How to Buy Brown Forman Stock
Brown Forman Corp
Brown Forman is a wine company located in Kentucky, United States, which is part of the Consumer Defensive sector, and is traded under the ticker BF.B on the NYSE exchange.
Brown Forman stock last closed at $34.84, up 1.46% from the previous day, and has decreased 27.19% in one year. It has overperformed other stocks in the Beverages - Wineries & Distilleries industry by 0.07 percentage points. Brown Forman stock is currently +14.3% from its 52-week low of $30.48, and -30.17% from its 52-week high of $49.89.
As of Apr 30, 2025, there are 472.67M shares of BF.B outstanding. The market cap of BF.B is $16.47B. In the past 24 hours, 2.66M BF.B shares were traded.
How to Buy Brown Forman Stock
Wondering how to invest in Brown Forman stock? Here's how.
- Choose where to buy Brown Forman stock: You need to choose an online brokerage, but don't worry - we've tried dozens of online stock brokerages and apps to help you decide where to buy Brown Forman stock.
- Open your brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've found.
- Put funds into your brokerage account: Select your method of payment and add your information.
- Analyze Brown Forman stock: The Brown Forman ticker symbol is BF.B. Is Brown Forman stock a good investment? Should you buy shares of BF.B? How do BF.B's underlying business fundamentals look? Do top analysts think Brown Forman is a good buy? Why has BF.B's stock price moved recently? (Hint: Our stock market research tools can help you figure out if BF.B is a good stock to buy).
- Execute your BF.B trade: Decide if you will purchase BF.B shares at the current market price or use a limit order to buy BF.B stock at a given price.
- Get the latest news on your BF.B investment: Create a watchlist to important updates regarding your new investment in Brown Forman stock.
Step 1: Choose where to buy Brown Forman stock
You will need an online brokerage account to access the NYSE market and buy BF.B shares.
Our preferred brokerage: eToro
Based on our analysis, eToro is the best place to buy stocks. eToro gives you:
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Open eToro AccountStep 2: Open your brokerage account
Now that you've chosen the best brokerage, the next step is to fill out some personal information so you can buy BF.B today.
How to Create a New Investment Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Enter your personal details to start your new trading account.
- Send your details by clicking the "Create Account" button. Get started with eToro today
Step 3: Put funds into your brokerage account
Now that you've opened your account on the best stock market app for beginners, you can securely and quickly fund your account:
Check out the video below for more details depositing money into your investment account.
Step 4: Analyze Brown Forman stock
Once you have chosen the best place to buy Brown Forman stock, it's crucial to evaluate their stock prior to buying, so you truly wrap your head around the risk as well as the opportunity.
Brown Forman shares at a glance
BF.B Due Diligence Checks
WallStreetZen was designed to help part-time investors do better fundamental analysis.
You can view all of the due diligence checks on BF.B's stock page.
How is BF.B stock valued?
Analysts use a variety of different financial metrics, analyses, models, and charts to gauge BF.B's intrinsic value.
Using relative valuations ratios:
- BF.B could be undervalued based on its P/E ratio of 16.67x, relative to Beverages - Wineries & Distilleries industry P/E ratio of -107.18x
- BF.B may be undervalued based on its P/B ratio of 4.31x, relative to Beverages - Wineries & Distilleries industry P/B ratio of 4.71x
You can access additional valuation analysis on BF.B's stock here.
Is BF.B a healthy company?
Passed Financial Due Diligence Checks:
- There are more short-term assets than short-term liabilities on the BF.B balance sheet.
- Total BF.B debt is lower than 5 years ago, relative to shareholder equity.
- BF.B profit margin has gone up from 22.7% to 24.4% in the past year.
- BF.B earnings of $1.37B is not enough to cover its interest payments.
- BF.B's operating cash flow of $731.00M allows it to safely service it's debt of $2.86B.
- There are more short-term assets than long-term liabilities on the BF.B balance sheet.
