How to Buy Birks Group Stock

Birks Group Inc

Birks Group Inc. designs, develops, manufactures, and retails fine jewelry, timepieces, sterling and plated silverware, and gifts in the United States and Canada.

Birks Group stock last closed at $1.05, down 2.78% from the previous day, and has decreased 34.38% in one year. It has underperformed other stocks in the Luxury Goods industry by 0.74 percentage points. Birks Group stock is currently +83.57% from its 52-week low of $0.57, and -48.28% from its 52-week high of $2.03.

As of Dec 11, 2025, there are 19.59M shares of BGI outstanding. The market value of BGI is $20.57M. In the past 24 hours, 15,100 BGI shares were traded.

How to Buy Birks Group Stock

Wondering how to invest in Birks Group stock? Here's how.

  1. Choose where to buy Birks Group stock: You need to decide on an online brokerage, but don't worry - we've researched dozens of online stock brokerages and apps to help you figure out where to buy Birks Group stock.
  2. Open your brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've found.
  3. Fund your investment account: Select your method of payment and add your details.
  4. Analyze Birks Group stock: The Birks Group ticker symbol is BGI. Is Birks Group stock a good investment? Should you buy shares of BGI? How do BGI's underlying business fundamentals look? Do top analysts think Birks Group is a good buy? Why has BGI's stock price moved recently? (Hint: Our stock market analysis website can help you figure out if BGI is a good stock to buy).
  5. Make your BGI trade: Decide if you will purchase BGI shares at the current market price or use a limit order to buy BGI shares at a particular price.
  6. Get the latest scoop on your investment in BGI: Create a watchlist to track your position in Birks Group shares.

Step 1: Choose where to buy Birks Group stock

You will need a brokerage account in order to access the NYSEMKT market and buy BGI stock.

A brokerage account enables you to buy and sell a variety of investments, such as stocks, bonds, mutual funds, and ETFs.

Our preferred brokerage: eToro

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  • Social investing: eToro boasts a community with more than 20 million users around the world. Talk to, learn from, and copy the unique crypto portfolios of top investors.
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  • Buy other assets: Such as ETFs and cryptocurrencies.

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Step 2: Open your brokerage account

Now that you've chosen the right brokerage, it's time to fill out some personal information so you are able to invest in BGI stock today.

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  1. Click here to get started.
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  2. Enter your personal info to open your new brokerage account.
  1. Send your application by hitting the "Create Account" button.
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Step 3: Fund your investment account

Now that you've created your account on the best stock trading app, your next step is to transfer the money for your investment:

Check out the tutorial below to see the process of transferring money into your new investment account.

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Step 4: Analyze Birks Group stock

Once you have figured out the best place to buy Birks Group stock, it's important to analyze their stock before you invest, so you actually comprehend the risk as well as the upside.

Birks Group stock quick numbers

BGI Price
$1.05
1w %
-3.76%
1y %
-34.38%
5y %
17.98%
P/E
-1.67x
P/B
-1x
P/S
0.11x
PEG
N/A
Revenue
$190.81M
Earnings
-$12.30M
Fore. Rev. Growth
N/A
Fore. Earn. Growth
N/A
Market Cap
$20.57M
Next Earnings
N/A
Next Dividend
N/A

Birks Group Due Diligence Score

WallStreetZen was built to help everyday investors perform more in-depth fundamental analysis in minutes instead of hours.

You can view all of the due diligence checks on BGI's stock page.

Is BGI stock undervalued?

Analysts use a variety of different financial metrics, analyses, models, and charts to gauge BGI's fair value.

You can access additional valuation research on BGI's stock here.

How do BGI Financials look?

Passed Health Checks:

  • There are more short-term assets than long-term liabilities on the BGI balance sheet.

Failed Health Checks:

  • BGI debt to equity ratio of -11.38 is negative.
  • BGI profit margin has gone down from -3.5% to -6.4% in the past year.
  • Total BGI debt is still negative.
  • There are more short-term liabilities than short-term assets on the BGI balance sheet.

Metrics for Advanced BGI Traders

SMA10
1.08
SMA20
1.09
SMA50
1.12
SMA100
0.99
SMA200
0.99
MACD
-0.01
MACD Signal
-0.01
MACD Histogram
0
RSI
39.8
Stochastic %K
48.89
Stochastic %D
54.6
StochRSI %K
15.16
StochRSI %D
16.71

BGI Growth Metrics

Last year, BGI revenue was $190.81M. During the past five year, BGI's revenue has gone up by 6.22% per year. This was slower than the Luxury Goods industry average of 8.48%.

You can analyze BGI's earnings and revenue performance here.

Are BGI executives and large shareholders buying or selling the stock?

Over the last year, insiders at BGI have not bought or sold any shares.

Dig into more about who owns BGI stock here.

Can I get consistent income from BGI stock?

No, Birks Group doesn't provide an income stream by paying out dividends.

BGI Social Trading Data

One of the primary reasons eToro is our highest-rated brokerage is because of its social trading community.

Click below to see what other community members have to say.

Step 5: Make your BGI trade

You have two main options:

  • Market order: A market order is an order to buy or sell a security at the best price on the market.
    Market orders are usually the best for newer investors.
  • Limit order: A limit order allows you to buy or sell a stock at a specific price (or better).
    If you want to ensure you're buying or selling at a given dollar amount, place a limit order.

Press the Open Trade button and eToro will place your order.

If you require additional help buying stocks on eToro, click the how to video below:

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Step 6: Get the latest scoop on your investment in BGI

Now that you own some shares in BGI, you'll want to keep up with your new company.

Add BGI to a watchlist to track the most important metrics related to your BGI stock.

BGI Feed

How to Buy Stock in Birks Group

To reiterate, here are the 6 steps you need to take to buy Birks Group stock right now:

  1. Choose where to buy Birks Group stock
  2. Open your brokerage account
  3. Fund your investment account
  4. Analyze Birks Group stock
  5. Make your BGI trade
  6. Get the latest scoop on your investment in BGI

If you need a place to buy stocks, eToro is our recommended option.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you would like to keep tabs on your new investment in Birks Group, create a watchlist today.

NYSEMKT: BGI
$1.05-0.03 (-2.78%)
Updated Dec 11, 2025
Open eToro Account
Your capital is at risk.
NYSEMKT: BGI
$1.05-0.03 (-2.78%)
Updated Dec 11, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Birks Group share?

As of Dec 11, 2025, it costs $1.05 to buy one share of Birks Group stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $0.53, you can buy 0.5 shares of BGI.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

What is the best way to buy Birks Group stock?

One way to place an order for Birks Group stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.