of PLCE, was the latest PLCE insider to buy. They bought $50,001.00 worth of PLCE stock on Oct 8, 2025.

Research more about who owns PLCE shares here.

Can I get consistent income from PLCE stock?

No, Childrens Place doesn't provide an income stream by paying out dividends.

PLCE Social Trading Data

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Step 5: Execute your PLCE purchase

You have two main order types:

  • Market order: A market order is an order to buy or sell a stock at the best price on the market.
    Market orders are generally sufficient.
  • Limit order: A limit order lets you buy or sell a security at a specific price (or better).
    If you want to make sure you're buying or selling at a given price limit, use a limit order.

Hit the Open Trade button and your broker will execute your order.

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Step 6: Get notifications regarding your PLCE position

Now that you own some PLCE shares, you'll want to keep up with your new shares.

Start a watchlist to get the latest updates about your PLCE stock.

PLCE Feed

How to Buy Stock in Childrens Place

To summarize, here are the 6 steps to buy Childrens Place stock:

  1. Figure out where to buy Childrens Place stock
  2. Create a brokerage account
  3. Deposit funds into your brokerage account
  4. Research Childrens Place stock
  5. Execute your PLCE purchase
  6. Get notifications regarding your PLCE position

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If you want to keep track of your investment in Childrens Place, add PLCE to your watchlist below.

NASDAQ: PLCE
$4.64-2.71 (-36.87%)
Updated Dec 17, 2025
Open eToro Account
Your capital is at risk.
NASDAQ: PLCE
$4.64-2.71 (-36.87%)
Updated Dec 17, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Childrens Place share?

As of Dec 17, 2025, it costs $4.64 to buy one share of Childrens Place stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $2, you can buy 0.431 shares of PLCE.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Childrens Place stock?

According to 1 Wall Street analysts who monitor Childrens Place, their consensus recommendation is to hold Childrens Place stock.

What is the best way to buy Childrens Place stock?

One way to place an order for Childrens Place stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.