Failed Financial Due Diligence Checks:
- BF.B has a relatively high debt to equity ratio of 1.11.
Is it a good time to buy BF.B stock, according to Wall Street analysts?
Out of 10 Wall Street analysts who research BF.B, the consensus analyst rating on Brown Forman is a Hold
Please keep in mind that analyst ratings are not stock recommendations, nor are they financial advice.
Latest BF.B Analyst Recommendations
Nik Modi, a bottom 2% analyst from RBC Capital reiterates BF.B with a hold rating and maintains their BF.B price target from $44.00 to $44.00, on Mar 6, 2025.
Robert Moskow, a top 6% analyst from TD Cowen maintains BF.B with a hold rating and lowers their BF.B price target from $50.00 to $38.00, on Jan 16, 2025.
Bill Chappell, a bottom 3% analyst from Truist Securities downgrades BF.B to a hold rating and lowers their BF.B price target from $50.00 to $45.00, on Dec 16, 2024.
Kevin Grundy, a top 36% analyst from Exane BNP Paribas initiates coverage on BF.B with a buy rating and announces their BF.B price target of $48.00, on Nov 25, 2024.
Vivien Azer, a bottom 15% analyst from TD Cowen downgrades BF.B to a hold rating and lowers their BF.B price target from $50.00 to $48.00, on Nov 6, 2024.
You can dig deeper into what analysts are forecasting on the Brown Forman stock forecast page.
BF.B Technicals
Is BF.B Growing Revenue?
Last year, BF.B earnings were $989.00M. During the past five year, BF.B's earnings have increased by 3.15% per year. This was slower than the Beverages - Wineries & Distilleries industry average of 3.71%.
Last year, BF.B revenue was $4.05B. During the past five year, BF.B's revenue has grown by 3.55% per year. This was slower than the Beverages - Wineries & Distilleries industry average of 7.5%.
Find out more about BF.B's earnings and revenue performance here.
Latest Insiders Trades at BF.B
In the past 12 months, executives and large shareholders at BF.B have sold more shares than they have bought.
Stuart R. Brown, Director of BF.B, was the latest BF.B insider to sell. They sold $6,463,500.00 worth of BF.B stock on Jul 2, 2024.
Dig into more about who owns BF.B stock here.
Does BF.B provide a stable income stream?
Brown Forman pays a dividend of 0.65%, compared to the Beverages - Wineries & Distilleries industry's average dividend yield of 2.03%. If you owned $1,000 worth of BF.B stock, you would have received $6.50 last year.
Brown Forman dividend payments have consistently grown over the past decade but have not remained stable.
Find more analysis about Brown Forman dividend yield and history here.
What others are saying about BF.B
One of the major reasons eToro is our favorite brokerage is because of its social trading community.
Click below to see what other investors have to say.
Step 5: Execute your BF.B trade
There are two primary types of orders:
- Market order: A market order is an order to buy or sell a security at the best available price.
Market orders are mostly fine. - Limit order: A limit order allows you to buy or sell a security at a specific price (or better).
If you want to be sure you're buying or selling at an exact dollar amount, place a limit order.
Press the Open Trade button and eToro will place your order.
If you want additional info about buying stocks on eToro, watch the helpful video below:
Step 6: Get the latest news on your BF.B investment
Now that you own some BF.B shares, you'll want to stay up-to-date on your new shares.
Put BF.B on a watchlist to get notified of important updates regarding your BF.B stock.
BF.B Feed
How to Buy Stock in Brown Forman
To reiterate, here are the 6 steps for buying Brown Forman stock:
- Choose where to buy Brown Forman stock
- Open your brokerage account
- Put funds into your brokerage account
- Analyze Brown Forman stock
- Execute your BF.B trade
- Get the latest news on your BF.B investment
If you need a place to buy stocks, eToro is our recommended venue.
Get Started with eToro TodayIf you want to keep tabs on your investment in Brown Forman, add BF.B to your watchlist by clicking the button below.
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